• Journal of the Korean Society of Clothing and Textiles
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• v.30 no.7 s.155
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• pp.1126-1134
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• 2006

The purpose of this study was to examine the effect of brand identification of fashion luxury product on brand loyalty and the mediating effect of brand affect. The questionnaire developed through the literature search and a survey was conducted both in on-line and off-line questionnaire simultaneously. Finally 227 data from women who had a buying experience of fashion luxury products were analyzed using frequency, factor analysis, ANOVA, t-test, regression analysis by SPSS for WIN program. The results were as follows. First, the consumers' brand identification was composed of three factors; actual, ideal, social. Second, the brand identification significantly influenced on the brand loyalty. Third, the brand identification significantly influenced on the brand affect. Fourth, the brand affect significantly influenced on the brand loyalty. Fifth, the brand identification had both direct and indirect effects on brand loyalty mediated by brand affect. The results indicated that causal relationship was existed among these three variables.

• Korean Institute of Interior Design Journal
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• no.3
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• pp.33-37
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• 1994

Increasing interest and providing educational experience for the public have long been a major ARt Museum goal. This interest raises the question of how visitors respond to museum exhibits. Much researches have been done which indicate the newer and more interactive exhibits are indeed more didactic and enjoyable than conventional exhibits. This study examined the effectiveness of art exhibits which display information about the creative process of developing a work art along with the final work of art to test if they results in more viewer interest and greater appreciation of the final work of art than those which display only the final work of art. In the early part of the 1991 spring, a counterblancing AB/BA quasi-experiment was carried out in the Jhnson Museum of Art, Cornell University. Methods used to collect and measure visitory interest and appreciation were unobtrusive observation and survey questionnaire. As the indirect measurement of visitor interest, attracting power and holding power were measured by unobstrusive observation of visitor time spent, while the direct measurement of visitor interest and appreciation, visitor's interest, understanding , and degree of favorableness were measured by survey questinnaire. Data analysis reached conclusion that the process approach fine art exhibit designs significantly resulted in more viewer interest and greater appreciation of art work than the conventional fine art exhibit design.

• Journal of the Korean Society of Safety
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• v.32 no.4
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• pp.89-99
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• 2017

The purpose of this study is to analyze safety and health managers' perceptual maps on the effective educational contents and its methods of workplace safety and health education. Self-administered survey was successfully conducted to 582 workers who were 339 in manufacturing, 68 in construction, and 175 in service & others by industry classification. Survey sites were recruited based on business size, incidence of occupational accident, and compliance of workplace safety and health education regulation. Questionnaire included personal factors, workplace factors, and needs of safety and health education at work. Male workers were 85.3% and more than 50% were in their 30s and had university education. Overall needs of educational contents and its methods were greater in manufacturing and services than construction. Two dimensional properties of effective educational contents perceived were 'knowledge structure' which divided to safety and health, and 'behavior outcomes' which divided to indirect and direct. Two dimensional properties of educational methods were 'class activity' which divided to experience-based and verbal-based and 'class participation' which divided to passive and active. Effective educational contents and its methods perceived by safety and health managers commonly included the characteristics of direct, case-based, and participation.

• Journal of the Korean Society of Safety
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• v.24 no.5
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• pp.34-42
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• 2009

There are many accident causes related to even an accident. As well four(4) stepped causes of one accident at construction sites are analyzed in the study. First, eleven(11) cause factors are set up at each step such as policy level, management, indirect, direct level which are discussed and determined by field experts with 15year experience or more. Therefore, one direct cause occurred in construction site can be connected to the previous cause than in direct and management, and policy problem of previous management. These questionnaires results are analyzed with three different methods such as weighing level by Delphi technique, correlation analysis, critical pass method. Three different methods show their characteristic to see which subcontract work is more dangerous or not. Subcontract or at a construction site can be use the above three different cases as they need at their site in order to make more effective countermeasures.

• Knowledge Management Research
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• v.10 no.2
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• pp.15-33
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• 2009

Telecommunications-broadcasting convergence in the domain of IT is a representative phenomenon that is expected to provide the saturated existing markets with a new source of profit. Especially, T-Commerce combines familiarity of TV and immediacy of the Internet which are expected to cover all the users familiar with each media and expand the existing commercial transactions. Telecommunications-broadcasting convergence in Korea, however, is focusing on technical and regulatory aspects so that research on the real users is not up to the mark yet. This is the most fundamental problem in hampering growth in the corresponding service and market. Thus, we are proposing an adoption model on T-Commerce to rapidly expand the convergence service through understanding the potential users. Perceived utilitarian and hedonic values, perceived interactivity, media substitution and personal innovativeness have been examined as the factors influencing the users' intention to adopt a new convergence service. As a result of empirical analysis, it is verified that perceived utilitarian and hedonic values and personal innovativeness directly influenced the users' intention to adopt whereas perceived interactivity had indirect affect on them. T-Commerce service providers should not only emphasize on the benefit that the older media could not provide the users with, but also provide them with more pleasure and entertaining experience during the course of satisfying the users' needs to distinguish T-Commerce from the other existing media.

