• 한국패션뷰티학회지
• /
• 제4권4호
• /
• pp.7-15
• /
• 2006

Japan's modern fashion, which already became distinguished in the world fashion market, creates originality by identifying its own color as well as shape and details from its tradition. The purpose of this study was to draw the results of examining the perceived meanings of color revealed in the culture, arts and clothing color of Heian period in Japan and searching them in contemporary Japanese fashion. The scope of study was the perceived meaning of color in Heian period and Japanese contemporary fashion. In the methodologies, the literature and the empirical study focused on Heian's culture, including art history, ethnology, and the history of clothing and the contemporary fashion collection. Japan's original middle colors and intermediate colors began to be created in Heian period. The color aesthetic characteristics of Heian period appeared the beauty of compound color, layered color, overlapped color in Japanese contemporary fashion.

• 한국의류학회지
• /
• 제22권5호
• /
• pp.607-616
• /
• 1998

The purpose of this study was to develope a practical color range for the fashion industry in Korea. 3623 color sample used by 109 brands from'93 spring/summer to'96 spring/summer were collected. Also, the application frequency and consumer responses of each collected colorwere analyzed in this study. To clarify the characterstics of color range used in the fashion industry, density of color was etermined by color clustering based on A: and consumer responses. The resultsof this study were as follow; 1. The result analyzed based on the Munsell System revealed that the distributions of hue were concentrated in R, YR, Y, and PB. The chroma was concenturated mostly in the low range and the value, on the contrary, showed relatively even distribution. 2. 458 representative colors were selected by color clustering based on the toEless than 1. 0. In addition, the frequency of color applications and consumer responses were also considered when selecting the colors frequently used in the fashion industry and finals, 1163 colors wereobtained. The color range of the representative colors showed similar color characteristics with the 3623 colors supplied by the fashion industry. As a results, this approach was proven to appropriate to develope a color range for a practical use. 3. In conclusion, around 1200 colors were suggested to organize the color range to reflect the characteristics of the fashion industry with an acceptable color differance for color planning and management.

• 패션비즈니스
• /
• 제12권5호
• /
• pp.94-110
• /
• 2008

The main objective of this research was to understand the characteristics of separation color coordination of contemporary female fashion through the analysis of 'pre-a-porter Collections' of four collections (i. e. cities) - Paris, Milan, New York, London - from the periods of 2004 S/S to 2008/9 A/W. The data collection of 265 was done by reviewing 'pre-a-porter Collections' magazine and total 265 observations were made. Statistical analysis of frequency and also qualitative interpretation of separation color coordination characteristics were completed. The main findings were; (1) In separation color coordination of contemporary women's fashion collections, there were three main types of color scheme which were classified into seven detailed categories of color combination. First was the achromatic color & one chromatic separation color scheme which was classified into four categories of - black & white, black & grey, white & grey, and grey & grey - color combination. Second was the chromatic colors & one achromatic separation color scheme which classified into two categories of achromatic & chromatic color & one achromatic separation color combination, and chromatic colors & one achromatic separation color combination. Third was chromatic colors and one chromatic separation color combination. (2) The achromatic colors and one chromatic separation color scheme showed two phases of reinforcing the strong and modern image, or softening the hard and dull image of achromatic color combination. In color schemes which used more than two chromatic colors, the separation color frequently converted the tedious and monotonous fashion image, which caused by identical or similarity in color or tone harmony, into more attractive and interesting. (3) In conclusion, through the various use and coordination of various color schemes, color harmony and separation colors, the separation color coordination in contemporary female fashion has been suggested the effective way of color combination which can lead the visual pleasure and the vitality along with the unity and the harmony. This characteristics can create various images and visual diversity for fashion. The types and the use of color scheme and separation color showed different trends in four collections.

