• 제목/요약/키워드: IT Products

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A Study on the Factors affecting the Purchase of Korean IT Products in Overseas Markets : On Product Valuation Criteria, Cultural Influence, and Consumer Attributes (한국 IT제품 구매에 영향을 미치는 요인에 관한 연구 : 제품 평가준거, 문화적 영향력, 소비자 특성을 중심으로)

  • Lee, Ji-Eun;Shin, Min-Soo
    • Journal of Information Technology Applications and Management
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    • 제15권1호
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    • pp.1-20
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    • 2008
  • This study aims to identify factors affecting the purchase of Korean IT products in overseas markets. The empirical investigation on Chinese and Japanese, which are major overseas markets of Korean IT products and within Korean wave of influence, ascertains that they have had experiences in purchasing Korean IT products such as MP3, hand held phone, and digital camera. In addition, it was revealed that the country image of Korea and valuation of Korean IT products have been enhanced by Korean wave. The result of multiple regression analysis shows that the purchase of Korean IT products is dependent upon social influence, country image, product attributes, preference on Korean wave, and cultural influence. In the separated hypotheses test of China and Japan, the same factors are found to be significant variables affecting the purchase of Korean IT products but practicality, innovativeness, and norms of consumers are found to be significant only in Chinese market. These results imply what should be considered to expedite the export of Korean IT products. In particular, this study finds different factors affecting the purchase of Korean IT products in different countries.

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An Effect on the Purchase Intention of the Green IT Products by Perceived Factors Considering Environmental Characteristics (환경적인 특성을 고려한 지각 요인들이 그린IT 제품 구매의도에 미치는 영향)

  • Noh, Mi-Jin;Jang, Sung-Hee;Ahn, Hyun-Sook
    • The Journal of Information Systems
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    • 제19권4호
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    • pp.137-165
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    • 2010
  • The government and enterprises have interest in the green IT products, therefore this study focus on the green IT products. First, we study the effects on the purchase intention of the green IT products by perceived value, perceived quality, and perceived trust. Second, we consider the environmental characteristics such as environmental concern, green recognition, and environmental knowledge. Third, we study the moderating effects of environmental characteristics. The proposed model was empirically tested using data collected from users having the purchase intention of the Green IT products. The major results of this study are as follows. First, perceived value and perceived trust had a positive effect on purchase intention of the green IT products. Second, environmental concern, green recognition, and environmental knowledge had moderating effects between perceived value and purchase intention of the green IT products. Third, environmental concern and green recognition had moderating effects between perceived trust and purchase intention of the green IT products. This study can provide many implications for government and businesses considering green IT products.

Attribution of Contemporary Popular Culture through Products Design (제품디자인에 나타난 현대 대중문화의 속성)

  • 최명식;김경희
    • Archives of design research
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    • 제15권2호
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    • pp.19-26
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    • 2002
  • Comtemporary popular culture fosters information exchanges through the development of digital products. Digital products may lead, or may be led, by outline popular culture. However, popular culture is possible off-line as well. There are certainly diverse classes of people who use digital products; however, the major users are those who mainly use the networks. These users have ample access to information and thereby lead popular culture and also are led by it. Surely, it is not only the popular culture that digital products take into consideration. In modern times, personal computers and the Internet are changing into privately owned digital products. Amid the collective tendency of popular culture, the owned products emphasize the fact that it is ′mine only.′It would be goad if ′interesting′materials, something that teenagers like, are added to digital products. Surely, there is a limit to ′interesting′ materials, but the materials of "S or energy," which has a certain sense of humor as well as giving out fresh energy, can be considered in digital product esign. It can be considered a modern pattern, or at least the addition of a new value, and not the old-time pattern of the "Ten Long-Living Animals." More popular and diverse colors are needed in the mix of digital products used by adults who are middle-aged or elderly. If altered colors are applied to the digital products as much as popular culture changes, it can assist the elderly with their weakened physical abilities.

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The Impact of Environmental Concern, Environmental Knowledge, and Consumer Value on Purchase Intention and Behavior of Up-cycled Products (환경관심, 환경지식, 소비가치가 업사이클 제품의 구매의도 및 구매행동에 미치는 영향)

