• 디지털융복합연구
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• 제20권1호
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• pp.71-86
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• 2022

본 연구의 목적은 인공지능 기술 또는 서비스를 수용하는 사용자의 윤리성 인식을 측정하기 위한 척도 개발 및 타당화에 있다. 이를 위해 인공지능 윤리성 관련 문헌 분석을 통해 구성개념 및 속성을 확인하였다. 전국의 10대-70대 남녀 133명(개방형 설문:1차 문항), 273명(예비조사:2차 문항), 500명(본조사:최종 문항)을 대상으로 실시한 온라인 설문조사 결과를 확인적 요인분석에 의해 정제하여 최종적으로 인공지능기술 윤리성 척도를 개발하였다. 인공지능기술 윤리성 인식 척도는 총 4개 요인(투명성, 안전성, 공정성, 책임성) 16개 문항으로 개발하여 일반적인 인공지능기술 관련 윤리성 인식을 세부 요인별로 측정할 수 있도록 하였다. 개발된 척도를 활용하여 다양한 분야의 측정 변인들과의 관련성을 밝힐 수 있을 것이며, 인공지능기술 발전의 초기 단계에서 윤리성 인식을 높이기 위한 기초 데이터를 제공하는 데 중요한 역할을 할 것으로 기대한다.

• 근관절건강학회지
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• 제29권3호
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• pp.194-204
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• 2022

Purpose: This study was to build a path model geared toward explaining the relationships of influential variables for the moral distress of clinical nurses by analyzing literatures of earlier studies. Methods: Data were collected from four hospitals with 300 beds or more. The participants were 257 nurses with more than 1 year of clinical experience. The data collection period was from June 14 to October 24, 2017. The questionnaire included general and ethical education-related characteristics, personality type, moral dilemma experience, moral sensitivity, moral climate and moral distress. Results: The direct influencing factors of moral distress were the individual's experience of moral dilemma, moral sensitivity, and the moral climate of the organization. Factors that indirectly affected via moral sensitivity were personality type, experience in ethical education, and moral climate. The explanatory power was 40.3%. Conclusion: It is necessary to develop an intervention program that can reduce moral distress by considering the factors influencing the moral distress of clinical nurses. In addition, it is necessary to identify additional influencing factors of moral distress.

• 유통과학연구
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• 제11권12호
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• pp.63-69
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• 2013

Purpose - Ethical consumption is the action of buying one product over another with an ethical idea in mind. It has gained in popularity since the 1990s with more emphasis being put on the power of consumer actions to create social, economic, and environmental change. Ethical consumption involves boycotts of certain products or brands as well as purchases linked to ethical issues. Cause-related marketing (the buying behavior of ethical consumption) involves a for-profit and non-profit entity teaming up to promote a product at the same time as promoting a social cause. Each time a consumer buys that product, a donation is made by the for-profit entity to the non-profit entity supporting the specific cause. Cause-related marketing has become a tremendously popular type of ethical consumption in recent years owing to its reputation of allowing companies to "do well by doing good." This study examines how consumers' perception of cause and attitude influence their attitude toward a cause-related marketing campaign and attempts to suggest implications for marketers. Research design, data, and methodology - First, this study was designed to examine the consumers' perception factors (cause involvement, attitude for cause, attitude for company and brand familiarity) in order to determine whether these factors have significantly affected consumers' attitude toward a cause-related marketing campaign. Second, this study developed a structural equation model and tested it empirically using survey data from 223 individual respondents. Respondents were undergraduate students in Chungnam. They were shown an existing real campaign message of cause-related marketing, and then filled out a questionnaire. Data were analyzed with SPSS 20.0 and AMOS 17.0 programs. Results - The hypotheses were tested using factor analysis and structural equation modeling. The study's results showed that brand familiarity, attitude to the company and attitude to the cause significantly affected consumers' attitude toward the cause-related marketing campaign and performance. In particular, attitude to the cause was significantly related to attitude and performance of the cause-related marketing campaign. However, the hypothesis about cause involvement was not supported with the results indicating that cause involvement did not affect consumers' attitude toward the cause-related marketing campaign. The findings underline the importance of consumer perceptions of the cause and the company and their attitude to the cause. They point to the importance of individual differences that influence consumer perceptions of the cause, the company and brand familiarity. Also of importance is the consumer's attitude to the cause. Conclusions - The findings suggest some practical implications in designing and implementing cause-related marketing campaigns. It is important to enhance brand familiarity and create a favorable attitude to the company and attitude to the cause before designing cause-related marketing campaigns. The rising popularity of cause-related marketing has been attributed to its potential to cut through advertising clutter. The findings in this study suggest that marketing campaigns supporting a cause make a difference.

