• 융합경영연구
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• 제10권1호
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• pp.27-37
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• 2022

Purpose: This study investigates how to successfully promote the smart product bundle by exploring (1) how consumers' adoption intention toward a smart product bundle differs by the complementarity level of the bundled items and (2) how the ad appeal type influences the effect of complementarity level on adoption intention via goal fluency. Research design, data and methodology: This study was a 2 (complementarity level: low vs. high) × 2 (ad appeal type: attribute vs. benefit) between-subjects experiment. The proposed hypotheses were verified using analysis of variance (ANOVA) and bootstrap analysis using PROCESS. Results: This research demonstrated that adoption intention toward smart products increases when the complementarity level of bundled smart items is high. Goal fluency underlies this relationship. Further, attribute versus benefit appeal type moderates the relationship between the complementarity level and goal fluency. Conclusions: Compared with the attribute appeal, benefit appeal leads to higher goal fluency when the complementarity level of the bundled items is low. However, there was no differential impact of appeal type on goal fluency when the complementarity level of bundled items is high. Finally, goal fluency mediated the interaction of complementarity level × ad appeal type on adoption intention.

• 한국어교육
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• 제28권3호
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• pp.105-126
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• 2017

Intelligibility has been widely regarded as an appropriate goal for second language pronunciation teaching. Yet there are few empirical studies that focus on the intelligibility of Korean learners' pronunciation. Therefore, this mixed-methods study examined the relationship among native-like pronunciation, intelligible pronunciation, phonological fluency and comprehensibility. Furthermore, this study investigated how native-like pronunciation and intelligible pronunciation are measured differently in terms of actual pronunciation skills. In addition, this study examined how these two pronunciation styles mutually influence each other. The results of this study show that achieving native-like pronunciation is a much more difficult goal than achieving intelligible pronunciation. It further shows that foreign accented pronunciation has little to do with comprehensibility while better intelligibility is needed for clearer comprehensibility. To achieve better intelligibility, this study recommends pronunciation teaching based on segments, suprasegmentals and fluency as the focus on suprasegmentals and fluency teaching are more important to achieve a native-like pronunciation. Besides the focus on phonology, there are other social factors which could influence the evaluation of native-like pronunciation, but are not part of this study. These findings are expected to contribute not only to a better understanding of pronunciation, but also to a more comprehensive reevaluation and informed direction of pronunciation teaching and research.

• Asia Marketing Journal
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• 제13권4호
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• pp.29-54
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• 2012

본 연구는 영화 관람과정에서 이루어지는 관객의 정보처리 용이성과 선호도 유창성의 관계를 살펴보기 위한 것이다. 따라서 본 연구는 영화에 대한 정보처리의 유창성 정도가 영화의 선호도 결정 용이성에 영향을 주다고 가정하고, 선행연구를 토대로 영화의 처리 유창성을 물리적 특성의 식별 용이성인 영화의 지각적 유창성과 표적에 대한 의미 처리 용이성을 의미하는 개념적 유창성으로 구분하였다. 그리고 영화를 구성하는 표현 요소들을 지각적 유창성요인과 개념적 유창성요인으로 구분하여 이들의 영향 관계를 탐색하였다. 본 연구의 결과, 첫째, 영화의 개념적 유창성과 지각적 유창성은 모두 영화의 선호도 유창성에 영향을 주는 것으로 나타났다. 둘째, 소리 표현의 식별성과 배우의 역할 표현 식별성은 영화의 지각적 유창성에 영향을 주지만, 영상 표현의 식별성은 유의하지 않은 것으로 탐색되었다. 마지막으로, 대사 표현의 적합성과 스토리 구성력은 영화의 개념적 유창성에 영향을 주는 것으로 탐색되었다.

