• Title/Summary/Keyword: Exhibition case

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A Study on the Factors Affecting the Attitude and Behavioral Intention toward the Instagrammable Exhibition: A case study on <Yumi's Cell Special Exhibition>

  • Ji-Su, Park;Bo-A, Rhee
    • Journal of the Korea Society of Computer and Information
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    • v.28 no.2
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    • pp.27-38
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    • 2023
  • The purpose of this study is to shed light on the relationship between perceived value(PV), attitude toward the exhibition(ATYCSE), and behavioral intention toward the exhibition(BITYCSE) through literature review and quantitative research, focusing on <Yumi's Cells Special Exhibition (2020)> as an Instagrammable exhibition. The exhibition has strong entertainment experience quality, and taking pictures has a positive correlation with the satisfaction as well as the immersion, while sharing the viewing experience on Instagram does not influence on the ATYCSE in terms of the PV. Satisfaction also has meaningful correlations with the immersion and the detail factors of BITYCSE. In particular, it can be confirmed that the storytelling factor occupied a superiority over the exhibit factors or the exhibition environment of the Instagram-friendly exhibition, and through this, the importance of storytelling was confirmed. This research unveils implications for the influence of the interactivity and participatory features of the Instagrammable exhibition on the ATYCSE as a potential factor of PV, and the importance of storytelling in Instagrammable exhibitions.

A Study on the Typological Analysis of Museum Layouts (박물관 관람공간구성의 유형분석에 관한 연구)

  • 조은실;유재엽;최윤경
    • Korean Institute of Interior Design Journal
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    • no.23
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    • pp.100-108
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    • 2000
  • The study intends to systematically arrange and classify the museum layouts in terms of their structure of exhibition space. The exhibition space, here, means the whole area where visitors are allowed to move and visit in museums. Through this, I tied to understand the characteristics and trends comparing and analyzing international and national exhibition space layout, and then grope the standard in case of establishing museum. The first criteria is based on the point of view that the typical museum experience is made in the exhibition space. Accordingly, the exhibition space can be grouped into two categories; one is 'room type' consisting mostly of individual rooms as in classical museums, and the other is 'open plan type' consisting free standing walls as in miesian free plan. The second criteria is dependent on the way how visitors move about in exhibition spaces. In other words, museum layouts can be categorized in terms of mutual connection between individual spaces including exhibition spaces and corridor spaces designated for the purpose of moving. consequently, the layouts can be categorized into five groups such as 'free plan', 'linear type', 'room to room', 'room & corridor' and 'composition type'. The third criteria is about the overall structure of museum layouts including such elements as whether it contains a certain type of central major space or not and whether and how the exhibition spaces are connected to it. By applying these classificatory criteria, the study analyzed and classified 90 sample of museum layouts in order to understand clearly and succintly the spatial characteristics and implications contained in them.

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A Study on Space Utilization by Programs of Convention and Exhibition Facilities in Korea - Focusing on convention and exhibition facilities in large cities of Korea - (국내 전시컨벤션 시설의 프로그램에 따른 공간 활용에 관한 연구 - 국내 대도시의 전시컨벤션 시설을 중심으로 -)

  • Park, Tae-Sung
    • Korean Institute of Interior Design Journal
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    • v.22 no.5
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    • pp.284-292
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    • 2013
  • The study performed analysis focusing on specialized convention and exhibition facilities among convention and exhibition facilities in Korea. The procedures and results were as follows: First, by theoretical consideration, meaning and contents of convention and exhibition programs done in convention and exhibition facilities were considered and after that, general characteristics of the programs which were the main of space utilization was derived. Second, considering scale and location, 6 facilities were re-selected for in-depth research from 12 facilities investigated preliminarily. Selected facilities were categorized by scale and through the analysis of programs done in this facilities for the last 1 year, overview and characteristics of utilization for exhibition space, conference space, and multi-purpose space, etc were analyzed. Third, through the case study on the programs, individual characteristics of space utilization by convention and exhibition program were analyzed. From the result of the study, considering the whole, the space utilization of programs was done as conference space rather than exhibition space and the ratio of use as conference space to use as exhibition space was 1.8 in the large facilities, 6.7 and 7.6 in the middle facilities and the small facilities, respectively. In the middle and small facilities, the ratio of use of one room as conference space was very high. In the large facilities, there was no big difference with the ratio 50:50 of the programs involving exhibition to other programs, but in the middle and small facilities, the ratio of the former to the latter was observed over 2.4 and 3.6. This fact indicated that the function of use as promotion and communication space for companies and industrial entities which were the essential purposes became low.

