• Transactions of the Korean Society for Noise and Vibration Engineering
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• v.21 no.7
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• pp.629-636
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• 2011

In this study, survey experiment and EEG test was carried out to know the effect of visual images on EEG for evaluating words of soundscape sound source with 18 subjects. Analysis on the EEG were executed to know the difference according to with and without visual images. Followings are results of this study. 1) There is no big difference with visual images in soundscape sound evaluating adjectives such as "Full", "Clear", "Enjoyable" whereas there is a big difference in soundscape sound evaluating adjectives such as "Pleasant", "Comfortable", "Gentle", "Sonorous". 2) There is a tendency that soundscape sound source which is consist of single sound source shows + 1 above increase in survey test when visual image is suggested whereas soundscape sound source which is consist of one more sound source shows - 1 below decrease in survey test. 3) Statistical analysis was used to know considerable probability. ${\alpha}$-wave has a considerable probability and Maximum level difference occurring brain spots were number 1 and 2.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.11
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• pp.1638-1648
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• 2002

In this study, we classified adjectives to represent the image of clothing materials as the fundamental process for evaluation of the images on various fabrics and reviewed hierarchy and evaluation dimensions regarding the image of clothing materials. The adjectives to express the image of clothing materials were extracted from Fashion Magazine and Fashion Trend Book The similarity among adjectives was measured by pair-wise comparison without showing fabrics. From the result of the cluster analysis, 87 adjectives were finally extracted through the integrated processing of the adjectives with similar meaning and a close distance. Through the cluster analysis, the hierarchy of the clothing material images was examined. The clothing material images were classified into 12 primary sub-clusters such as ‘feminine', ‘warm', ‘neat', ‘classical', ‘pastoral.' ‘casual', ‘modern'. ‘ambiguous', ‘primitive', masculine', ‘abundant', and ‘arranged'. The dimensions evaluating the clothing material images were also developed using the multi-dimensional scaling method. A 4-dimensions and 8-axes system was established, which is composed of ‘masculine-feminine', ‘new-old', ‘casual-classical', and ‘ambiguous-arranged' images.

• Proceedings of the ESK Conference
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• 2004.10a
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• pp.14-14
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• 2004

• Transactions of the Korean Society for Noise and Vibration Engineering
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• v.15 no.9 s.102
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• pp.1092-1099
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• 2005

This experimental study deals with the characteristics of LCD or PDP TV set noise, which are differ form those of CRT TV set. These characteristics are most important for establishing the effective method to reduce noise level, searching for the appropriate exposure level and evaluation method of LCD or PDP TV set noise. This study adopt two measurement method to specify the power level of LCD or PDP TV set noise in anechoic room(ISO 3741) and reverberation room(ISO 3745) . Comparing with each results of the two method, the reverberation room method is more simple in measuring and calculating the power level. And the subjective response test are carried out to select the pair of appropriate adjectives to present the characteristics of LCD or PDP TV set noise. The pair of 17 adjectives are selected from the 168 adjectives which are used in presenting the sound and noise form literature.

• Journal of the Korean Society of Manufacturing Process Engineers
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• v.18 no.2
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• pp.29-37
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• 2019

In this study, emotional adjectives about the operating sound quality of the vehicle power seat are constructed, and the effectiveness of the emotional adjectives are verified by evaluating the operating sound quality. First, emotional adjectives were collected from the literature related to the automobile field and other sound qualities. A questionnaire was made using these adjectives. The questionnaire was designed to be able to select all adjectives that could express the operating noise of the power seat slide adjuster by applying the multiple- response method. Next, a subjective sound quality evaluation was conducted using the emotional adjectives. In the evaluation, we first recorded the operating noise for two power seats. Second, the subjective sound quality evaluation was performed on the recorded operating noise using a loudspeaker. Finally, through a statistical analysis on the sound quality evaluation results, the relationship between the semantic space and the preference score was verified, and the validity of the emotional adjectives was verified.

• Science of Emotion and Sensibility
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• v.8 no.4
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• pp.355-363
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• 2005

The adjectives for represnting emotions is important to evaluate and select the colors or color patterns. In this paper, we perform the MDS analysis, factor analysis, and cluster analysis to the Soen's experimental data obtained from the evaluation of random color patterns with 13 adjective pairs. As a result, those adjectives can be reduced 3 different factors representing emotions of weight, activity and temperature, which is approximately corresponds the results of previous researches on single colors. Also, we show that the adjectives for preference can be approximate4 by other primary adjectives for color patterns using regression analysis. This implies that one can construct a uniform emotion space for evaluating and selecting color patterns regardless of objects such as wall papers, carpets, and so on.

