• 제목/요약/키워드: Firm Success

검색결과 271건 처리시간 0.035초

우리나라 CIO 제도의 환경특성에 관한 연구 (A Study on the Environment Characteristics of the CIO System in Korea)

  • 오재인
    • 한국정보시스템학회지:정보시스템연구
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    • 제10권1호
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    • pp.197-215
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    • 2001
  • It is important to investigate into the critical success factors of the CIO system in order to formulate a successful introduction strategy of the system. In an effort to provide the background of the strategy, this research attempts to identify the characteristics of CIO's environment in Korea, such as the CEO, the colleagues, and the demographic statistics of the firm the CIO works for. A result from the analysis of data collected shows that about half the firms who responded to the survey have already adopted the CIO system. This implies that the value of the system is well recognized in Korea, considering that many of another half the firms are planning to adopt the system. Another result suggests that the bigger a firm is, the more the firm tends to adopt the CIO system and the higher the rank of CIO's colleagues is.

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지식공유의 영향요인 : 연구동향과 과제 (Knowledge Sharing within Organization : Research Trends & Challenges)

  • 박문수;문형구
    • 지식경영연구
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    • 제2권1호
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    • pp.1-23
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    • 2001
  • The ability to share knowledge internally is critical to a firm's capability to gain competitive advantage through the leveraging of a firm's competencies, which are often "imprisoned" and dispersed across it's multiple businesses. The purpose of this paper is to propose knowledge sharing related factors which focus on variables regarding the success of knowledge sharing. To attain this purpose, this paper is structured in four main sections. We examined various concepts of knowledge sharing in the past research. We then briefly discuss about trends of methodological approach from the review of the existing studies. We go on to identify the factors that facilitate or hinder knowledge sharing within the firm. Factors regarding knowledge sharing were identified, analyzed, and summarized. Those factors could be categorize into three dimensions (structural, relational, and knowledge characteristics). Finally, we suggested areas for future research. Implications for the study on knowledge sharing were provided.

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선진국 제조기업의 신제품 성공요인에 관한 비교 연구: 다수준 접근 방식 (A comparison of new product success factors across advanced countries: A multi-level approach)

  • 이영우;조영삼
    • 지식경영연구
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    • 제21권2호
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    • pp.59-75
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    • 2020
  • In this paper, we investigate the influence of factors on the firm, industry, and country levels on the new product development performance (NPD) of manufacturing firms in advanced economies. The resource-based view, industrial organization theory and institutional theory have established that firm-, industry- and country-level factors are all relevant for the NPD of firms. However, little is known about the relative importance of factors at the three different levels across countries, as prior studies on firms' NPD have focused on specific countries and levels of analysis. Our analysis of survey data from 1,437 manufacturing firms in nine advanced OECD countries shows that while firm-level factors are generally better predictors of firms' innovativeness than either industry- or country-level factors, the results strongly differ across countries, indicating that the relative importance of antecedents of innovativeness is country-specific rather than universal.

Market, Firm, and Project-level Effects on the Innovation Impact of FP RTD Projects

  • Vonortas, Nicholas S.
    • STI Policy Review
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    • 제1권2호
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    • pp.69-88
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    • 2010
  • This paper explores the determinants of the innovation impact of publicly funded R&D projects along three broad dimensions, namely project, firm and market-related factors. In addition to these factors we examine the attributes of the research result per se and aspects of the commercialization process. The observations from empirical and qualitative analyses are based on R&D projects funded by the Fifth and Sixth Research Framework Programmes of the European Union. Firm size, prior experience, innovation culture, the nature of the project itself, explicit intension to commercialize, consortium management and strategy are the factors with the strongest effect on project success, defined in terms of product/process innovation and/or technical knowledge creation. The paper provides important implications for the organization, objectives, and management of public programmes that fund R&D and for project and participant selection.

공동 R&D와 도덕적 해이 (Cooperative R&D and Moral Hazard)

  • 김병우
    • 기술경영경제학회:학술대회논문집
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    • 기술경영경제학회 2005년도 제26회 동계학술발표회 논문집
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    • pp.42-56
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    • 2005
  • Firms cooperating in R&D face a moral hazard problem, because with R&D effort not being observable each partner will focus on its own profit when choosing its effort level. This paper aims to explain the use of optimal license contract for R&D cooperation such as cross-licensing agreement. We argue that in the situations of asymmetric information, the optimal incentive scheme that can solve moral hazard problem is . a linear function of the likelihood ratio. Especially in the case of parallel research, each firm has an extra incentive for cooperative R&D effort, given by the license fee that considers the profit of the cooperating firm, which solely depends on his R&D success if the cooperating firm fails.

