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The factors influencing consumers' perceived complexity of online apparel mass customization service usage

  • Moon, Heekang;Lee, Hyun-Hwa;Chang, Eunyoung
    • The Research Journal of the Costume Culture
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    • v.21 no.2
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    • pp.272-286
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    • 2013
  • Mass customization is a marketing strategy to meet consumer needs for variation and uniqueness of products. Although there are quite a few studies quantitatively investigated the options provided by mass customization process, scholarly work related to mass customization has provided mixed results on consumer perception of complexity and their responses. The purpose of the study is to derive the factors that influence consumer complexity perception in online apparel mass customization process and consumers' needs to enhance mass customization services. Data were collected by conducting focus group interviews of which 29 participations in 4 groups. The results of the study suggested that consumers perceived complexity through mass customization process due to too many choice options. However, the effect of number of options on respondents' complexity perception was different depending on consumer characteristics such as consumer expertise and fashion involvement, and the characteristics of consumer preference development. Shopping context such as shopping purpose is another moderating factor. This study also suggests that a variety of marketing strategies which can enhance mass customization services affect the relationship between the number of options and consumers' complexity perception. The findings of the study provide academic and managerial implications.

Reorientational Motion of N-Ethylacetamide in n-Alcohols (알코올 용액에서의 N-에틸아세트아미드의 재배향 운동)

  • Kwon Sun-Ki;Lee Kang Bong;Choi Young-Sang;Yoon Chang-Ju
    • Journal of the Korean Chemical Society
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    • v.37 no.1
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    • pp.43-48
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    • 1993
  • The $^1H-NMR$ spectra of the NH-group were obtained for N-ethylacetamide (NEAA) in the series of n-alcohols over a temperature range of 310∼350K by using NMR spectroscopy. The $^1H-NMR$ lineshape coupled to $^{14}N$ nucleus were analyzed to obtain the reorientational correlation times ${\tau}_c$ of NEAA. The data indicate that the coupling of solute and solvent decreases as the chain length of n-alcohols increases. But in the n-alcohols the reorientational motion depends almost linearly on η/T of solvents over our temperature range. The results are discussed in the context of the subslip phenomenon.

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Development of Korean Infant Developmental Assessment Scale (한국형 영아발달사정도구의 개발)

  • Han Kyung-Ja;Bang Kyung-Sook
    • Child Health Nursing Research
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    • v.10 no.3
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    • pp.321-331
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    • 2004
  • Purpose: To develop an Infant Developmental Assesment Scale appropriate for Korean infants that includes cultural context. Method: The total sample included 990 infants aged birth to 24months. The developmental tests were conducted at hospital well baby clinic, daycare centers, public health centers and homes located in city, urban and rural areas. Item analysis was done to examine content validity of the scale. Test responses were analyzed by SPSS to examine the inter-rater reliability, and construct validity. Result: Based on the naturalistic observation and analysis of other developmenta l instruments, 260 Korean infant developmental items were created. The mean score of the developmental quotient of 966 infants was 101.63±10.89. Correlation coefficient of inter-rater reliability was .99. In addition, 84.6% of total items showed Kappa .70 and above. The development quotient was significantly different depending upon the residential area and father's occupation, therefore, construct validity using known group technique was supported. Conclusion: The developed instrument can be used to assess the development of handicapped infants, as well as normal infant's general abilities and to study individual differences within the normal range for Korean.

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Analysis on Usage of Digital Home Appliance in Spatial Context (디지털홈기기 사용실태에 관한 사례조사 연구 - 생활공간 중심으로 -)