  • Chan Ho Jeon;Sang Hyeok Park;Seung Hee Oh
    • Journal of Information Technology Applications and Management
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    • 제31권1호
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    • pp.123-138
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    • 2024
  • With the increase in online shopping and delivery food consumption since the pandemic, solving environmental problems caused by single-use packaging has become an important issue. 'Upcycling' is a combination of 'Upgrade' and 'Recycle', and it is the rebirth of obsolete or discarded objects by adding new value to them, and there are currently various upcycled products on the market. In order to activate upcycling, consumers' awareness of the environment and their values for consumption are very important. This study aims to investigate the influence of students' environmental concern, environmental experience, and consumption value on their purchase intention of upcycled products. Based on the results of previous studies on environmental concern, environmental experience, and consumption value, hypotheses were set, and a survey was conducted among university students nationwide to test the hypotheses. The results of this study are as follows First, environmental concern has a significant positive effect on purchase intention of upcycled products. It can be seen that the more environmental concerns such as global warming and waste disposal problems increase, the more positive attitudes toward upcycled products increase. Second, the research hypothesis that environmental knowledge will have a positive effect on the purchase intention of upcycled products is rejected. It was found that environmental knowledge is acquired through environmental education and many SNS, but it does not have a direct effect on the purchase intention of upcycled products. Third, it was found that the consumption value of college students has a positive effect on the purchase intention of upcycled products by increasing their positive perception of upcycled products. Fourth, college students' purchase intention of upcycled products has a positive effect on their behavioral intention to purchase upcycled products. The results of the study provide implications for relevant organizations such as universities and companies to effectively design upcycling-related education. It is also expected to have a positive impact on the use of upcycled products by providing basic information on the characteristics of consumers who purchase upcycled products.

Justification of eco-friendly organic ginseng products and the product R&D

  • Shin, W.
    • Korean Journal of Organic Agriculture
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    • 제19권spc호
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    • pp.35-38
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    • 2011
  • In order to cope with change of Korean and global consumption trend, it is forecast that GAP cultivated ginseng & its processed products, Organic cultivated ginseng & its processed products, Sanyangsam & its processed products as well as existing white ginseng (products), red ginseng (products), Taekuksam (products), black ginseng (products) will enter into market and customer demands will create new consumption. Eventually, it is considered that the time has come for considering and carrying out together for raw material cultivation and production, research and development of processed products and export and distribution of domestic and overseas market.

Analysis on the Characteyistics of Consumer′s Consumption Types of Environmently Friendly Agricultural Products (친환경 농산물 소비자의 소비행태에 관한 특성분석)

  • Bae Sung Eui;Yoon Jun Sang;Lee Jong Sang;Kim Chang Ho;Yoon Gil Sun
    • The Korean Journal of Community Living Science
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    • 제15권4호
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    • pp.149-163
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    • 2004
  • The purpose of this study is to present a plan to activate the production and consumption of environmently friendly agricultural products through an analysis on the understanding degree, the level and inclination of consumption, the satisfaction degree of consumption, and the comprehension degree of production and circulation process of the environmently friendly agricultural products. 1 reviewed the literature and did survey In this study. The results are as follows : (1) As a result of an analysis on the understanding degree of the environmently friendly agricultural products, it is shown to get 6.37 points out of 10 and also, there is a difference between age, educational background, and income level. (2) In the case of research on the method to distinguish the environmently friendly agricultural products from others, it is proved that consumers have a strong faith on quality guarantee marks and there is a difference between gender, income level, and consumption period. (3) It is also shown that consumers purchase environmently friendly agricultural products for the family member's health in the survey on the motivation for purchasing them. And also, there is a difference between men and women. (4) The result of the survey on the consumption scale of the environmently friendly agricultural products shows that 94 people(60.3%) spend more than 50% of their gloss foodstuffs cost purchasing them and 20 people(12.8%) spend 30-50%. (5) In the survey on the amount and the frequency of the purchasing items of the envirounently friendly agricultural products, respondents count livestock products mostly in amount while point out main cereals and a kinds of soy and pastes in frequency. (6) Consumers ask that the price of environmently friendly agricultural products is a little expensive or reasonable and there is no differences between individual groups. (7) In the case of the purchase of foreign environmently friendly agricultural products, there are more people who want to purchase domestic ones than those who want foreign ones. Therefore, it is shown that environmently friendly agricultural products have a counterpower after the market-open to import. (8) As a result of the analysis on the quality of environmently friendly agricultural products, it is proved that they have better quality than general agricultural products and also, it is found out that women feel larger differences than men in quality. (9) In the analysis on the satisfaction degree of the environmently friendly agricultural products, it is proved that respondents trust the safety and nutrition of them whereas they are not satisfied with the external shape of them. (10) It is analyzed that tile conversion of consumer's consciousness is the most critical factor for development of environmently friendly agriculture. (11) The factors to activate the consumption of environmently friendly agricultural products are proved in order of the enlargement of direct transaction, the conversion of consumer's consciousness, the easiness of purchase, activating consumers'unions, and publicity.