A Case Study on the 「Influencer」 Art Exhibition (「Influencer」 예술 전시회 사례 연구)

  • SHI, YU;Chung, Jean-Hun
    • Journal of Digital Convergence
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    • v.18 no.9
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    • pp.373-378
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    • 2020
  • With the continuous development of economic activities of influencer(people with social influence). Because of 'Influencers' bring huge economic benefits, all walks of life are creating their own 'influencers'. In the art exhibition industry, the 'influencer' art exhibition pays more attention to experiencing the audience. Although it reduces the professionalism of art exhibitions, it also lets more non-professional visitors to see and experience art exhibitions. In this paper, the write takes the 'influencer' art exhibition as the research object and divides into 'emotional immersion' and 'technological immersion', and analyzes the development status of 'influencer' art exhibition. It is a commercial marketing method to call art exhibition 'influencer'. But with the increasing demand of the public for art and culture consumption. the 'influencer' art exhibition, which can bring immersive cultural experience to the audience. It just meets the cultural consumption demand of the public. So that it has become one of the main forms of art exhibition. In the future, immersive 'influencer' art exhibition will become the main form of art exhibition. With continuous innovation and creativity, art professionalism and commercial marketing, the 'influencer' art exhibition will continue to develop.

A Study on the Virtual Reality-based Museums : Exhibition Characteristics and Possibilities of Utilization (가상현실 기반 박물관의 전시특성 및 활용 가능성 연구 -세컨드라이프 내 박물관을 중심으로)

  • Son, Hee-Joo;Choi, Jin-Won
    • 한국HCI학회:학술대회논문집
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    • 2009.02a
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    • pp.862-867
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    • 2009
  • The development of internet has changed the realm of life from off-line to on-line, causing not only the overall change in society but also urgently demanding change in the basic concept of museum. Virtual Museums have appeared in line with such changes, and they utilize space regardless of real time and space unlike the traditional museums that collected and preserved works for exhibition in physical space thereby playing a role of catalyst for exhibition in virtual space and for direct exchange with the public. Through relevant literatures and case studies, the present research particularly investigated the exhibition characteristics of virtual reality-based museums out of all types of cyber museum, in an effort to make a comparison with those of offline museums, and eventually to suggest a direction of virtual reality museums that would be established in the future and to consider the possibilities of utilizing them.

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A Study on a Method to Implement Exhibition Contents Using 3D VR in Online Environment: Focused on the Presidential Archives in Korea (3D VR 기법을 활용한 온라인 전시 콘텐츠 구현방안 - 대통령 기록관을 중심으로 -)

  • Yoo, Ho-Suon;Kim, Eun-Sil;Lee, Su-Jin;Kim, Yong
    • Journal of the Korean BIBLIA Society for library and Information Science
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    • v.28 no.1
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    • pp.271-292
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    • 2017
  • This study aims to propose the exhibition contents by utilizing the technique for 3D VR using the presidential archives that are provided on the web-site. Especially, this study proposed requirements and a method to develop exhibition contents based on 3D VR technique. To accomplish it, this study analyzed literature review and cases of the online exhibition in presidential archives and then classified contents to find out how to apply 3D VR for exhibition contents effectively. With the results of the analysis, this study selected the type of records and proposed the effective 3D VR model as displaying contents. Then, this study developed an implementation case.

A Study on the Relationship Between the Visitors' Pattern and Spatial Configuration in Museum (박물관 전시부문의 관람패턴과 공간구조)

  • Park, Moo-Ho;Lee, Jong-Sook;Lim, Che-Zinn
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2006.11a
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    • pp.66-69
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    • 2006
  • A movement of visitor is a practical means that provides a spatial arrangement of exhibits and validity to that principle. Thus, an exhibition of a museum cannot be completed by an intrinsic value of exhibition itself. Thereby the purpose of this thesis is finding out the relationship between the visitors' pattern and spatial configuration in museum. As a result, as for the visitors' movement, it was grasped that diversified patterns of movements could appear in case the selections of courses are diversified within the environment in that the general understanding about the spaces was easy. That is, the exhibition environment in that general understanding about the spaces is easy because of the low depth of the exhibition space recognized from the entrance of the exhibition space and composition of exhibition space with diversified selections of courses may induce diversity of viewing patterns. That is, it may mean that in such composition of space, visitors may establish viewing courses based on their own purposes of viewing and preference thus they form individual spatial experiences themselves.

