• Title/Summary/Keyword: Focus Strategy

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New Framework for Convergent Services between Telecommunication and Broadcasting: Public Goods and Interactivity (방송.통신 융합서비스의 적정 규제 방안: 서비스의 공공재적 속성과 양방향적 특성을 중심으로)

  • Lee, Sang-Woo;Kwak, Dong-Kyun
    • Korean journal of communication and information
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    • v.27
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    • pp.213-245
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    • 2004
  • As we know, broadcasting implies a unilateral transmission by one sender to several recipients of information generally produced by third parties. Contrary to that, telecommunications implies an exchange between participants. Participants exchange information they produce during an interaction. However, in the age of convergence between telecommunication and broadcasting, it becomes difficult to determine exactly the boundary between services classified under telecommunications and those classified under broadcasting services. This means that new regulatory regime should be introduced to meet the convergence between telecommunication and broadcasting. In this article, we try to overcome the existing framework for understanding and regulating convergent services. In order to develop more powerful and useful framework for dealing with new convergent services, we focus on the original characteristic of "cast services," which could give us very significant basis for further discussion. "Cast services," such as traditional broadcasting services, have the characteristics of both public goods (non-exclusivity and non-rivalry in consumption) and non-interactivity. Depending on the existence of these three characteristics, we are able to apply different regulatory regime to those convergent services.

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ADMM algorithms in statistics and machine learning (통계적 기계학습에서의 ADMM 알고리즘의 활용)

  • Choi, Hosik;Choi, Hyunjip;Park, Sangun
    • Journal of the Korean Data and Information Science Society
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    • v.28 no.6
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    • pp.1229-1244
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    • 2017
  • In recent years, as demand for data-based analytical methodologies increases in various fields, optimization methods have been developed to handle them. In particular, various constraints required for problems in statistics and machine learning can be solved by convex optimization. Alternating direction method of multipliers (ADMM) can effectively deal with linear constraints, and it can be effectively used as a parallel optimization algorithm. ADMM is an approximation algorithm that solves complex original problems by dividing and combining the partial problems that are easier to optimize than original problems. It is useful for optimizing non-smooth or composite objective functions. It is widely used in statistical and machine learning because it can systematically construct algorithms based on dual theory and proximal operator. In this paper, we will examine applications of ADMM algorithm in various fields related to statistics, and focus on two major points: (1) splitting strategy of objective function, and (2) role of the proximal operator in explaining the Lagrangian method and its dual problem. In this case, we introduce methodologies that utilize regularization. Simulation results are presented to demonstrate effectiveness of the lasso.

Influence of the Consumer-Brand Relationship Quality on the Customer Satisfaction in the Family Restaurant (패밀리 레스토랑의 소비자-브랜드 관계의 질이 고객 만족도에 미치는 영향)

  • Kim Hyun-Ah
    • Korean Journal of Community Nutrition
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    • v.11 no.4
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    • pp.512-519
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    • 2006
  • The purpose of this study was to analyze the influence of the consumer-brand relationship quality on the customer satisfaction in the family restaurant. The questionnaires were distributed to 320 students in the K University located in Masan, who were sampled by convenience-sampling method. The surveys were conducted from November 10 to 24, 2005. The 287 questionnaires responded, and 15 unusable questionnaires were excluded, then 272 were used for the final analysis (response rate: 85.0%). For the statistical analysis, SPSS (12.0) was used to conduct the descriptive analysis, factor analysis, reliability analysis, Pearson correlation and multiple regression analysis. The result of this study showed that 2 constructs (trust and intimacy) of consumer-brand relationship quality have significant positive effects on the customer satisfaction in the family restaurant (p < .001). It meant that as consumer-brand relationship quality becomes stronger, the customer satisfaction becomes greater. As a conclusion, the foodservice manager in the family restaurant should focus on the marketing strategy to strengthen the quality of consumer-brand relationship in order to increase the satisfaction of customers.

