• Title/Summary/Keyword: ITS시장예측

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Exploring Future Signals for Mobile Payment Services - A Case of Chinese Market - (모바일 결제 서비스에 대한 미래신호 예측 - 중국시장을 대상으로 -)

  • Bin Xuan;Seung Ik Baek
    • Journal of Service Research and Studies
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    • v.13 no.1
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    • pp.96-107
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    • 2023
  • The objective of this study is to explore future issues that Chinese users, who have the highest mobile payment service usage rate in the world, will be most interested in. For this purpose, after collecting text data from a Chinese SNS site, it classifies major keywords into 4 types of future signals by using Keyword Emergence Map (KEM) and Keyword Issue Map (KIM). Furthermore, to understand the four types of signals in detail, it performs the qualitative analysis on text related to each signal keyword. As a result, it finds that the strong signal, which is rapidly growing in keyword appearance frequency during this research period, includes the keywords related to the daily life of Chinese people, such as buses, subways, and household account books. Additionally, it find that the signal that appears frequently now, but with a low increase rate, includes various services that can replace cash payment, such as hongbao (cash payment) and bank cards. The weak signal and latent signal, which appear less often than other two signals, includes the keywords related to promotion events or changes in service regulations. Its result shows that the mobile payment services greatly have changed user's daily life beyond providing convenience. Furthermore, it shows that, in the Chinese market, in which card payment is not common, the mobile payment services have the great potential to completely replace cash payment.

The Exploration of Intersectoral Convergence of Spatial Information Industry and Forecast of its Market Size (공간정보산업 융·복합부문 탐색 및 시장규모 전망 연구)

  • Kwon, Young-Hyun
    • Journal of Cadastre & Land InformatiX
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    • v.52 no.2
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    • pp.121-135
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    • 2022
  • The purpose of this study is to explore the convergence sector of the spatial information industry based on the business transaction data of spatial information companies and to predict the market size of the industry using the Seemingly Unrelated Regression(SUR) model. The convergence part of spatial information industry, which cannot be identified in the Spatial Data Industry Survey, was analyzed by exploring keywords related to spatial information using the business DB of Korea Enterprise Data (2010-2019). The convergence of spatial information businesses mainly appeared in the business relationship between the value chain between Seoul and Gyeonggi Province. The convergence business has the largest sales in the value chain 2 (utilization, service) & 3 (convergence), and also the convergence in the value chain 1 (production, construction) & 2, 2 & 3 stages has doubled in 2019 compared to 2010. In 2019, the total sales of the spatial information industry based on the Statistical Korea were announced at about 8 trillion won, but in this study, the total sales of the spatial information industry were estimated at 28 trillion won considering convergence activities. Finally, when scenario 1 (0.38% population growth, 2020-2024) and 0.07% (2026-2030) were applied using the SUR model to predict the expected market size of the industry, sales decreased by -0.37% to 0.069% in 2025 and 2030 by respectively. When scenario 2 (average wage growth 1.2%) was applied during the same period, sales in the industry increased by 2.326% to 12.185%. In other words, the sales in the spatial information industry depends on Labor, Total Factor Productivity, and Capital Productivity so it is necessary to additional research on policy development and alternatives of enhancing each productivity.

Florida, USA Food-Related Lifestyle Segments of Older Consumers in Seoul and Its Characteristics (서울지역 고령소비자의 식생활 라이프스타일에 근거한 시장세분화 및 특성 규명)

  • Jang, Yoon-Jung
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.39 no.1
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    • pp.146-153
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    • 2010
  • The objectives of this study were to explore food-related lifestyle segments of the older consumers, to identify its socio-demographic characteristics, and to investigate the differences in variables regarding health beliefs. A survey was conducted of adults 55 years of age and older living in Seoul, South Korea from March 28 to April 10, 2007. Out of the 500 distributed questionnaires, 361 were retained for final analysis: a response rate of 72.2%. As a result of cluster analysis, five consumer segments were identified; health-managing group, diet-unconcerned group, convenience-oriented group, taste-oriented group, unpracticed group. Significant differences were found among the five segments in terms of socio-demographic characteristics and variables regarding health beliefs (i.e., perceived self-efficacy, perceived barriers, perceived benefits). In the health-managing group and taste-oriented group, mean scores of perceived self-efficacy (p<0.001) and perceived benefits (p<0.001) were significantly higher than other groups. However, in the diet-unconcerned group and convenience-oriented group, the mean scores of perceived barriers (p<0.01) were significantly high. This study shows that foodservice operators targeting the older consumers should consider characteristics of each segment to develop a customized program.

