• The Korean Journal of Franchise Management
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• v.8 no.2
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• pp.5-16
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• 2017

Purpose - This study empirically analyzes the effects of social responsibility activities (legal, charitable, environmental, ethical) of franchised chain hotels on customer value and SNS citizenship behavior. Furthermore, this study examines mediating role of customer value on SNS citizenship behavior. Design, data, and methodology - A survey was conducted on customers residing in Korea who had visited the franchised chain hotels in Seoul, Gyeonggi, and other regions, over a period of three months (from October 1, 2016 to December 31, 2016). There were a total of 426 valid samples, and the hypotheses were tested through hierarchical analysis. Results - First, among the social responsibility activities of franchised chain hotels, all four factors of legal, charitable, environmental, and ethical responsibilities had a statistically significant positive effect on customer value. Second, among the social responsibility activities of franchised chain hotels, all four factors had a statistically significant positive effect on SNS citizenship behavior. Third, customer value had a statistically significant positive effect on SNS citizenship behavior. Conclusions - Since social responsibility activities are utilized as a means of direct marketing, for creating and selling images of products and services of franchised chain hotels, it is necessary to become a fixed form of corporate culture.

• Hwankyungkyoyuk
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• v.21 no.4
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• pp.79-93
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• 2008

The purpose of this study was to develop an instrument for measuring elementary school students' environmental literacy. The process of instrument development was four phases. The first two phases involved defining the domain of the construct, writing an initial pool of 55 items, and reviewing the items for revision and deletion. These steps were taken to provide the evidence of content-related validity, and to reduce a number of items. The third phase was, through item analysis, to determine the most appropriate items for the environmental literacy for the elementary school students. For the forth phases, the fifth and sixth students in elementary school participated in this survey. To examine the reliability and validity of environmental literacy for the elementary school students, internal consistency estimate, and factor analysis were used. The results of this study were summarized as follows; Firstly, thorough factor analysis, we developed Environmental Literacy Instrument for the elementary school students, consisted of total 41 items (knowledge 8 items, emotion 11 items, skill 10 items, and behavior 13 items); Secondly, Cronbach's alpha was .783 for knowledge, .832 for emotion, .866 for skill and 8.61 for behavior.

• International Journal of Advanced Culture Technology
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• v.10 no.3
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• pp.164-173
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• 2022

This study aimed to explore the themes and parameters of environmental health behaviors based on Rogers' protection motivation theory through a systematic mapping review. Using a systematic approach, a literature review was conducted of articles that adopted Rogers' protection motivation theory. A total of 11 articles on protection motivation theory using participants and environmental health as outcomes were identified in a search of CINAHL, Cochrane Library, EMBASE, Eric, PsycARTICLES, PubMed, and RISS between September 1 and September 8, 2021. Themes related to the environment and personal behaviors between 2002 and 2021 were extracted. The parameters based on protection motivation theory were identified through systematic mapping as fear appraisal, rewards of maladaptive response, severity, vulnerability, costs of adaptive response, response efficacy, self-efficacy, and intention. Self-efficacy and response efficacy considerably affected environmental health behaviors. Emotional fear appeal related to environmental hazards motivates an internal process that alters the threat appraisal and their coping appraisal. Environmental behavior perception and intention influenced on environmental health behaviors with small effect sizes. Therefore, a deeper understanding of the severity of environmental health issues could lead to the development of helpful, effective, and intensive interventions to promote healthcare among the vulnerable population.

• Maritime Security
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• v.3 no.1
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• pp.187-210
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• 2021

In recent years, many countries are committing to environmental conservation. Following this trend, successful policy implementation of SDGs with ESG management extended to the public sector is emerging as a keyword determining the success or failure of the capital market, countries, and individual companies. Accordingly, many countries are implementing various policies related to the environment. One of them is to implement national policies by introducing environmental taxes. These policies use environmental taxes to control pollution by indirectly influencing the behavior of producers or consumers through economic incentives rather than directly interfering with environmental pollution behavior. This study examines the status of environmental taxes in marine tourism sites in Korea, reviews the effectiveness of such policies, and suggests how to improve them by identifying limitations of the current system.

• The Journal of Asian Finance, Economics and Business
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• v.9 no.1
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• pp.333-343
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• 2022

Humans are facing many environmental challenges. Climate change, water pollution, global warming, and hazardous waste disposal are all issues that many countries throughout the world are dealing with. People's psychology and consumer behavior are significantly affected by these challenges, particularly generation Z, which is immediately affected by environmental changes. Young people have a strong sense of curiosity and have access to readily updated knowledge. Today's youth, in particular, live a civilized and responsible lifestyle. As a result, people recognize the significance of their own consumption behavior in affecting environmental change and are increasingly replacing them with green, ecologically friendly products as a fantastic method to mitigate their harmful consequences. In this research, there are four factors related to the young generation and environmental awareness that affect green consumption intention: perceived environmental responsibility, green knowledge, green attitude, and green product value. The goal of this study is to look into how detrimental environmental changes affect Generation Z's green consumption habits. This study used primary data from over 1000 people in the age group, which was processed using the AMOS 20 software. All the characteristics described above had an impact on Generation Z's green consumption intentions, according to the findings.