  • Do, Yun-Hee
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2004.11a
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    • pp.179-180
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    • 2004
  • In the information society, individual, enterprise and nation must be equipped with environmment and competence with which they can acquire useful information anytime and anywhere to process and utilize it in required form. Therefore, this study intends to investigate how digital TV, refrigerator and computer are laid out in the residential space in terms of life space, analyze the preference of residents an d forecast the preferred functions of the products to be introduced in the future. To build frame for making questionnaire tool of this survey, 3 households of the first constructor among the top-ranked constructors in the first half of 2004 were chose and in-depth interview was made from April 12 to April 17. On the basis of result of preliminary survey obtained by this process, the questionnaire was revised and supplemented. Targeting those living at the apartment house in Seoul and constructors ranked in top-four in the order of construction of the first half of 2004, I selected 3 households for each group in the range of 30$^{\sim}$40 pyung. Twelve cases were surveyed from April 19, 2004 to June 5, 2004. First, TV will continue playing the role of central entertainment mustering family at one place rather than separating them to each room. Second, in the case of refrigerator, the function is being subdivided, making 2 types, refrigerator and kimchi refrigerator indispensable, which was in just unit in the past Third, while computer was usually placed in the individual bedroom,

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Structure and Function of HtrA Family Proteins, the Key Players in Protein Quality Control

  • Kim, Dong-Young;Kim, Kyeong-Kyu
    • BMB Reports
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    • v.38 no.3
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    • pp.266-274
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    • 2005
  • High temperature requirement A (HtrA) and its homologues constitute the HtrA familiy proteins, a group of heat shock-induced serine proteases. Bacterial HtrA proteins perform crucial functions with regard to protein quality control in the periplasmic space, functioning as both molecular chaperones and proteases. In contrast to other bacterial quality control proteins, including ClpXP, ClpAP, and HslUV, HtrA proteins contain no regulatory components or ATP binding domains. Thus, they are commonly referred to as ATP-independent chaperone proteases. Whereas the function of ATP-dependent chaperone-proteases is regulated by ATP hydrolysis, HtrA exhibits a PDZ domain and a temperature-dependent switch mechanism, which effects the change in its function from molecular chaperone to protease. This mechanism is also related to substrate recognition and the fine control of its function. Structural and biochemical analyses of the three HtrA proteins, DegP, DegQ, and DegS, have provided us with clues as to the functional regulation of HtrA proteins, as well as their roles in protein quality control at atomic scales. The objective of this brief review is to discuss some of the recent studies which have been conducted regarding the structure and function of these HtrA proteins, and to compare their roles in the context of protein quality control.

Effect of raft and pile stiffness on seismic response of soil-piled raft-structure system

  • Saha, Rajib;Dutta, Sekhar C.;Haldar, Sumanta
    • Structural Engineering and Mechanics
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    • v.55 no.1
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    • pp.161-189
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    • 2015
  • Soil-pile raft-structure interaction is recognized as a significant phenomenon which influences the seismic behaviour of structures. Soil structure interaction (SSI) has been extensively used to analyze the response of superstructure and piled raft through various modelling and analysis techniques. Major drawback of previous study is that overall interaction among entire soil-pile raft-superstructure system considering highlighting the change in design forces of various components in structure has not been explicitly addressed. A recent study addressed this issue in a broad sense, exhibiting the possibility of increase in pile shear due to SSI. However, in this context, relative stiffness of raft and that of pile with respect to soil and length of pile plays an important role in regulating this effect. In this paper, effect of relative stiffness of piled raft and soil along with other parameters is studied using a simplified model incorporating pile-soil raft and superstructure interaction in very soft, soft and moderately stiff soil. It is observed that pile head shear may significantly increase if the relative stiffness of raft and pile increases and furthermore stiffer pile group has a stronger effect. Outcome of this study may provide insight towards the rational seismic design of piles.

On Using Films to Develop Students' Reading Skills in the MALL Classes

  • Sung, Tae-Soo
    • Journal of the Korea Society of Computer and Information
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    • v.22 no.11
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    • pp.135-141
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    • 2017
  • Exposed to a great many media and technology resources, EFL students seem to lack the motivations for learning on the basis of the conventional teaching methods. For this reason, in teaching English, finding teaching methods and materials appropriate to make the learning experiences for EFL students more engaging and interesting has become more challenging than ever. This is the main reason why English language teachers always keep searching for more motivating teaching sources. Although most of course books have CD's and DVD enclosed, these turn out to be less authentic and not very engaging for students. In order to bring diversity into the classroom, many teachers use films in EFL teaching. Films are usually seen as a media that attracts students' attention and tend to present language in a more natural (interactive) way as well. What is more important is that films offer a visual context aids which help students understand and improve their reading skills. This paper analyzes the effects of using films in the EFL classroom. Moreover, It shows that films as a teaching resource play a very effective role in developing students reading and communication skill. Last but not least, mobile phones are used as a main supplementary device in that either group is recommended to watch a movie anytime and anywhere.

