• 한국생활과학회지
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• 제15권1호
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• pp.129-139
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• 2006

The purpose of this study is to compare the hairstyles between Korean and Australian women, who have different individual hair characteristics, social backgrounds, and culture from each other. Data were collected through a survey of 208 Australian females and 392 Koreans. Frequency analysis, t-test, and two-way ANOVA were used to analyze the data. The results are as follows: Korean and Australian women maintain a hairstyle for six months or less in most of the cases. They preferred a hairstyle with bang, and the elderly especially a shorter hair length. Choosing their hairstyles depended on such factors as hair length, dyeing, form of face, harmony with clothing, and social status. There was no difference, however, in a preferred hair length. Korean women possessed brown and black hair colors in a descending order, whereas Australians light blonde and brown in a descending order as well. There was a big difference in the preference for a permanent wave. Korean women preferred to give a volume or curl to their hair, while Australians wanted to have a straight hair. According to the study on a hairstyle behavior, it was found that there were differences in fashion and individuality between two countries and also in dependency among age groups, whereas no differences existed in beauty.

• 한국식생활문화학회지
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• 제12권3호
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• pp.265-274
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• 1997

This study was conducted in ordor to find the most suitable conditions for producing the Doenjang with optimal odor compound contents. Three sample groups with the different preparing methods -Doenjang that has not gone through the soy sauce separation process (Doenjang A), Doenjang that has gone through the soy sauce separation process; Meju-20% salt water ratio of 1 : 4 (Doenjang B), and that with the ratio of 1.3 : 4 (Doenjang C)- were tested during different ripening periods. Odor compound contents were analyzed through Solvent Extraction Method and Simultaneous Steam Distillation Extraction (SDE). The number of odor compounds was greatest in Doenjang A and during the mid to late stage in each groups. In the sensory evaluation of Doenjang odors, Doenjang A received the highest scores in the categories of overall preferences, while Doenjang C got the lowest scores. Individual odor didn't vary significantly during ripening periods, but the overall odor and taste preference was highest in the samples ripened for 75 to 120 days. Stepwise multiple regression analysis of major odor compounds of Doenjang revealed that benzeneacetaldehyde is the major explanatory variable for offensive odor. Benzeneethanol, 3-methylthio-propanal and 4-methyl-phenol are the explanatory variables for salty odor, nutty odor and rancid odor, respectively. Odor compounds that contribute to the overall odor preference varied from the compounds that affect the taste preference.

• 복식
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• 제63권4호
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• pp.44-55
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• 2013

The main objectives of this study were to empirically examine the relationship between the preference of fashion styles of male college students and their individual taste in other areas including music styles and recreation types. Life style and values were also examined for their relationship with the fashion style preferences. Survey questionnaires were distributed to male college students in Seoul, Incheon and Gyeonggi-do during May and June of 2011, and a total of 256 responses were used in the final analysis. The results showed that there were three segments according to the fashion styles - 'modern-dandy', 'resistance style', 'no-individuality' groups - and there were significant differences between groups in terms of their preferred music styles and choice of recreational activities. Modern-dandy group preferred R&B, dance music and ballad, while resistance style group preferred hiphop, dance and reggae music. No-individuality group did not show any preference for a particular type of music. Both modern-dandy and resistance style groups liked sports, while resistance style group showed the lowest preference for hobby and culture. There were also significant differences in lifestyles and values according to the fashion styles of the three groups.

• International Journal of Contents
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• 제8권1호
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• pp.69-73
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• 2012

This paper aims to present colour theories and show how they can be used to explain consumer's preferences of some products over others. It will, furthermore, attempt to link these theories to the design industry and look at how colour associations determine product success. Due to associative learning and personal preference, the colours of objects can cause consumers to either favour or dislike products over those with identical functions and efficiency. Age and gender affect the preferred colour choices of the individual, making some products more popular to particular groups of potential consumers. Designers can utilise colour theories to ensure that they use the most appropriate colour schemes to maximise and appeal to their targeted market successfully. A survey was conducted with 100 participants. It demonstrates the associative links between colours, emotions and product categories. It can be shown that the colour of an object can contribute to its success or failure in the market based on a number of different criteria. The design must use colour confidently to evoke certain emotions or connotations and must be carried out appropriately. The designer also has to consider whom it is that be viewing it and making the decision of preference.

