• 한국콘텐츠학회논문지
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• 제21권2호
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• pp.68-77
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• 2021

본 연구는 2019고양국제꽃박람회의 서비스품질이 지각된 가치와 전반적 만족도 및 충성도에 미치는 영향관계를 분석하는데 있다. 박람회서비스 품질은 행사내용, 확신성, 홍보성, 공감성으로 요인화 하였다. 첫째, 박람회서비스품질은 지각된 가치와 전반적 만족도에 정(+) 영향을 주는 것으로 나타났다. 지각된 품질도 전반적 만족도에 정(+)의 영향관계가 있었다. 둘째, 지각된 가치는 충성도에 정(+)의 영향관계이고, 전반적 만족도도정(+)의 영향관계가 있었다. 셋째, 효과분해에서 박람회서비스품질의 지각된 가치에 대한 총효과가 크고, 이어서 박람회서비스품질과 전반적 만족도의 총효과, 박람회서비스와 충성도간의 총효과 순으로 나타났다. 지각된 가치와 전반적 만족도 간에 유의한 총효과로 이어졌고, 충성도간의 총효과도 유의함으로써 전반적 만족도와 같은 매개효과가 긍정적인 기여를 하고 있었다. 따라서 모든 내외생변수 관계에서 통계적으로 유의미한 효과로 검정되었다.

• 영미문화
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• 제17권1호
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• pp.163-189
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• 2017

The mourning and grief practice richly registered in Shakespeare's Hamlet is one of the abiding themes that critics have been fascinated with. This paper attempts to take a fresh look at the issue by building its arguments on Benjamin's insight that the modern art (mechanically) reproducing the exhibition value brings about the destruction of the ritual value and favors the conditions of melancholy. Instead of taking for granted that Hamlet's performance of grief is fundamentally different from those of other characters such as Gertrude, Ophelia, and Laertes, this paper argues that Hamlet's performance comes to be recognized masculine and different from others, only because he presents himself to be so through his theatrical performance as well as his princely power that the subjects (others in the story) ought to ascribe to. To prove this point, this paper closely analyzes Hamlet's rhetorics and the ways he constructs his mourning self, which is emblematic of the shift in art history that Benjamin has characterized with the terms of "ritual value" and "exhibition value." In conclusion, this paper suggests that Shakespeare's Hamlet marks the change of the historical horizon, a permanent removal from the past in which the ritual value had been once protected, pushing us to a new age to live with melancholy and the disconnection from things and their muted language.

• 한국IT서비스학회지
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• 제13권2호
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• pp.83-97
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• 2014

With NFC technology, visitors can easily enjoy exhibit-related information and services. The participating firms can accumulate the visitor data and build up networks with potential visitors. This paper is to report an implementation and operation case of an NFC-based exhibition support service which creates new value as above. For this objective, we introduce the issues in constructing NFC-based exhibition support service. Moreover, we analyze visitor behaviors based on the tag touch data collected, and calculate the economic values generated. The NFC-based exhibition support service in this paper was applied to Hyundai Motors' booth in the 2013 Seoul Motor Show. This paper concludes with implications for business operators that are interested in applying NFC technology to exhibition spaces.

• 한국실내디자인학회논문집
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• 제19권5호
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• pp.67-74
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• 2010

The purposes of this study are to investigate the dimensions of the sensibility towards a spatial environment perceived by the general public and to present the characteristics of various spaces through empirical analyses. A set of words are selected to describe visitors' perception of a spatial environment based on previous studies, and then they are arranged according to the degree of understanding and suitability. The results of the survey on the sensibility measurement can be summarized as follows: Factor analyses and cluster analyses are conducted on the indicators measuring the general public's perception of the exhibition hall of the Deoksugung Museum, and the following five dimensions are obtained: spatial value, spatial aesthetic, spatial affinity, spatial freshness, and spatial materials. The satisfaction level of visitors regarding the space of the exhibition hall under study is also investigated. A regression analysis is conducted to find a relationship between the satisfaction level of visitors (DV) and the five dimensions (IVs), and the analysis shows that there is a significant relationship. Among the five factors, the 'Spacial Value' and 'Spacial Affinity' are found to Significantly affect visitors' satisfaction. The results of this empirical study show that visitors' affinity towards the exhibition hall of the Deoksugung Art Museum along with the surrounding garden, as well as visitors' appreciation of the social, historical, and cultural value of Deoksugung Palace, are found to greatly affect visitors' overall satisfaction with the spatial environment of the museum.