• Hwankyungkyoyuk
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• v.23 no.1
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• pp.36-49
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• 2010

The purpose of this study was to investigate whether elementary school parents' environmental literacy varied according to independent variables, to verify specific variables that affected their environmental literacy, and to analyze the correlation between elementary school students' and their parents' environmental literacy. Twelve elementary schools in Seoul and Gyeonggi-Do were chosen for purposive sampling. 342 questionnaires were used for analysis among the 350 questionnaires collected during the study, and their environmental literacy was measured through 55 questions consisted of 12 items for knowledge category, 22 for attitude category, 5 for behavior category, and 3 for skills category with 16 demographic variables. Statistical analysis was conducted on each of the variables that make up environmental literacy through mean t-test, F-distribution, Scheffe test, and Pearson correlation. The results of this study were as follows. (1) there is the difference according to age and career in parent's actual environmental literacy, but there is no difference in geneder, birthplace, residential type, religion and income. The parents in forties scored significantly higher than parents in thirties in subdomains of environmental skill and environmental interest in environmental literacy. And the parents with bachelor's degree scored significantly higher than parents with at least a high school diploma in subdomains of ecological knowledge, knowledge on environmental problems & issue, environmental skill and environmental behavior. (2) the most influential media on parents' environmental literacy is TV, then newspaper, internet and book follow. (3) the correlation between environmental crisis and environmental interest is the highest, but the mainly negative correlation is analysed between knowledge subdomains and other subdomains. (4) there is the correlation between elementary school students' and their parents' environmental literacy.

• Journal of Families and Better Life
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• v.25 no.2 s.86
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• pp.23-36
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• 2007

Or this research, it was investigated the differences in the pro-environmental behaviors in purchase, use and management, and disposal of clothing by socio-demographic characteristics and other variables. In addition, it was classified Korean consumers into several comsumer groups based on the different purchase behavior style, and then investigated the difference among these consumer groups in purchase, use and management, and disposal of clothing in light of the pro-environmental behavior. The following is the summary of the main results. First, consumers with high income and ha41g a lot of clothing were less likely to purchase used-clothing while consumers who were non-married and in low-income status were more likely to rent clothing. In additions, female, married consumers, and consumers with less-educated were more likely to manage their clothing frequently. Second, it was classified consumers into several groups based on the different purchase behavior style, these were "rational purchasing", "saving-money purchasing", "regretting for their purchasing", and "over-purchasing". Third, "saving-money purchasing" group showed a high expenditure rate in the purchase of used-clothing but a low rate in "over-purchasing" group. The frequency of management of clothing was the highest in the group of "over-purchasing" and the next in the group of "saving-money purchasing". The group of "over-purchasing" were more likely to show irrational decision-making style, manage and disposal their clothing frequently, "saving-money purchasing" purchased used-clothing frequently, and the level of management of clothing were less in the group of "regretting for their purchasing".

• Journal of the Korean Recycled Construction Resources Institute
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• v.4 no.1
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• pp.19-24
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• 2016

Several researches on high volume fly ash concrete have been conducted to investigate its fundamental material properties such as slump, strength and durability and however, research on the structural behavior of bond strength is essential for the application of this high volume fly ash concrete to structural members because of the necessity of reinforcement. But the exact design code for application and researches on the bond behavior of high volume fly ash concrete lack yet. To achieve such a goal, this paper evaluates experimentally the bond behavior of high volume fly ash concretes by direct pull-out test and compares between the current test results and existing research results. By the test results, it is shown that the bond behavior of high volume fly ash concrete is similar to that of general concrete. And by the comparison between test and existing research, it is shown that bond stress of high volume fly ash concrete is underestimated, as the embedment length gets longer.

• Journal of Korean Elementary Science Education
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• v.43 no.1
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• pp.108-121
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• 2024

In this study, we developed a sustainability education program employing a project-based learning strategy for prospective teachers and investigated its effectiveness. A total of 23 senior students from a university of education participated in the study. The investigation involved a pretest on their pro-environmental behavior and attitudes, followed by a five-week implementation of the program, during which students individually engaged in energy-saving projects. Following the program, a post-test, which used the same questionnaire as the pretest, was administered. In addition, we conducted individual interviews with nine students who actively engaged in the projects. We analyzed the interview contents, portfolios, and reports; identified sub-concepts related to the program's effectiveness and its causes; and then organized them into subcategories. Then, we extracted recurring relationships among the subcategories to formulate a tentative explanatory model. The results indicate that the program positively impacted students' pro-environmental behavior and values/attitudes. Notably, the students' "sense of achievement gained through success" emerged as a significant factor influencing their pro-environmental behavior. Furthermore, some causes were found to indirectly affect pro-environmental behavior through pro-environmental values and attitudes.

• Hwankyungkyoyuk
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• v.22 no.4
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• pp.81-94
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• 2009

This study was intended to develop the STS module regarding conservation of water resources, called "A Project for the Conservation of Water Resources". Since each theme consisted of 2 subject activities, they had total 8 subject activities. Developed STS module was applied to 113 male students of 11th grader of D High School in Incheon. After they received 8 periods of the developed STS module, the environmental sensitivity and environmental conservation behavior and the interest of the affective domains related to science were determined. Results were as follows; Four themes of this module were 'What are the water resources?', 'What is a main cause for the water pollution?', 'A drinking water? or non-drinking water?' and 'Making UCC for the water resources'. Since each theme consisted of 2 subject activities, they were for total 8 periods. Developed STS module was found to be appropriate for the STS and they could be applied to the classroom easily. Students who were instructed according to the developed STS module showed that there was a statistically significant enhancement in the environmental sensitivity and environmental conservation behavior and in the area of interest of the affective domains related to science. Students who were instructed according to the developed STS module showed positive responses to the instructional methods by STS. Based on students' interview, they revealed that they were impressed with the hands-on activities and the process of subject activities. Instruction with STS module seemed to be more appropriate way of teaching compared to the traditional way of teaching. However, it will be necessary to develop more modules or programs which could be linked from the elementary school level to the high school level and to use them consistently in order to maximize their effects.