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An Analysis of Relationship between the Level of Satisfaction of Domestic Products and Purchase Intention of Imported Organic Products (국내산 친환경농산물 만족도와 수입산 유기농산물 구입의향 관계 분석)

  • Han, Jae-Hwan;Jeong, Hak-Kyun
    • Korean Journal of Organic Agriculture
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    • 제29권2호
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    • pp.159-171
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    • 2021
  • The purpose of this paper is to analyze the relationship between the level of satisfaction of domestic Environment-friendly agricultural products and purchase intent of imported organic products. To accomplish the objective of the study a consumer survey was administered for quantitative analysis regarding consumption patterns. The bivariate probit with sample selection model was employed for empirical analysis on the relationship. The estimation results showed that to increase continuously the consumption, it is necessary to improve the quality satisfaction compared to the price, and that it is also necessary to increase the reliability of the certification system and the awareness that the consumption is helpful for health promotion to increase the quality satisfaction compared to price. In addition, it was concluded that in order to induce the purchase of domestic organic products rather than imported organic products, efforts to improve the safety of domestic products, remove the risk of residual pesticides, and increase the reliability of domestic products compared to imported products are needed. Therefore, to reduce the proportion of purchases of imported organic products and increase the consumption of domestic products, raising awareness that the consumption is conducive to health promotion, enhancing the safety of domestic products, and providing accurate information on the safety of imported products are required.

Research of Baekje Culture-Products about Chungnam Area National Museum (충청지역 국립박물관을 중심으로 한 백제 문화상품 현황조사)

  • Lee, Sang-Mi;Kim, Chung-Ho
    • Journal of the Korea Furniture Society
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    • 제18권3호
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    • pp.224-233
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    • 2007
  • What is culture-products? Culture-products contains identity of nation and region. French critic Guy Sorman says "It is natural that buying culture-products when you travel any countries" Culture-products which contains our own cultural factors will give positive image of country. The research and development of grafting grudge experience culture-products was advanced the characteristic of area-culture that necessary is prerequisite. We need to develop culture-products which mixed regional culture and characteristic. We would like to research about Baekje culture and culture-products and sales products in museum. Museum is one of the tourist's attractions and great place to express regional factors. The culture-products are specially limited in the products which reflects a Baekje culture with Muryeong's tomb in Gong-ju and Baekje incense burner in Bu-Yeo it advanced. We hope that this research could help to understand market of culture-products and development.

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Analysis on CC Evaluation Demand and Selection of IT Security Products to be evaluated under CC Scheme in Korea (CC 평가수요 분석 및 차기 평가대상 제품군 선정)

  • 오흥룡;염흥열
    • Journal of the Korea Institute of Information Security & Cryptology
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    • 제14권5호
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    • pp.79-95
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    • 2004
  • The Common Criteria can be used as a guideline for one CCRA member to avoid re-evaluating IT security products which were already evaluated by other CCRA members. In this paper, we have analyzed the evaluated IT security products under CC scheme in several nations, such as Unite States, Great Britain and Australia. and defined new category of the IT security products for the domestic CC evaluation. And we have analyzed the domestic and international market on the information security products, have conducted a poll to receive opinions and demands of the Korean industries for Korea policy decision maker to select the possible IT security products which will be evaluated in Korea under CC scheme. As a conclusion, we have selected 15 IT products based on the response to a poll by the industries, the market size, the evaluation amount demanded by the user, manufacturer, and evaluator, to select the possible IT security product under CC schemes in Korea during next 5 years. Moreover, the characteristics, the benefit, and the demerit of the selected IT products were analyzed. This paper can be used as a guideline document for Korea policy decision maker to select the IT products to be evaluated under CC scheme in Korea for next 5 years.

Understanding Customer Intention to Adopt Sustainable IT Products through Two Dimensional Value Structure and Perceived Sustainability

  • Kwon, Ohbyung;Song, Myung Sup
    • Asia pacific journal of information systems
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    • 제22권3호
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    • pp.29-52
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    • 2012
  • As sustainability has grown into a key global issue, more and more information technology (IT) products have adopted these concepts to attract consumers. However, these products potentially require consumers' physical or economic sacrifice at least for a short period of time. Therefore, the reason of consumers' adoption of sustainable IT products cannot be fully explained by the two traditional values: hedonic and utility values. However, expectancy-value theory, which has been used to explain the relationship between value and behavior, still takes hedonic value and utility value into consideration. The purpose of this study is to suggest an amended expectancy-value theory to better explain the adoption of IT products that consider sustainability. For this purpose, two social values-the normative value based on the Schwartz's model of moral norm and the eudemonic value of the Stoic philosophy-were added to the individual values to examine which value particularly influences the adoption of sustainable IT products. In addition, the moderating effect of perceived sustainability between four values and adoption of sustainable IT products was verified.

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