Analysis of Social Communication Measurement in the Music Therapy Intervention Literature for Children With Autism Spectrum Disorder (자폐범주성장애 아동을 위한 음악치료 중재 문헌 내 사회적 의사소통 측정 도구 분석)

  • Yoo, Ga Eul
    • Journal of Music and Human Behavior
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    • v.13 no.1
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    • pp.61-87
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    • 2016
  • With broad individual variability in social communication skills of children with autism spectrum disorders and increasing focus on interventions targeting social communication of this population, there is a need for systematic analysis of how social communication outcomes are measured. This study aimed to systematically analyze the measurement tools used in the music therapy interventions for improving social communication of children with ASD. Electronic databases and music therapy journals were searched for controlled studies published between 1980 and 2015. A total of 21 studies were included for the analysis. The results demonstrated that direct observation of behaviors was the most frequently used and the combination of targeted social communication areas and specific measurements used for a specific skill varied among the studies. In addition, 90.4% of studies reported interrater reliability. These results indicate that there has been a diversity in approaches to measure social communication skills despite increasing attempts for systematic measurements. In consideration of the nature of social communication development in children with ASD, multifaceted strategy to understand and assess the target skills in terms of specific behavior acquisition, social functioning in general, and social cognition was recommended.

Plan of the Social Capital Formation for the Resolving the Regional Conflict -focus on the case of Cheonan- (지역갈등해소를 위한 사회자본 형성방안 -천안시를 중심으로-)

  • Park, Jong Gwan
    • The Journal of the Korea Contents Association
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    • v.13 no.11
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    • pp.167-175
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    • 2013
  • This paper studied the resolving the regional conflict method through the community capital formation. For this purpose, the theoretical background about the social capital, function of the social capital and component, and regional conflict factor were organized. In addition, it analyze empitically through the survey. First, in order to resolve the frequency analysis result regional conflict, the social capital formation was exposed to be important. Next, the regression analysis result, the factor of social capital and the local egoism, the local participation, and the problem of local areas, each, it was expressed as the coefficient of determination 5.1%, 5.5%, 1.6%, and F value showed up as 4.030, 4.3,51, 1.194. This demonstrates that it is decreased the regional conflict as the social capital formation is high. That is, the social capital formation was proved at the resolving the regional conflict that there was lots of the correlation. The community and penis organizationThe local residents should cooperate together and it should try. Particularly, the 20 generations and 30 generations in which the social capital is weak, the social capital formation strategy about the 20 generations and 30 generations should be studied.

A Study on the Inter-Relational Interpretation of Street Plant Issues - Focus on Central Park Road in Incheon Metropolitan City - (가로수관련 문제유형의 관계론적 해석 - 인천광역시 중앙공원길을 중심으로 -)

  • Hong, Youn-Soon;Chung, Doo-Yong;Choi, Kang-Rim
    • Journal of the Korean Institute of Landscape Architecture
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    • v.36 no.1
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    • pp.80-89
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    • 2008
  • Generally, trees lining the streets are the most easily accessible green areas in the city and constitute the smallest basic unit in the formation of the urban linear green axis. This study attempts to interpret issues related to city trees from a comprehensive and relational viewpoint. The site of this study is Central Park Street in front of Incheon Metropolitan City Hall. This street is representative of those in Incheon City. This study is an inter-relational interpretation of issues by measuring the vitality of these trees. The following are results of this study: First, the vitality of city trees is higher in those trees growing in natural ground than those growing in plant gratings. This observation can lead to budget savings and increased natural areas in the city. Also, if planter and multi-layering planting methods are introduced where damage to trees is predicted, variation to urban landscape can be achieved while linking to reinforced rearing foundation of street-side trees. Second, there is need for a holistic approach to caring for street-side trees regarding the damage caused by drastic pruning and strong street lights. The typical functions of these trees, like supplying freshness in summer, absorbing solar radiation, and controlling the urban micro-climate are closely related to the vitality of the trees. Accordingly, the function and ecology should be understood holistically, not separately. In this aspect, the functional and ecological use of the multi-layering planting method is effective in protecting pedestrians from vehicles as well. Third, the fallen leaves of monotonous rows of trees have different ecological and functional effects. Not only is the index of greenness in the urban setting increased, but there are also aesthetic and symbolic effects. Fourth, in spite of being the street along which Incheon Metropolitan City Hall, major administrative buildings and Central Park are located, this street does not have its own special identity to discriminate it from other streets. It fulfills only functional criteria based on uniformity. If there is no paradigm shift from today's street system based on vehicles, the role of landscape architecture will be very passive in regards to street-side trees, the minimum unit of urban green. Fifth, on this particular street, many trees were planted in December, which reflects a deficiency of short and long-term strategy, like a street-tree master plan. In this aspect, we still lack a mature culture concerning these trees as a basic unit in urban greenery. Furthermore, there needs to be cultural introspection concerning present administrative practices.

