• 복식문화연구
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• 제17권5호
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• pp.897-910
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• 2009

Clothing exports of Korea have been steadily declining since 1990, but its international competitiveness will be continued in the future because of its history and technology. The purpose of this study is to find out the characteristics of knitted clothing exports of Korea compared to China. Statistical data of knitted clothing articles(HS 61) $2000{\sim}2008$ were used for analyses. The results of the study were as follows: First, the proportion of knitted clothing export out of the total clothing export has been consistently increased in Korea and China both, it is similar now. Second, export articles of large proportion are different between Korea and China. Socks, gloves and fancy goods became major export articles in Korea and men's and women's clothing in China in late 2000's. Third, the unit price of Korean export clothing is higher than that of Chinese from two to ten times. Generally the growth rate of unit prices of Korea outpaced that of China. The results of this study will help Korean export firms to develop competitive export articles and make out export strategy.

• 인삼문화
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• 제6권
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• pp.116-134
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• 2024

본 연구는 인삼 시장에 대한 분석을 통해 고려인삼 수출의 문제점을 파악하고자 하였다. 따라서 본 연구는 동북아시아의 주요 인삼 생산국인 한국과 중국의 인삼 경작면적, 수확 면적, 생산량 등의 인삼 생산 현황에 대해 파악하였고 한국의 경우 인삼의 평균 가격, 경영비용, 생산비용 등을 별도로 정리함으로써 생산 측면의 고려인삼의 생산 경쟁력을 보여주고자 하였다. 이어 주요 인삼수출국으로서의 한국, 중국, 홍콩의 수출량, 수출액, 수출단가와 같은 수출 동향과 주요 수출 품목 및 관세율 등의 수출 데이터를 정리하여 고려인삼의 수출 경쟁력을 보여주고자 하였다. 이에 덧붙여 중국, 홍콩, 대만의 인삼 소비 현황을 다양한 사례와 사건을 통해 보여줌으로써 수출국 현지의 소비 형태를 파악하고자 하였다. 생산, 수출, 소비 등에 대한 정보를 미루어봤을 때, 본 연구는 고려인삼의 수출 과정의 장애 요소를 수출시장의 경기침체, 취약한 고려인삼의 가격 경쟁력, 중국 삼과 서양 삼 등 경쟁제품의 시장점유율 증가, 홍보와 판촉의 부족, 다양한 인삼 제품의 개발과 수출의 부족 등으로 도출했다. 동시에 이를 극복하기 위한 방법으로 수출 다각화, 효과적인 생산 시스템 구축, 품질 및 브랜드 강화, 홍보와 마케팅 강화, 다양한 제품 개발 등의 전략을 제안한다.

• The Journal of Asian Finance, Economics and Business
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• 제8권1호
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• pp.93-102
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• 2021

This study aims is to determine the factors that influence Indonesian rubber export supply based on the export destination countries. Indonesian rubber export supply is thought to be influenced by the variables like the volume of Indonesia rubber exports, the price of Indonesian natural rubber, the volume of domestic rubber production, the export volume of the previous period, the rupiah exchange rate against US$, the interest rate and real Gross Domestic Product (GDP). The data used is the annual time series from 1995-2015 based on export countries encompassing the United States, China, and Japan. Multiple linear regression with the Ordinary Least Square (OLS) method is applied to analyse the data. The results showed that the volume of Indonesian rubber exports to China is not influenced by domestic natural rubber prices and the Rupiah exchange rate against the Chinese Yuan. The volume of Indonesian rubber exports to Japan is influenced by the volume of domestic rubber production. The volume of Indonesian rubber exports to the three destination countries is influenced by the volume of domestic rubber production, interest rate, and real GDP.

• 통상정보연구
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• 제11권3호
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• pp.217-237
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• 2009

The purpose of this study is to measure importance and performance levels of marketing 4P components of exporting companies, to compare & analyze domestic and foreign exporters' levels and to establish marketing 4P strategies with maintaining some components, improving some marketing activities and reducing activities to enhance korean exporters' competitiveness. Korean exporters' performance is better than foreigners' in product quality, inquiry and order processing of product, product adoptions. And foreigners' performance is better than koreans' in lower price, price adoption, various ways of payments, discount prices.

• 한국산업정보학회논문지
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• 제21권5호
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• pp.31-40
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• 2016

본 논문은 의료 및 보건서비스 산업의 특성을 나타내는 새로운 변수인 산업의 마크업, 자본집약도와 수입중간재비중을 포함하는 자기회귀시차모형을 설정하고, 의료 및 보건서비스 산업에 있어서 서비스수출의 각 결정요소탄력도를 추정함으로서 서비스 수출성과를 결정하는 요인을 실증적으로 분석하였다. 또한 본 논문은 의료보건서비스 산업의 특성을 밝히고 서비스수출의 결정요소를 실증적으로 분석함으로서 새로운 방법론을 제시하고 있다. 실증분석결과는 산업구조의 대리변수인 의료 및 보건산업의 마크업, 환율 그리고 이자율의 세 변수가 의료 및 보건서비스 산업에 있어서 서비스수출에 영향을 주는 주요변수임을 밝히고 있다.