• 미술이론과 현장
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• 제14호
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• pp.7-32
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• 2012

The exhibition was started in 2010 in the New Acropolis Museum of Athens and embarked a journey since 2011 as a travelling exhibition inside Greece and abroad. The main purpose of the exhibition was to draw attention of the general public to the value of the 'rescue excavation' and of cultural heritage of Greece, by presenting the reconstruction bust of a girl whose skull was found in Kerameikos cemetery of ancient Athens. The new Kerameikos excavation was initiated by the construction of Metropolitan Railway lines in the center of Athens between 1992 to 1998. It revealed a pit of a mass burial where about 150 people were inhumed in a very hasty way without proper funeral rites or offerings. These bodies are identified as the victims of the infamous plague of Athens in the first years of the Peloponnesian War(430-426 BC). The epidemic disease killed almost one third of the city population including Pericles, and brought extreme fear and panic to the Athens society. The traditional funerary rites were totally disrupted, and the social decorum and the morality among the citizens became enfeebled. The plague and the civil war were the decisive factors to end the Golden Age of Democratic Athens. However, the exhibition organizers did not focus on the tragic aspect of this disaster and its casualties. Their main concern was to simplify the scholarly works of archaeological excavation and microchemistry analysis so that the exhibition viewers will easily understand and empathize the living value of the scholarly works of ancient Greek civilization. The centripetal element of the exhibition was the vivid face of an 11 years old ancient girl 'Myrtis', which was carefully reconstructed based on both the scientific data and artistic imagination. Also the set up of the exhibition was structured in order to stimuli cognitive and emotional experience of the visitors who witnessed the rebirth of a vibrant human being from an ancient debris. The museologists' continuous efforts to promote projects of contemporary artists, publications, and school programs related to the exhibition indicate that the ulterior motive of this exhibition is the cultural education of the present and future generation through the intimate experiences of ancient Greek life. Also this is the reason why the various museums that held the travelling exhibition try to make the presentation as a gesture of memorial service for an anonymous Athenian girl who deceased circa 2400 years ago. The pragmatic efforts of Greek scholars and museologists through exhibition show us a way to find a solution to the continuous threat of cultural resources by massive construction projects and land development, and to overcome public indifference to the history and cultural heritage.

• 복식
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• 제58권5호
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• pp.232-246
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• 2008

The museum starts from drawing many visitors by opening remarkable exhibitions, and finally aims to realize the social and educational value. However artifacts on exhibition have antithetic conditions like limitation of collection, problems of preservation, etc. Already the museum exhibited paintings and fine arts reproduced with complete fidelity, so artistic artifacts have meet the aims of exhibition. we would like to make an alternative proposal about costume relics in this way. Costume relics need to reproduce in two ways. The one way is to reproduce with complete fidelity and the other way is to restore the original form. The reproduction and restoration need a concrete survey, historical research, textile like artifacts. Furthermore it is important to reconstruct breakage and discoloration. Permanent exhibition consisted of reproductions helps appreciating as well as protecting artifacts, so exhibition effect will be enhanced.

