• Title/Summary/Keyword: External satisfaction

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Gender Differences in Determinants of Customer Satisfaction in Beauty and Cosmetic E-commerce

  • NGUYEN, Thuan Thi Nhu
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.10
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    • pp.811-822
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    • 2020
  • This study investigates the gender differences in determinants of customers' satisfaction when purchasing online beauty and cosmetics products in Vietnamese market. To do so, we construct a data set via online survey of 419 Vietnamese customers including both males and females, and examine such sample using t-tests and multiple regressions. Our regression model is constructed based on our five-construct model including online shopping experience, customer service, external incentives, security and privacy, and personal characteristics. The t-tests results reveal that the mean difference of customer satisfaction (negative coefficient) between the two groups of customers (females and males) is statistically significant. This suggests that the purchasing satisfaction of male customers is significantly higher than that of their female counterparts. Similarly, we also find that male customers are more satisfied with their online shopping experience, customer service and external incentives offered by the online sellers than female peers. Furthermore, regression results for full sample show that, on average, the online shopping experience, customer service and external incentives are significantly and positively related to customer satisfaction. Yet, such positive effect of customer service on customer satisfaction is more likely for males while females' satisfaction is more positively influenced by security and privacy.

A Study on Job Satisfaction and Quality of Life in Relation to the Use of Movement Assisters -Focused on a Comparison between Workers with Severe and Slight External Physical Disabilities- (이동보조기 사용에 따른 직업만족 및 삶의 질에 관한 연구 -중증과 경증 외부신체 장애자근로자의 비교를 중심으로-)

  • Sim, M.Y.;Ahn, S.A.
    • Journal of rehabilitation welfare engineering & assistive technology
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    • v.6 no.2
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    • pp.71-76
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    • 2012
  • The purpose of the present study was to compare and analyze differences in job satisfaction and quality of life in relation to the use of movement assisters among workers with severe and slight external physical disabilities and to analyze the effect of job satisfaction on the quality of life of disabled persons who use movement assisters. First, severely disabled persons who used movement assisters showed higher degrees of satisfaction with their work content, working environments, working hours, possibilities for development, communication, and human relations. On the other hand, slightly disabled persons who used movement assisters showed higher degrees of satisfaction only with their working environments. Second, severely disabled persons who used movement assisters perceived a higher quality of life in the areas of family, residence, and work. Slightly disabled persons who used movement assisters perceived a higher quality of life only in the area of family. Third, workers with external physical disabilities who used movement assisters had positive effects on their quality of life arising from job satisfaction in relation to income, job stability, working environments, working hours, possibilities for job development, communication, and human relations that is, a higher job satisfaction was correlated with a higher perceived quality of life.

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Impact of Participation Motivation of 2014 Osong International Bio Industry Expo Volunteers on their Participation Satisfaction : Focus on Moderating Effects of Education and Training (2014오송국제바이오산업엑스포 자원봉사자의 참여동기가 참여만족에 미치는 영향 : 교육훈련의 조절효과를 중심으로)

  • Lee, Min-Soon;Cho, Tae-Young
    • The Journal of the Korea Contents Association
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    • v.15 no.11
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    • pp.534-549
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    • 2015
  • This study was conducted in 2014 with Osong International Bio Industry Expo volunteers as the subjects of the study. The study has analyzed whether their participation motivation, participation satisfaction, and educational training have moderating effects between their motivation and satisfaction. The purpose is to offer implications for successfully holding large events in the future. The findings are as follows. First, the internal reward, a sub-factor of participation motivation, had statistically significant effects on the six elements of volunteering satisfaction. Second, the external reward, a sub-factor of volunteering motivation, had statistically significant effects on the four elements of volunteering satisfaction: self-satisfaction about their abilities; satisfaction in pursuing changes; satisfaction in the event and satisfying interests. However, their satisfaction in self-growth and in interactions were excluded from the volunteering satisfaction elements that were critically affected by the external reward. Third, the training had moderating effects between their internal reward and satisfaction in the event. Forth, the training had moderating effects between their external reward and satisfaction in the event.

