• 지식경영연구
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• 제14권2호
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• pp.49-69
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• 2013

In this study, we examined how the psychological safety influence expected image outcomes(image gain, image risk) and how expected image outcomes impact one's involvement in creative work. And, we examined the relationship between creative work involvement and job performance. We also investigated mediating role of expected image outcomes between psychological safety and creative work involvement. Survey data was collected from 271 employees working in a South Korea. The results of structural equation modeling using LISREL 8.50 indicate that psychological safety was positively related to expected image gain, but not significantly related to expected image risk. The result also expected image gain was positively related to creative work involvement, contrary to prediction of hypothesis 2-2, expected image risk was positively associated with creative work involvement. In addition, creative work involvement has positive effect on job performance. Finally, the relationship of expected image outcomes about psychological safety and creative work involvement was mediated by expected image gain partially. We extended the literature and contributed better understanding of the creativity research by answering calls for further research on involvement in creative work rather then the outcome of the creative process.

• 정보관리학회지
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• 제34권4호
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• pp.227-245
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• 2017

본 연구는 YouTube와 Flickr에서 비디오와 이미지자료를 웹사이트에 공유하는 이용자의 동기를 파악하는 데 목적이 있다. 소셜미디어 이용자의 정보공유모형에서 제시된 10가지 동기요소 - enjoyment(즐거움), self-efficacy(자기효율성), learning(학습), personal gain(개인적이익), altruism(이타심), empathy(감정이입), social engagement(사회적참여), community interest(공동체이익), reputation(평판), reciprocity(상호협조) - 를 정의하고 YouTube와 Flickr 이용자의 동기조사를 하였다. Amazon Mechanical Turk라는 서비스를 이용하여, YouTube와 Flickr를 사용하는 이용자들에게 온라인 설문을 실시하였고, 연구결과에 따르면, YouTube와 Flickr 이용자들은 learning과 social engagement에 가장 영향을 많이 받고 있으며, altruism과 reciprocity의 경우 상대적으로 낮은 동기로 나타났으나, 다른 동기요소들과의 연관성은 높게 나왔으며, personal gain의 경우 YouTube와 Flickr 이용자 모두에게 가장 낮은 동기요소가 되었으나, 두 이용자 그룹을 서로 비교했을 때는 Flickr 이용자들이 YouTube 이용자보다 personal gain에 영향을 더 받는 것으로 나타났다. 본 연구의 결과는 이용자의 동기를 반영한 YouTube나 Flickr와 같은 서비스디자인이나 인터페이스업그레이드 등에 반영될 수 있다.

• 아태비즈니스연구
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• 제11권4호
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• pp.65-81
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• 2020

Purpose - This research aims to investigate how consumers' eco-friendly product choice ratio changes as the benefits of eco-friendly products are framed as (1) non-monetary benefits, (2) monetary gain integrated with the loss or (3) monetary gain segregated from the loss. Design/methodology/approach - A mixed-design, scenario-based choice experiment was conducted. A series of chi-square tests and residual analyses were conducted to analyze the data. Findings - When the monetary gain was larger or slightly smaller than the loss, the participants' eco-friendly product choice ratio was higher when the monetary gain was integrated with the loss than those in the other two conditions. When the monetary gain was significantly smaller than the loss, the participants' eco-friendly product choice ratio was lower when the monetary gain was integrated with the loss than those in the other conditions. The ratio did not differ between the latter two conditions. Research implications or Originality - This research shows that marketers should frame the benefits of eco-friendly products and their costs in different manners depending on the relative magnitudes of them. This research also complements the existing literature by comparing the effectiveness of non-monetary framing of eco-friendly product benefits with that of monetary framing following hedonic editing hypothesis.

• Asia pacific journal of information systems
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• 제26권1호
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• pp.189-210
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• 2016

The current study attempts to expand our understanding of the determinants of energy-saving technology (EST) use by focusing on the individual aspects of environmental behaviors. This study integrates the hedonic, normative, and gain goals to explain the causal relationship between users and EST use. By adopting Goal-Framing Theory, this study proposed three individual goal frames in the environmental context: hedonic (perceived pleasurability), normative (social norms), and gain goals (legislative pressure and economic factor). Partial Least Square (PLS) was used to analyze the data from 104 respondents. Eight of the ten hypotheses were strongly supported. We found that social norms, perceived pleasurability, economic factor, and legislative pressure had positive and significant effects on attitude to EST use. Interestingly, we found that media influence did not have a severe effect on perceived pleasurability, and that the economic factor enforces mainly positive attitude to EST. Important theoretical and practical implications of these findings are discussed.