• 복식
• /
• 제58권10호
• /
• pp.37-51
• /
• 2008

The purpose of this study is according to four Seasonal Color system, the researcher analyzed the Korean Personal color and investigated abstract color preferences and the fashion color preferences to support the Korean color preferences and the rotor recognition trend. The study was conducted according to the following procedures: 144 women from 20s to 50s were selected as participants of the survey and the interview. The fashion color preferences and the personal body color was analyzed by the questionnaire and the interview. The data were analyzed by SPSS 12.0 program. As a way of analysis, crosstabs analysis, correlation analysis, t-test, ANOVA and regression analysis were used. As a results, in the Personal color type of Korean women, it is distributed in the order of spring, summer, winter and autumn. In addition, Light image is highly distributed in the Personal color image. People preferred summer color group in the general color preference and the cosmetic color preference and they preferred winter color type in the clothes color and the suitable color for themselves. In the color recognition, as the color interest increases, the coincidence between suitable color and favorite color increased. The recognition of suitable color, the consideration of color in purchasing and the interest of outward appearances were highly showed.

• 한국의류학회지
• /
• 제27권2호
• /
• pp.188-199
• /
• 2003

This study intended to analyze the differences in (general & apparel) color preference and possession of apparel color preference(POA) by influential factors(fashion involvement, age, body-size and body- cathexis). We collected data from 303 females in the ages of 20's and 40's living in Seoul. The results were as follows; As a result of factor analysis, the fashion involvement was categorized into three aspects: coordinating fashion involvement, opinion-leading fashion involvement, and innovating fashion involve ment. There were significant differences among fashion involvement groups in the color preference and POA. Also the significant differences in color preferences and POA by ages and body-size were found. But in the analysis based on body-cathexis, no noticeable variance between different groups were found.

• 복식문화연구
• /
• 제24권5호
• /
• pp.531-543
• /
• 2016

The purpose of this study is to classify fashion lifestyle types for color planning and to propose color planning of spring & summer by fashion lifestyle by analyzing preferred colors by fashion lifestyle type. The survey was conducted on women between the ages of 30 and 59 using a separately prepared questionnaire and color sample table and also through one-on-one interviews. The results of this study are as follows. First, the participants' fashion lifestyles were divided into three categories: information individuality type, display type, and practicality type. Second, regarding basic colors: the basic color consistently used for a long time, it was found that there were significant differences in preferred hue and tone according to the types of fashion lifestyles. Specifically, the most preferred hue of all the fashion lifestyle types was achromatic color N and the most preferred tone was V. Third, regarding color trends: the trendy color occupying a market transiently, there were significant differences in preferred hue and preferred tone according to the types of fashion lifestyle. The most preferred hue of all the fashion lifestyle types was B. The most preferred tone of the information individuality type and the display type was V, and that of the practicality type was B. The study found that, in color planning, fashion lifestyles can function as an effective tool to subdivide consumers. Based on the empirical results of this study, I propose that color planning should be based on the type of fashion lifestyle.

• 한국의상디자인학회지
• /
• 제25권3호
• /
• pp.97-111
• /
• 2023

Dynamic orphism images expressed with abstraction and construction in color are often found in modern fashion. Orphism stressing color is one of the many art trends that influence fashion. This work aims to examin its expressive effects and characteristics that appear in fashion and provide basic materials for fashion design study. This study proceeds with the following steps. First, the study takes on a theoretical examination of the orphism trend using a literature review. Second, based on its results, modern fashion's expressive features influenced by orphism are analyzed. Third, the study draws expression effects in modern fashion from these characteristics. The study coverage is confined to domestic and foreign collections released in the 21st century. The study contents come from an Internet-base domestic and international database and published material, including dissertations and books. Orphism expression effects are found in the following ways in modern fashion. First, it lies in the abstraction effect of color. This feature arrays flat geometric figure on the clothing surface and applies a strong sense of color inside it, as if color has an abstractive structured design. Second, it gives a dynamic sense visually to the clothes all at once by stressing the relation among and between the colors with powerful contrast. Third, it has a collage effect of color. This effect develops into an organic combination composed of geometric plane figures with intense complementary colors in a single piece of clothing. Expression types that presents the orphism effect in fashion are divided into clothing showing traditional orphism characteristics faithfully and clothing expressing conventional orphism characteristics mixed with modern trends. Further developed orphism fashion can be classified by the playful type, with graffiti added onto an orphism color structure, and the destructive type, where traditional orphism color orders are taken apart and reformed into a new color order.