A study on competitiveness of small ports - Focus on the Ports of Jeollado - (국내 중소형 항만의 경쟁력 확보 방안에 관한 연구 - 전라도 항만을 중심으로 -)

  • Lee, Myoun-Soo;Choi, Hoon-Do;Lim, Dong-Seok;Kwak, Kyu-Seok
    • Journal of Navigation and Port Research
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    • v.34 no.10
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    • pp.817-821
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    • 2010
  • As the environment of Logistics is changing rapidly, the environment of port is also changing. Accordingly, rapid change within port environment appears as the increase of the volume for world wide cargo, liner ship owners' strategy shift, globalization of terminals, heavy competitions to become a hub of Logistics, development of ship engineering. Therefore, the people who are responsible for the operations and managements of ports foresee such changes and accordingly react to ensure competitiveness. As the competition among ports generally goes international, a port needs to be sure that they become superior to any other port regardless of whether it's outside their country or not. Especially Korea is located in the most heavily competitive area which is Far-East. So if we fail to get competitiveness against the other ports, it goes without saying that our ports will be defeated by them. In brief, this paper will discuss the history of study regarding the factors by which a port is selected and also suggest some of elements which can be applied to small ports in the future of it.

Process Model for 6 Sigma(${\sigma}$) in Construction Management(CM) (건설사업관리(CM)에서의 6시그마(${\sigma}$) 적용 조건 분석을 통한 추진 모델 구축)

  • Kim, Chan-Gyo;Lee, Jea-Sauk;Chun, Jae-Youl
    • Proceedings of the Korean Institute Of Construction Engineering and Management
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    • 2006.11a
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    • pp.478-482
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    • 2006
  • The domestic enterprises in order to secure the freshness location of market from the international competition which is keen are propelling a price and a quality high position strategy steadily. It is put in competitive situation with the overseas enterprises and even from construction industry it follows in construction market opening and there is not another idea to the research the management strategies, directions and focus competitive elements of the enterprise against, what it sees consequently and to rise to the priority where the competitive power reinforcement of the enterprise is important, it becomes. Competitive power of like this enterprise for a reinforcement the technique which induces a big interest 6 Sigma is technique from the many companies. 6 sigma preceding researches of manufacturing and service industry the fact that it is accomplished with the object which will carry most. The research which relates with construction industry is staying to an introduction of 6 sigma the investigation phase, the actual introduction introduces and "S" construction there is not only a possibility against the application result of having a limit because it is applying. It is like that but like referring to a minute description for the international competitive power security which it follows in the change which market environment is sudden 6 sigma the introduction will judge, indispensability development of the logical propriety against hereupon and it will reach and it verifies the question investigation for to lead, 6 sigma of the construction companies it confirms the application possibility and presents the propulsion model as 6 sigma the fact that overcoming the limit characteristic of that introduction application as objective of sample research means it will do.

