• Title/Summary/Keyword: In-store retail

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The Effects of Department Store Customers' Satisfaction and Commitment on Relationship Switching Intention and Multi-channel Use Intention (백화점 패션 소비자의 만족과 몰입이 관계전환의도 및 멀티채널 이용의도에 미치는 영향)

  • Kim, Do Yeon;Choo, Ho Jung
    • Fashion & Textile Research Journal
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    • v.15 no.5
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    • pp.753-762
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    • 2013
  • This study identifies meaningful factors that influence relationship switching intention and multi-channel use intention for department store customers. Two types of commitment (affective and calculative commitment) are proposed as mediators between satisfaction and behavioral intention. A web-based survey collected fashion product data from consumers who had a relationship with a department store. A total of 150 responses were analyzed by frequency analysis and reliability analysis, CFA, and SEM analysis with SPSS 18.0 and AMOS 18.0. Department store attributes were composed of four factors (product, salespersons, facilities and place, and price and promotion). Department store satisfaction was specified as a second order latent construct which was reflected in the satisfaction with the four department store attributes. Department store satisfaction had a significant negative influence on calculative commitment and a positive effect on affective commitment. Calculative commitment affected switching intention and affective commitment determined multichannel use intention. This study has implications for retail marketers that target fashion consumers and academics who research consumer behavior in retail settings. The most important result is that the affective commitment and the calculative commitment serve different functions. Department store managers need to make an increased effort to instigate an affective customer commitment in order to reduce switching intention.

Impulse Buying Behavior in Distribution Centers of Kathmandu

  • Bharat RAI;Rewan Kumar DAHAL;Bhupendra Jung SHAHI;Binod GHIMIRE
    • Journal of Distribution Science
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    • v.21 no.5
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    • pp.19-29
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    • 2023
  • Purpose: The study's primary objective was to pinpoint the variables impacting consumers' impulsive purchasing decisions in the distribution centers in Kathmandu, the capital city of Nepal. Research design, data, and methodology: The independent variables used to identify consumer impulse buying behavior were the in-store displays, store employee behavior, reference groups, and promotional activities. A 6-point Likert scale questionnaire was employed for collecting the primary data from customers at the retail center of Kathmandu. The study's sample size was 396, employing a convenient sampling method. Statistical Package for the Social Sciences (SPSS) and Analysis of a Moment Structures (AMOS) have been used to show the relationships between dependent and independent variables. Results: The outcome of the path analysis using structural equation modeling demonstrates that in-store displays, reference groups, and store employees' behavior significantly influence the customers' impulse buying decisions in the distribution center. Additionally, it has been discovered that promotional activities have no significant impact on consumers' impulsive purchasing decisions made at the retail center of Kathmandu. Conclusions and Implications: The study's findings indicate that the actions of store personnel, reference groups, and in-store displays significantly contribute to the acceleration of impulsive purchases. Such findings provide researchers and business executives with a road map for the future.

The Effect of Store Selection Attributes and Consumption Emotion on Revisit Intention to Traditional Market under Retail Regulation

  • Park, Jong-Ho;Chung, Lak-Chae
    • Journal of Distribution Science
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    • v.14 no.6
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    • pp.17-26
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    • 2016
  • Purpose - The purpose of this study is to measure the effect on the attributes for store selection and Korean government regulations for large retailers on consumption emotion. Research Design, Data, and Methodology - Using SPSS ver.22, factor analysis & Cronbach's alpha, correlation, and regression test were performed. The total of 287 questionnaires were used for the analysis Result - Familiarity, perceived price, and perceived image have a positive effect on consumption emotion, but perceived quality & service did not. The Consumption emotion had a positive effect on traditional market revisit intentions. Retail regulation preference has a mediate effect between consumption emotion and familiarity & perceived price. Retail regulation preference also has a mediate effect between consumption emotion and traditional market revisit intension. Conclusion - Relationship marketing with sincerity is very important to keep familiarity, perceived price and image. People's consumption trend was changed due to dual career couple and heavy traffic jam in big cities. Therefore, a retail regulation cannot be a right solution for revitalizing traditional markets. So we need to find out an actual situation and design a win-win strategy between large retailers and traditional market.