• 한국콘텐츠학회논문지
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• 제19권1호
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• pp.163-173
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• 2019

본 연구는 고양국제꽃박람회의 서비스품질에 대한 관람자들의 평가와, 지각된 가치 및 전반적 만족도, 충성도간의 영향관계를 분석하는데 있다. 분석결과, 첫째, 박람회서비스품질이 높을수록 지각된 가치와 전반적 만족도, 충성도가 높아지는 것을 확인하였다. 특히 박람회서비스품질은 지각된 가치보다도 전반적 만족도에 더 큰 영향관계를 보였다. 따라서 박람회서비스품질을 제고하기 위해서는 행사내용, 접근성, 편의성에 대한 세심한 기획과 운영이 요구된다. 둘째, 지각된 가치는 전반적 만족도에는 정(+)의 영향관계를 보여주지 못하였고, 충성도에는 정(+)의 영향관계를 보였다. 이유는 상품의 질적 문제, 디자인문제, 전시 및 진열상의 문제 등 화훼상품의 관심과 구매증가를 유발할 수 있는 지각된 요인에 대한 관람자들의 평가가 낮은 결과로 판단된다. 셋째, 충성도에는 지각된 가치와 전반적 만족도가 모두 정(+)의 영향관계를 보였지만 전반적 만족도의 영향관계가 보다 더 크다. 따라서 위해서 지각된 가치를 제고할 수 있는 전략이 요구된다.

• 한국실내디자인학회:학술대회논문집
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• 한국실내디자인학회 2006년도 추계학술발표대회 논문집
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• pp.66-69
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• 2006

A movement of visitor is a practical means that provides a spatial arrangement of exhibits and validity to that principle. Thus, an exhibition of a museum cannot be completed by an intrinsic value of exhibition itself. Thereby the purpose of this thesis is finding out the relationship between the visitors' pattern and spatial configuration in museum. As a result, as for the visitors' movement, it was grasped that diversified patterns of movements could appear in case the selections of courses are diversified within the environment in that the general understanding about the spaces was easy. That is, the exhibition environment in that general understanding about the spaces is easy because of the low depth of the exhibition space recognized from the entrance of the exhibition space and composition of exhibition space with diversified selections of courses may induce diversity of viewing patterns. That is, it may mean that in such composition of space, visitors may establish viewing courses based on their own purposes of viewing and preference thus they form individual spatial experiences themselves.

• 한국실내디자인학회논문집
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• 제24권5호
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• pp.136-143
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• 2015

At this present, the world is in the era of digital and culture.Tourist resources through cultural infrastructure have been a crucial factor of a country's competitiveness. A Museum is tourism resource facility like one of core cultural infrastructures which provides experiential culture, history and tradition. The field of a planning and a design for a museum should be recognized like professional design industry.n Korea, the government has various laws and systems to support the design promotion policy but it is not sufficient. If you plan to extend the scope of the maintenance of law and institutions As today 'Exhibition Industry Development Act, which is responsible for maintenance, including a permanent exhibition area in the exhibition industry facilities will be efficient alternative. And also, it would like to analyze states of the orders in the exhibition design industry for past five years (2010 ~ 2014) and show the problems and alternatives. Exhibition business-related orders investigation into the recent five years to analyze and suggest improvements. In the delivery method it was found three types of goods, the services, the delivery method through the analysis of the enforcement order to the Corporation and that are mixed.If these alternatives has been reviewed and used for basic data to promote professional companies and designers for museums, it must be expected to be well worth a careful study.

• 기록학연구
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• 제13호
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• pp.287-320
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• 2006

기록을 관리하는 궁극의 목적은 이용 제공에 있다. 기록물전시회는 기록관 및 기록관리에 대한 대중적 인지도를 높이고, 이에 대한 관심을 제고시킬 수 있는 기회가 된다. 또한, 미지의 이용자에게 적극적으로 접근하여 서비스를 제공할 수 있다. 아울러, 아키비스트에게는 소장하고 있는 기록물에 대한 개괄적인 분류 및 평가를 할 수 있는 기회를 제공하기도 한다. 이러한 기록전시의 기능과 중요성에도 불구하고 기록물전시회를 개최한 기관 및 단체는 아직 많지 않은 형편이다. 본고에서는 대한불교조계종 중앙기록관의 역사기록전시 사례를 바탕으로 전시기획, 기록물 선별 및 전시 실제에 대하여 소개함으로써 기록전시의 참고 유형을 제시하고자 한다.