• International journal of advanced smart convergence
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• 제12권4호
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• pp.328-333
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• 2023

Breaking the fourth wall is a very popular concept right now, and depictions of breaking the barrier between virtuality and reality are often used in game advertising. In VR games, game manufacturers describe the experience after breaking the fourth wall as an experiencer who will be completely immersed in the virtual world, as if they are actually living in the virtual world. At the same time, research in the field of traditional drama also shows that breaking the fourth wall can also bring a sense of alienation to the player, allowing the experiencer to clearly realize that he and the character are in a completely different world, and to conduct aesthetic criticism of related works of art.So why there are two completely different feelings after breaking the fourth wall will be the content of this article. This article will focus on the theoretical analysis of the relationship between two different cognitions and two completely different cognitions after breaking the fourth wall. Finally, it will be analyzed from three directions: game perspective, game art style, and different world views of the game. Finally, it was concluded that when players break the fourth wall in the game, these three factors will cause the experiencer to have two completely different cognitions.

• 유통과학연구
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• 제15권11호
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• pp.83-93
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• 2017

Purpose - The study aims to analyze the VMD(Visual Merchandising) perception factors in recent sporting goods store and clarify the effect of each VMD perception factors on brand image, satisfaction, and customer revisit intention. The VMD perception factors play an important role in attracting and actually inducing sales to the visiting customers. It has investigated the effect of VMD perception on customer satisfaction and revisit intention. It is expected that the company's marketing strategy with VMD will be differentiated and competitive in sports item stores, brand image enhancement, customer retention, and acquisition. Research design, data, and methodology - In order to verify the hypotheses of this study, a total of 380 questionnaires had been distributed. 360 respondents were used in the final analysis excluding 20 respondents' incomplete answers. The SPSS 18.0 program was used and the data analysis was conducted for the demographic characteristics and distribution behavior. Principal Components Analysis was used for the common factor extraction for validity analysis, and factor analysis was conducted to verify such as validity in brand image or brand attitude. As for Multiple regression analysis, was performed to verify and in the research model, and in and , the mediation was defined through the Sobel Test in order to verify the brand image mediating effects on VMD, store satisfaction, and revisit inquiry of sports store. Results - Qualitative research shows that VMD sub-variables such as aesthetic, fitness, and functional convenience influence store satisfaction and revisit intention. As a result of analyzing the mediating effect of the brand image, the more VMD is strengthened, the more brand image is improved and store satisfaction is also increased. Conclusions - VMD enhancement requires a VMD strategy aligned with the company's management policies and objectives, a visual directing and consistent concept that delivers a strong message to customers. The customer actual purchasing behavior is a combination of various factors such as sports item stores' interior design, display, advertisement promotion like POP(Point of Purchase), salespersons and their service quality, so that the VMD image and the brand image must be consistent and a unique strategic plan is required.

• 한국조경학회지
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• 제45권4호
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• pp.104-117
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• 2017

본 연구는 텍스트 마이닝 기법과 인자분석를 활용하여 경관이미지 분석의 결과를 비교?분석하고, 텍스트 마이닝 기법이 경관이미지 연구에서 활용 가능성이 있는지 확인하고자 하였다. 롯데월드타워의 경관이미지는 텍스트 마이닝 분석 결과, 형용사 '새로운', '변화적인', '특이한', '신기한', '인상적인', '개성적인' 등이 도출되었으며, 롯데월드타워의 경관이미지가 변화하는 과정을 살펴보면, 사람들의 활동적인 요소(구경, 나들이, 프로젝트, 야경 등)와 미디어매체(신문, 블로그 등), 기후(날씨, 계절) 등이 경관이미지를 변화시키는 변동요인으로 도출되었다. 인자분석 결과, 롯데월드타워의 경관이미지에 영향을 미치는 요인은 상징성, 심미성, 조형성 순으로 나타났다. 형태적 특징인 식별성은 규모성, 가시성의 특징을 가지고 있는데, 통계적으로 유의하지 않았다. 오히려 독특성, 특별성 등의 특징을 갖고 있는 상징성과 주변 환경과의 특성과의 조화성, 아름다움의 특징을 갖고 있는 심미성 등 심리적인 요인이 경관이미지에 영향을 미치는 것으로 나타났다. 두 가지 연구방법에서 공통적으로 도출된 결과는 건축물의 장소나 위치 등 형태적 물리적인 특성보다 도시를 대표하고 상징할 수 있는 요소 등 심리적인 특성이 경관이미지에 영향을 미치는 것으로 나타났다. 또한, 텍스트 마이닝 기법은 사람들이 대상을 보고 느낀 이미지에 해당되는 명사 형용사를 파악할 수 있고, 도출된 키워드 간의 관계를 확인함으로써 경관이미지 형성 과정과 더 나아가 도시의 이미지까지 파악이 가능하므로, 조경분야에서 경관연구의 한계를 보완하기 위한 방안으로 적합한 것으로 사료된다. 본 연구는 조경의 연구 분야인 경관분석에서 빅데이터가 활용될 수 있는 가능성을 실제 실행을 통하여 확인하였다는 점에서 의의가 있으며, 추후 빅데이터 기반의 정보를 파악 분석하여 경관 연구 영역의 확대에 기여하기를 바란다.