• 패션비즈니스
• /
• 제15권5호
• /
• pp.161-177
• /
• 2011

The purpose of this research is to analyze the effect of the traditional color sentiment on the contemporary clothing color by researching the street fashion of 2010 Winter season of Dalian in China, in view of the clothing color of women in their 20-30 years of age, along with traditional Chinese color. This is the 2nd paper following the paper no. 1, focusing on 2010 Summer season, so the research method is same as the paper no. 1. As a result, Black and deep tone PB color most frequently appeared. The vivid and strong tone of R, YR, Y color showed high frequency of clothing colors. This results illustrate that the clothing color choices of Chinese women was affected by Chinese traditional color sentiment rather than the international color trend. Characteristically, in winter season, frequency of R and Y color categories were higher than in summer season, specially in the top and accessories color, those colors showed higher frequency than the other colors. These were the important points in dealing with winter color trend, so that the fashion company and brands should take it an important points when they are planning winter clothing colors. The achromatic colors show the high frequency in both seasons. The bottom color shows high incidence of Black and deep tone of PB color categories as in the previous researches. That means consistent color trend existed in Dalian city, however it does not seem to have its origin from traditional Chinese color preferences. This kinds of regional and seasonal research might contribute to finding the basic informations about the design and marketing strategies to launch into the Chinese fashion market.

• International Journal of Costume and Fashion
• /
• 제8권1호
• /
• pp.18-35
• /
• 2008

As an essential factor of plasticity in fashion, color reflects socio-cultural trends and has possessed different symbolism in its historical development. This study aims to search for an academic approach towards finding out how the concepts and symbolism of the color white were expressed in actual clothing. This will be realized through the investigation of the various meanings this particular color possesses. The secondary purpose of this study is to give shape to the results of above said academic investigation by proposing their integration into actual fashion design. The methodology employed in this study and results are as follows. First, the symbolism of the color white abstracted from the research of literature on this subject was classified into six categories; purity, grace, abstinence, sublimity, decorativeness, and avant-garde. Second, for empirical research, six designs were developed and produced into white dresses. The development of these dress designs was realized by presenting the symbolism of the aforementioned six categories into images, and the formative constructions of these images by applying various design details, expressive techniques, and characteristics of the materials. Through an investigation into the color white, which has been excluded from previous chromatics research as a major color, integration of the symbolism and chromatic image of this color into the actual fashion design process is made possible. The significance of this study is in that it proposes multifarious possibilities in fashion design, and also in extending the horizon of chromatics research in fashion through the realization of the above process.

• 복식
• /
• 제51권5호
• /
• pp.147-156
• /
• 2001

The painting style has much influenced on the creativity of design in the developmental process of modern fashion. This fact tells that pure art and fashion design have the same purpose in the end. In this paper. the color Autonomy of Matisse was analyzed and how its result influences on modern fashion design was investigated. Matisse is, in fact. the leader of Fauvism and the painter who brought the Fauvism painting to its perfection in the purest state. Matisse achieved the revolution of new color with only the color in expressing formative factor. Matisse's color autonomy are fusion technique, flatness, decoration, simplicity, etc. To sum up the influence that this autonomy played on modern fashion design, intensive pure color expression, strongly-supplemented color effect among primary colors, decoration of color, simplicity of color, that is to say. he gave rise to the revolution of color, Many modern designers are applying this method to the theme of fashion and motive, color the technique of expression. Thanks to this. the new formative artistic expression could be adapted in fashion, and it also induced the inspiration of original design, with great contribution to bringing the era of its own distinct individualism in modern times.