• 한국생활과학회지
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• 제16권5호
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• pp.1061-1068
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• 2007

The study has sought to explore how fashion emerges as a comprehensive tool of dress for increasing its brand appeal and express one's artistic sense and fashion by using everything from make-up to hair to trappings. Therefore, when it comes to fashion trends reflected in collections, the study is designed to improve understanding of make-up as one of the elements of total fashion and to help create diverse ideas in expressing creative and free make-up that can help perfect fashion concept in harmony with all the other elements. The study has pondered upon collection, trends and fashion make-up through literature study, and has gathered image data via the Internet. It also has conducted analysis of Ethnic style reconstructed combining past and the future, East and the West, and futurism style using asymmetrical forms without no defined patterns and hi-tech textures, which emerges as a result of post-modernism. The results of the study are as follows. Ethnic fashion that pursues strange and exotic beauty is characterized by its simple and idyllic images of traditional costume in Asia or primitive clothes in Africa. Make-up represent images of matt and pale skin, tanned yellow, glossy and thickly powered squeaky white skin. Point make-up highlighted eye lines, red chick, small and voluptuous red lips. Hair and accessory seeks diversity combining various ethnic styles together such as oriental, Indian, Islam and Africa. In addition, future-oriented fashion of the 21st century, twists in texture, various kinds of materials and changes in technique help give impressions of freedom and bizarreness.

• 패션비즈니스
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• 제2권4호
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• pp.112-125
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• 1998

This study is to grasp the variousness of clothing worn by elderly women with the ideal self-image by group and by finding out the characteristics of higher-image groups and lower-image group. The object of this study was a total of 488 elderly women above full 55 from an elderly women and who lived in downtown Pusan ionnaire. For statistical disposition, the analysis of factors and frequency was carried out. The results of this study are as follows : 1. As a result of the analysis of realistic self-image and ideal self-image, the realistic self-image was derived as 5 factors-voguishness, loftiness, freshness, feminality, activeness and the ideal self-image as 4 factors-activeness, loftiness, feminality, voguishness. 2. The perceptive age according to age in the realistic self -image reflects that though the 50' s percept the 50' s, the 60' s percept the 50' s and the 70' s the 60' s and also in the ideal self-image, it shows the same result. 3. The degree of satisfaction of build in the realistic self-image appeared that the 50's unsatisfied, the 60's and the 70's felt so, and in the ideal self-image, the 50's and 60's unstisfied, the 70's so. 4. The ideal image according to age in both the realistic self-image and the ideal self-image of clothing appeared that all the 50' sand 60' s wanted a good impression and the 70' s wanted a gentle impression. 5. The frequency of doing a make-up by age in all elder women according of the realistic self-image of clothing showed that the case of doing a make-up when going out only was the greatest number and also in the ideal self-image, it agrees to the same.

• 복식
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• 제54권5호
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• pp.27-39
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• 2004

Since around 1990. some experimental and shocking ugliness images have been expressed in Fashion and Make-up as well as Fine arts. The purpose of this study is to investigate the trends of ugliness images expressed in Modern Make-up from 1995 to 2003, especially focusing on color, and to enlarge the expressions through formative elements and to anticipate the prospect of Make-up in the future. Ugliness is the most negative aesthetic value which is lack of beauty. The 20 century art trends representing the ugly shape have been distorted or deformed or destroyed and extremely exaggerated with yellow, red, black, blue, white, green. The image and color of ugliness can be summarized as historical, avant-garde, decadence, de-constructive, humorous, futuristic trend and Most of colors are the achromatic ones like black, white, dark gray and red. blue, dark brown and so on. These colors cause some negative attributes such as fear. anger, death, devil, Pain, bad, ill omen, sorrow, despair and the like. At the turning Point in 21C are to be extended the range of color according to the experimental attempts such as informal, collage, graphic and the forth. Lastly, The characteristics of ugliness images expressed in the color of Modern Make-up have been analyzed into formlessness and inaccuracy and deformation by Karl Rosenkranz＇s theory.

• 패션비즈니스
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• 제9권2호
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• pp.20-27
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• 2005

To find suitable color for an individual is very important in personal image-making. In recent years, the importance and role of personal image is also more emphasized. This study deals with the necessity d personal color system and the proposal of color which looks nice on a person as a result d personal color system. It also includes the method of making personal image by balancing between and using both favorite color and unfavorite color. Besides, I study how does the color image affect the personal appearance image in this paper. From clinical experiments, I concluded as follow. First, Each person has his suitable color. When the color is used, the color, pimples, flows and so on are covered and defects of his face are made up for. Second, By changing the factors of his own original color-group and decision factors - color d skin, hair, eye, etc -, I can change personal color-group. Third, The image of color affects the personal appearance image, when it used in make-up and hair-color. Considering above results, If one uses one's suitable color, one will complement defects done's face and improve merits of one's. Besides, One will be more confident and active by using one's suitable color.

• 한국의류학회지
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• 제20권6호
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• pp.1178-1192
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• 1996

The purpose of this study is to develop the fashion coordination course. The first step of this study is to set up the concept of fashion coordination. And the second step is to organize the fashion coordination course depending on the concept of fashion coordination. The concept of the fashion coordination is as foltowed: The goal of the fashion coordinapion is 'making the image' The image in this study is constituted of several concepts, which are perception/conition/impression, bojective/person perception, external/internal content, and simple/complex level. The elements of fashion coordination are the person, the clothing and the accessory. The method of making the image with elements is to harmonize the symbolic aspect of elements, and the beauty aspect of elements too. The fashion coordination course is organized into theory part and practice part. The theory part is composed of theories of 'making the image', the elements, the harmony depending on the concept of fashion coordination. The practice part is composed of exercises to make the image depending on the theory, especially the important point of exercise is Listing the clues that make the image.