• 한국도로학회논문집
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• 제13권1호
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• pp.1-11
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• 2011

본 연구는 교량 중에 장대교량을 대표하는 현수교에 대한 설계 시 고려요소인 중앙경간과 새그비의 변화에 따른 경관선호도를 파악하고 경관선호도와 이미지요인과의 관계, 설계요소와 이미지요인과의 관계를 SD법을 적용하여 교량의 이미지 특성을 파악함으로써 경관적 환경을 조성할 수 있는 방안을 제시하는데 연구의 목적이 있다. 교량경관에 대한 경관적 선호도를 분석한 결과 교량의 중앙경간의 길이가 길어질수록 선호하는 새그비의 범위는 줄어드는 것으로 보아 중앙경간이 길어질수록 낮은 새그비를 선호하며, 중앙경간이 길어질수록 경관선호도가 높아짐을 알 수 있었다. 경관선호도와 이미지요인에서는 경관선호도가 높은 새그비의 속성에는 "안정성" "조형성" "심미성"과 모두(+)상관관계에 있지만 "조형성"의 영향이 미비하였다. 설계요소와 이미지 요인과의 관계에서는 중앙경간과 새그비의 요인에는 "안정성"이라는 요인과 더 관계되어 있었으며, 새그비가 낮아질수록 중앙경간이 길어질수록 "안정성"이 높게 평가되었다. 이 결과, 경관적으로 선호하는 이미지의 특성 중 "조형성"의 이미지 특성이 미비한 것으로 나타나 "조형성"의 이미지특성의 부각을 위해 중앙경간과 새그비의 비례요소가 아닌 균형과 대칭의 요소의 변화를 주어 보완실험을 하였다. 그 결과 3주탑현수교와 새그의 좌우대칭이 다른 현수교가 "조형성"의 이미지 특성이 더 부각되는 결과를 볼 수 있었고, 추후에 현수교의 경관설계를 할 때 비례요소뿐만 아니라 균형과 대칭의 요소도 고려하여 설계 시 반영하여야 할 것이다.

• 복식문화연구
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• 제8권5호
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• pp.681-706
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• 2000

This study is intended to understand an implication system and significance in the current community which a body image symbolizes by correlating it with fashion that is on the rise as a principal issue in various fields. For this study, the symbolism of the body image was contemplated in terms of philosophy and art, and then on the basis of it, the symbolism of the body image shown in modern fashion design was analyzed through fashion works. The research results are as follows, 1. The manifestation of sex can be taken as the symbolism of the body image which is expressed in modern fashion design. Recently sexual chaos and vagueness such as homosexuality and bisexuality are expressed through a dress and its ornaments. Though displaying sexual characteristics of male and female as they are exposing a sign or a diagram, decorating a part of body or representing sex in garments, uncertain sex identity in modern society is manifested in dress and its ornaments. It is to deny absoluteness regarding sex and emphasize diversity indwelt in human beings, and after all it shows to pursue the human essence. 2. Another symbolism of the body image is body expression as the human race and an ethnic group. The discriminating situations and the restoration of their status appeared in modern fashion too. Moreover, their cultures and issues came to alter the aesthetic standard of body made from a view of the Western white supremacist. Hereupon, fashion trends like ethnic fashion, Orientalism and African look etc. appear according to this tendency, which represents race and national identity and in addition, which signifies to present transcendental human conception embracing alienated human conception. 3. The symbolism of the body image expressed in a body, and a dress and its ornaments as nature can be considered in terms of the concern on environmental contamination and the respect of echo system. Getting away from reigning over, developing and stamping down nature at their will, the human beings pursue unity with nature, which is described in fashion. They are stressing that natural materials and objects such as animal, plant and soil etc. should activily be introduced into fashion and humans are a communal fate group and should reframe their status in nature at last. 4. The body image shown in a body, a dress and its ornaments as technology is transformed and recreated by modern scientific techniques and medical science to show post human conception namely, forthcoming future human conception as a cyborg which loses individual identity. This presents a perfect future human conception with high level of preternatural power but after all, leaves us a task to seek the meaning of human existence in alienation caused by the loss of human identity and existence. In this manner, the moderns crave for perceiving the identity of a natural human being in the current thoughts tendency of the modern times such as postmodernism, post structuralism, deconstructionism, feminism and so on, which build discussions affecting the art and fashion worlds. The categories, like sexual characteristics indwelt in a human body, racial classifications, the natural environment surrounding human beings and development of science, bring out the importance of the internal and external meaning in today's fashion which a human body contains, and present sew human conception in the coming future society.