Characteristics and Implications of Sports Content Business of Big Tech Platform Companies : Focusing on Amazon.com (빅테크 플랫폼 기업의 스포츠콘텐츠 사업의 특징과 시사점 : 아마존을 중심으로)

  • Shin, Jae-hyoo
    • Journal of Venture Innovation
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    • v.7 no.1
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    • pp.1-15
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    • 2024
  • This study aims to elucidate the characteristics of big tech platform companies' sports content business in an environment of rapid digital transformation. Specifically, this study examines the market structure of big tech platform companies with a focus on Amazon, revealing the role of sports content within this structure through an analysis of Amazon's sports marketing business and provides an outlook on the sports content business of big tech platform companies. Based on two-sided market platform business models, big tech platform companies incorporate sports content as a strategy to enhance the value of their platforms. Therefore, sports content is used as a tool to enhance the value of their platforms and to consolidate their monopoly position by maximizing profits by increasing the synergy of platform ecosystems such as infrastructure. Amazon acquires popular live sports broadcasting rights on a continental or national basis and supplies them to its platforms, which not only increases the number of new customers and purchasing effects, but also provides IT solution services to sports organizations and teams while planning and supplying various promotional contents, thus creates synergy across Amazon's platforms including its advertising business. Amazon also expands its business opportunities and increases its overall value by supplying live sports contents to Amazon Prime Video and Amazon Prime, providing technical services to various stakeholders through Amazon Web Services, and offering Amazon Marketing Cloud services for analyzing and predicting advertisers' advertising and marketing performance. This gives rise to a new paradigm in the sports marketing business in the digital era, stemming from the difference in market structure between big tech companies based on two-sided market platforms and legacy global companies based on one-sided markets. The core of this new model is a business through the development of various contents based on live sports streaming rights, and sports content marketing will become a major field of sports marketing along with traditional broadcasting rights and sponsorship. Big tech platform global companies such as Amazon, Apple, and Google have the potential to become new global sports marketing companies, and the current sports marketing and advertising companies, as well as teams and leagues, are facing both crises and opportunities.

Overseas Construction Order Forecasting Using Time Series Model (시계열 모형을 이용한 해외건설 수주 전망)

  • Kim, Woon Joong
    • Korean Journal of Construction Engineering and Management
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    • v.19 no.2
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    • pp.107-116
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    • 2018
  • Since 2010, Korea's overseas construction orders have seen dramatic fluctuations. I propose causes and remedies for the industry as a whole. Orders have recorded an annual average of $63.8 billion dollars from 2011 to 2014, reaching its highest at $71.6 billion dollars(2010) which marked the peak of Korea's overseas construction. However, due to a decline in international oil prices, starting in the last half of 2014, Korea's overseas construction orders have followed suit recording $46.1 billion dollar in 2014, $28.2 billion dollars in 2016, and $29.0 billion dollars in 2017. Facing uncertainty in Korea's overseas construction market, caused by continued slow growth of the global economy, Korean EPC contractors are at a critical point in regards to their award-winning capabilities. Together with declining oil prices, the challenges have never been bigger. To mitigate the challenges, I would suggest policy direction as a way to grow and develop the overseas construction industry. Proper counterplans are needed to foster Korea's overseas construction industry. Forecasting total order amount for overseas construction projects is essencial. Analyzing contract award & tender structure and its changing trends in both overseas and world construction markets should also be included. Korea has great potential and global competitiveness. These measures will serve to enhance Korea's overall export strategy in uncertain overseas markets and global economy.

Advancement in Mobile Service and Successful Model for Mobile Contents (모바일 서비스의 진화와 성공적인 모바일 콘텐츠 모델)

  • Suh, Byung-Moon
    • Journal of Korea Society of Industrial Information Systems
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    • v.13 no.4
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    • pp.24-34
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    • 2008
  • The study aims to anticipate evolution direction of mobile content business in the future, and derive successful strategies at the same time with multiple and composite analysis of evolution process and environmental change of mobile business. In conclusion, Firstly, it should strengthen customer approach performance, secondly, approaches with sensitively, and needs opened business model. Fourthly, it needs planning and production of contents which reflects the need of customers, and fifthly, it requires development of mobile platform leading contents group and multiplication of CP business model. In the aspect of industrial policy, sustainable and future-oriented policy should be arranged rather than short-term and simple police, for the continual development of mobile content industry. To establish healthy and active mobile contents industry, the government and regulatory institutes are more preferable to devote to the role of circumstance builder rather than the leader of mobile content market. In other words, they are recommended to focus on establishing basic regulation and order for smooth operation of the market and its management.