• The KIPS Transactions:PartA
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• v.18A no.6
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• pp.233-240
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• 2011

In this paper, we design and implement an L-SNS system to reduce ever-increasing adverse effects of the Internet through the strengths of social network service system based on media literacy, including critical comprehension, creative expression, participation, communication ability, etc. The L-SNS system we proposed here was used the Smartphone as a medium of communication for learners, and to let them have indirect experience and real-time interaction. In addition, it provides the environment to make objective decisions through the process examining an in-depth discussion among other learners in the aspect of a third party.

• Journal of Korean Academy of Nursing Administration
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• v.8 no.2
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• pp.283-293
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• 2002

Purpose: The purpose of this study was to define cost-countable perioperative nursing activities and to analyze the cost of each nursing activities based on the Resource-Based Relative Value Scale (RBRVS). Method: Researcher and 3 research assistants observed and documented the 83 operating patients in order to measure nursing time for each of the perioperative nursing activities. And then, 35 operating room nurses with at least one year of perioperative nursing experience were observed for the RBRVS of perioperative nursing activities. Finally, the direct and indirect nursing costs were estimated. Result: Nursing costs of 25 nursing activities were estimated using the RBRVS. Most expensive nursing activities were delivery of the instrument and implement for OP team (9,780 won per hour) and behavior of wash, pack, disinfect the instrument (6,770). Conclusion: Based on the relative values of each perioperative nursing activities estimated in this study, proper medical reimbursement system should be established in a near future.

• Journal of the Korean Home Economics Association
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• v.27 no.1
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• pp.181-194
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• 1989

This study examined the characteristics of the relationship of HOME, socio-demographic variables and children's intellectual and social abilities. The subjects of this study were 80 children at age four and their mothers. Instruments included inventory of home stimulation (HOME) and the inventory of socio-demographic variables and K-Binet scale, social naturation scale, and the social-emotional developmental rating scale. The results obtained from this study were as follows: 1. HOME, socio-demographic variables had a significant positive correlation (.37∼..66) with children's intellectual ability. 2. HOME, Socio-demographic variables had a significant positive correlation(.26∼..67) with children's social ability. 3. The variables that significantly predicted children's intellectual ability were play materials, breadth of experience and quality of langage environment. 4. The variables that significantly predicted children's social ability were play materials, economic status of the home and parent education. 5. The results of the causal model showed that the kind of variables that affected children's intellectual ability directly were direct stimulation, parent's education, indirect stimulation, and the emotional climate of the home. 6. The results of the analysis of the causal model showed that the kind of variables that affected children's social ability directly were direct stimulation, parent's education, economic status of the home.

• Korean Journal of Child Studies
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• v.19 no.2
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• pp.19-33
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• 1998

The relationships of maternal childrearing behaviors and peer experiences to children's self-esteem were examined with a sample of 433 5th- and 6th-grade elementary school students (236 boys and 197 girls) and their mothers. Children answered the questionnaires on peer experience (victimization by peers and peer aggression) and self-esteem, and their mothers answered the questionnaires on maternal childrearing behaviors. Maternal warmth was significantly related to children's self-esteem both in boys and girls. The warmer their mothers, the higher the children's self-esteem. Maternal permissiveness/nonintervention was related to self-esteem only in boys; the more permissive/nonintervention the mothers, the lower the boys self-esteem. Peer experiences (victimization by peers and peer aggression) were significantly related to self-esteem both in boys and girls; the more victimization by peers and peer aggression, the lower their self-esteem. Maternal warmth was related to victimization by peers only in girls; the warmer the mothers, the less victimization by peers experienced by girls. The effect of maternal warmth on self-esteem was mediated by victimization by peers for girls, which indicates that maternal warmth doesn't have a direct influence but an indirect influence on victimization by peers of children. Victimization by peers was related to peer aggression both in boys and girls. The more victimization by peers they experienced, the more peer aggression they showed.

• Asia pacific journal of information systems
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• v.12 no.3
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• pp.45-70
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• 2002

This paper examines the role of distance learning self-efficacy, belief in one's capabilities of using a system in the accomplishment of web-based distance learning, in predicting user intention to use and performance of distance learning system. It used self-efficacy theory and technology acceptance model(TAM) to build a model that predicts relationships between antecedents to students' distance learning self-efficacy assessments and their behavioral and attitudinal consequences. The model was tested using LISREL analysis on the sample of 250 students who have worked with the Distance Learning System. The results indicated partial support for the conceptual model. In accordance with TAM, perceived usefulness had strong direct effects on intention to use and performance, while perceived ease of use had both direct and indirect effects on intention to use, but not performance. Distance learning self-efficacy had only direct effect on perceived ease of use to use. Computer experience was found to have a strong positive effect on distance learning self-efficacy, and computer anxiety had a negative effect on distance learning self-efficacy. Implications of these findings are discussed for researchers and practitioners.