• 제목/요약/키워드: Fifth Service Industry

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The Effect of Perceived Value of Education Training for Small and Medium Sized Enterprise (SME) Cooperatives on Job Performance

  • Byoung-Jo HWANG;Chang-ki HONG
    • 융합경영연구
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    • 제11권3호
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    • pp.11-23
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    • 2023
  • Purpose: This study empirically studied the effects of the perceived value of education and training on SME cooperative on job performance. Research design, data and methodology: From November 7 to 9, 2022, a survey was conducted targeting members and executives of SME cooperatives in their 20s and 60s across the country, and a total of 217 people were used for the final analysis. Verification of the research model was performed using SPSS & AMOS. Frequency analysis was conducted to examine the sample characteristics. Results: First, perceived value (functional value, service performance value, emotional value, convenience value) did not have a significant effect on organizational commitment. Second, perceived value (functional value, service performance value, emotional value, convenience value) were found to have a significant positive (+) effect on job satisfaction. Third, job satisfaction was found to have a significant positive (+) effect on organizational commitment. Fourth, organizational commitment was found to have a significant positive (+) effect on job performance. Fifth, job satisfaction was found to have a significant positive (+) effect on job performance. Conclusions: These results suggest that the perceived value of SME cooperative education and training can affect organizational commitment and job performance through job satisfaction, so it is necessary to strengthen online education and training to meet the emotional response of training subjects along.

소셜 네트워크 서비스 이용자의 자기결정성 요인이 자기존중감과 만족을 통해 심리적 안녕감에 미치는 영향 (The Effect of Self-Deterministic Factors of Social Network Service Users on Psychological Well-Being by Self-Esteem and Satisfaction)

  • 한정섭;권두순;김성준
    • 디지털산업정보학회논문지
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    • 제17권1호
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    • pp.85-108
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    • 2021
  • In this study, we would like to consider the main factors that influence psychological well-being by using social network service. suggest ways to use healthy social network services, and empirically verify how behavioral approaches, in other words self-determination theory, that deals with human psychological needs, affect psychological well-being by self-esteem and satisfaction to comprehensively examine the characteristics of service and user individuals and social influences, etc. First research result, it has been confirmed that the autonomy has a positive effect on self-esteem. Second, it has been confirmed that the autonomy does not have a positive effect on satisfaction. Third, it has been confirmed that the competence has a positive effect on self-esteem. Fourth, it has been confirmed that the competence does not have a positive effect on satisfaction. Fifth, it has been confirmed that the relationship has a positive effect on self-esteem. Sixth, it has been confirmed that the relationship does not have a positive effect on satisfaction. Seventh, it has been confirmed that self-esteem has a positive effect on psychological well-being. Eighth, it has been confirmed that self-esteem has a positive effect on satisfaction. Ninth, it has been confirmed that satisfaction has a positive effect on psychological well-being. These results mean that meeting basic human psychological needs has a significant impact on psychological well-being of the social network service users. In addition, it was confirmed that increasing the desire for autonomy, competence, relationship, which are factors of self-determination, is an important factor to enhance psychological well-being.

중국의 농민 소질과 농촌인력자원의 특성에 관한 연구 (A Study on the Quality of Farmers and Characters of Rural Human Resources in China)

  • 배성의
    • 농촌지도와개발
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    • 제16권2호
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    • pp.285-304
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    • 2009
  • The objectives of this study were finding out some methods about development of oversea agriculture in Korea. It is a tough task that faces us now. China is a big agricultural country, most agricultural investment country and the nearest located in Korea. So this study researches on the quality of farmers and characters of rural human resources in China. In China, agriculture industry is the basic industry among national economy developments. The majority of populations in China are living in rural region. Agriculture, villages and farmers are main issues in China. From this point, An analysis of Chinese farmers' characters and qualities; general conditions of farmers' knowledge of science and technology, their education level, quality of minds and sprit, and rural public health service situation in China. The result of this study is following; First, Chinese farmers' factors that low education level, big cultural differences between cities and country sides affect the development of China's agriculture as obstruction factors. Second, Practice conditions of farmers' science knowledge and technology are low level, output of higher rural human resources, low quality of minds and sprit and problems of agricultural extension service. It is negative influenced of agriculture and farmers economic development in China. Third, unsociable culture of the peasantry influences Chinese farming in the negative ways. Also, conventional notions of family are getting weaker, it makes connection of the kinship weaken. But, Chinese think that this kind of kinship is the most important thing in their life. Fourth, in the case of situations that the farmer's sanitation and health, low level of the medical service is getting worse than before relatively. And there are a lot of discordances between a planned childbirth policy and personal recognitions. Also, lacking of nourishment makes labor productivity falling tendencies. The medical industry falls short of the standard as compared to the number of farming people. Fifth, in the peasantry's consciousness of the legal system, this causes difficulties to farmers in the market. Shortage of the legal knowledge exerts a bad influence upon rural economy.