The Impact of Company's Environmental Orientation on Satisfaction, Organizational Commitment, and Loyalty (기업의 환경 지향성이 직원 만족, 조직 몰입, 충성도에 미치는 영향)

  • Young-Mi Jeon
    • Journal of Information Technology Applications and Management
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    • v.31 no.4
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    • pp.163-178
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    • 2024
  • The development of industry since the Industrial Revolution has caused environmental destruction and is threatening to destroy the order of the Earth's ecosystem. Due to the severity of environmental problems, companies are facing a crisis where they may lose competitiveness if their management strategies do not prioritize environmental issues. This study studied the impact of a company's environmental orientation on employee satisfaction, organizational commitment, and loyalty. This study studied the impact of a company's environmental orientation on employee satisfaction, organizational commitment, and loyalty. As a result of the study, the internal and external environmental orientation of the company on satisfaction had a significant positive influence and were all adopted, while the internal and external environmental orientation on organizational commitment were all rejected as they had no significant impact. Satisfaction was found to have a significant positive (+) effect on organizational commitment and a significant positive (+) effect on loyalty, so both were adopted. Organizational commitment was adopted because it had a significant positive effect on loyalty, and internal and external environmental orientation had no significant effect on loyalty, so it was all rejected. A company's green environmental orientation plays an important role in a company's sustainable growth and can be formed based on the company's will. Therefore, this study shows that a company's environmental orientation improves the company's environmentally friendly image and provides positive value to organizational members, leading to improved corporate performance.

A Study on the Marital Relationship Enhancement Programs: Focused on Participation Motivation, Education Satisfaction, Positive Behavioral Intention (부부 관계 향상 프로그램에 대한 연구: 참여 동기, 교육 만족도, 긍정적 행동의도를 중심으로)

  • Lee, Eun-Young;Chang, Jin Kyung
    • Human Ecology Research
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    • v.54 no.2
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    • pp.165-180
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    • 2016
  • This study analyzes the correlations of participation motivation, education satisfaction, and positive behavioral intention for participants in marriage enrichment programs. The survey response results for 193 participants in marriage enrichment programs were analyzed with the statistics analysis application IBM SPSS 20.0. The findings of this study are as follows. An examination of relative influence of participation motivation and education satisfaction with the positive behavioral intention of participants in marriage enrichment programs indicated that internal motivation had a positive influence on education satisfaction, external motivation had a negative influence on satisfaction for facility environment and satisfaction with employee service, and motivation had positive influence only on facility environment. An examination of the influence of participation motivation and education satisfaction with the positive behavioral intention of the participants in marriage enrichment programs indicated that internal motivation and external motivation had a high positive influence on positive behavioral intention. However, motivation did not have a significant influence on behavior after participation. In education satisfaction, satisfaction with content, satisfaction with instructor, and satisfaction with employee service had a positive influence on positive behavioral intention, however, satisfaction with facility environment had negative influence on positive behavioral intention.

The Effect of Personal Characteristics of SW Industry Employees on Job Satisfaction - Intrinsic Rewards and Extrinsic Rewards Regulating Effect - (SW산업 종사자들의 개인적 특성이 직무만족도에 미치는 영향 - 내재적 보상과 외재적 보상 조절효과 -)

  • Kim, Hyojung
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.14 no.2
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    • pp.117-131
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    • 2018
  • This study analyzed the personal characteristics of the SW industry workers and investigated how these individual characteristics affect the satisfaction of job satisfaction. In addition, we examined how satisfaction with these jobs varies according to satisfaction with internal control and external compensation. This study surveyed the employees of SW industry in Seoul and Daegu from September 15 to October 15, 2017. The results of this study are as follows. First, personal characteristics have a significant effect on job satisfaction. Second, extroversion, openness, friendliness and integrity have a significant effect on job satisfaction. This is consistent with the previous study (Park and Song, 2005), which suggests that people with extroversion are more likely to feel positive emotions such as joy. In addition, it is believed that open empathy has a tendency to share with others in work, and positive emotions in work have a significant influence because they show high achievement in work. A friendly person places great importance on a comfortable and harmonious relationship with others, so he builds and maintains good relationships with the members of the organization by trusting others in the organization. Third, nervousness showed no significant effect on job satisfaction. This is consistent with the previous study (Yoo, 1987) in which the more nervousness is, the more unpleasant emotions work and the more negative emotions and negative experiences occur. Fourth, personal characteristics have positive effects on job satisfaction in the moderating effects of intrinsic compensation and external compensation. There is a difference in job satisfaction due to intrinsic compensation and external compensation.

Relationship among Organization-Public Relationships, External Reputation and Job Satisfaction of Workers in Small and Medium-sized IT Enterprises (IT 관련 중소기업 종사자들의 조직-공중관계성과 외부평판 및 직무만족의 관계)

  • Kim, Joung-Gun;Park, Eungho
    • Journal of Digital Convergence
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    • v.15 no.9
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    • pp.125-135
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    • 2017
  • The purpose of this study was to investigate the relationship among organization-public relationships, external reputation and job satisfaction of workers in small and medium-sized IT enterprises. The subjects were 221 workers in small and medium-sized IT enterprises selected. The data were analyzed by the exploratory factor analysis, confirmatory factor analysis, correlation analysis, reliability analysis and structural equation modeling analysis using IBM SPSS 21 program and IBM AMOS 21 program. The results were as follow. First, Organization-public relationships influenced positively on external reputation. Second, Organization-public relationships influenced not significantly on job satisfaction of workers in small and medium-sized IT enterprises. Third, External reputation influenced positively on job satisfaction of workers in small and medium-sized IT enterprises. These results will contribute to provide implications related to organization effectiveness.

