• Title/Summary/Keyword: Fashion and beauty

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Effects of Multiple Country-of-Origin Cues and Price Information on Attitude toward the Brard and Evaluation of Jean Products (다중원산지와 가격정보가 청바지 상표태도와 제품평가에 미치는 영향)

  • Kim, Yeon-Hee;Kim, Mi-Jin;Lee, Young-Mi;Lee, Kyu-Hye
    • Journal of the Korean Society of Clothing and Textiles
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    • v.31 no.4 s.163
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    • pp.495-506
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    • 2007
  • As imported fashion products are increasing in the marketplace, country of origin information becomes a powerful product cue that can be used to gain competitive advantages of fashion brands. This study assessed the impact of multiple country of o.igin information(origin of brand and origin of production) on attitude toward the brand and product evaluation. Especially, the influence product price level was also examined. Jean was used as product stimuli and students were respondents for the empirical study. Results of this study affirmed the importance of country of brand origin and price information in brand attitude formation and product evaluation. Country of brand origin information and interaction effects of brand origin-price were significant for brand attitude formation. Country of brand origin and price information had significant influence on evaluation of Jean products.

Size Analysis and Wearing Evaluation of Commercial Cheollik Dress Pattern (상용 철릭 원피스 패턴의 치수 분석과 착의 평가)

  • Ha, Ji-Hyun;Kim, Hee-Eun
    • Fashion & Textile Research Journal
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    • v.20 no.5
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    • pp.548-555
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    • 2018
  • The purpose of this study is to analyze the patterns of commercial Cheollik dresses by size analysis and wearing evaluation. Six kinds of commercial Cheollik dress patterns distributed on the market were selected and classified into two types group, A type group(A-1, A-2, A-3) consisting of flat type sleeve pattern and B type group(B-1, B-2, B-3) consisting of three-dimensional type sleeve pattern depending on the sleeve type. The size of the Cheollik dress pattern was analyzed, and wearing evaluations of the appearance, movability were carried out. Cheollik dress pattern was made in various size and many patterns were produced in the form of omission of components such as seop. It should be based on the understanding of the form and composition of the traditional Cheollik for pattern development. As a result of the wearing evaluation, A-2 showed the highest evaluation in the appearance and movability evaluations in type A. B-2 was the highest evaluation in appearance evaluation in type B. But in the evaluation of the movability, B-2 received the lowest evaluation because of little allowance. Therefore, the allowance in clothes should be considered enough for the movability. The result of this study can be provided as a basic data for the development of Cheollik dress pattern reflecting modern trend and the traditional beauty.

The Modifiable Design Expressed in Contemporary Knit Fashion (현대 니트패션에 표현된 가변적 디자인)

  • Yoon, Jung-A;Lee, Youn-Hee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.34 no.11
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    • pp.1812-1823
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    • 2010
  • The modifiable design of clothes is significant in that a single garment can be presented in various ways and can be modified by user adjustments as well different kinds of figurative beauty can be expressed through the garment. This study departmentalized the case of knitwear in the modifiable design of clothes to propose a possibility of a variable knit fashion that makes the most of the knit characteristics. This study investigated precedent research, arranged general terms, created fundamental notions, found the background of the advent, and located specific characters in the modifiable design as well as arranged a concept, type, structure, and traits for the knit. The following results were obtained through this study. First, the modifiable design of the clothes can express the change of the silhouette and the change of the item itself or a change in the item according to the change in the mode of wearing, manipulation, and technology. Second, the results show that modifiable knit designs by open & close are mostly used according to manipulation and have no existence in this study according to the technology. Third, there was a noticeable appearance of a modifiable knit design from 2002 to 2004. However, it was increased again in 2009 after a steady decrease in 2005 and 2008. Finally, it can create effects in several dresses in the visual aspect and functional aspect.

