• 한국건설관리학회논문집
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• 제14권1호
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• pp.115-123
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• 2013

글로벌 금융위기 이후 건설시장의 변화와 함께 건설기업과 프로젝트를 대표하는 건설현장소장의 직업적 역량 또한 변화하고 있다. 특히 현장소장은 건설공사의 설계부터 시공까지의 프로젝트 전 생애주기에 이르는 단계에 관여하기 때문에 현장소장이 느끼는 사업 역량의 중요도는 건설경기 변화에 중요한 요소로 치부되고 있다. 따라서 본 연구는 현장소장들의 업무 수행과정에 있어서 필요할 것으로 판단되는 역량 항목들에 대한 중요도와 현재 역량 수준의 분석(IPA)과 향후 개선이 필요한 역량 항목을 도출하고자 한다. 도출된 분석결과는 (1)대외관리역량에서는 수주영업능력과 정보력, (2)현장관리역량에서는 관리자적 경영마인드와 적극적 돌파력, (3)자기관리역량에서는 사전문제예측능력과 자기계발이 필요한 것으로 나타났다. 본 연구의 결과는 국내 기업들이 현장소장교육과 지식공유 등의 기초자료로 활용할 수 있을 것으로 기대된다.

• 한국콘텐츠학회논문지
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• 제11권10호
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• pp.457-466
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• 2011

교통정보는 운전자들이 경로를 결정할 시 혹은 자신이 주행하는 경로에 대한 상황을 확인할 때, 흔히 사용된다. 이에 인터넷 포탈 등에서는 다양한 맞춤형 교통정보 콘텐츠를 제작하여 배포하고 있다. 그러나, 현재 공공(Public Sector)에서 구축해 운전자들에게 정보를 제공하고 있는 도로전광표지(Variable Message Signs, 이하 VMS)의 경우, 각 도로 및 교통상황에 따른 운전자의 선호행태에 대한 고려 없이 불특정 다수에게 동일한 콘텐츠를 일괄적으로 제공하고 있다. 달리 말하면, 서비스가 이용자에 대한 고려보다는 관리자의 편의에 따라 제공되고 있는 것이다. 이에 본 논문에서는 VMS에서 제공되는 교통정보 콘텐츠에 대한 구체적인 개선방안을 도출하는 것을 목적으로 설정하였다. 이를 위하여 교통정보가 이미 하나의 서비스상품으로 취급되고 있는 점에서 착안하여, 교통 분야에서는 널리 사용되지 않지만, 마케팅 분야에서는 쉽게 접할 수 있는 기법인 IPA(Importance Performance Analysis)분석방법론을 적용하였다. IPA분석을 통하여 교통정보 제공형태, 제공주기 등의 일반사항과 교통 콘텐츠 측면의 중요도와 선호도를 동시에 조사하여 세부적인 이용자 기반 VMS 개선방안을 도출하였다.

• 보건행정학회지
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• 제18권3호
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• pp.1-17
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• 2008

The measurement and management of patient satisfaction has become one of the key issues in the last two decades. Hospitals must thoroughly understand the needs of their customers and design products and health services that meet and exceed their expectations. The importance-performance analysis(IPA) is a widely used analytical technique that yields strategies for managing customer satisfaction in a variety of applications. IP A is a two-dimensional grid based on customer-perceived importance of quality attributes and attribute performance. Depending on the interplay of these two dimensions, four strategies can be derived. The aim of this study is to develop the management strategies for improving patient satisfaction in university hospitals using the I-P analysis. The attributes on inpatient service quality in 4 university hospitals was investigated using the Martilla and James(l977)' s a mean adjusted I-P grid where the axes of the grid cross at the average rating point of all items. The patient satisfaction questionnaires were completed by 600 hospital inpatients. The main statistical methods are path analysis and IPA with SPSS 12.0 and AMOS 4.0 statistical softwares. The two attributes, physician and medical service, administrative staff kindness attributes position in first quadrant(Keep Up the Good domain). The nurse and nursing service attributes position in second quadrant(Possible Overkill domain). The two attributes, convenience of check-in service, facilities and physical environment position in third quadrant(Low Priority domain). Finally the quality of inpatient service(food etc.) attributes position in fourth quadrant(Concentrate Here domain). These findings show various implications on the development of strategies in university hospitals in the future. It was determined that quality of inpatient service(food etc.) need to concentrate more on investments. These investments include a taste, price, proper provision of food service and quick response of pain management. A low priority was given to investment in streamlining the check-in process of inpatient and hospital facilities and physical environment in the long run.

