• The Journal of Asian Finance, Economics and Business
• /
• v.9 no.5
• /
• pp.507-518
• /
• 2022

This study aimed to measure the monetary and non-monetary effects on brand awareness at hypermarkets in Riyadh. The independent variable consists of three sub-variables: price reductions, free samples, and purchasing vouchers. The research population has all Saudi and non-Saudi buyers in Riyadh. The figures show that the population size reached 3.87 million in 2019. The proportional stratification sampling technique and the recommended sample size were 387 buyers. The five-point Likert scale with the fully structured questionnaire was used. The study concldes the effect of free samples on brand awareness while there was no effect of monetary instruments. The results show that the three sales promotion incentives (price reduction, free samples, and purchasing vouchers) moderately affected brand awareness and a key role in explaining consumer behavior, so the significant impact was proved. In summary, this study showed that price reductions have the power of creating the perception of buyers at hypermarkets in Riyadh. Non-cash instruments were more effective than cash instruments in enhancing brand awareness at the hypermarkets in the Saudi market. So, the price reductions and purchasing vouchers have less power in conducting communication-based awareness. Building awareness and improving brand image through free samples were most visible in communication strategy.

• Educational Technology International
• /
• v.25 no.1
• /
• pp.129-159
• /
• 2024

The purpose of this study was to examine changes in students' awareness of online classes in university education over the three years from 2020 to 2022 during the COVID-19 pandemic. To achieve this, various aspects of online classes, including self-directed learning, interaction (between instructors and learners, and among learners), evaluation of the learning process and outcomes, and the learning environment and control of learning, were analyzed for changes from 2020 to 2022. The study included 534 university students enrolled in University A who participated in online classes in both 2020 and 2021. The results indicated that there was no significant difference in the awareness of self-directed learning, but significant differences were found in the awareness of interaction, evaluation of the learning process and outcomes, and the challenge related to learning environment and control of learning in online classes, which were higher in 2021 and 2022 than in 2020. Additionally, detailed changes in awareness of online classes showed significant differences in specific aspects of awareness in university online classes. In summary, students' awareness of online classes improved in 2021 and 2022 compared to 2020, as learners adapted to online classes due to the COVID-19 pandemic. Moreover, it was observed that difficulties in the challenge related to learning environment and control of learning were overcome in 2021. Based on these research findings, several implications for improving the design and operating strategies of effective online classes in future university education were proposed.

• Journal of Korean Academy of Nursing
• /
• v.43 no.2
• /
• pp.267-275
• /
• 2013

Purpose: The purpose of this study was to examine the effect of a medication self-management education program on medication awareness, communication with health care provider, medication misuse behavior, and blood pressure in elders with hypertension. Methods: The research design for this study was a non-equivalent control group quasi-experimental design. Participants were 23 elders for the control group, and 26 elders for the experimental group. The experimental group participated in the medication self-management education program which included the following, verbal education, 1:1 consultation, practice in medication self-management, and discussion over 5 sessions. Data were analyzed using the SPSS 18.0 program. Results: There were statistically significant differences between the experimental and control group for medication awareness, medication misuse behavior, and communication with health care providers. However, no significant difference was found between the two groups for blood pressure. Conclusion: The results indicate that the education program is effective in improving medication awareness and communication with health care providers and in decreasing medication misuse behavior. Therefore, it is recommended that this education program be used as an effective intervention for improving medication self-management for elders with hypertension.

• Science of Emotion and Sensibility
• /
• v.26 no.3
• /
• pp.129-148
• /
• 2023

This study verifies the effect of self-awareness on life satisfaction, depression, and anxiety as mental health indicators. An online survey, including self-awareness, life satisfaction, depression, and anxiety, was conducted on 300 adolescents, and the relationship between variables was observed through multiple regression analysis. As a result, adolescents' overall self-awareness significantly affected life satisfaction, depression, and anxiety. Moreover, the effect of self-awareness was confirmed on mental health by dividing it into private, public, and situational self-awareness: life satisfaction was predicted by public and situational self-awareness, while depression and anxiety were predicted through private self-awareness. The result shows that adolescents' self-awareness generally affects their mental health; however, positive and negative emotional factors are differentially affected by different types of self-awareness. This study confirms the importance of self-awareness in the process of improving mental health and quality of life in adolescence.

• Journal of the Korea Computer Graphics Society
• /
• v.29 no.3
• /
• pp.137-147
• /
• 2023

This paper presents a motion-capture-based projection VR system to explore the effectiveness of gamification in improving environmental awareness. We examine the key components of positive and negative VR game content and analyze the impact of individual and cooperative play methods on promoting sustainable behaviors. Our findings are as follows. Firstly, we discovered that the use of positive content in individual play mode was effective in improving awareness of the importance of recycling. Secondly, we confirmed that the use of positive content in cooperative play mode and the use of negative content in individual play mode were each effective in enhancing awareness of the seriousness of environmental pollution. Thirdly, we found that experiencing positive content first, followed by negative content, in individual play mode was effective in increasing interest in the environment. Based on these findings, we determined that adjusting the order of use of positive and negative content is more effective than simply using positive or negative content alone for improving environmental awareness. Moreover, considering the importance of recycling, the seriousness of environmental pollution, and the level of interest in the environment, we confirmed that individual play mode is effective and cooperative play mode can be more effective depending on the measure.

