• Fashion, Industry and Education
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• v.15 no.1
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• pp.12-28
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• 2017

In the era of social media, marketers have struggled to understand and serve participants' diverse and multifaceted needs in a novel form of online brand community in the social-networking sites such as Facebook. Thus, this study identifies different groups of participants affiliated with Facebook brand pages based on their needs for brand connection. The need-based segments are validated by comparing results across foodservice and consumer goods. Results of cluster analysis reveal three distinct segments (i.e., residents, lurkers, and peepers) based on participants' functional, experiential, and incentive needs. Results of multivariate analysis of variance illustrate significant differences in relational tendencies for a brand of interest among these three groups. The three groups are profiled based on participants' engagement level. Findings of this study are expected to help marketers better understand the needs of diverse participants in their SNS-embedded brand community so they can develop tailored communication strategies for targeted groups.

• Journal of the Korean Physical Society
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• v.73 no.10
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• pp.1479-1485
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• 2018

A number of experiments have been performed on light slowing and stopping in the electromagnetically induced transparency (EIT) media of hot atomic gases where the Doppler-shift may add detunings to the field frequencies in an inhomogeneous fashion. We provide here a theoretical analysis as to the effect of such a Doppler-broadened environment on the dynamics of the system in comparison to a cold atomic medium. We will show that one of the most critical factors in the formation of a stationary light pulse is the enhancement of the excited-state decay rate caused by the collisions between the atoms of the medium and the molecules of the buffer gas.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2020.07a
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• pp.673-674
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• 2020

의식주 중에서 자신을 표현하고 외부와의 교류를 할 수 있는 분야는 패션분야로서 인간 생활과 밀접한 관계를 가지고 있으며 사람들의 개인화된 성향 변화 및 인터넷 환경의 개선으로 트렌드는 빠르게 변화하고 있다. 인공지능 기술의 발전은 단순히 객체의 검출 및 분류에서 벗어나 패션 아이템의 분석 및 세부적인 속성을 분석할 수 있는 수준에 다다랐으며 인공지능 기술을 활용하여 사용자에게 추천할 수 있는 서비스가 출시되고 있다. 패션 트렌드의 빠른 변화 및 인공지능 기술의 발전으로 이를 활용한 플랫폼에 기반을 두어 디자이너에게는 디자인 기술을 향상시킬 수 있으며 사용자에게는 개인화된 제품을 구매할 수 있는 플랫폼 개발이 요구되고 있다. 본 논문에서는 인공지능 기술 기반 패션 분석 기술 개발을 위하여 패션 검출 모듈, 패션 검색 모듈, 패션 검색을 위한 벡터 검색 모듈, 상하의 분리를 위한 세그먼테이션 모듈, 패션 복종 분류 모듈을 개발하여 통합하였으며 패션 검색 정확도는 Top-5 기준 75.28%, 벡터 검색 속도는 벡터당 0.002m sec 이하, 세그먼테이션 추출 정확도 87.6%이상, 패션 검출 결과 IoU 0.5 환경에서 96.2%, 복종분석 90.54%의 성능을 보였다.

• Journal of the Korea Fashion and Costume Design Association
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• v.15 no.3
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• pp.187-197
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• 2013

This study examined the ideal type of a man that women prefer and the recognition of men for their own appearance management with the rise of the importance for appearance management today. The prerequisite which matters most in time of considering a man as a date of love predominantly was centered on education, and the prerequisite which goes first among the rest in time of judging a man as the mate of marriage was undoubtedly his financial status. It is regarded that as for a date of love the visual image or the specialty other than the conditions in reality mattered most, and concerning a mate in marriage the actual financial conditions had the priority. When a man is evaluated, the percentage of appearance took the highest rate of 60~80%, and in his appearance, the general harmony was considered as the most important factor. As for the recognition of men for their appearance management, women tend to have an affirmative realization for managing their own appearance in general, and the reason was they believe that the way men take care of their own appearance belongs to personal free will. The perception for a man with a decent appearance was very positive, and the ground for this was that once the appearance looks handsome, he seems gorgeous. The recognition for men's cosmetic surgery showed the affirmation over the average, and an opinion that the settlement of personal appearance complex will help them out emerged as the ground for this affirmation, and so it is regarded that the aesthetic surgery of today and the perception for men's appearance management have become universal phenomena unlike former days with the reflection of visualization of the external visual and lookism shown from various media.