• 한국산학기술학회논문지
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• 제14권4호
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• pp.1595-1603
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• 2013

본 논문은 한국창작 뮤지컬의 활성화를 위해 한국 창작 뮤지컬의 관람동기에 관한 중요도 연구이다. 중요도 분석(IPA, Importance Performance Analysis)는 다 속성 모델의 각 속성의 상대적인 중요도와 성취도를 동시에 비교 분석하는 평가기법이다. 이 분석은 고객들이 중시하는 요소와 이들 요소에 대한 고객의 만족도를 매트릭스 상의 좌표로 표시하여 식별하는 방법으로 고객만족은 특성 속성에 대한 고객의 기대수준과 그러한 속성에 대한 실행도에 의해 결정된다. 이 분석법을 통해 본 연구는 한국 창작뮤지컬 관람동기 속성의 중요도와 만족도를 알아보았다.

• 한국식생활문화학회지
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• 제31권5호
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• pp.465-472
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• 2016

The purpose of this study was to provide basic data for development of vinegar-based sauce and menu for foodservice institution and restaurant. To accomplish this, importance-performance analysis (IPA) was adopted as the major research method by analyzing the overall perception and characteristics of purchasing of vinegar-based sauce. A significant difference was detected in all items except package design for importance and satisfaction (p<0.01). Highest importance and satisfaction were determined for taste and convenience, respectively. Price and additive belonged to quadrant 2, where level of importance is low but satisfaction is high. Preference and satisfaction showed significant differences in all items (p<0.05). Meat and seafood belonged to quadrant 2 where level of importance is low but satisfaction is high. Developing a variety of vinegar-based sauces that meet consumers' well-being needs is needed.

• 대한안전경영과학회지
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• 제13권4호
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• pp.1-7
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• 2011

Korea enacted the occupational safety and health law in order to prevent industrial accidents in 1981. Led by ministry of labor, occupational safety and health support services policy has been built through government-affiliated organizations, research institutions and academic research. Korea's accident rate has remained at 0.7% for last 10 years despite continuous efforts over the last 30 years. These results means that the occupational safety and health support services policy conducted by the government have reached their limits. Therefore, the necessity of assessment about occupational safety and health support services policy is proposed. The main objective of this study, through the IPA analysis, is to grasp the point of worker's needs about occupational safety and health support services policy and to help formulate the efficient policy.

• 한국조리학회지
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• 제23권7호
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• pp.140-148
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• 2017

The purpose of this study was to provide basic data for the development of stir-fried rice cake (Tteok-bokki) products which are suitable for the organoleptic property of Chinese people based on the analysis results of the important considerations in choosing stir-fried rice cake (Tteok-bokki) for Chinese students. As a result of analysis, it was found that the texture of stir-fried rice cake (Tteok-bokki), smell, the harmony of the rice cake and sauce, the harmony of the rice cake and ingredients, the plate of food, the size of rice cake, the shape of rice cake, the color of sauce, and the sanitary condition of the food, ingredients, and cookware have significant influence. As a result of the IPA analysis, the texture of food, the sanitary condition of the food, ingredients, cookware, and a cook were included in the first quadrant, which indicates that it is batter to maintain a good quality. Smell of stir-fried rice cake (Tteok-bokki), temperature, rice cake and ingredients were included in the second quadrant, which suggests that the importance is high, but the satisfaction level is low.

• 한국건설관리학회논문집
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• 제13권3호
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• pp.89-98
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• 2012

CM시장의 성장은 CM전문가의 활동 영역을 확대시키는 긍정적인 기회와 함께 CM전문가 직업윤리의 확보 제고라는 도전도 함께 던지고 있다. CM전문가 직업윤리의 확보 제고는 개인적인 차원에 국한되는 것이 아니라 CM기업적 산업적 차원에서도 중요한 의미를 지닌다. 본 논문의 목적은 CM전문가에게 요구되는 직업윤리의 중요도와 현재 수준을 비교 분석하여 주요 특징과 시사점을 도출하는 데 있으며, 이를 위해 중요도-실행도 분석(Importance-Performance Analysis)기법을 분석 도구로 활용하였다. 연구 결과, 발주자에게 성실하고 질 높은 CM서비스를 제공하고 이를 제공할 수 있는 CM역량을 보유하는 것이 CM전문가에게 요구되는 가장 중요한 직업윤리로 나타났다. 그러나 현 수준은 이에 미치지 못하는 것으로 나타났으며 기업규모 및 직급에 따라 CM전문가의 직업윤리를 바라보는 시각에 유사점과 차이점이 있다는 것을 발견할 수 있었다.