Evaluation of Pollutants Emissions according to the Selling Store in Department Store (백화점 내 업종별 판매매장에 따른 오염물질 배출현황 평가)

  • Wang, HyeongSeok;Hwang, JunSeok;Chang, SeongJin;Kim, Sumin
    • Journal of the Korea Furniture Society
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    • v.26 no.1
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    • pp.71-76
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    • 2015
  • It is important thing that air quality affects human health. And It is more important thing that Indoor Air Quality more affects human health than Outdoor Air Quality. The cause of that is indoor air pollutants are more absorbed than outdoor air pollutants. By the way, in case of Multi-use facility for example office, department store, school etc., it has a feature that there are more people than any other buildings. therethrough, effects of Indoor Air Quality of Multi-use facility affect more people's health than Indoor Air Quality of any other buildings. However, in multi-use facility, specifically retail store, chemical treated materials are used for interior finishing, showcase finishing and product finishing because esthetic element is more added for detention of customer. Consequently, in place where demands brisk sales, possibility that indoor air is polluted by VOCs is high. This study considered retail store's Indoor Air Quality. as result of experiment, figure of department store's air pollution exceed about 5~20 times in guideline of multi-use facility's Indoor Air Quality in any kind of shop of department store (guideline : $500{\mu}g/m^3$).

The Effects of Trading-Hour Regulations on Large Stores in Korea

  • Kim, Woohyoung;Lee, Hahn-Shik
    • Journal of Distribution Science
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    • v.15 no.8
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    • pp.5-14
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    • 2017
  • Purpose - This study empirically analyses the sale changes in large retail stores directly resulting from increased controls on those stores. More specifically, we discuss the economic impacts on Korean regulations that restrict trading hours and mandate statutory store closure 'holidays' twice per month. Research design, data and methodology - we attempt to empirically analyse the economic effects of trading hours regulations through quantitative analysis of the sales revenue data of large retail stores. We introduce the data and methods of empirical analysis used to analyse the economic effects of trading-hour regulations on large retail stores. We use a panel regression to analyse the sales losses of large retail stores caused by the new constraints on business hours. Results - The results of this study show that the sales of large retail stores fell by the average of 3.4% per month during the regulation periods. However, regulations affecting large retail stores have various economic impacts, including variations in sales, changes in consumption patterns, and influences on consumer welfare and national economy. Conclusions - Such changes may also be captured by other metrics: accordingly, further researches are needed to measure the impact of regulations on economic indicators such as employment and GDP.

Measuring Service Convenience for Korean Retail Stores: Scale Development and Empirical Testing

  • Kim, Mi-Jeong;Park, Chul-Ju
    • Journal of Distribution Science
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    • v.12 no.9
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    • pp.95-99
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    • 2014
  • Purpose - This study aims to develop and empirically test a multi-dimensional service convenience scale with the dimensions and measurement items of service convenience perceived by Korean consumers in retail contexts. Research design, data, and methodology - The study adopts the framework suggested by Berry et al. (2002) and conceptualizes service convenience as a second-order reflective construct comprising 31 items. Three department store chains (Hyundai, Lotte, and Shinsegae) and three discount store chains (E-mart, Homeplus, and Lotte Mart) were involved 510 valid responses were used for the empirical testing. Results - The measurement model is acceptable for internal consistency, convergent validity, and discriminant validity. Further, the structural model results show that service convenience is positively related to satisfaction. Results of the rival model comparison indicate that the proposed second-order factor model provides a better fit to the data than both the five-factor and the one-factor model. Conclusions - The multi-dimensional, second-order conceptualization of service convenience is robustly supported. This study provides psychometrically valid scales to measure service convenience in retail contexts as conceptualized by Berry et al. (2002).