Marital Satisfaction and Marital Stability : A Comparison of Two Theoretical Models (결혼만족도와 결혼안정성 : 두 이론의 비교)

  • 윤경자
    • Journal of the Korean Home Economics Association
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    • v.35 no.4
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    • pp.31-46
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    • 1997
  • The controversy between Lewis and Spanier's theory and Thomas and kleber's theory on marital satisfaction and marital stability was tested empirically. The results show that while marital satisfaction was the best predictor for marital stability the impact of alternative attractions and external pressures to remaim married was more complicated than both theories predicted depending on the nature of alternative attractions. Thomas and Kleber's theory was supported in most of groups Contrary to Lewis and Spanier's theory alternative atteractions did not negatively affect marital stability of marriages of high qulity. Contrary to both theories external pressures to remain married was not an important predictor of marital stability . In some cases high external pressures to remain married even lowered marital stability. The validity of both theories are discussed.

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A Study on the Level of Satisfaction and Awareness Regarding the Importance of outdoor and Indoor Environments in Child Care Centers - On the Basis of Different Viewpoints from the Parents and the Teachers - (보육시설 실내.외 환경에 대한 만족도와 중요성의 인식정도 - 학부모, 보육교사의 차이를 중심으로 -)

  • 고경필
    • Journal of the Korean Home Economics Association
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    • v.41 no.2
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    • pp.141-153
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    • 2003
  • The purpose of this study was to analyze and determine the level of the satisfaction and awareness of facilities in child care centers among teachers and parents. Special attention was given to both the indoor and outdoor environments from the viewpoints of both parents and teachers. The subject of this research focused on parents who leave their children at child care centers, and teachers who work for the center. The data was compiled by performing both T-tests and paired T-test. The information was processed by a program called SPSS WIN 10.0. The results were as follows ; 1. (a) With regard to the satisfaction of the external and internal facilities : It was determined that both the play rooms and the wall-pattern arrangements were satisfactory to both the parents and the teachers. (b) Regarding the awareness of the importance of facilities, while the parents focused more on the play rooms and the external environments, the teachers placed more importance on the bathrooms and the play rooms. 2. In the paired T-test that determined whether their individual opinions were different in terms of the satisfaction and awareness of facilities, it was interesting to see that both the parents and the teachers showed significant differences in their opinions and priorities about the porches, the play rooms, the bathrooms and the wall-pattern arrangements. In general, their awareness was much higher than the satisfaction with these facilities. 3. In the T-test that determined whether there were any tendencies in the satisfaction and awareness respectively in the two groups, the satisfaction rate was higher among the parents than the teachers. In terms of the awareness of the importance of the facilities, the teachers rated the bathrooms and the wall-pattern arrangements as a priority.

Mate Selection Factors and Marital Satisfaction of Married Women (기혼여성의 배우자 선택요인과 결혼만족도)

  • 이선정;신효식
    • Korean Journal of Human Ecology
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    • v.3 no.2
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    • pp.13-26
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    • 2000
  • The purpose of present study were to find the general trends of mate selecting factors and. marital satisfaction. concentrated on married women, to examine the difference among mate selection factors and marital satisfaction according to socio-demographic variables and Psychological variables and to analyze the effects of these variables influencing marital satisfaction. The subjects were 276 wives, living in Kwangju that having passed under S years after marriage without divorce experience. The major findings were as follows . 1. In mate selection, factor of high-degree was personality. view of value. personal relations, achievement, emotional mature. self-differentiation. degree of affection's expression. sense of humor, charms and condition of health Respondents'marital satisfaction score showed 91.75 and this score was higher than median score(62.5) 2. The external factor of mate selection showed significant difference according to degree of education. career. order. and sex-role attitude. The internal factor of mate selection showed significant difference according to degree of education, career, order, self-differentiation, self-esteem, and sex-role attitude 3. As correlating mate selectional factors to marital satisfaction, the significance appears in the mate's personality. view of value, emotional mature. personal relations. self-differentiation, condition of health. achievement. charm, sense of humor and degree of affection's expression. 4. Married women's marital satisfaction was influenced by self-esteem, personality and child's number that were explained about 38% by these variables. In conclusion, to happy marital life must be loved her own self. and above all considered internal factors like personality than external factors in mate selection.

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