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Trends of Recycling of Indium-Tin-Oxide (ITO) Target Materials for Transparent Conductive Electrodes (TCEs) (투명전극용 인듐 주석 산화물 타겟 소재의 재자원화 동향)

  • Hong, Sung-Jei;Lee, Jae Yong
    • Clean Technology
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    • v.21 no.4
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    • pp.209-216
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    • 2015
  • Indium-Tin-Oxide (ITO) is a material that is widely used for transparent conductive electrodes (TCEs). Indium (In), chief element of the ITO, is expected to be depleted in the near future owing to its high cost and limited reserves. To overcome the issue, ITO has to be retained by recycling redundant ITO targets after manufacturing processes. In this article, we proposed an efficient recycling way of the redundant ITO targets with investigation of the current recycling tendencies in domestic and foreign countries. As a result, it was revealed that only In is recycled from the redundant targets in domestic and Japan. As well, fabrication of TCEs is being researched with ITO nanoparticles solutions. However, since the TCEs fabricated with ITO target is superior to those with other materials, it is thought that establishment of regeneration technology of ITO itself is demanded for an efficient recycling and fabrication of ITO target.

Implications of the Increase of Single Person Households for High-Tech Industries: Focusing on AI Adopted Products (1인 가구 증가가 하이테크 산업에서 지니는 함의: 인공지능기술 탑재 상품을 중심으로)

  • Cho, Jae-Yung
    • Journal of Convergence for Information Technology
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    • v.9 no.6
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    • pp.146-152
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    • 2019
  • This study discussed implications of the increase of single person households (SH) for high-tech industries especially focusing on artificial intelligence (AI) adopted products, based on critically reviewing the past researches on their characteristics including consumption trends; the improvement of AI technology; and its market potentiality in various industries. According to the results, SH spent more time with others like friends and neighbors more than couples. Younger people increasingly chose to live alone by their own free will for achieving their goals. 'Living alone' or 'going solo' is not thought negatively any more, but as a new market power in the future. Considering their value oriented consumption behaviors based on spirit of independence and individualism, they will need high-tech products more like AI adopted products than others because of their advantages for the value of single life. Thus, the rapid progress of AI technology is predicted to bring them satisfaction of their wants and it is suggested to prepare for the market segmentation of SH as AI end-users.

The Effect of Firm's Internationalization on Accounting Earnings Persistence (기업의 국제화가 회계이익의 지속성에 미치는 효과 분석)

  • Choi, Yu-Jeong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.22 no.1
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    • pp.221-230
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    • 2021
  • In this study, a firm's internationalization level was measured as the ratio of foreign sales to total sales (FSTS) of individual firms. A demonstration was conducted with several control variables that affect the persistence of the firm's profits using the Sloan (1996) model as a proxy for its primary relationship between net profit and the next profit. An empirical analysis of the end-December settlement firms listed on the securities market from 2011 to 2016 was conducted using a fixed-effect model to confirm that the persistence of the firm's internationalization and accounting profits was positive at the 1% significant level, indicating that the persistence of the firm's profits also increased as the level of individual firm's internationalization increased. In addition, the firm size, financial soundness, cash accompanying, growth, and investment ability, consistent with forecasts, represented a statistically significant (+) relationship with globalization. These results suggest that firms can maintain and expand their value stably by securing new overseas markets and promoting growth by implementing internationalization strategies.

A Study on Exit Delay of Dominant Technology in Technology Competition: Focused on Sailing Ship Effect (기술경쟁에서 구기술의 퇴출 지연 현상에 관한 연구: 범선 효과를 중심으로)

  • Kim, Da-Seul;Kim, Kyung-Ho;Jun, Seung-Pyo
    • Journal of Technology Innovation
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    • v.22 no.1
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    • pp.119-147
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    • 2014
  • Technology competition is becoming a core element to get a competitive advantage in the market economy and its importance has been growing rapidly. Therefore, lots of studies on technology competition have been conducted and diversified. We focused on 'Sailing ship effect' which accelerates innovation in the old technology in response to the threat of the new technology. We found that previous studies had suggested the factors causing 'Sailing ship effect' from the viewpoint of either market or competitor. However, there are a lot of limitations to analyse the status and establish strategies. Hence, we hereby suggest a new technology competition analysis model considering market, technology and especially competitors at once by classifying the results of technology competition: 1) Replacement, 2) Status Quo, 3) Co-existence, and 4) Sailing ship effect. In this paper, we apply three cases to the suggested model in order to judge whether it is reasonable or not and confirm that it explains many cases related to 'exit delay' of a dominant technology. We expect this study will contribute to forecasting the results of technology competition and establish a response strategy if it enters into general use.