Study on Different Body Types between Korean-Chinese and Han-Chinese Women in Yanbian Korean Autonomous Prefecture and the Social Environmental Factors - With the Focus on the Women in their 60's - (중국 연변지역 조선족, 한족 여성의 체형 및 사회 환경적 요인의 비교 연구 - 60대를 중심으로 -)

  • Lin, Hui-Shun;Im, Soon
    • Journal of the Korean Society of Costume
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    • v.65 no.7
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    • pp.1-18
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    • 2015
  • The purpose of this paper is to compare the body types of Korean-Chinese and Han-Chinese women in their 60's dwelling in Yanbian Korean Autonomous Prefecture. In addition, a survey was conducted to analyze the social and environmental factors that would decide the body types of these two groups of individuals. 1) The comparison of 74 items in physical measurements between the Korean-chinese and Han-chinese showed differences in 36 items. 2) As for the body measurements of women, difference was found between the Han-Chinese and Korean-Chinese in all height items except bust height, circumference, depth, length, and weight. The values of Korean-Chinese were lower than those of Han-Chinese. 3) Cluster analysis shows that Korean- Chinese women appear thinner in regards to common weight, while Han-Chinese women appear to be thicker in regards to with common thinness. 4) Korean-Chinese women dwelling in Yanbian Korean Autonomous Prefecture maintained unique traditional customs and eating habits of Korea and were in constant contact with Korean cultures, which seems to make them care more about body management for health and beauty.

Development of Natural Dyeing Pigments and Culture Goods with Useful Biological Resources - Research on Development of Tourist Souvenirs for Hampyeong Butterfly Festival - (유용생물자원을 이용한 천연염료의 개발 및 문화상품전개 - 함평나비축제를 위한 관광기념품 개발에 관한 연구중심으로 -)

  • Park, Mi-Ryung;Kim, Sang-Yool
    • Fashion & Textile Research Journal
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    • v.8 no.6
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    • pp.665-671
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    • 2006
  • This study is to develop tourist souvenir which designed image of butterfly, the symbol of Hampyeong Butterfly Festival, using natural dyeing product, the specialty of Namdo region. Results of market survey of tourist souvenirs for Hampyeong Butterfly festival showed that souvenirs of butterfly design sold in market which were not discriminated from that of general products and locality or characteristic of the region could not be exhibited. According to the results of market survey, design of souvenirs of Hampyeong Butterfly Festival is as follows; Butterfly pattern of hinge and Dangcho pattern are developed to graphic motive of modern sense with traditional beauty to make design which can be consumed by modern consumers in their actual life and then proper pattern is planned by combining, repeating and disassembling them. Such a pattern is applied to souvenirs like T-shirts, necktie and scarf to make tourists feel identity and unification of the festival visually. In addition, design of souvenirs was made to be coordinated with casuals. Therefore, visual factor could be extracted from Korean cultural heritages suitable to concept of local festivals and it is considered that ways of commercialization and development of traditional pattern suitable to consumers' demands can be suggested.

Pattern Development of Figure Skating Wear for Schoolgirls (학령기 여아를 위한 경기용 피겨 스케이팅복 패턴 설계에 관한 연구)

  • Park, Sanghee
    • Journal of Fashion Business
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    • v.18 no.2
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    • pp.54-65
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    • 2014
  • This study developed basic pattern for competition figure skating wear for school girls. Figure skating wears are difficult for making basic patterns based on standard size chart, because girls' body size are slimmer and more slender compared to the general girl's and the competition wears such as, swim suit with sleeves are, closely in contact with the player's body. The competition wears for school girl was made with consideration of changing of the body shape, physical exercises, and various specificities according to stretch material. To raise artistic effect while doing beautiful motions, and to assist in facile technique motions, competition wears need to have enough ease on the side line from waist to armpit, from armpit to wrist, and in trunk girth including crotch girth. Also, to stand out in beauty, a costume designing has a proper skirt position, length, flare width, and a tight bodice according to the player's body proportion. Most of the customers are displeased at the high price, unfitness of size, insufficient design, and difficulty in access, since they are not sold in sporting goods store. Therefore, a competition wear's basic pattern was made through scientific and emotional process including concerns on material properties, room for activities, and ideal body proportion. Systemizing the basic patterns of production method will solve high repairing expenses, unsuitable sizing, and improve accessibility for purchase.