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Effect of the Consumer-Brand Relationship Quality on the Brand Loyalty in the Fast Food Restaurant in Masan, Korea (패스트푸드 레스토랑의 소비자-브랜드 관계의 질이 브랜드 충성도에 미치는 영향 - 마산시 일부 대학생을 대상으로 -)

  • Kim, Hyun-Ah
    • Journal of the Korean Society of Food Science and Nutrition
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    • v.34 no.4
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    • pp.489-495
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    • 2005
  • The purpose of this study was to analyze the effect of the consumer-brand relationship Quality (CBRQ) on the brand loyalty in the fast food restaurant in Masan, Korea. The Questionnaires were distributed to 250 students in the K University located in Masan, who were sampled by convenience-sampling method. The surveys were performed from December 6 to 14, 2004. The 246 Questionnaires were responded, and 12 unusable Questionnaires were excluded, then 234 were used for the final analysis $(response rate:\;93.7\%)$. For the statistical analysis, SPSS (12.0) was used to conduct the descriptive analysis, factor analysis, reliability analysis, Pearson correlation and multiple regression analysis. The result of this study showed that 2 constructs (satisfaction and commitment) of consumer-brand relationship Quality have significant positive effects on the brand loyalty in the fast food restaurant. It meant that as consumer-brand relationship quality becomes stronger, the customer's brand loyalty becomes greater. The differences of customer loyalty between the high and low group of self-connective attachment, satisfaction, commitment, trust and intimacy were significant. So the brand loyalty of high group of customer-brand relationship quality was significantly higher than that of low group of customer-brand relationship quality. As a conclusion, the operator in the fast food restaurant should focus on the marketing strategy to strengthen the quality of consumer-brand relationship in order to increase the brand loyalty of customers.

Using Choice-Based Conjoint Analysis in the China Market of Imported Beer (선택형 컨조인트 분석을 이용한 중국 수입맥주 시장에 관한 연구)

  • Gao, Zhihua;Wu, Zhangjian;Gao, Feng;Zhang, Jun
    • The Journal of Industrial Distribution & Business
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    • v.9 no.6
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    • pp.57-64
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    • 2018
  • Purpose - With the rapid economic development, great changes have happened in the Chinese beer market. The scale of imported beer is increasing. However, the sales of native Chinese beer decrease in recent years. It is because more Chinese customers prefer beer with unique attributes than those with lower prices. In order to take an advantage in this market, practitioners should develop new products to satisfy Chinese customers. Scholars have also focused on beer characteristics to estimate consumers' behavior for improving the development of beer industry. However, most studies are theoretically centered on marketing strategy management or general understanding of the market. It is not enough for us to explain customers' consumption patterns. Some empirical research did attempt to find out beer attributes that may influence their choice behavior. However, they failed to verify what can increase customers' utility through a new product. More importantly, few evidences can be found in the literature. Therefore this study explores the major characteristics of imported beer which may associate with customers' preferences. Research design, data, and methodology - With the results of literature review and focus group interview, we found out four main imported beer attributes and the levels of each factor. A pre-test is constructed to check the problems in the questionnaire protocol. With the results of pre-test, the revised questionnaire is processed among customers who have purchased and had imported beer in China regions such as Beijing, Shanghai, Jiangsu, Guangdong and so on. The choice-based conjoint analysis is applied to analyze the useful data of 205. Results - Results indicate that choice-based conjoint analysis is the effective method to estimate customers' choice behavior. Results also indicate that country of origin, price, taste, and package affect customers' preference and the importances of imported beer attributes are significantly different. Conclusions - Country of origin, price, taste, and package are important for customers to make an imported beer choice decision. Marketers should consider these determinants and their importance to develop new products. Moreover, choice-based conjoint analysis should be the useful method for practitioners to develop a new product of imported beer for sustainable business in the competitive industry.