• The Research Journal of the Costume Culture
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• v.17 no.3
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• pp.431-446
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• 2009

The purpose of this study was to analyze the gender role changes of Korean women reflected on their costumes during 20th century. To analyze the diachronic gender role changes, social environments(education, job, economy, family systems, mass-media) of 20 th century were inquired by 10 years and comparatively analyzed with 680 images of representative costumes each periods. The results are as followed. 1) $1900s{\sim}1910s$: The most representative women's gender role was a wise mother and good wife. Therefore the adopted western costume, a symbol of civilization, were represented women as a passive and sexual object of man. 2) $1920s{\sim}1930s$: 'Shin Yeosung(Modern Girl)' was the representative gender role of that time. They were the symbol of enlightenment and new education. Their costumes influenced to the changes of traditional Hanbok in functional side. 3) $1940s{\sim}1950s$: In World War II. a strong and stubborn women were wanted to support their family. They threw feminity and changed their costumes into an active and functional 'Mombbe'. 4) $1960s{\sim}1970s$: Women asserted Gender equality and resisted the traditional women's gender role. Mini Skirts and Unisex costumes were symbolic costumes reflecting the changes. 5) 1980s: The self confidence of women's gender role affected the androgynous look and body-conscious look in modern fashion. 6) $1990s{\sim}2000s$: Now, the dichotomy of gender role is not no longer effective way to understand the social changes and fashion trend rather than personal characteristics and lifestyle trends.

• Fashion & Textile Research Journal
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• v.17 no.4
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• pp.541-549
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• 2015

Korean traditional mask play was done at outdoor to let spectators join the play and take mask at performance and to have disadvantage of poor transfer of dialog to the spectators. Performers transferred dialog directly and/or indirectly by using visual costume, and Tongyeong Ogwangdae with many dialogue expressions concerning the costume made use of proper intention to help spectators understand. In this study, the author watched performance of Tongyeong Ogwangdae to collect and investigate not only image material but also photograph material and to classify intention of the costume into three: First, contents of the dialog were intended to make shape. The costumes of Hongbaek Yangban, Meoktal Yangban and Jorijung of the 2nd section gave spectators contents of the play, and the costume of Halmi Yangban of Nochangtal of the 4th section described dialog of Halmi. Second, dialog had connotative metaphor. The costume of Yeongno of Yeongnotal of the 3rd section symbolized an unfinished dragon, while that of Halmi of Nongchangtal of the 4th section did sacred of Halmi. And, Nongchagtal Ai's costume of the 4th section prayed for value of Ai, richness of the life and fecundity. Third, conflict between characters was intended by indirect media. The costume of Maltukee of metaphor mask of the 2nd section became base of the assertion supporting that Maltukee had better birth history than Yangban had, and the costume of Yeongnoyangban of Yeongnotal of the 3rd section produced conflict at disclosure of identity.

• Journal of Fashion Business
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• v.12 no.4
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• pp.158-169
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• 2008

This study aims to survey the perceptions held by students and field workers regarding the clothing-related qualification certificates, which can serve as the base for becoming clothing professionals, to compare and analyze the actual state of qualification certificates on the basic research level, and thus to search for the directions suitable for the clothing-related qualification certificates. The questionnaire method was selected for the study. The responses of 406 copies from students and 81 copies from field workers were used, and frequency analysis and t-test were done with the assistance of spss 10.0 statistics program, The findings are as follows. First, as to the qualification certificates perceived by the students, the certificates of colorist engineer and colorist industrial engineer were known most. 237 students, or 58.4% of the student respondents, had obtained the information about the qualification certificates mainly through the internet and mass media, and 77.3% of the students had a plan to get the qualification certificates. Second, as to the qualification certificates perceived by the field workers, the respondents indicated that school grades(43.2%) would be given the highest additional points at the time of employment, while the clothing-related qualification certificates gathered low responses of 11.1%. The field workers perceived that the qualification certificate of Western suit engineer(pattern) was needed for the job, while 45.4% of them perceived that no qualification certificate was required for the job. Third, both the students and the field workers showed low acquisition levels of the qualification certificates, and in view of their perceptions that the qualification certificates of languages or computer skills were more useful, the improvement is needed in order for the national certificates for the clothing-related skill qualification to develop in the more job-related directions.