• 한국수학교육학회지시리즈D:수학교육연구
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• 제8권3호
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• pp.183-202
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• 2004

The former study results demonstrate that differences between people of creativity and non-creativity lie in differences of the self-efficacies rather than those of cognitive aspects and a man of higher self-efficacy has a tendency to set up a higher goal of achievement and higher self-efficacy influences his or her achievement results as well (Zimmerman & Bandura 1994). Using the method of mathematical creative responses of open-ended approach (Lee, Hwang & Seo 2003), difference of mathematical self-efficacies has been surveyed in the study. Results of the survey showed that some students of a high mathematical self-efficacy even had bad marks in the originality or creativity but, in some cases, some students of a low mathematical self-efficacy rather had good marks in the fluency. Therefore, the response results mathematical creativity ability may be a special ability and not just a combination of self-efficacy ability. The fluency of the mathematical creative ability may be a combination of mathematical motivation ability that have been surveyed in the study suggest that not only cognitive components but also social and emotional components should be included in a development process of new creative method for teaching and learning mathematics.

• 한국보육지원학회지
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• 제1권1호
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• pp.21-35
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• 2005

본 연구는 유아의 일반적 창의성과 음악적 창의성과의 관계를 알아보고, 유아의 창의성을 향상시킬 수 있는 창의적 음악교육프로그램을 개발하는데 기초 자료로 활용하고자 하는데 목적이 있으며, 연구대상은 만 4,5세 유아 50명으로 이들에게 일반적 창의성 검사와 음악적 창의성 검사를 실시하여 이들 간의 상관분석을 실시하였다. 본 연구의 결과는 첫째, 일반적 창의성은 음악적 창의성의 하위영역중 멜로디 만들기와 유의한 정적상관이 있는 것으로 나타났다. 둘째, 유창성은 멜로디 만들기 능력과, 제목의 추상성은 가사 만들기 능력과, 정교성은 멜로디 만들기 능력 및 율동으로 표현하기와 유의한 정적상관이 있는 것으로 나타났다.

• 한국어교육
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• 제29권4호
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• pp.201-223
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• 2018

The purpose of this study is to observe the effects of text modification by comparing differences in Korean reading comprehension levels that arise from differences in vocabulary levels in texts. This study intends to use simplified texts with the vocabulary difficulty adjusted differently from the original text to measure reading comprehension levels of Korean learners and analyze the result. To measure reading comprehension, the researcher divided 55 Korean learners of intermediate to advanced level of fluency into two groups; the control group read the original text and the treatment group read a simplified text in which complex vocabulary were substituted with easier words of medium difficulty. Then the two groups were tested with the same questionnaire to measure comprehension levels of each group. The result showed that the groups that read simplified texts scored higher than the control group; this suggests that the reading comprehension level was increased in the treatment group. The experiment confirmed that unknown vocabulary density has direct impact on Korean reading comprehension. The result shows that the proportion of unknown vocabulary should be reduced for meaning-focused reading. It also demonstrates that comprehension of the learner was enhanced with lexical simplification rather than structural simplification i.e. simplification of grammar or sentences. Thus, diverse reading materials adjusted to the learners' level of fluency should be developed to enable reading for learning Korean. By reducing the burden of understanding the meaning of each vocabulary, learners will be able to achieve the initial goal of reading.

• 융합정보논문지
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• 제9권10호
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• pp.133-143
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• 2019

본 연구의 목적은 조기영어학습 경험의 유형에 따른 실행기능의 차이를 분석하는 것이다. 연구대상은 어학원에서 몰입식 영어교육 경험을 가진 23명의 유아, 어린이집에서 방과후 영어학습 경험을 가진 52명의 유아, 총 75명을 대상으로 삼았다. 연구도구는 주의통제의 경우 스트룹 과제, 인지적 융통성의 경우 카드분류과제와 숫자 따라 외우기 소검사, 정보처리의 경우 도안 유창성, 목표설정의 경우 미로 소검사를 사용하여 측정하였다. 자료분석은 전체지능지수를 공변인으로 한 공분산분석을 적용하였다. 연구결과 첫째, 주의통제와 인지적 융통성은 조기영어학습의 유형에 따라 유의한 차이를 보였다. 둘째, 정보처리와 목표설정은 조기영어학습의 유형에 따라 어떠한 차이를 보이지 않았다. 본 연구는 전일제 조기영어학습의 경험이 주의통제와 인지적 융통성에는 긍정적인 영향을 미치는 반면, 정보처리와 목표설정에는 어떠한 영향도 미치지 않음을 시사한다.

