• 인간식물환경학회지
• /
• 제23권2호
• /
• pp.233-243
• /
• 2020

This study collects social big data used in various fields in the past 9 years and explains the patterns of major keywords of the arboretums and botanical gardens to use as the basic data to establish operational strategies for future arboretums and botanical gardens. A total of 6,245,278 cases of data were collected: 4,250,583 from blogs (68.1%), 1,843,677 from online cafes (29.5%), and 151,018 from knowledge search engine (2.4%). As a result of refining valid data, 1,223,162 cases were selected for analysis. We came up with keywords through big data, and used big data program Textom to derive keywords of arboretums and botanical gardens using text mining analysis. As a result, we identified keywords such as 'travel', 'picnic', 'children', 'festival', 'experience', 'Garden of Morning Calm', 'program', 'recreation forest', 'healing', and 'museum'. As a result of keyword analysis, we found that keywords such as 'healing', 'tree', 'experience', 'garden', and 'Garden of Morning Calm' received high public interest. We conducted word cloud analysis by extracting keywords with high frequency in total 6,245,278 titles on social media. The results showed that arboretums and botanical gardens were perceived as spaces for relaxation and leisure such as 'travel', 'picnic' and 'recreation', and that people had high interest in educational aspects with keywords such as 'experience' and 'field trip'. The demand for rest and leisure space, education, and things to see and enjoy in arboretums and botanical gardens increased than in the past. Therefore, there must be differentiation and specialization strategies such as plant collection strategies, exhibition planning and programs in establishing future operation strategies.

• 한국조경학회지
• /
• 제38권5_2호
• /
• pp.144-150
• /
• 2010

This paper researches, by looking into visitors of the Garden of Morning Calm, Pyunggang Botanical Garden, Jangheung Natural Arboretum and the Garden of Wild Flower, how they use these arboretums and what are the facilities they like most to provide directions in formation and planning of domestic private arboretums. The followings are executive summery of this research. It was researched that most of the them visited arboretums for emotional life (42.93%). They answered that the major reason that they go to arboretums is rest and service functions (42.97%). Such number suggest arboretums that they should provide, along with their original purpose of biological preservation, practical purposes, including rest and service functions. When asked facilities they preferred most, most visitors answered that they are most satisfied with facilities like restaurants and cafeterias. Information desk, management office, forest museum, wild life zoo, green house, exhibition room, rest area, pond and fountains influenced the visitor satisfaction level as well. Regarding to facility references, visitors most preferred information desk, management office, restaurant and cafeteria.