• 국제학술발표논문집
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• The 1th International Conference on Construction Engineering and Project Management
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• pp.1237-1243
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• 2005

International construction projects are exposed to various and complicated risk factors stemming from different political, economical, social, and cultural backgrounds, which make contractors entering into international construction to experience severe losses. It implies that overseas markets do not necessarily secure the high return, which is typically expected to in the high risky attempts. Accordingly, contractors need to evaluate various risk factors faced with overseas construction projects that can possibly aggravate the profitability. This paper aims at establishing a valid groundwork for further research on developing the integrated risk management model. For this end, it analyzes the long-term trend of profitability on total of 3,487 projects performed by Korean global contractors in world-wide construction markets during the last four decades. Then, it investigates the possible factors/causes of bad profit that have affected the profitability significantly through the structured surveys of 90 real overseas projects based on the project-specific information and experiences of Korean contractors in overseas markets. Furthermore, it analyzes relative importance of these factors/causes and identifies the important features expected for the risk management of international construction projects. Finally, vital distinctions between success and failure projects and lessons learned to improve profitability are then distilled.

• 국제학술발표논문집
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• The 6th International Conference on Construction Engineering and Project Management
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• pp.459-462
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• 2015

Korean construction industry made a huge growth over several decades. However, domestic construction market has shrunk in recent years due to the domestic political environments and global economic crisis. Today, the international construction markets become more important to be investigated, and demands for international construction study have risen. The purpose of this study is to search for measures to compare the potential of Southeast Asian countries' construction markets and select strategic target countries where the Korean construction companies pursue to explore for future investments. The research team investigated a range of selection factors which can represent the construction market condition of each country. These factors included the size of the construction industry, economic growth potential, current relationship with Korea, the level of infrastructure development, political situation, etc. After collecting data, each selection factor was scored by experts' analyses and the total score was given to each country. As a result, the rating identified attractive countries for future investments: Myanmar, Vietnam, and Sri Lanka. For the target countries, analytical methods were used for in-depth market analysis that can provide comprehensive insight and strategic clue for development of short-/mid-/long-term roadmap and action plans. The research findings would be used to support rational decision making of construction investment advancing to the Southeast Asian economic growth.

• 무역학회지
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• 제45권5호
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• pp.303-324
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• 2020

The objective of this study is to verify the effect of the market orientation, CEO capacity, and environmental characteristics of overseas markets on the performance of overseas expansion among the success factors of domestic overseas expansion companies. For this purpose, employees of domestic overseas companies based in the Seoul metropolitan area were surveyed, and the hypothesis test was conducted. As a result of the verification, among the contributors to overseas advancement of domestic overseas companies, the factors of CEO capacity, overseas business_education ability, market environment and market size have a significant positive effect on the financial performance of overseas expansion. However, market-oriented factors were found to have no significant effect on the financial performance of overseas expansion. Among the contributors to overseas advancement of domestic overseas companies, the market-oriented factor, the customer-oriented factor, has a significant positive effect on the non-financial performance of overseas expansion. However, factors in CEO competency and environmental characteristics in overseas markets do not have a significant positive effect on the non-financial performance of overseas expansion.

• 한국농공학회:학술대회논문집
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• 한국농공학회 2004년도 3rd International Conference on Educational Accreditation System and APEC Engineers Project for Agicultural Engineering in paddy Farming Regions and Award Ceremony for the PAWEES Honors
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• pp.16-26
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• 2004

Historically, the name and scopes of Agricultural Engineering have changed considerably affected by many factors including global trend of Agricultural Engineering. There were times when this education program became unpopular but then again regained in the aftermath of economic crises. The afterward national policy has given big opportunity to resources based developments. Even though agriculture has shown its capability in maintaining local community to support their lives during the time of crises, the global markets have become the real threats. The challenge of Indonesian Agricultural Engineers now is how to produce agricultural commodities in any kind of forms but cheaper than the international price. Agricultural Engineering Education has to find a proper role of contribution to solve these problems. And, the education system of Agricultural Engineering itself has to be upgraded to some extend to anticipate changes of the global trends.

• 한국건축시공학회:학술대회논문집
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• 한국건축시공학회 2011년도 춘계 학술논문 발표대회 2부
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• pp.111-114
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• 2011

Korea construction industry needs to secure its competitiveness in global construction markets and to urgently find out the proper approaches in consideration of the current situation of Korean construction enterprises and environmental changes in the international market. Korea has national plan to improve the competitive level of the construction industry. Expecially, Government is trying to build the global system in construction industry. But there are no the related national competitive date. Therefore, this paper suggested national competitive indicators and development direction in construction industry. And this research has presented the competitiveness analysis of construction industry with the consideration of condition of infrastructure, transparency and technological competitiveness.

• 유통과학연구
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• 제10권7호
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• pp.13-22
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• 2012

The effect of the September 2008 global financial crisis weighed heavily on stock markets around the world. The purpose of this study is to empirically investigate the impact of the crisis on Amman Stock Exchange. Event study methodology has been adopted on a period of 24 months, from January 2008 to December 2009. Monthly average abnormal returns across a sample of 52 industrial and services companies have been tested separately. The results reveal that Amman Stock Exchange experienced significant negative abnormal returns in the fourth quarter of the year 2008. However, there were no significant abnormal returns observed thereafter. This means that Amman Stock Exchange managed to overcome its adverse consequences. Since the event study tests for market efficiency, as well, the results show that Amman Stock Exchange reaction is consistent with the semi-strong form of the efficient market hypothesis.