• 한국경영정보학회:학술대회논문집
• /
• 2008.06a
• /
• pp.1072-1077
• /
• 2008

This study is aimed at proposing a new approach to designing UDSS (Ubiquitous Decision Support System) which allows context-awareness and connectivity. In the previous studies, the need to design UDSS and analyze its performance empirically was raised. However, due to the complexity of empirical approaches, there is no study attempting to tackle this research issue so far. To fill this research void, this study proposes a Mobile Delivery System (MDS) as a form of UDSS, empirically analyzing how users perceive its context-awareness and connectivity functions. Especially, to add more rigor to the proposed approach to know how much it works well in the decision-making contexts, we considered three decision making phases (intelligence, design, choice) in the research model. With the valid questionnaires collected from 340 users of the MDS, we induced statistically proven results showing that both context-awareness and connectivity of the proposed UDSS (or MDS) influence the decision making steps positively and then contribute to improving the decision making quality.

• Korean Institute of Interior Design Journal
• /
• v.13 no.6
• /
• pp.196-204
• /
• 2004

Non-territorial workplace has different characteristic from conventional workplace in terms of interior and architectural design and organization management even the user awareness. The purpose of this study is to examine the non-territorial workplace and suggest needs for improving the quality and efficiency of work. To fulfill this task, information describing various environmental conditions and user awareness were gathered from the non-territorial office in Seoul. Data were collected by using questionnaires regarding general information of user and satisfaction of environmental elements that were established on pre-study. Finally, based on the results of this study, the users of non-territorial workplace seem to be satisfied with utilization of space and working but discontent with psychological element such as privacy, security and affinity. Therefore designers should focused more on psychological elements according to users awareness which is the finding in this study among other elements.

• Journal of Digital Convergence
• /
• v.7 no.2
• /
• pp.1-12
• /
• 2009

This study explored which the component factors on innovation brand to building an organizational culture of government. The innovation brand perception of organizational officers are in order brand awareness(recognition, discrimination) and brand loyalty(identification, ease of memory, meaning diffusion, the reaction of customer needs), brand salience, brand knowledge and brand innovation. The result of Importance-Performance analysis are as follows. We can see that Brand loyalty have Quadrant I meaning good management implementation. Brand Knowledge have Quadrant II meaning concentrate improving. Brand Uniqueness have Quadrant III meaning improving. And Recognition, familiarity and salience have Quadrant IV meaning low relative importance and high performance. The Quadrant IV consider the cost and benefit of brand management.

• Journal of Preventive Medicine and Public Health
• /
• v.55 no.1
• /
• pp.68-79
• /
• 2022

Objectives: This study investigated associations between ethnicity and malaria awareness in East Nusa Tenggara Province (ENTP), Indonesia. Methods: A community-based cross-sectional study was conducted upon 1503 adults recruited by multi-stage cluster random sampling. A malaria awareness questionnaire was used to collect data, according to which participants were classified as aware or unaware of malaria. Logistic regression was applied to quantify the strength of associations of factors with malaria awareness. Results: The participation rate in this study was high (99.5%). The participants were distributed relatively evenly among the Manggarai, Atoni, and Sumba ethnicities (33.0, 32.3, and 30.2%, respectively). Malaria awareness was significantly different amongst these groups; it was most common in the Manggarai ethnicity (65.1%; 95% confidence interval [CI], 59.9 to 70.3) and least common in the Sumba ethnicity (35.0%; 95% CI, 27.6 to 42.4). The most prominent factor influencing the malaria awareness in the Sumba and Manggarai ethnicities was education level, whilst it was socioeconomic status (SES) in the Atoni ethnicity. The likelihood of malaria awareness was significantly higher in adults with an education level of diploma or above (adjusted odds ratio [aOR], 21.4; 95% CI, 3.59 to 127.7 for Manggarai; aOR, 6.94; 95% CI, 1.81 to 26.6 for Sumba). Malaria awareness was significantly more common amongst high-SES adults in the Atoni group (aOR, 24.48; 95% CI, 8.79 to 68.21). Conclusions: Low education levels and low SES were prominent contributors to lower levels of malaria awareness in rural ENTP. Interventions should focus on improving malaria awareness to these groups to support the Indonesian government's national commitment to achieve a malaria elimination zone by 2030.

• Journal of Korean Academy of Fundamentals of Nursing
• /
• v.23 no.2
• /
• pp.161-171
• /
• 2016

Purpose: This study was conducted to investigate factors influencing influenza infection control compliance in nurses, including knowledge about, and awareness of infection control. Methods: The study participants were 168 nurses who worked at a hospital in J Province. Data were collected by self-reported questionnaires in April 2015. Collected data were analyzed using SPSS/WIN 20.0 program. Results: Mean score for knowledge about droplet precaution was 12.16 out of 16.00. Mean score for awareness about droplet precautions was 3.49 out of 4.00, and mean score for droplet precaution compliance was 3.33 out of 4.00. There was a positive correlation among knowledge, awareness and compliance (p<.001). Awareness, knowledge and experience of seasonal influenza education were the significant factors affecting the level of compliance (37.8%). Conclusion: Study results indicate that an educational program focusing on strategies to change nurses' awareness would be effective in improving infection control of respiratory virus and droplet precaution compliance in hospitals.