• 한국생활과학회지
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• 제15권3호
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• pp.439-447
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• 2006

The purpose of this study is to explore the accuracy and reliability of subjective evaluation instruments in evaluating sensibility of similar fabrics, Kendall's coefficient of concordance W (agreement among subjects) and Spearman rank correlation coefficient (reproducibility after 1 week) were used to evaluate which one is more efficient. Eight kinds of linen-like silk fabrics finished with polyurethane resin were used, Subjective evaluation instruments such as rating scale method, contrasting method against a control, rank ordering method, paired comparison and Quad analysis were used, 'Stiffness and Pliability' and 'Preference of summer fabric' were estimated, From the result of subjective stiffness and pliability, which are effective on objective properties of fabric, the rating scale method in Kendall's coefficient of concordance W and Quad analysis in Spearman rank correlation coefficient were given the highest score, From the result of subjective preference of summer fabric, which are effective on individual sensibility, contrasting method against a control in Kendall's coefficient of concordance W and Quad analysis in Spearman rank correlation coefficient revealed the highest score, Regarding the accuracy, reliability and efficiency, Quad analysis was an efficient method for subjective evaluation of linen-like silk fabrics.

• 복식문화연구
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• 제32권2호
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• pp.125-147
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• 2024

This study aims to analyze consumer perceptions of the metaverse platform and luxury fashion brands in relation to consumer lifestyles, thereby providing foundational data for future marketing strategies of fashion brands using the metaverse. A survey on the lifestyle and perceptions of the metaverse, as well as on luxury fashion brands, was conducted among 300 men and women between their 20s and 40s. Statistical analyses included frequency analysis, cross-tabulation, chi-square (χ²) analysis, factor analysis, cluster analysis, one-way ANOVA, and Duncan's post-hoc test. Factor analysis of the participants' lifestyles revealed five distinct types: "Indifferent," "Social, individual, and leisure-oriented," "Trend-leading and brand-oriented," "Appearance and fashion-oriented," and "Self-improvement-focused and individualistic" types. The analysis of luxury fashion brand perceptions based on lifestyle types showed that the "Trend-leading and brand-oriented" type had higher awareness and preference for brands such as Gucci, Burberry, and Balenciaga, while the "Indifferent" type showed lower levels of awareness and preference. Regarding brand perception related to luxury fashion brand content experiences within the metaverse, Gucci, Burberry, and Balenciaga showed consistent results across all types. Specifically individuals classified under the "Trend-leading and brand-oriented" category exhibited higher awareness and preference for these brands within metaverse experiences, while those categorized as "Indifferent" displayed comparatively lower levels. Therefore, digital marketing strategies targeting consumers under the "Trend-leading and brand-oriented" category are expected to be highly effective for luxury fashion brands. This study is poised to contribute to the expansion of the marketing landscape within the metaverse virtual world for fashion.

• 초등상담연구
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• 제11권2호
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• pp.153-169
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• 2012

초등학생의 또래관계가 발달에 미치는 영향을 알아보기 위한 방법으로 먼저, 또래관계를 어떻게 소집단 형태로 묶는(grouping) 것이 가장 합리적인 방법인가를 찾아내는 것이 연구의 목적이었다. 이에 따라 지각자료와 심리적 선호도 자료에 의한 또래관계 소집단 분류의 방법 간에는 서로 어떤 차이가 있는지를 알아보는 것이 연구문제로 설정되었다. 연구 대상은 부산과 울산의 초등학교 중학년인 3-4학년 아동 가운데 남자는 3학년, 여자는 4학년의 2학급이었다. 연구 문제를 검증하기 위한 질문지는 두 가지로 지각 자료 질문지와 심리적 선호도 질문지였다. 지각 자료는 공유인접수를 바탕으로 상관관계의 값을 적용하여 또래관계의 소집단으로 분류 되었으며, 선호도 자료는 이자관계를 확장하여 삼자관계 이상의 소집단으로 또래관계를 분류하는 방법을 적용하였다. 본 연구의 결과, 여자 아동의 경우에는 지각 자료에 의한 소집단과 선호도 자료에 의한 소집단간에 매우 유사한 분류의 일치성이 나타났지만, 남자 아동의 경우에는 두 가지 분류 방법간에 분류의 차이가 나타났다. 이러한 결과로 볼 때, 남자 아동의 경우에는 개별 아동간의 심리적 불일치에도 불구하고 또래관계를 형성할 가능성이 있지만, 여자 아동의 경우에는 심리적으로 일치될 때 또래관계가 형성되는 것으로 확인되었다. 이러한 결과는 양성간의 또래관계 형성 과정이 다를 수 있음을 시사한다. 따라서 남자 아동의 또래관계를 합리적으로 분류하기 위한 후속연구로 담임 교사에 의한 소집단 분류, 지각 자료에 의한 소집단 분류, 선호도 자료에 의한 소집단 분류의 세 가지 분류 방법 간의 적합성에 대한 비교 작업이 수행될 필요성이 있었다.

