• Journal of Korean Academy of Nursing
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• v.51 no.4
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• pp.478-488
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• 2021

Purpose: This study aimed to develop and examine the effects of a prenatal program on environmental health behavior using cartoon comics among Korean pregnant women. Methods: This study used a non-equivalent control group pre-test/post-test design. The program used cartoon comics to explore environmental health behaviors during pregnancy. The program consisted of the following four components: environmental toxicants during pregnancy, avoiding particulate matter during pregnancy, environmental toxicants during baby care, and making a healthy environment for children. In total, 35 pregnant women participated in the study: 18 in the experimental group and 17 in the control group. Data collection and program adaptation were conducted between November 3, 2020 and January 19, 2021. The effect of the prenatal education program was evaluated by t-test and repeated measures ANOVA. Results: Learning experience (t = - 2.35, p = .025), feasibility (t = - 2.46, p = .019), satisfaction (t = - 2.23, p = .032) were higher in the experimental group than in the control group in the first post-test. Feasibility (t = - 2.40, p = .022) was higher in the experimental group than in the control group in the second post-test. Repeated-measures ANOVA showed significant interactions between time and group in environmental susceptibility (F = 9.31, p < .001), self-efficacy (F = 3.60, p = .033), and community behavior (F = 5.41, p = .007). Conclusion: This study demonstrates the need for a prenatal education program to promote environmental health perceptions and behavior during pregnancy. We suggest a prenatal class adopting the creative cartoon comics to promote the maternal environmental health behaviors.

• KSCE Journal of Civil and Environmental Engineering Research
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• v.30 no.6D
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• pp.697-705
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• 2010

The purpose of this research is to clarify the relation between environmental consciousness and railway usage behavior. Author would locate this research on position of basic survey to promote railway use according to Low Carbon Green Growth policy in Korea. In this research, we would perform descriptive analysis using data of research on the actual condition of railway use in 2008, Daegu, and describe its relationship. In addition, we would suggest some idea about policy which can promote railway use. The order of railway choice behavior noticed in clustering of environmental consciousness was cooperative behavior type, middle type and non-cooperative behavior type. It suggests that environmental consciousness has effect on transportation choice behavior. Specially, railway improvement isn't enough to promote railway use. And, it is advisable to carry out the improvement in such a way that it may encourage the nation to move from the current environmental consciousness stage to cooperative behavior. Moreover, we assumed Binary Probit(BP) model using SP data of time or condition of transportation expense compared with passenger car and bus. As the results, modified likelihood ratio of two BP models is favorable variables. And it occurred that mode was transferred from passenger car to railway when it showed higher social environment consciousness and low selfish environment consciousness, because t-statistic which represents selfish environment consciousness showed significance in 95% confidence level. That is, it can be described that environment consciousness affect on the intention of railway use.

• Asia Marketing Journal
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• v.8 no.2
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• pp.1-26
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• 2006

In the growing field of green marketing there are various psychological influences that can lead to green purchase behavior. An understanding of these influences can lead to greater green marketing effectiveness. The purpose of this paper is to analyze the effects of several value types, environmental attitudes, and preference for product attributes on green purchase behavior. To this end, a conceptual model has been proposed and tested for empirical verification with the use of a survey. Data collected from 266 Korean respondents are analyzed using path analysis. Results provide support for the proposed model, demonstrating positive links among universalism, environmental attitudes, preference for environmental attribute, and green buying behavior. It indicates that individuals with universalism as a preferred value type are high in their environmental attitudes and finally, tend to buy green products through their preference for environmental attribute. The mediating role of preference for price is not significant between environmental attitudes and green purchase behavior. The present findings, in addition, contribute the width of understanding of various proenvironmental behaviors by focusing on green purchase behavior and surveying with a Korean sample. The implications for the practices of green marketing are discussed.

• Korean Journal of Health Education and Promotion
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• v.32 no.2
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• pp.15-26
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• 2015

Objectives: This study performed to analyze general characteristics, environmental factors, and health promoting lifestyle by smoking behavior among university students. Methods: In 2011, interview survey was conducted with 700 Korean students of university and college in located 7 metropolitan cities and the biggest province (Gyeonggido). To examine the factors related to smoking behavior, it collected environmental factors, health promoting lifestyle, and mental health. Multiple logistic regression analysis for survey data identified the difference of smoking behavior. Results: The 20.4% of university students was current smoker. Smoking rate of male was higher than that of female. The university students residing in Seoul and surrounding areas were less likely to have smoking behavior than them residing in local areas. In multiple regression models, difference by gender, academic year, college level, college type, region, secondary smoking exposure time, health status, monthly drinking, alcohol use disorder, and eating breakfast remained significantly (p<0.01, p<0.05). Conclusion: Future efforts should be focused on association between health risk factors and environment factors in physical, mental, and social aspects. To achieve this, we will need to provide the integrated health promotion program to decrease smoking problems of university students.