A Survey on the Actual Condition related to Clothing Custody and Managerial Behaviors of Elementary School Senior Students (초등학교 고학년의 의복보관과 관리행동에 관한 실태조사)

  • Cho, Young-Ok;Jung, Ji-Yoon;Hwang, Yeon-Soon
    • Fashion & Textile Research Journal
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    • v.13 no.1
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    • pp.100-106
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    • 2011
  • The primary purpose of this study was to research on the actual condition related to clothing custody and managerial behaviors of elementary school senior students. The data were collected from 296 elementary school senior students in Pusan. The aforementioned were analyzed utilizing frequency, factor analysis, ANOVA, t-test using SPSS Win 12.0. The results were as follows. First, factor analysis on clothing custody identified two groups such as classified custody by uses and season, and custody used insecticides and desiccating agents. Second, in the classify by uses and season case, there were significant differences economic level, purchasing place, dealing method of laundry, discriminating ability whether or not laundry, arrangement frequency, basic sewing ability, holdings and disposal. Third, in the use of insecticides and desiccating agents case, there were significant differences purchasing place, basic sewing ability, holdings and disposal.

The Change of Hair Surface According to Perm Treatment Method (퍼머 시술방법에 따른 모발표면의 변화)

  • Kim, Jung-Hae;Yoo, Tae-Soon;Jung, Youn
    • Fashion & Textile Research Journal
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    • v.9 no.3
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    • pp.341-346
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    • 2007
  • This research is the hair damage as treating a perm before and after that is compared the change of surface characteristics of human hair. On the basis of this, we would to show a basic data for hair damage prevention and hair improvement to keep the beautiful and healthy hair. Results are as follows; For the change of formational characteristics of hair surface, untreated hair before the perm treatment had smooth appearance overall and undamaged scale that is in pattern and finely folded was observed but damaged hair and extremely hair had uneven edge and damages throughout along with the dissolution of scale which the border of epidermal gap is unclear. Hair after a perm treatment caused cortical exposures due to extensive loss of scale during the treatment and even bubble effect. Protein perm, regular perm, soft perm, and direct heating perm, in that order, had the most damages to the hair.

The Effects of Talent Type and Body Consciousness on High level-Appearance Management Behavior

  • Koo, Insook
    • Journal of Fashion Business
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    • v.16 no.6
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    • pp.1-20
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    • 2012
  • This study aims to define the influences of an individual's talent types and body consciousness factors on high((intense)-level appearance management behavior in 367 adults(female 172 and male 195). The present study is the first to consider both human talent type and the body consciousness on the high level-appearance management behavior correlates to appearance management behaviour. According to the result of the analysis, plastic surgery on body forms or faces are done by few people. However, straightening teeth, ear piercing, removal of spots or imperfections, and eyebrow tattoos are conducted by many consumers without much resistance. It is rather widely accepted, despite the fact that it can cause pain, discomfort, and side-effects. Furthermore, although excessive acts such as muscle training, dieting, weight managing, and oriental treatments can lead to side-effects, the standardized efficient beta value turned out to be high for these treatments. Thus, this study suggests that both the interpersonal talent among 8 talent factors and 2 body consciousness factors contributes to the reinforcement of the self-identity through high level-appearance management behaviors, but except risky plastic surgery. Therefore, this study supports the previous researches that body consciousness composed of self-source, which is desires and efforts to achieve the ideal body, and external-source, which is the internalization of other people's feedbacks.

A Study on the Physico-Chemical Property Evaluation of Oxidative Permanent Hair Color Products Containing p-Phenylene Diamine (파라-페닐렌디아민이 함유(含有)된 산화형(酸化形) 영구염모제(永久染毛制)의 물리화학적(物理化學的) 특성평가(特性評價)에 관(關)한 연구(硏究))

  • Ha, Byung-Jo;Jeon, Dong-Won;Kim, Kyung-Sun
    • Journal of Fashion Business
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    • v.9 no.5
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    • pp.136-144
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    • 2005
  • Oxidative hair color is currently widely used because of its beautiful light color and good dyeability. In this study, hair color, oxidative agents, and dye intermediate were reacted. Modifier, which changes color with various hue, and alkaline agent, which opens the cuticle of hair fiber and enhances the dyeing reaction, were added. For gel formation, isocetyl alcohol was used as solvent in preparing three kinds of permanent oxidative hair color. Physiochemical study of prepared permanent oxidative hair color was done for basic information acquisition. Acid perspiration test, pH measurement both at room temperature and at high temperature, drop movement test, dyeability efficiency upon the amount of hydrogen peroxide added, and humidity fastness were studied. Shampoo fastness and light fastness of prepared permanent oxidative hair color dyed hair sample were also investigated. All three kinds of hair color prepared showed good properties overall, however, dyed hair sample became reddish upon shampoo fastness and lightfastness tests.