• Journal of Construction Engineering and Project Management
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• 제6권4호
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• pp.15-23
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• 2016

The construction industry suffers from declining productivity and lack of trust between stakeholders and among the public. Increasing technical, regulatory, environmental and ethical challenges face the sector and necessitate a new type of leader. Authentic leadership is a relatively new construct that focuses on a leader demonstrating self-awareness, relational transparency, an internalized ethical and moral perspective and balanced processing. This study uses the Authentic Leadership Questionnaire to measure construction superintendent's levels of authentic leadership and compares them to effectiveness ratings. There is a correlation between higher authentic leadership scores and effectiveness and this study concludes that authentic leaders are more effective superintendents.

• International Journal of Advanced Culture Technology
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• 제9권1호
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• pp.40-51
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• 2021

There is a growing interest in ethical consumption, and consumers are demanding high levels of CSR for their companies. Transparent provision of corporate information among various areas of CSR is also an important topic in the recent consumption situation. In the global fashion industry, it is also a type of radical corporate transparency and ethical management, led by several advanced startups such as Everlane. As a result, the production process is being disclosed. This study empirically analyzes the influence of this fashion product process transparency on the consumer evaluation of the company. According to a survey of 200 Korean respondents, the transparency of the presented fashion firms had a positive effect on corporate trust and purchase intention. It was confirmed that it has. On the other hand, consumer involvement, which has been discussed as an important personal attribute in the associated consumption environment, has no significant moderating effect. In other words, consumers' subjective corporate ethics involvement did not have a significant influence on their corporate transparency evaluation.

• 서비스연구
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• 제14권1호
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• pp.1-12
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• 2024

푸드테크 산업 중 서비스 로봇 시장이 커짐에 따라 외식산업의 소비자 행동의도에 영향을 끼치는 로봇 서비스의 품질이 중요하다. 식당 서빙로봇은 직원의 업무를 줄여주기도 하지만, 서비스 실패에 따른 대응이 되지 않기 때문에 고객의 불만족은 물론 직원의 업무를 늘리기도 한다. 주문과 서빙 기능 외에 서비스 품질을 높이기 위해서 직원처럼 서비스 실패 후 복구 노력, 과정의 공정성, 공감, 대응성, 확신성에 대한 기능도 요구된다. 이에 우리는 식당 서빙 서비스 실패 유형을 내적, 외적요인으로 가정하고, 서비스에 실패했을 때 직업 윤리적인 태도로 대응할 수 있도록 직업윤리적 공감모듈이 있는 서빙로봇을 개발했다. 이때 서빙로봇의 표정과 액션은 평상 서비스 모드에 실패복구 노력과 공감을 반영한 실패 모드를 추가하여 개발하였으며, 두 유형의 서비스 실패에 따른 서빙로봇의 직업 윤리적 공감 대응 여부가 로봇평가에 유의미한지를 실험하였다. 실험참가자들은 로봇 실수보다 다른 고객의 실수에 따른 서비스 실패에 더 불편해했으며, 서빙로봇의 직업윤리적 공감과 대응은 적절했다고 응답하였다. 또한 직업윤리적 공감 모듈의 장착여부에 따라 로봇 호감도는 차이가 없지만 안전성은 유의미한 차이를 보였다. 생성형 인공지능을 활용하여 직업윤리적 공감 대응 모듈을 탑재한다면, 국내 서빙로봇산업과 시장은 더욱 성장할 수 있을 것이다.