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집적지의 성장에 대한 수리모형의 재 조명: Tomas Breuner와 Metcalf 논문 중심으로 (The Review the Mathematical model: Aspect of Geographic Agglomeration and Innovation)

  • 한정희
    • 산업융합연구
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    • 제14권1호
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    • pp.39-45
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    • 2016
  • This paper deals with the consideration of mathematical models with regards to growth of cluster and firms by reviewing the Metcalf and Breuner's articles. prior studies have been argued the phenomenon of local industrial clusters and districts. Several concepts have been adopted to support the success of and changes to these clusters and firm growth. Through the review of two papers, evolution of both cluster and firm growth may be achieved in terms of utilizations of the different local aspects and mechanisms. This paper supports the theoretical back bone with regards to the regional cluster policy implementing in Korea for the purpose of regional developments. In particular, a mathematical model that, on a more abstract level, captures the fundamental dynamic structure of all the observed mechanisms. On the basis of this model, the emergence and evolution of local clusters can be described. Also this model has given that the knowledge sharing between firms has an important role to firms and cluster' growth.

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창업기업의 성공을 지원하는 창업보육센터의 역할에 관한 탐색적 연구 (An Exploratory Study on the Role of Business Incubators in Supporting the Success of Startups )

  • 김수경
    • Journal of Information Technology Applications and Management
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    • 제30권2호
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    • pp.59-66
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    • 2023
  • This study aims to find the better working environment for the start-ups by tracking and analyzing the data from the firms that have occupied in the business incubator and also the firm that already left the business incubator. To do so, a total of the sixteen firms were responded and ten out of the sixteen were the firm that have occupied in the business incubator and the rest six were the firm already left. Based on the response, the positive things that they earned from the business incubator were renting an office or higher levels of technical skills; however, the negative things were low operating profit can be negative. The results of this study can contribute to the development of the business incubator for the future. The further study regarding satisfaction survey might help to build more creative and constructive environment for the business incubator.

Role of Decision Support Systems in Marketing Management

  • Arshi Naim;Kholood Alqahtani
    • International Journal of Computer Science & Network Security
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    • 제24권8호
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    • pp.153-158
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    • 2024
  • This paper is an extended paper showing the role of Decision Support Systems (DSS) in other fields of Marketing Management (M.Mgnt). DSS facilitates in decision making many M.Mgnt concepts and Customer Relationship Management (CRM) is one of them and it depends on the firm's tasks for developing and retaining customers while achieving their satisfaction and enhancing the sense of belongingness for their products and services. Profit maximization, the process of customer value, and building strategic values for the firm are the three empirical benefits of CRM that are achieved through analytical, operational, and direction (AOD) capabilities respectively. This research focuses on the application of DSS models of what-if analysis (WIA) for CRM at (AOD) and also shows the dependence on the Information Success model (ISM). Hypothetical data are analyzed for (AOD) by three types of (WIA) to attain CRM and profit maximization and this analytical method can be used by any customer-oriented firm as a general model.

국제전자상무중적영소표준화화공사표현(国际电子商务中的营销标准化和公司表现) (Marketing Standardization and Firm Performance in International E.Commerce)