• The Journal of Asian Finance, Economics and Business
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• 제8권1호
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• pp.61-69
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• 2021

The aim of this paper is to empirically investigate whether and how domestic currency valuation is related to firm-level export competitiveness and profitability by using the unique firm-specific dataset on Bangladeshi nonfinancial firms which have been listed continuously from 2010 to 2018. To achieve the aim of this paper, 63 exporting firms are extracted from a total of 125 firms which have been continuously listed during 2010-2018 and used as the final sample firms. The Pedroni cointegration test reveals that export and import prices of the exporting firms are cointegrated in the short-run as well as long-run. The panel dynamic ordinary least square (DOLS) analysis finds that a firm's export competitiveness is maintained by high import inputs even in the presence of depreciation of Bangladeshi currency against the US dollar. Finally, the DuPont analysis finds that the depreciated Bangladeshi currency enhances an exporter's profitability. Conclusions based on the findings are consistent regardless of exchange rate types, such as, real bilateral exchange rate and nominal or real effective exchange rate indexes. Consequently, the firm-level findings of this investigation suggest that undervalution of home currency is essential for Bangaldesh which is one of the frontier markets in South Asia whose exporting firms are mostly price followers in global markets.

• 통상정보연구
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• 제13권4호
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• pp.229-249
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• 2011

본 연구는 글로벌금융위기 이후에 환율변동과 수출가격과의 관련성을 살펴보았다. 이를 위하여 우리나라 수출기업의 가격차별화 가격결정 행태뿐만 아니라 우리나라 수출산업의 특성상 가공무역구조로 인식하고 수출가격 결정모형을 설정하였다. 이러한 수출가격 결정모형에 근거하여 된 2008년 1월 이후 2011년 10월까지의 기간을 대상으로 음식료품, 목재나무제품, 펄프종이제품, 화학제품을 제외한 제조업을 대상으로 환율변동의 수출가격에의 전가율을 추정하였다. 연구결과 원화환율은 수출가격에 불완전 하게 전가되는 것으로 추정됨을 확인하였다. 원화환율의 1% 상승(하락)은 우리나라 제조업 수출가격을 장단기적으로 0.44 %와 0.33%상승(하락)시키는 것으로 추정되었다. 또한 우리나라 수출가격은 원화환율 뿐만 아니라 경쟁국의 수출가격, 미국경기통행지수, 단위노동비용 및 원자재 수입가격을 대변하는 생산자물가지수, 경쟁국의 환율에 크게 영향을 받는 것으로 나타났다. 산업별 환율전가의 차이는 시장 점유율, 제품차별화, 자본집약도 등과 밀접한 관련이 있는 것으로 분석되었는데 대체로 해외시장 점유율이 높거나 혹은 제품차별화 정도가 크거나 혹은 노동비율이 높은 자본집약산업에서 환율전가도가 높게 나타났다.

• 한국유기농업학회지
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• 제31권1호
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• pp.1-27
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• 2023

This study investigated Thai consumers' perception and willingness to pay for Korean paprika and tomatoes to establish effective export strategies, To this end, an online survey was conducted on 300 consumers living in Bangkok, Thailand, and the factors affecting the purchase intent and willingness to pay price premium for Korean paprika and tomatoes were analyzed. The results are as follows. First, Thai consumers usually buy fruit and vegetables offline, such as supermarkets and large discount stores, but not a few respondents obtained purchase information online. Second, the price competitiveness of Korean paprika and tomatoes is low to Thai products, and the quality, safety, freshness, and cost-effectiveness are similar or low to other exporting countries. Therefore it is important to improve non-price competitiveness using positive perceptions of Korean products and Korean Wave. Third, the most important reason why Thai consumers not buying Korean paprika and tomatoes is the lack of stores and high prices. Fourth, as a result of analyzing the factors affecting the purchase intent for Korean paprika and tomatoes, the strategy of selling paprika and tomatoes through supermarkets to consumers with high income is effective. Fifth, considering the factors of willingness to pay premium prices for Korean paprika and tomatoes, a high pricing strategy targeted consumers with high income and many family members is appropriate.

• 농촌계획
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• 제22권3호
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• pp.107-118
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• 2016

In order to ensure revenue of agricultural products which have encountered the dramatic decline of prices in distribution, the export of the domestic farm produce was started and it has been considered to play the significant role to make fundamentals for securing the stable revenue of farms and future of agricultural industries. The Korean government has endeavored to increase scale and volume of export and make the stable structure for export transaction by supporting government policies. Since the export of the agricultural products was influenced by multiple and uncertain factors such as the gap of GDP, distance, the difference of climatess between countries, in this study of agricultural exports, the attributes of export according to changed factors are derived by using RCA and gravity model. As the complexity of export environment has been increased compared to the past, it is necessary to analyze the attributes of agricultural exports. In this study, by using network theory, trade network of agricultural product, the periodic changes of relations, the changes of centrality and maxium flow are derived. Even though the trade quantity of existing agricultural fresh products are still small, the study derived the need to vertical integration for expanding agricultural product export by applying network theory.

• Journal of Korea Trade
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• 제26권2호
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• pp.65-83
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• 2022

Purpose - The purpose of this study is to evaluate the economic effects of FTAs using the concept of value-added exports. So far, the economic effects of FTAs have been dependent on decrease in import prices due to tariff cuts in importing countries, but the actual tariff reduction need to consider the value added of the exporting countries. Design/methodology - Value-added export refers to the added value created in the exporting country out of total exports. Among value-added exports, direct value-added export is interpreted as the Regional Value Contents (RVC), from which the economic effect of the FTA can be analyzed. A modified GTAP-VA model takes into account RVC in order to estimate accurate effects of FTAs. Findings - By the re-evaluation of the FTA based on the RVC, this paper makes it clear that the economic effects of the existing FTA methodology have the possibility of overestimation. In addition, as a new FTA with a strengthened Rules of Origin (ROO) is being initiated, a negative impact on international trade and GVC utilization may occur. Originality/value - This study introduces the concept of value-added export in analyzing the effects of FTAs. The new analysis methodology of this paper emphasizes the importance of value-added exports. Re-organization of GVCs would change regional trade agreements and empower ROO by weakening existing GVCs and transforming the value chain from global into regional scope.