• 한국건설관리학회논문집
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• 제16권5호
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• pp.21-30
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• 2015

최근 분리발주 활성화와 같이 지속적인 건설산업의 정책적 환경변화 속에서 실질적인 공사업무를 담당하고 있는 전문건설업체 종사자는 종합건설업체와 유사한 업무를 수행하고 있음에도 불구하고 상대적으로 낮은 역량수준을 보유하고 있는 것으로 평가되고 있는 실정이다. 이에 본 연구는 전문건설업체 종사자의 업무수행에 필요한 역량요인의 중요도와 현재역량 수준을 분석하여 향후 개선이 필요한 역량항목을 도출하기 위한 목적으로 수행되었다. 이를 위해 전문건설업체의 대표, 현장소장, 공사담당, 공무담당, 자재/노무담당, 안전담당 등을 대상으로 설문조사를 실시하여 각 직무별 필요역량요인에 대한 중요도 및 현재역량 수준을 파악하였으며, IPA 기법을 이용하여 분석을 실시하였다. 본 연구의 결과는 향후 전문건설업체 종사자의 직무별 역량강화를 위한 교육 프로그램의 개발 등에 활용될 수 있을 것으로 판단된다.

• 유통과학연구
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• 제13권4호
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• pp.89-98
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• 2015

Purpose - In today's globalized and modern business environment, corporate social responsibility (CSR) activities are considered to be essential for the sustainable development of enterprises. In addition, the corporate philanthropy that is related to CSR practices, as well as their being capable of reducing the anti-corporate sentiment of people have facilitated a qualitative forward leap into the quantitative growth phase. This study aims to undertake a comparative evaluation of corporate philanthropy through the Importance-Performance Analysis (IPA) method focusing on service and manufacturing industries, and to eventually determine a differentiated approach that is needed for corporate philanthropy. Research design, data, and methodology - The survey responses were collected through online research on specialized companies from consumers nationwide who were aged from 20 to 60 and who are aware of corporate philanthropy. A total of 408 sheets of questionnaire survey were used. Frequency analysis was undertaken in this study. The interviewees had demographic characteristics of gender: 206 males (50.5%) and 202 females (49.5%). They also had demographic characteristics of age: 82 people were over 20 (20.1%), 96 over 30 (23.5%), 105 over 40 (25.7%), and 125 over 50 (30.7%) years of age. The distribution of interviewees' residences is as follows: 154 persons (37.7%) in the Special City, 102 persons (25.0%) in the Metropolitan City, and 152 persons (37.3%) in the Provincial Region. The interviewees have been working for the following companies: 34 persons (8.3%) in LG Display, 80 (19.6%) in KT&G, 49 (12.0%) in Amore Pacific, 42 (10.3%) in KIA Motors, 47 (11.5%) in SBS, 52 (12.8%) in Shinhan Bank, 86 (21.1%) in Asiana Airlines, and 18 (4.4%) in Hyundai Department Store. We applied the paired t-test for the IPA analysis. PASW Statistics 18 was used for statistical analysis. Results - The results of IPA analysis indicated that the importance and performance degrees in both manufacturing and service industries were significantly different. Major empirical results showed that, in consumer, social, economic, philanthropic, and environmental dimensions, in the sub-factors of philanthropy activities in both manufacturing and service industries, the importance degree was found to be higher than performance degree. Further, the average difference between importance degree and performance degree by the sub-factors of philanthropy activities. On the other hand, the average difference of environmental dimension was found to be highest in both service and manufacturing industries. Thus, while consumers consider the philanthropy activities of the environmental dimension as most important, actual companies treat performance of philanthropy activities of the environmental dimension insufficiently or negligibly to some degree. Conclusions - The differentiated approach method that is required for corporate philanthropy may be proposed to uplift corporate accomplishments by analyzing the IPA of the attributes of the sub-factors of corporate philanthropy. This is, to an extent, insufficient in the existing studies related to the use of the IPA technique, and it shows the items that are to be conducted intensively.