The Development of Parent Education Program Enhancing Positive Interactions Between Mother and Toddler in Play Class (걸음마기 모(母)-아(兒) 놀이에서의 긍정적 상호작용 증진을 위한 부모교육 프로그램의 개발 및 효과)

  • Kim, Young-Ok;Park, Seong-Yeon
    • Korean Journal of Child Studies
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    • v.32 no.1
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    • pp.71-85
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    • 2011
  • The purpose of this study was to develop a parent education program enhancing mother's positive interactions in the context of mother-toddler play and to examine the effects of the program. Participants were 47 pairs of toddlers and their mothers who were randomly assigned to either a treatment or a control group. Both treatment and control groups participated in the 8 sessions of the play class. Only treatment groups received the parent education program during the sessions. Data were analysed by t-tests using SPSS 15.0. Results showed that (1) the mothers' positive interactions have been increased; (2) the mothers' parenting efficacy and pleasure have also been increased, whereas the parenting stresses were decreased in the treatment groups. In conclusion, this parent education program in the play session was effective in helping the mothers' positive interactions and perceptions on parenting toddlers.

Flipping an EMI Physics Class: Implications of Student Motivation and Learning Strategies for the Design of Course Contents

  • Ancliff, Mark;Kang, Alin
    • International Journal of Contents
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    • v.13 no.4
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    • pp.1-11
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    • 2017
  • This paper studies the effect of flipping the classroom in undergraduate physics classes using English as the medium of instruction (EMI). Data on student use of learning strategies, course satisfaction level and perceptions of the flipped classes were collected through a survey including close-ended and open-ended questions. The sample size was 71 students in flipped classes, with 60 students in non-flipped classes used as a control group (total N=131). It was found that students in the flipped classes showed greater intrinsic goal orientation (p<.05), control of learning beliefs (p<.05), and use of critical thinking (p<.01) than those in the non-flipped classes. While the survey highlighted problems of student engagement with the pre-class activities, students who had previous experience with online classes committed more time to pre-class, suggesting that engagement may improve with exposure to blended learning. It is concluded that the flipped classroom helps students develop their identities as self-directed learners, but that more support is necessary for weaker students in the EMI context. Implications are drawn for the content design of flipped EMI classrooms.

Landscape Planning for Shiwha Migratory Birds Habitat

  • Joo Shin-Ha;Ahn Se-Hyon
    • Journal of the Korean Institute of Landscape Architecture International Edition
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    • no.2
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    • pp.130-139
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    • 2004
  • Shiwha Lake is an excellent example of a body of water restored from a state of heavy pollution to a cleaner and more ecological state. This paper will explore techniques and methods available to landscape planning for the creation of new migratory birds habitats in Shiwha Lake. Because Shiwha lake is located adjacent to a new industrial site on reclaimed land, any planning effort aimed at restoring bird habitats must carefully consider the existing context. This plan had 3 goals; (1) to restore the coastal environment, (2) to create a habitat for migratory birds, and (3) to administer environmental education programs. To achieve these goals, several objectives were determined and planning criteria were proposed for topology, water environment(fresh, brackish and salt water swamps), zoning(for experts and general visitors), circulations, planting and mounding. The flora and fauna of the site was surveyed, and 5 alternatives were suggested and compared in several aspects. Planting species were carefully selected considering target birds and habitat requirements. In order to increase bio-diversity of the site, the plan proposed multi-staired mounds and extensive drainage systems. Bird watching facilities with natural materials, and the remote observing system using CCTV and the internet were some of the ecological techniques recommended by the plan. The bird watching trails are divided into two different zones for experts and general visitors.

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