• 패션비즈니스
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• 제9권2호
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• pp.28-39
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• 2005

This chapter presents how 'optical illusion' works in applying makeup and how to differentiate the direction, location and shape at eyebrow lines in the aspect at physiognomy. For this study, employed were five types of face shape produced by Photoshop program - round, square, long, inverted triangle. and diamond. The best-matched facial shape was examined through a questionnaire research after applying the optical illusion of eyebrow lines to the five types of face shape. The results were revealed to be identical to ones presented in make-up teaching materials. In conclusion, it was found that well-matched shape and size of eyebrow could make some changes in the facial impression, changing the face shape into oval shape. The facial line can be modified and supplemented by reshaping such facial parts as the eyebrow, producing well-balanced facial shape. Consequently, make-up was proved to be one of the methods which can be used to create social and psychological effect which can make a favorable facial impression and individuality, natural impression and image making depending on different purposes, taking advantage of optical illusion effect.

• 패션비즈니스
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• 제12권1호
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• pp.164-172
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• 2008

A face is the place where individuals can first give their images visually. This chapter presents how 'Visual optical illusion' works in applying makeup and how to differentiate the direction, location and shape of Lip in the aspect of physiognomy. For this study, employed were five types of face shape produced by Photoshop program. The best-matched facial shape was examined through a questionnaire research after applying the optical illusion of Lip to the five types of face shape. The results were revealed to be identical to ones presented in make-up teaching materials. In conclusion, it was found that well-matched shape and size of Lip could make some changes in the facial impression, changing the face shape into oval shape. The facial line can be modified and supplemented by reshaping such facial parts as the Lip, producing well-balanced facial shape. Consequently, make-up was proved to be one of the methods which can be used to create social and psychological effect which can make a favorable facial impression and individuality, natural impression and image making depending on different purposes, taking advantage of optical illusion effect.

• 디지털융복합연구
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• 제10권11호
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• pp.635-640
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• 2012

오늘날 특히 여성의 높은 사회진출로 양성평등화 사회에 돌입한 이래 남성의 메이크업 행위가 갖는 의미는 점차 변화되었다. 사회에서 성(gender)의 역할이 분명히 구분되지 않고, 여성과 남성이기 보다는 '인간'으로서 삶의 가치를 추구하고, 그 과정에서 권리와 책임이 양분되지 않고 양성평등화 사회 속에서 메이크업의 의미 역시 여성의 미적 본능만을 위한 것이 아닌 남성의 아름다움을 추구하려는 본능을 부각시켰다. 급변하는 남성들의 메이크업의 트랜드를 파악하고 좀더 구체적인 미래지향적 남성 뷰티 이미지 형성의 실질적인 기초 자료로 활용되리라 본다.

• 한국생활과학회지
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• 제18권3호
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• pp.799-807
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• 2009

When analyzing make-up trends of figures shown in portraits of different eras in Chinese painting history, you can see that red color was used much. This can be because the red color is the most outstanding among all the colors and was most preferred by ancient people, as the color of the sun, the blood, and the sacredness. The women in the Tang Dynasty was especially using the red color much. Though Seongrihak (Neo-Confucianism) in Song Dynasty was the governing ideology, it had an influence even upon its aesthetics. Thus, during Song Dynasty, the beauty of logos appeared too. This phenomenon showed a conservative tendency even in make-up as well as in costume, thereby the concept of clear and elegant beauty was emphasized. The real figure in the Ming and Ching Dynasty, was so young and weak as a sample of a delicate woman that a woman who had feminine beauty was regarded as an ideal type. The feminine image had been gradually generalized from the literary works in the latter half of Ming Dynasty. However, the painters in the era still preferred the beauty of a healthy woman. That tendency probably had an influence even upon make-up culture that was shown in portrait. As an analysis result of make-up culture in Chinese portrait paintings, it reveals that ancient make-up trends much reflected the social and cultural phenomena of the periods.

• 디지털융복합연구
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• 제10권11호
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• pp.651-658
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• 2012

아이돌 스타는 각종 예능프로그램을 비롯해 라디오, 드라마, 뮤지컬까지 다양하게 활동하는 만능 엔터테이너가 되었으며 팬 층도 10대 여성 중심의 팬 문화에서 20대는 물론 30~40대로 확대되었다. 아이돌 스타의 뷰티이미지를 "우리 결혼했어요" 프로그램 출연 아이돌을 중심으로 살펴 본 결과는 <표 3과 5>와 같으며 [사진 5]을 통해 이특-강소라 커플과 이준-오서연 커플이 주는 이미지는 비슷했으며, 조권과 황광희의 경우도 까부는 이미지가 유사함을 확인할 수 있었다. 뷰티이미지는 주로 내추럴한 이미지의 메이크 업를 하였으며 헤어스타일과 헤어염색을 통해 이미지를 변화시켰다. 이준의 경우는 스모키 화장을 음반이나 프로그램 속에서 보여 주었다. 아울러, 각 아이돌 그룹들은 각자의 고유 스타일 고수보다는 발표되는 음악에 맞춘 메이크업과 헤어스타일을 하고 있음을 확인할 수 있었다.