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A Study on Analysis of Interaction Facts in Local Senior-Friendly Experience Exhibition - Based on a Case of Exhibition Experience Hall within the Senior Friendly Products and Services Experiencing Center in Seongnam City - (고령친화 전시체험관의 인터랙션 요소 분석에 관한 연구 - 성남 고령친화종합체험관 내 전시체험관 사례를 바탕으로 -)

  • Choo, Jin
    • Korean Institute of Interior Design Journal
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    • v.19 no.1
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    • pp.100-111
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    • 2010
  • All of us have no time to predict and prepare for a rapidly-approaching future change in the 21st century, thereby being reality that we feel uneasy about future society. Accordingly, there is necessity for re-consolidating environment and daily culture in preparation for future society, namely, aging society. Given well preparing for super-aging society that will approach in the future, by which this effort becomes what bad luck often brings good luck, our country's role is thought to get probably bigger even in the globally silver industrial market in near future. We need to synthetically recognize a human being's aging psychological and physical conditions through the aging experience exhibition available for publicizing properly this historical phenomenon, and to pay more attention to importance of interaction between a human being and product environment. The experience exhibition is a concept for the exhibition form and the spatial composition, which emphasized interaction, with having escaped from the simply exhibition space. Given trying to communicate information more scientifically with escaping from the conventional exhibition of seeing and listening, it is also important to research Into the basis for exhibition as the experience space based on interaction. After all, a human being's aging is the unavoidably future phenomenon. And, importance of environment, which influences a human being, is very mutual as well. Our country is desired to develop a research on interaction of the exhibition experience space available for broadening recognition of senior-friendly and for properly experiencing this, thereby being an opportunity that the business entity, which plans silver industry, and the academic circles, which research and develop this, do mutually cooperate and can make silver industry grow further.

Analysis on Attraction Power and Holding Power of Exhibition Areas at Science Museum(II) - Focused on Analysis on Exhibition Method of Exhibition Spaces - (과학계 박물관 전시공간의 흡입력과 지속력 분석(II) - 전시영역별 연출매체의 분포특성 분석을 중심으로 -)

  • Lim, Che-Zinn;Choo, Sung-Won;Park, Moo-Ho
    • Korean Institute of Interior Design Journal
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    • v.20 no.4
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    • pp.174-182
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    • 2011
  • This study analyzed visitors' behaviors in the viewpoint of Attraction Power and Holding Power of exhibits on the basis of exhibition layout of real science museums. Through the analysis, the study grasped efficiency of analysis index and exhibition environment elements which might have an effect on planning the exhibition space of a large-scale museum and producing detailed ranges of exhibition. The main indicators used are: 1. Attraction Power: it indicates the relative incidence of people who have stopped in front of an object/exhibit during the exhibition tour. It is calculated by dividing the number of people who stop by the total number of people who have visited the museum or gallery. 2. Holding Power: it measures the average time spent in front of an information/communication element. It is calculated by dividing the average time of stay by the time "necessary" to read an element. As a result of analyzing the exhibition areas of National Science Museum (Daejeon) and National Museum of Emerging Science and Innovation(Tokyo), the Holding Power was found to be relatively lower than the Attracting Power. This means that 3.5 out of 10 visitors stop in front of the exhibit in 6 exhibition areas, and among these, only 1/10 is used when compared to the user required time of the exhibits. In other words, like the method of deriving an analysis index, the stage of viewing can be categorized as Attracting Power and Holding Power, and because the stage from Attracting Power to the stage of Holding Power are strongly linked, it shows that it is not easy to display a meaningful result. Except, the general distribution of Attracting Power was shown to be high from the entrance area of the exhibition hall based on the standard of viewing sequence. Also, the Holding Power became sequentially lower according to the sequence of exhibition viewing and displayed a meaningful interrelationship with the distribution ratio of island exhibits. In the case of island exhibition method, it is less influenced by the movement flow of visitors when compared to the wall type method of exhibition and can be understood as an exhibition method that provides spatial chances enabling stopping and viewing.