• 영어어문교육
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• 제13권4호
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• pp.87-108
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• 2007

Given that various classroom contextual factors influence the nature of writing instructional practices, it would be worthwhile to explore these factors to generate better environment for learning to write. Among many factors, this study examined teachers' beliefs and knowledge, which would operate as a very influential contextual factor in that changes in principles and methods of teaching writing would be the results of their underlying beliefs and knowledge related to teaching writing. Three professional teachers who teach second- and third-grade English language learners (ELLs) were interviewed, and the analysis of teacher interviews was conducted. The research findings indicated that basically all of the teachers perceived the role of writing in second language learning as very important, sharing the belief that the ultimate goal of teaching writing is to have their students gain fluency in writing and that some of instructional methods such as integration of writing and other language aspects, content-based writing, and providing scaffolding are important. In addition, some beliefs that two ESL teachers shared included the importance of ample and continuous opportunities to write, vocabulary knowledge, and explicit instruction about writing. Other beliefs, including the importance of creating a comfortable writing environment and opportunities for writing for varied purposes and genres were represented.

• 한국콘텐츠학회논문지
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• 제10권7호
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• pp.459-469
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• 2010

지식정보화 사회에서는 보편적인 지식의 습득과 활용을 넘어 기존의 정보를 창의적으로 재활용하는 능력을 요구하고 있다. 반면 현재의 컴퓨터 교육은 소프트웨어의 활용교육에 그치고 있어 다양하고 창의적인 사고를 신장시키기 위한 교육으로는 적합하지 않다. 이에 본 논문에서는 7차 교육과정에서 교육목표로 다루고 있는 창의성이라는 주제와 학교현장에서 아동들에게 쉽게 접목시킬 수 있는 프로그래밍 언어로 로고와 스크래치를 선택, 분석하여 적용 가능한 교육 자료로 개발하고 현장에서 적용시켜 교차 분석하여 보았다. 그리고 각 언어가 학생들의 창의성 영역에 미치는 영향을 비교 분석하여 본 결과 두 언어 모두 창의성 신장에 도움이 되었다. 특히 로고는 창의성 영역 중 유창성 영역에, 스크래치는 추상성과 저항 영역에 긍정적인 영향을 주었다.

• 대한지구과학교육학회지
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• 제5권1호
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• pp.31-41
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• 2012

This study investigates the effect of ASI program on the improvement of gifted students' scientific creative problem solving skill and science learning motivation. ASI developed by reflecting the characteristics of scientific inquiry. The study was aimed at Twenty elementary gifted students from C Gifted Education Program participated in the sixteen sessions of ASI curriculum from June 2010 to October 2010. First, we found that the ASP program is effective to improve the gifted students' scientific creative problem solving skill overall. Specifically, the ASI was effective in the sub-catagories of scientific creative problem solving skills such as 'fluency', 'flexibility', 'originality', and 'appropriateness'. However, there was no significant change in the sub-category of 'reliability' and 'elaborateness' Second, we found that the ASP program is effective to improve the gifted students' sscience learning motivation overall. Specifically, the ASI was effective in the sub-catagories of science problem solving skills such as 'intrinsic motivation', 'correlation with personal goal', 'self-determination', and 'fear of evaluation'. However, there was no significant change in the sub-category of 'extrinsic motivation' and 'self-efficacy'. summary, the ASI program was shown to be effective for improving their scientific creative problem solving skill and scientific learning motivation; This study implies that the ASI curriculum would be a effective tool to help gifted students to improve their ascientific creative problem solving skill and their motivation to learn science.