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국내 맞춤형 화장품 온·오 프라인 서비스 분석 (An Analysis of On-Line and Offline Services for Customized Cosmetics in Korea)

  • 김지영;신세영;남현우
    • 한국의류산업학회지
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    • 제24권4호
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    • pp.460-470
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    • 2022
  • Customized cosmetics are emerging as a consumer product that companies should pay attention to in the beauty industry due to the combination of market trends and institutional introduction of customized cosmetics. In this study, six offline service brands and online service brands currently in Korea were selected to understand the current status of domestic customized cosmetics online and offline services and to derive detailed characteristics, and the cases of each brand were analyzed. The results are as follows. First, customized cosmetics services could be classified online and offline. Second, customized cosmetics brands could be divided into general brand types and brand extension types. Third, skin data measurements could be classified into genetic analysis, big data-based surveys, and device measurements. Fourth, customized cosmetics manufacturing could be classified into a device manufacturing system, a consultant manufacturing system, and an individual production process system. Fifth, customized cosmetics distribution and delivery could be classified into same-day sales, general delivery, and regular delivery. The results of this study are meaningful in that they have identified and analyzed the current status of personalized cosmetics on-line and offline systems in recent trends, and it was confirmed that creative attempts in the domestic customized cosmetics market continue to change. It is hoped that this study will provide information and ideas to the beauty industry and related experts in the future and be used as basic data for customized cosmetics marketing

프랜차이즈 기업가의 혁신 열정, 사회적 책임열정, 고객 지향성이 서비스 품질, 고객애정, 그리고 몰입에 미치는 영향 (The Effects of Franchise CEO's Innovation and CSR Passion, and Customer Orientation on Perceived Service Quality, Customer Affection, and Commitment)

  • 한상호;박흥진
    • 한국프랜차이즈경영연구
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    • 제9권2호
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    • pp.17-29
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    • 2018
  • Purpose - The environment surrounding the franchise industry in recent years is a big threat to the franchise business. In this perspective, this study examines the effect of franchise CEO's Innovation, CSR Passion, and customer orientation(CO) on customers' perceived service quality(PSQ), affection, and commitments in the context of food-service franchise industry. This study suggests the guidelines on how franchisor uses their passion and customer orientation on customer to maintain and increase the commitments. Research design, data, and methodology - In order to achieve these purposes, research model and hypotheses were developed. Out of 500 respondents received through online survey, 449 respondents were used, because of 51 incomplete respondents. The data were analyzed using frequency analysis, confirmatory factor analysis, correlation analysis, and structural equational modeling with SPSS 23.0 and AMOS 23.0 statistical program. Result - The results of the study are as follows. First, innovation passion has a significant impact on PSQ and customer affection. And CSR passion have a significant impact on PSQ. Second, customer orientation has a significant impact on PSQ and customer affection. Third, PSQ has a significant impact on customer affection and sustainable commitment. Fourth, customer affection has a significant impact on behavioral commitment. Fifth, behavioral commitment has a significant impacts on sustainable commitment. Conclusions - The implications of this study are following as: Restaurants franchisor and CEOs should have a passion for innovation to continuously identify consumer needs and develop new menus and services that meet their needs. Second, franchisor and CEOs need to demonstrate the importance of creating the right environment, creating a fair business, and trying to create products in a given environment. Finally, franchisor and CEOs should demonstrate how to build relationships with customers and how to maintain positive feelings. In addition, it is necessary to appeal to the customers with enthusiasm and a customer-oriented tendency of the entrepreneur of the franchise head office in order to maintain the relationship with the customer and feelings.