  • Fritz, Wolfgang;Dees, Heiko
    • 마케팅과학연구
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    • 제19권3호
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    • pp.37-48
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    • 2009
  • 市场营销的标准化已经成为有关国际市场营销的研究中最为关注的焦点之一. 全球营销这个术语常被定义为以国外市场的共同性为前提的国际标准化的营销战略. 营销标准化仅在传统的实体市场交易场所的背景中被讨论. 自从上个世纪90年代起, 联网上的电子市场交易场所开始兴起, 并成为全球化过程中为全球营销活动标准化开拓新机会的最重要的动力之一. 另一方面, 消费者由于更大程度的接受互联网而可能产生与标准化相比更高水平的定制化和产品的差异化, 这样的观点也很流行. 考虑这个分歧, 在全球电子商务的背景下关注营销标准化的综合的研究不能达到一定高度的这种情况值得注意. 在这个背景下, 本研究提出了两个基本研究问题: (1) 在国际电子商务中公司多大程度标准化了他们的营销? (2) 营销的标准化对公司的表现(或成功)有没有影响? 根据文献回顾提出了下列研究假设: H1: 从事国际电子商务的公司为营销标准化做了更多的准备. H2: 营销标准化在帮助公司在国际电子商务中获得成功的方面发挥积极的作用. H3: 在国际电子商务中, 营销组合标准化在公司获得经济的和非经济的成功方面比营销过程标准化发挥更积极的作用. H4: 国际电子商务公司获得非经济的成功越大, 获得经济的成功也越大. 本研究的数据是通过在2005年2月到4月间进行问卷调查获得的. 本调查包括了德国各种产业中的国际电子商务公司和国外电子商务公司驻德国的所有总部和分公司. 801家公司中的118家回复了问卷. 本研究为结构方程模型, 使用PLS‐Graph3.0版本中的偏最小二乘法. 数据分析结果支持所有的4个研究假设. 结果表明, 从事国际电子商务的公司在商标, 网页设计, 产品定位和产品项目上的标准化很高. 这些公司打算未来在营销组合标准化方面加大努力. 另外, 他们想提高营销过程标准化的水平, 尤其是和信息系统, 企业语言和在线营销控制程序一起. 在本研究中, 营销标准化对企业在国际电子商务中的表现起到了积极全面的影响. 营销组合的标准化在非经济的成功方面比营销过程的标准化发挥更积极的影响. 相反, 营销过程的标准化在经济的成功方面发挥了较积极的作用. 另外, 我们的结果明确的支持了在国际电子商务中非经济的成功和经济的成功是高度相关的这一假设. 实证结果表明, 国际电子商务公司的成功与营销标准化高度相关. 但营销组合和销售过程标准化以不同的方式帮助企业的经济和非经济的成功. 结果表明, 公司在互联网上使营销组合的众多因素标准化. 这种做法在一定程度上违背了 "划分标准化" 的经营理念, 认为营销组合的一些因素应该适应本土化, 其他的应该国际标准化. 而且, 发现表明, 相比一个特定的营销组合元素的标准化, 整体标准化营销为成功带来更积极的总体影响.

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편의점 창업 성장단계에 따른 성공요인 적용 방안에 관한 연구 (A Study on the Application of Success Factors According to the Growth Stage of Convenience Store Startup)

  • 권용석
    • 벤처창업연구
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    • 제15권5호
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    • pp.261-276
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    • 2020
  • 본 연구는 성공 소상공인 창업자의 창업 이전 단계부터 성장단계까지 단계별 성공요인을 파악하여 창업 초기 인지한 성공요인과 성공 후 인지한 성공요인을 통해 효과적인 지원 방안을 모색하고자 한다. 이를 위해 성공한 편의점 가맹점주를 대상으로 창업 준비단계부터 초기, 성장단계에 따라 성공요인을 도출하기 위해 전기적 인터뷰를 통한 질적연구를 진행하였다. 소상공인 창업의 성공요인은 창업기업 성과(performance)에 대한 연구에서 적용하는 ERI모델과 ERIS모델을 활용하여 프랜차이즈 편의점 창업의 특성을 고려하여 연구했으며, 성장단계에 따른 성공요인을 도출하기 위해 프랜차이즈 성장단계를 반영한 Sasser et al.(1978)의 다점포 외식기업 수명주기(The multisite service firm life cycle)를 활용하여 성공요인을 연구하였다. 연구 결과, 성공한 가맹점의 핵심 요인은 첫 점포 입지선정, 전략적 추가 점포 입지선정, 성공적인 재계약으로 나타났다. 창업자의 특성에 따라서는 진취적 성향의 가맹점주는 전략적 추가 점포 입지선정, 상권방어 등에 적극적인 자세를 취하였고, 상대적으로 보수적인 가맹점주는 관리적 측면에서 점포운영, 재계약 등에 적극적인 자세로 경영하는 모습을 보여주었다. 특히 창업 준비단계에서는 창업가 마인드가 중요하며, 창업 전주기에서는 창업자의 경영전략의 중요성이 발견되었다. 본 연구는 이러한 연구 결과를 바탕으로 향후 성장단계에 효과적으로 적용하기 위한 창업 방안을 구체적으로 모색하였다.