• 한국경영과학회지
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• 제18권2호
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• pp.183-203
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• 1993

One of the most difficult and time-consuming stages in the development of the knowledge-based system is a knowledge acquisition. A splitting algorithm is developed to infer a rule-tree which can be converted to a rule-typed knowledge. A market segmentation may be performed in order to establish market strategy suitable to each market segment. As the sales data of a product market is probabilistic and noisy, it becomes necessary to prune the rule-tree-at an acceptable level while generating a rule-tree. A splitting algorithm is developed using the pruning measure based on a total amount of information gain and the measure of existing algorithms. A user can easily adjust the size of the resulting rule-tree according to his(her) preferences and problem domains. The algorithm is applied to a market segmentation problem of a medium-large computer market. The algorithm is illustrated step by step with a sales data of a computer market and is analyzed.

• Asian Journal of Innovation and Policy
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• 제8권2호
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• pp.302-324
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• 2019

Family business is the oldest and the most prevalent type of entity in the world. In India, 85% of the enterprises are owned and/or managed by families, contributing to two-third of GDP. Thus the survival of family firms, which also generates 79% of private sector employment, is of paramount importance. Effective succession planning and innovation to gain competitive edge are the two key ways to ensure family firm survival. In this paper, the interplay between family succession and innovation is qualitatively studied using case study approach. Successors and Predecessors are interviewed to gain insights in the areas of succession planning and innovation. It is observed that family succession has a positive relationship with innovation, i.e. the presence of founding family members in the ownership and/or management of the enterprise has a positive influence on innovation tendency of the family firms. The findings contribute to the family business literature on succession planning and innovation, and their inter-relationship.

• Journal of Information Technology Applications and Management
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• 제26권3호
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• pp.19-27
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• 2019

In this study, we propose a methodology for predicting the movie audience based on movie information that can be easily acquired before opening and effectively distinguishing qualitative variables. In addition, we constructed a model to estimate the number of movie audiences at the time of data acquisition through the configured variables. Another purpose of this study is to provide a criterion for categorizing success of movies with qualitative characteristics. As an evaluation criterion, we used information gain ratio which is the node selection criterion of C4.5 algorithm. Through the procedure we have selected 416 movie data features. As a result of the multiple linear regression model, the performance of the regression model using the variables selection method based on the information gain ratio was excellent.

• 대한간호
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• 제26권4호통권142호
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• pp.56-58
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• 1987

• Food Science and Biotechnology
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• 제18권3호
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• pp.649-654
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• 2009

This study was designed to evaluate the effects of high-carbohydrate (HC) or high-fat (HF) diet with hydroxycitric acid (HCA)-containing Garcinia cambogia in rats. Seventy male Sprague-Dawley rats were randomly divided into 7 groups and raised with experimental diets containing different HCA levels (0, 1.6, and 3.2%) and calorie sources (carbohydrate, fat) for 8 weeks. Energy intake was significantly reduced in rats fed a HC diet with HCA compared to the HC diet without HCA. Body weight gain was significantly reduced in HCA groups. In the diet groups, plasma total lipid and triglyceride (TG) levels of the HCA groups were significantly lower than those of the group without HCA. There were no significant differences in energy intake and plasma lipid profile in HF groups. These results suggest that HC diet with HCA was more effective in the reduction of energy intake, body weight gain, and plasma lipid contents than those of HF diet with HCA.

• 품질경영학회지
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• 제30권2호
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• pp.181-201
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• 2002

Best practices are the best ways to perform a business process. Benchmarking, the search for those best practices that will lead to superior performance of a company, is indispensible to gain and maintain a competitive edge. Best practices of quality management in the world-class companies are examined. Customer-centered strategy, employee selection and training, employee satisfaction, customer satisfaction, performance measurement are considered in this paper.