목적지 이미지와 의료관광 태도가 몽골인의 한국 의료관광 이용의도에 미치는 영향 (The Effect of Destination Image and Attitude toward Medical Tourism on the Mongolian's Intention to Use Korean Medical Tourism Service)

  • 이은주;신택수;진기남
    • 보건행정학회지
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    • 제24권4호
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    • pp.367-379
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    • 2014
  • Background: Over the last decade, medical tourism industry has grown in Korea. Especially the number of Mongolian medical tourists has increased rapidly. Therefore, the Mongolia is one of the targets for Korea medical tourism. The purpose of this study is to investigate the effects of destination image and expected attributes of medical services on Mongolian's intention to use Korean medical tourism service. Methods: This study empirically collected survey data from Mongolian lived in Mongolia. The study analyzed the data using a PLS model. Results: Our results are as follows. First, the country image didn't significantly have causal effects on expected medical service quality and perceived risk. Second, tourism image (e.g., entertainment, economic feasibility, and local convenience) has significantly causal effects on expected medical service quality and perceived risk. However, tourist site as tourism image didn't significantly have causal effects on expected medical service quality and perceived risk. Third, medical image made a statistically significant effect on expected medical service quality and perceived risk. Fourth, the expected medical service quality showed a significant effect on intention to use Korean medical tourism service. Fifth, the perceived risk of medical tourism showed a significant effect on the reliability of medical tourism, but didn't show a significant effect on the intention to use Korean medical tourism service. Finally, the reliability has a significant effect on the intention to use Korean medical tourism service. Conclusion: From our empirical results, this study concluded that as a strategy attracting Mongolian patients, it is more effective to strengthen Korean hospital image and tourism image than Korean country image.

읍·면급 섬지역의 산업구조에 의한 공간기능 분화 유형별 특성 (A Study on the Characteristic and Types of Spatio-functional Differentiation by Industrial Structure in Korean Island Areas)

  • 조은정;최수명;박용진
    • 농촌계획
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    • 제21권1호
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    • pp.129-141
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    • 2015
  • This study classifies the types of spatio-functional differentiation in Korean island areas and analyses typical characters and suggests the development directions by each type. Eup/Myeon-level island areas are classified as six types by the factor analysis and the cluster analysis. First type is the traditional rural center. This type puts emphasis on maintaining phase as the central space and has to maximize development potential of the whole of settlement zone. Second type is the specialized region in manufacturing industry and the qualitative mutual growth of regional industries is able to be suggested. Third type is the specialized region in the neighborhood service provision. This type needs to devise the plan for utilizing potential customers actively and developing into the region specialized in tourism industry. Fourth type is the specialized region in tourism-support service functions. This type has to promote differentiated policies for maintaining amenity infra or value of countryside capital and preservation and utilization of resources by regional features. Fifth type is the fishing industry-dominated region. This type has to promote sustainable fishery development through the policy reflecting regional features and condition. Finally, sixth type is the sluggish region dominated with the traditional agriculture and fishery. This type is needed to aim at developing into the new food production base having the advantage of clean environment by strengthening support in specialized agro-fishery products. The existing researches on spatio-functional differentiation were mostly discussed with respect to land development, but this study highlights the difference in deal with the island areas distinguished from the condition of industry.

국내 외식프랜차이즈의 창업을 위한 SWOT요인의 중요도에 관한 연구 (A Study on Weight of SWOT Factors for Korea Food Service Franchise Entrepreneur)

  • 최채봉;이상석
    • 벤처창업연구
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    • 제12권5호
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    • pp.141-162
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    • 2017
  • IMF 외환위기 이후 기업의 주기적인 구조조정과 최근 경기 불황의 지속에 따른 명예퇴직, 조기퇴직이 증가하고, 고용 없는 경제성장으로 기업의 신규채용이 증가하지 않는다. 본 연구는 이러한 창업시장이 확대되는 사회적, 경제적 환경과 프랜차이즈 산업의 장 단점 및 산업환경에 따른 기회와 위기에 주목하여 외식프랜차이즈를 중심으로 SWOT요인의 상대적 중요도와 우선순위를 제안하고자 한다. 연구방법으로는 SWOT요인들의 중요도를 분석하기 위해 AHP분석과 ANP분석을 실시하였으며 호환성에 문제가 없어 AHP 분석 결과를 활용하여 중요도 분석을 하였다. 분석결과 첫째, SWOT 분석에서 내부적 요인 중 강점요인을 약점요인보다 중요하게 생각하고 있으며 외부적 요인 중 기회요인을 위기요인보다 중요하게 생각하고 있는 것으로 나타났다. 이는 국내 외식프랜차이즈 사업이 갖는 약점요인과 위기요인이 있긴 하지만 이러한 부정적인 요인보다는 강점요인과 기회요이 갖는 긍정적인 점을 더 중요하게 판단하여 국내 외식프랜차이즈의 전체적인 성장 가능성을 높이 평가한 결과라 할 것이다. 둘째, 강점요인 중에서는 업체그룹은 검증된 비즈니스모델 사용으로 사업안정화(S3)가 가장 중요도가 높았으며 전문가그룹은 가맹본부의 표준화된 제품(서비스) 및 경영지원(S2)이 가장 중요도가 높았다. 셋째, 약점요인 중에는 가맹본부와의 불리한 지위에서 협상 및 해결(W3)과 계약기간 내 계약파기 어려움과 파기 시 막대한 손실발생(W4)의 중요도 합계가 60%에 이른다. 넷째, 기회요인 중에서는 라이프 스타일, 가치관, 소비의식 구조의 변화(O3)가 압도적으로 중요하게 나왔다. 다섯째, 위기요인 중에서는 소비시장이 다양화에 따른 고객의 욕구변화(T1)를 가장 중요하게 생각하는 것으로 나타났다. 향후 다양하게 변할 소비자의 욕구를 어떻게 만족시킬 것인가가 국내 외식프랜차이즈의 위기를 극복하는 가장 중요한 요인임을 반증하고 있다 할 것이다.