The Impacts of Store Attributes and Shopping Orientation on Store Patronage for the Imported Fashion Multi-Brand Shop (수입 패션 멀티샵의 점포속성과 의복쇼핑성향이 점포애고에 미치는 영향)

  • Lee, Jee Ah;Lee, Soo Jin
    • Journal of the Korean Society of Costume
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    • v.63 no.7
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    • pp.17-30
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    • 2013
  • An understanding of store patronage behavior is a critical issue for retail managers, especially when it comes to a new kind of retail store, as it enables them to identify and target potential customers. Reflecting this managerial need, this study is focused on the fashion multi-brand shop, specifically investigating its store attributes, customers' shopping orientation, and store patronage. Accepting the shifting marketing paradigm from 4P's marketing mix to 7P's marketing mix, the 7P's marketing mix is employed in this study to measure the store attributes, including people(sales oriented and customer oriented), price, place, promotion, physical environment, process, and product. The store attributes significantly influencing patronization are found as customer oriented sales people, product, physical environment, and process. The shopping orientations of the customers, 222 female adults aged from 20s to 40s are found as ostentatious, pleasant, fashion pursuant, rational, and addictive. The consumers who are ostentatious, pleasant, and fashion pursuant are highly likely to be patronize to the fashion multi-brand shops.

A Study on the Determinants of Goodwill's Road shop (상가권리금의 결정요인에 관한 연구)

  • Lim, Jae-Hyon;Jeong, Seung-Young
    • Journal of Cadastre & Land InformatiX
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    • v.45 no.2
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    • pp.191-201
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    • 2015
  • There has been few researches on the variables that influence on goodwill of the store. The purpose of this study is to identify the determined variables which affect goodwill of the store in seoul empirically by examining the interaction between goodwill and risk sharing in the commercial lease contract. We have analyzed 1,463 retail unite of goodwill over August, 2015. A regression analysis model is constructed to test the significance of the variables on the goodwill per $m^2$ in Seoul. The results indicate that rent to total start-up cost of ratio and retail property characteristics variables explain a significant portion of the variability of goodwill. The results suggest that retail rents is comparatively more important than size of store. The study suggests that monthly rents to total start-up cost of ratio is the key variable affecting the goodwill of the store.

A Study on the Service Quality Level and Switching Barriers in the Retail Industry -Comparing Department Store with Discount Store- (유통산업의 서비스품질 수준 비교와 전환장벽에 관한 연구 -백화점과 대형할인점을 중심으로-)

  • 유한주;송광석
    • Journal of Korean Society for Quality Management
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    • v.32 no.2
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    • pp.109-131
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    • 2004
  • This research tried to clarify the impact of service quality on the customer satisfaction, customer retention and switching barriers in the competitive structure between department store and discount store. We measured the level of service quality by using the methodology which had been adopted in the service quality research area. Using the internet survey method, we gathered data from 750 consumers of each industry. We used various analysis methods such as the regression analysis, t-test, and hierarchical regression analysis. The results reveal different patterns in the two sectors in the retail industry with respect to switching barriers. We conclude that switching barriers play an important role in consumer satisfaction and retention.

Relationships between Brand Satisfaction and Store Loyalty in Retail Service Firm: The Causal Role among Store Satisfaction, Brand Trust and Store Trust (소매 서비스 기업에서 브랜드만족과 점포충성도 관계: 점포만족, 브랜드신뢰 및 점포신뢰의 인과적 역할)

  • Park, Seung-Whan;Choi, Chul-Jae
    • The Journal of the Korea Contents Association
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    • v.8 no.11
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    • pp.286-295
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    • 2008
  • The purpose of this paper is to demonstrate the relationships between brand satisfaction and store loyalty by examining the role of brand trust, store satisfaction and store trust in determining store loyalty in retail service firms. The results of the study are as follows: First, in case of relation exchange consumers, which are characterized by cooperative actions and mutual adjustment of both buyer and seller, brand satisfaction has a positive influence on brand trust, brand trust has a positive influence on store trust, and then store trust a strong positive influence on store loyalty. That is, store loyalty can be build up by combined benefits both brand trust and store trust in relation exchange consumers. Second, in another case of transaction exchange consumer, which are discrete buyer-seller exchange of commodity or performance with minimal personal relationships and no anticipation or obligation of future exchange, brand satisfaction has a positive influence on store satisfaction, and then store satisfaction has a direct influence on store loyalty. So, retailers have to developing strong brands which could help ensure both satisfaction and loyalty.