• Journal of the Korea Fashion and Costume Design Association
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• v.15 no.4
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• pp.17-27
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• 2013

This study has the purpose to examine the effects of stone massage therapy on abdominal obesity reduction. 10 sessions for 5 weeks two times a week of stone massage therapy were offered to 43 adult females who were 40s through 70s with 27% or more of body fat and the results were analyzed. The body composition like body fat mass, fat free mass, weight and skeletal muscular mass etc and the degrees of obesity like body fat ratio abdominal fat ratio were measured and analyzed before and after stone massage therapy. The results are as follows: First, the subjects were obese body type and stone massage therapy produced positive effects with body fat mass, fat free mass, weight and BMI value slightly less than before the therapy. Second, as the average values of body fat ratio and waist hip ratio of subject were significantly different statistically before and after the therapy, stone massage therapy was found to be effective in reducing abdominal obesity. Third, as for the change of waist hip ratio, the therapy was found to be effective in reducing waist hip ratio that 40s decreased insignificantly after the therapy, and 50s and 60s significantly at p<0.05 level respectively from 0.92 to 0.90 and from 0.93 to 0.92. In conclusion, the results of this study indicated that stone massage therapy has positive effects on abdominal obesity reduction, and can contribute to healthy life and well-being culture.

• Journal of the Korean Society of Costume
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• v.62 no.8
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• pp.55-70
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• 2012

In 16th century, during renaissance time, Britain's queen Elizabeth I, as a means to express her authority, had an exaggerated clothing styles and was the fashion leader of the time. Thus, through a media of Cinema, tried to find out the characteristics and different aspects of the history of clothing styles, of how they changed, ascertained, restored, and reappeared in the modern time. The research was based on the consideration of Elizabeth I's 33 portraits and her clothing styles; and the research is also from analysing the movies from 1937 to 2007, a total of 9 Cinema and 102 clothes. Movie costumes' most important mission is representing the cinema's timely and spatial background. Thus, it is inevitable that ascertaining and restoring Elizabeth I's portrait should be done. However, the movie costume has to show her dramatic lifestyle, dignity, absolute authority, and other visual images. In addition, the costume has to contribute in making artistic effect and thus the creativity of a designer to satisfy all these needs should be added. Based on the findings from the research, the characteristics of Elizabeth I's Cinema costume are first, ascertaining and restoring portraits, second, mixture of silhouette and detail depending on time period, third, partial change on clothing style design, fourth, emphasis of ruff collar, fifth, magnification colors, sixth, avoiding excessive swelling and decoration, and applying modern style on Protective costume. Thus, based on the research, creative design in Cinema clothing, plays an important part in the history of clothing design. I hope this research could work as a foundation reference for clothing design's history.

• Fashion & Textile Research Journal
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• v.18 no.5
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• pp.625-636
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• 2016

The purposes of this study were to investigate the effects of social appearance anxiety, negative body image, appearance importance on appearance management behavior and cosmetic surgery intention. For data collection, a questionnaire was administrated to 428 female college students in Gwangju City, Korea. The results were summarized as follows. To analysis the data, the SPSS 20.0 was used, and frequence analysis, descriptive statistical analysis, reliability analysis, regression analysis, F-test were conducted. The results were summarized as follows. First, social appearance anxiety turned out to have significant positive effect on appearance management behavior and cosmetic surgery intention. Second, negative body image had positive effect on appearance management behavior and cosmetic surgery intention. Third, appearance importance turned out to have significant effect on appearance management behavior and cosmetic surgery intention. The results of this study above suggest that it would be necessary to seek for measures to reduce individual's appearance anxiety, negative body image, and appearance importance. Especially, People should get the realization of the beautiful on the inside that includes personality is more important than having external beauty. And, it is considered that the requirements of the social effort and education through a school and a media as well as a family for reducing the individual's appearance anxiety, negative body image, and the serious consideration of the appearance as rejecting the discrimination based on appearance.