• 한국멀티미디어학회논문지
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• 제17권9호
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• pp.1115-1124
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• 2014

The objective of this study is to present a new design method at the idea brainstorming process, which requires a great deal of time and effort to seek their own ideas in existing design process and to develop a user support idea forms generation system called OCIGS (Openware Creative Idea Generation System) that makes it possible to create a variety and 3D forms as well as a quantitative evaluation data for the actual types that compose the aesthetic factors and designs of qualitative standards. In order to achieve these objectives : First, overcoming the limitation of 3D form generation ability by establishing visual application system, Second, accepting users' opinions by generating 3D images dynamically, analysing and giving information on the preferred ones on the web on real time, Third, identifying tendency of preference so that they can generate preferred colors and images in future by updating image combination and dropping low-preferred ones. This system would play a role as an idea or form generation application in the actual 3d form design development process.

• 복식
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• 제53권2호
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• pp.137-151
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• 2003

Fashion photographs from leading monthly fashion magazines in 1990s were analyzed. The types and the formative feature characteristics and the aesthetic values of domestic retrospective fashion were studied. The major conclusions of the study are as follows 1. The types of domestic retro fashion were historicism, ethnic, ecology. Retro fashion was expressed through applying and reappearing silhouette, detail. fabric and image of the costumes of the past. 2. Renaissance. Baroque, Rococo styles and the costumes and styles of 1960s and 1970s were mainly applied in domestic fashion. 3. Orientalism was emphasized and Korean traditional styles and Chinese costumes were expressed mainly in domestic fashion. Fashion trends recurrent and intimate to the nature were expressed in patterns, fabrics, dyeing and silhouettes of nature. 4. The formative feature characteristics of domestic retro fashion were recurrence, purity. tradition and decoration. As retro fashion applies costumes of the past newly, it supplies unlimited possibilities to the present fashion which seeks versatility.

• 복식
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• 제66권5호
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• pp.33-48
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• 2016

Upon the needs to draw the judicial elements of creativity in the copyrighted character designs, this paper aims to draw and categorize the elements based on the analysis of preceding court decisions. The results are as follows: the form of body, the features in its face and its composition, the overall image, the degree of personification, and aesthetic sensation. These elements reflect formative skills required to portray the intrinsic quality of a character. This paper is of significant interest in that it suggested the legal basis and elements of creativity in character design to professionals in both areas of design and judicial decisions.

• 한국의류학회지
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• 제12권3호
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• pp.373-382
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• 1988

The purpose of this study is to compare the image discrepancy with Korean clothing and Western clothing using semantic differential scales. 19 adjective pairs were used for this study. The survey questionnaire were given to 946 married - women in Seoul. For the statistical analysis frequency, percentage, mean, ANOVA, t-test and Factor analysis were used. T he major findings were as follows: 1. To evaluate the women's clothing, four major factors were obtained and it was found that women evaluated quite differently their dresses with Korean and western styles. 2. The major evaluating factor of Korean dress was aesthetic aspect and on the other hand the main factor of western dress was functional aspect.

• 복식
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• 제35권
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• pp.231-252
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• 1997

This thesis establishes two propositions. Firstly the pivotal aspect of postmodern fem-inism is socio-cultural ambivalence which is reflected in postmodern fashion as androgeny. By tracing postmodern element in fashion it is shown that postmodern cultural logic is operating sometimes in a vague weakened form Secondly the fact is taken into analysis that the postmodern discourse is conveyed in reality by the multinational firms which aims at profit maximisation with incessant change of image. In this process the postmodern message is almost removed of its contents only the outer form retained, The originality of the thesis lies mainly in the approach adopted. It combines cultural and socio-economic factors together as compared to the traditional approach which tends to relate a contemporary aesthetic trend mechaniclly to fashion phenomena.