• 한국콘텐츠학회논문지
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• 제12권3호
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• pp.470-479
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• 2012

본 연구는 만 3세 - 5세 유아 255명을 대상으로 연령별 성별에 따른 애니메이션 캐릭터의 선호도를 조사하여 분석하고자 한다. 유아가 선호하는 애니메이션 캐릭터를 그림으로 표상하고, 캐릭터 선호 이유에 대해 개별 면접하여 자료를 수집하고, SPSS 18.0 Window 통계 프로그램의 $x^2$검증을 통해 선호도 차이를 검증하였다. 분석 결과, 만 3 - 5세 유아들은 국내 제작 애니메이션을 35.7%, 국외 제작 애니메이션을 64.3%로 국외에서 제작된 애니메이션의 선호도가 높았다. 또한, 국내 캐릭터 22.4%, 국외 캐릭터 77.6%를 선호하는 경향을 보였다. 유아의 선호하는 애니메이션 캐릭터는 연령에 따라 유의미한 차이를 보였으며($x^2=302.474^{***}$, P<.001), 만 3세 유아는 뽀롱뽀롱 뽀로로의 '뽀로로', 만 4세 유아는 꼬마버스 타요의 '타요'와 캐릭캐릭 체인지의 '아무', 만 5세 유아는 짱구는 못말려의 '짱구' 캐릭터의 높은 선호도를 보였다. 유아의 선호하는 애니메이션 캐릭터는 성별에 따라 유의미한 차이를 보였으며($x^2=120.864^{***}$, P<.001), 남아는 뽀롱뽀롱 뽀로로의 '뽀로로', 도라에몽의 '도라에몽', 토마스와 친구들의 '토마스', 꼬마버스 타요의 '타요' 순으로 선호하였으며, 여아는 뽀롱뽀롱 뽀로로의 '뽀로로', 리틀 프릿의 '사과', 캐릭캐릭 체인지의 '아무', 뽀롱뽀롱 뽀로로의 '루피' 순으로 선호하였다. 본 연구는 국내에서 제작되는 유아용 애니메이션의 개발이 좀 더 발전되길 기대하며, 이를 위한 기초 자료로 활용되길 바란다.

• 한국주거학회:학술대회논문집
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• 한국주거학회 2004년도 추계학술대회 논문집
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• pp.239-244
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• 2004

Large-scaled apartment housing complex at outskirts of downtown which has direct influence on urban view concentrated on improving the space outside the complex like spatial composition of individual plan design, but neglected the contribution of urban view. However, as people's orientation toward urban areas was changed to quality from quantity, concerns on urban view have been gradually increased and planning of apartment housing has been extended to complex with view contributing to urban people as a factor composing the city in resident centered spatial composition. This study is therefore to examine the characteristics of view components of 13 apartment housing complexes at Sangmu District in Gwangju Metropolitan City and their influences on evaluating view image.

• Journal of information and communication convergence engineering
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• 제18권1호
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• pp.55-60
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• 2020

As personalized customer services create a society that emphasizes the personality of an individual, the number of product reviews and quantity of user data generated by users on the internet in mobile shopping apps and sites are increasing. Such product review data are classified as unstructured data. Unstructured data have the potential to be transformed into information that companies and users can employ, using appropriate processing and analyses. However, existing systems do not reflect the detailed information they collect, such as user characteristics, purchase preference, or purchase priority while analyzing review data. Thus, it is challenging to provide customized recommendations for various users. Therefore, in this study, we have developed a product recommendation system that takes into account the user's priority, which they select, when searching for and purchasing a product. The recommendation system then displays the results to the user by processing and analyzing their preferences. Since the user's preference is considered, the user can obtain results that are more relevant.