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한국 민간경비 시장의 과제와 활성화 도입방안 (A Research on Extension Device of Korea Private Security Market)

  • 박준석
    • 시큐리티연구
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    • 제15호
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    • pp.173-198
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    • 2008
  • 한국의 민간경비산업의 영역을 확대하기 위해서는 다음과 같은 방안을 제시하고자 한다. 첫째, 민간조사업법의 영역을 민간경비와 접목하여 확대해야 할 것이다. 둘째, 요인경호법, 대테러법, 대통령 경호실법에 관련하여 민간경비의 역할을 모색할 필요가 있을 것이다. 셋째, 산업보안 관련법 중 산업기술의 유출 방지 및 보호지원에 관한 법률안이 통과됨으로써 기업보안과 민간경비산업 분야의 접목을 통한 민간경비의 다양성과 세분화, 복합화가 필요할 것이다. 넷째, 시큐리티 컨설팅 즉, 통합시스템 관리 서비스를 위해 민간경비업체의 투자와 전문분야의 양성 및 사업의 확대방안의 연구가 모색되어져야 할 것이다. 다섯째, 청원경찰법과 경비업법의 통합성에 대해서 교육과정과 목적, 의무가 큰 차이가 없으므로 정보기관의 협조를 통한 통합화를 적극적으로 추진할 필요가 있다고 사료된다. 여섯째, 민간경비 서비스에 대한 경찰 및 일반시민, 그리고 민간 경비원들 간의 의식전환이 이루어져야 한다. 일곱째, 경비협회의 역할도 중요하다고 사료된다. 마지막으로 경찰청과 경비협회의 의사소통에 관한 문제에 대해서도 정보수집, 대처능력이 권력의 힘에서만 볼 것이 아니라 이제는 경찰청뿐만 아니라 국가기관, 국정원, 검찰, 경호실, 군 등의 기관들과의 상호협력방안을 모색할 필요가 있다고 생각한다.

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서비스제공자의 비언어적 커뮤니케이션이 신뢰와 전환장벽 및 재구매의도에 미치는 영향 (The Effect of Nonverbal Communication on Trust, Switching Barrier and Repurchase Intention)

  • 이옥희
    • 한국의류산업학회지
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    • 제14권5호
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    • pp.803-810
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    • 2012
  • This study investigates the effect of nonverbal communication on trust, switching barrier, and repurchase intention. Sample subjects used in this study were customers of a fashion shop in Sunchon. The questionnaires were conveniently sampled from July 2010 to August 2010. Questionnaire data from 335 customers of a national brand were analyzed through a reliability analysis, factor analysis, and multiple regression analysis. The results of this study are as follows. First, nonverbal communication by the service provider was divided into 3 types, physical appearance and paralanguage, postures and proxemics, and facial expressions. Second, it was found that physical appearance and paralanguage, postures and proxemics, facial expression of nonverbal communication had a significant impact on customer trust. Third, given the relationship between nonverbal communication and switching barrier, it was represented that the postures and proxemics and facial expressions (except physical appearance and paralanguage) had a significantly positive influence on the switching barrier. Forth, physical appearance/paralanguage, postures/proxemics, and facial expressions (nonverbal communication) had a positive influence on repurchase intention. Fifth, given the relationship between trust and repurchase intention as well as switching barrier and repurchase intention, it was represented that trust and switching barrier have a significantly positive influence upon repurchase intention. According to the results of this study, the more positive nonverbal communication by the service provider then the higher the customer repurchase intention as well as trust and switching barrier. Fifth, given the relationship between trust and repurchase intention as well as switching barrier and repurchase intention, it was represented that trust and switching barrier have a significantly positive influence upon repurchase intentions.