• 한국산학기술학회:학술대회논문집
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• 한국산학기술학회 2003년도 Proceeding
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• pp.127-138
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• 2003

Although the research on electronic commerce is plentiful, there is little empirical research related to Web-Based Shopping Systems (WBSS). This is especially so in global electronic commerce circumstances. WBSS are the fastest growing segment of digital economies and are perceived as driving forces of electronic commerce in terms of global markets and digital business. Using WBSS, organizations have a new chance of their business evolving successfully as global marketers. This paper develops a unified model to assess the diffusion of WBSS. Factors that impact WBSS diffusion are identified and analyzed as the basis for empirical testing. A set of propositions is developed that allows operationalization of the model. The ultimate goal is to provide the new research insights for the academic circles and the practical guidelines for organizations wishing to undertake WBSS.

• 식품과학과 산업
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• 제50권1호
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• pp.57-66
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• 2017

Home meal replacements (HMR) are kinds of convenient foods as cooked or semi-cooked foods, which are produced outside of home, to eat directly or after simple cooking in substitution for traditional home meals. Recently the market size for HMR is expanding rapidly around the world due to the changes of global consumer trends, growth of single-person household, increase in economic participation of women, aging population, and so on. The Europe takes over 52.4% of the global market share for HMR in global HMR market, and North America, Asia-Pacific, and Africa-Middle East are following. The most popular HMR products in US and Europe are frozen foods, whereas the market share of chilled products in Asia including Japan, South Korea, and Vietnam are much higher than that in US and Europe. Currently, the trends in HMR is focus on the expansion of the list of products that replace for meals with simple cooking, but it is expected that nutrition-enforced HMR product for aged persons or patients who live alone are requested for the further growth of the HMR market.

• 디지털융복합연구
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• 제10권10호
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• pp.147-154
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• 2012

한국형 SNS의 성장 가능성을 알아보기 위해 국내 1위 모바일 IM인 카카오톡 사례를 중심으로 분석해본 결과 다음의 사항들을 발견할 수 있었다. 첫째, 카카오톡은 PC상의 메신저 서비스와 다르게 모바일 IM 서비스를 바탕으로 소셜서비스 회사로 진화하고 있었다. 둘째, 카카오톡은 다양한 소셜서비스(사진기반 카카오스토리, 게임 마케팅 플랫폼 게임센터 등)를 시도하여 성공적으로 SNS 회사로 안착하였다. 셋째, 트위터의 사례처럼 플러스친구를 통한 뉴스 서비스, 아바타 및 앱스토어 등을 통해서 소셜미디어 및 소셜플랫폼 회사로 진화하고 있었다. 이런 한국시장에서 카카오톡의 성공은 NHN의 라인을 통해 일본 및 동남아시장에서 확대 재생산되고 있다. 라인은 카카오톡의 다양한 검증된 SNS 실험들을 일본시장에 적용시킴으로써 그 성공을 이어가려고 하고 있다. 온라인 웹서비스 싸이월드가 SNS로 세계시장에서 이루지 못한 것을 모바일 IM인 카카오톡, 라인은 그 성공 가능성을 한층 높여 주고 있다.

• 디지털콘텐츠학회 논문지
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• 제10권4호
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• pp.551-560
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• 2009

최근의 글로벌 경영환경, 그리고 디지털 미디어를 통한 전자상거래가 활성화되고 있는 상황 하에서 수출기업들의 브랜드 및 웹 도메인 개발에 관한 의사결정은 매우 중요한 전략적 선택이다. 특히 웹 도메인 개발은 기업의 브랜드 전략과 밀접하게 관련되어 있기 때문에 브랜드 개발 시 동시에 개발되는 경우가 대부분이다. 따라서 본 연구에서는 한국수출기업의 해외 브랜드 및 웹 도메인 개발 전략에 관한 수요조사결과를 토대로 수출브랜드전략의 결정요인을 탐색적으로 고찰하기위하여 실행되었다. 이를 위하여 본 연구에서는 브랜드전략 결정요인으로 수출경쟁력, 시장의 유사성, 환경의 불확실성으로 구분하고 브랜드 전략과의 관계를 회귀분석 하였다. 연구결과 한국수출기업의 경우에 기대한 바와 같이 수출경쟁력이 높을수록 OEM브랜드 수출비중이 낮고, 환경의 불확실성이 클수록 OEM브랜드 수출비중은 높은 것으로 나타났다. 그러나 시장의 유사성은 통계적으로 유의한 영향을 미치지 못한 것으로 나타났다. 자사브랜드 전략을 사용하고 있는 기업의 경우에도 수출경쟁력이 높은 기업일수록 글로벌브랜드를 선택하는 경향이 높고 환경의 불확실성이 클 경우에는 로컬브랜드 전략을 선택할 가능성이 높은 것으로 나타나 가설을 지지하였다. 그러나 시장의 유사성은 글로벌브랜드 전략 또는 로컬브랜드 전략과의 유의미한 통계적 관계를 보여주지 못했다.