• Korean Institute of Interior Design Journal
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• v.20 no.6
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• pp.192-199
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• 2011

The purposes of this study are to present the criteria for a sensibility rating scale for measuring the general women's perception of museums' spatial environment, through an empirical analysis; and to clarify the characteristics of the presented rating scale in terms of each rating element and factor. For this study, a survey was conducted during August 19 - September 16, 2010, and a total of 342 museum visitors participated in the survey. A sensibility rating scale used for the survey consisted of a total of 32 adjectives selected from a literature review of previous studies. To specify the dimensions of semantic space using the semantic adjectives, words with opposite meanings were analyzed with the semantic differential technique developed by Osgood et al. Using SPSS, a reliability analysis, factor analysis were conducted on the data obtained from the survey. The results of this study can be summarized as follows: According to the women's perception of museums' spatial environment, six factors were found from the 25 semantic ratings of the Museum. The summarized criteria were: 'aesthetic', 'pleasant', 'valuable', 'function', 'affinity', and 'material.' The derived criteria were verified through an empirical test using emotional adjectives. In the coming years, the results of this study will serve as valuable data for constructing a sensibility rating scale for evaluating spatial environments of museums.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2008.10a
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• pp.74-77
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• 2008

Online shoppers are not able to try clothing on. Therefore, the pictures of clothing on the website play a significant role when shoppers make decision on their purchase. There are generally three different ways to show clothing at online shops. The first one is showing only clothing images, and the second one is showing the pictures that have actual fitting models wearing clothing on (In this case, Model's face is mostly not shown in the picture.), and the third is showing the pictures of professional fitting models who wear goods. The shopping malls adopt each of the different ways but little is known about affect on purchasing from these three ways. The aim of this study is to figure out how the online shopper's emotional status is affected by these three ways of presenting pictures of clothing. At first, we developed a set of adjective words of human emotion to set up the evaluation criteria for user's emotional status. Those adjectives are originally from the precedent research on human emotion. To cut 99 adjectives down to a proper number for the criteria, we conducted a preliminary survey, and finally, 5 adjectives are selected as appropriate criteria for evaluating users' emotional status while they are shopping. Those five adjectives are 'possess','sensual', 'unique', 'tasteful', and 'stylish'. Then, we conducted the main survey showing 10 kinds of cloth (each cloth was consist of 3 ways). And in the page of model images, we measured the model's preference for understanding the relation with customer's emotion criteria of the product. As a result of the test there was statistically significant difference between product only images and anonymous images, but there was no significant difference between anonymous images and model images. And the preference of the model and value of the emotion criteria have large correlation except 'unique' criteria. It is expected that the result in this study will help to build new marketing strategy which satisfy customers' emotion.

• Science of Emotion and Sensibility
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• v.12 no.1
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• pp.121-128
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• 2009

The article reports findings on: (1) development of emotion assessment scale in evaluating the Television(TV) picture quality; and (2) how psychological and physical factors relate to TV picture quality. A total of 152 adjectives that specifically describe emotional reactions were first selected from a Korean dictionary of adjectives, followed by ratings on their suitability for the evaluation of TV picture quality. The final selection of 19 adjective, based on the reported rating scores greater than 4.1, were used on 126 college students who were asked to perform similarity ratings on the adjectives. Based on factor analyses (i.e., principal component analysis with oblique rotation) on the similarity of scores, the following adjectives were selectively chosen for the development of the new emotion assessment scale: 'neat-messy', 'refreshing-gloomy', 'clean-dirty', 'comfortable-tense', 'smooth-rough', 'bright-dark', 'gorgeous-plain', 'diverse-monotonous', 'satisfying', 'natural', and 'sensuous'. These adjectives composed into two distinct constructs, 'cleanness or smart' factor and 'gorgeousness' factor, which demonstrated sensitivity to changes in brightness, contrast, color, and tint in the TV picture quality, except for changes in sharpness.

• The Journal of Korean Association of Computer Education
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• v.5 no.3
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• pp.107-116
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• 2002

In order to enhance instructional effects of multimedia contents, it is critical to emphasize the importance of interface and the affective aspects of learner characteristics in design processes. The main aim of this research was to assess the needs for evaluating icon design strategies on the basis of children's sensibilities by investigating differences between children and teachers in their sensibilities to the icons used in multimedia contents for elementary education. Some interesting findings were obtained from the research. Children had richer sensibilities to the icons presented in multimedia contents than teachers in terms of the average number of adjectives reflecting sensibilities. Among the children group, children living in urban areas showed richer sensibilities to the contents than those in rural areas. When the frequencies of the use of 5 adjectives commonly used by the two groups were compared, teachers showed positive sensibilities, but children demonstrated some negative sensibilities. Also children demonstrated richer sensibilities to certain contents than teachers. The results of the research indicated the need for evaluating icon design strategies on the basis of children's sensibilities in designing multimedia contents for children.