• 한국의류산업학회지
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• 제1권3호
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• pp.246-251
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• 1999

Headdress which adorns the head has been used not only as a type of dress but also as a vehicle to express the human's mentality and a tool to convey ideas. This study first examines the type of headdress observed in the world folk costumes and investigates their geographical distribution and aims to examine how the types of headdress are inter-related to the peoples' natural environments, way of life and cultural background such as religion and aesthetic, ethical standards. Headdress used as important elements of many peoples' folk costumes can be categorized into scarf-type, hat-type and adornment-type. Veil-type, the one of scarf-types, was developed in Southwestern Asia and Arabic Africa influenced by natural and religious factors. This type is more simplified in Turkey and Eastern Europe and only covers head and neck in the former and only head in the latter while also being called 'headkerchief-type'. Hat-type is observed in many different parts of the world. Adornment-type has been used to symbolized one's noble social status and authority in societies dominated by shamanistic cultural background; it was also used in Far East out of the motivation to fulfil one's aesthetic desire. Headdress though it was originally made from the idential purpose of wearing, has developed into the various types affected by each people's natural environments, emotion and ways of life.

• 중환자간호학회지
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• 제4권1호
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• pp.11-24
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• 2011

Purpose: The purpose of this study was to grasp the subjectivity of the nurses toward DNR (Do not resuscitation) order. Methods: Q methodology was employed to explore the nurses' subjectivity. Q population consisted of 292 statements that were obtained through individual in-depth interviews targeting 30 employees(nurses, doctors, staff members) and literature review. Finally, 30 nurses classified 34 statements using a 9 point scale. Results: The current survey that probed into the subjectivity of the nurses relative to DNR order abstracted four categories. The first type (restrictive acceptance type) perceived the determinants of DNR as the patient's hopeless state. The second type (evidence-based type) emphasized the decision based on the guideline. The third type (medical personnel-centered type) showed the characteristic that depends passively on the professional judgement. The fourth type (rationalistic type) emphasized rational characteristic that DNR decision needs to be made by considering several situations such as economic and psychological burden of family and the quality of life. Conclusion: These types of nurse's perception need to be considered in the nurses' continuing educational program in order to confront affirmatively and positively with ethical dilemma.

• 인터넷정보학회논문지
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• 제25권4호
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• pp.97-108
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• 2024

인공지능 로봇의 산업화가 활발해짐에 따라 윤리적, 기술적 문제가 심각해지고 있음에도 위험성에 관한 연구는 미흡하다. 이러한 실정에서 연구자는 인공지능 로봇의 신체, 권리, 재산, 사회적 위험성을 측정할 수 있는 검증된 지표 52개를 개발하였다. 인공지능 로봇의 위험성 유형별 측정지표 개발을 위해 IRB 심의 이후, 전문가 11명에게 심층 면접하였다. 또한 현장성 검증을 위해 인공지능 로봇이 도입될 수 있는 여러 분야 종사자 328명에게 설문 조사하였으며, 타당성 및 신뢰성 측정을 위해 탐색적 요인분석과 신뢰도 분석, 변수 계산을 위한 상관관계 분석과 다중 회귀분석 등 통계 검증하였다. 이 논문에서 제시하는 측정지표가 표준화된 인공지능 로봇의 개발·인증·교육·정책 등에 널리 활용되어, 사회적으로 공감받고 안전한 인공지능 로봇 산업화의 초석이 되기를 기대한다.

• 대한간호학회지
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• 제18권2호
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• pp.128-134
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• 1988

This paper argues that nursing theories ideosyncratic to situations should be developed through research, if nursing practice is to be effective in achieving the objective of promoting, maintaining, or restoring health of clients / patients. After reviewing (1) the interactive relationship between the theory and research, (2) the type and sequence of research for theory- building, (3) the hierarchy of theories, and (4) congruence between the type of theory and research approach, it suggests (1) that more exploratory studies (research) should be undertaken as a way to develop descriptive theories that may lead to new hypotheses, (2) that more empirical studies should also be undertaken to test if new hypotheses generated from exploratory studies may be useful in the setting of nuring practice, (3) that more studies should be undertaken to develop useful measures of nursing concepts, and (4) that more replicated studies should be undertaken in order to give rise to the external validity of new theories. It also discusses the ethical considerations of nursing research in the future.