• Journal of Global Scholars of Marketing Science
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• v.5
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• pp.171-204
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• 2000

This paper intends to investigate the hierarchical effects of personality variables and values on pro-environmental product purchase and recycling behaviors mediated by 3 factor environmental attitudes. Previous literature review on pro-environmental behaviors has three categories of research trends. The first category generally done during 70's and early 80's is mainly focused on identifying pro-environmental consumer groups. Second stream of studies has focused on the mediating and moderating effects of variables, such as PCE, environmental knowledge, the perceived importance of behavioral consequences etc., on various pro-environmental behaviors. The last and latest trends of literature is focused on hierarchical and interactive effects of variables on behaviors. Following the trends of literature is review of such specific variables as social responsibility, community mindedness, locus of control, values, and environmental attitudes. The result shows that both locus of control and social responsibility have positive effects on two of environmental attitudes, harmony with nature and limits to growth, but community mindedness did not have effects on environmental attitudes. And social belonging value has positive effects on two of environmental attitudes, limits to growth and nature over human, and environmental value has positive effects on the formation of harmony with nature and limits to growth. But self-actualization has negative effects. And it's also suggested the positive effects of environmental attitudes on purchase and recycling behaviors. Specifically, all environmental attitude variables have positive effects on the formation of pro-environmental product purchase and recycling behaviors except in case of the effects of nature over human to recycling. And it's also revealed that pro-environmental product purchase is a preceeding behavior to recycling behavior, which suggest that consumers have to purchase environment friendly and recyclable products in order to engage in effective recycling behavior. Various applications of the results are discussed in the conclusion.

• Journal of Environmental Policy
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• v.8 no.4
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• pp.51-73
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• 2009

Although environmental education has increased in importance, few studies have been performed on the quantitative effect of environmental education on energy-saving and garbage-reducing behavior. Accordingly, this study quantitatively analyses the effect of environmental education on energy-saving and garbage-reduction. In this study, we compared reduction in energy use and garbage production between two groups, one receiving specialized and focused environmental education, and one receiving only general environmental education. We found that focused environmental education resulted in some quantifiably positive effects in encouraging energy-saving and garbage-reducing behavior. Specifically, household energy costs and amounts of school food waste for children receiving specialized environmental training were noticeably lower than those for children receiving only general environmental education. These results suggest that enhanced environmental education policy, including the launching of an environmental model school, is needed both to reduce energy use and garbage production.

• Journal of the Korean Home Economics Association
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• v.38 no.12
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• pp.131-143
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• 2000

This research aims to examine the pro-environmental food consumption behavior of two groups; the housekeepers and the restaurant cooks. The rationale for choosing these groups as target of research lies in the fact that they are expected to be the most active subject for enhancing the desirable culture of food consumption, through their close involvement in the whole process of food consumption in society. This study assumes the four areas of activity to be the meaningful categories in the investigation of the pro-environmental food consumption behaviour; planning of menu and purchasing the food materials, cooking, eating, and disposal of the leftover. By using these four categories, we attempt to provide with the empirical typology of pro-environmental food consumption behaviour and the analysis of the relations of it with socio-demographical variables. Their pro-environmental behaviors are divided into four types: $\circled1$ The positive awareness of pro-environmental cooking and eating, $\circled2$ The positive awareness of pro-environmental food consumption behavior, $\circled3$ The passive awareness of pro-environmental cooking and eating, $\circled4$ The passive awareness of pro-environmental food consumption behavior. There is no significant difference among the numbers of the cases that belong to each behavioral type. Seen in overall, however, we can say that the larger number of the cases belong to the passive type of behavior. Two socio-demographical variables of tole housekeepers and the restaurant cooks show significant corelations with the behavioral types of pro-environmental food consumption with the confidence level P<0.05, but there is no significant co-relations in other variables like gender, marital status, age, income, Engel coefficient, education. We also found that there is no great gap between the housekeepers and the restaurant cooks in their positive awareness of pro-environmental food consumption, the percentage of each group belonging to the type being 51.9% and 48.1%, respectively, but that the former shows much greater number than the latter in belonging to the passive awareness type of the pro-environmental food consumption, 75.3% and 24.7%, respectively. Although the restaurant cooks can be said to be more ego-friendly than the housekeepers, if we consider the rapidly growing trend of outgoing-diner, more efforts should be exerted to develop the education and advertisement program for enhancing the restaurant cook's pro-environmental awareness and propagating the desirable food consumption cloture.

• Journal of the Korean Home Economics Association
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• v.42 no.2
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• pp.19-32
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• 2004

Not only consumers but also corporations need to use and develop sustainable consumption for environmental preservation these days. This research studied the level of environmental consciousness, knowledge of environmental problems and consumption behavior for environmentally sustainable home electrical goods. This study was conducted by survey method and the sample was 300 housewives aged 20-50 living in Seoul and urban areas in 2003. The consciousness for the environment and seriousness of theenvironmental problems were very high. Nevertheless, the level of consumption behavior for environmentally sustainable goods was lower than the consciousness. Of the total sample, 33% were aware of the ultrasonic-waves-sink, 73% of the non-detergent-wash machine, 50% of the vacuum-without-trash envelope, and only 17% of the micro-oven-zero air power. Over 50% of the sample wanted to buy these environmentally sustainable, home electrical goods, especially working housewives.

• Journal of Families and Better Life
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• v.22 no.1
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• pp.55-64
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• 2004

The major purpose of this study was to investigate purchasing behavior of environmental products by Korean consumers, which will ultimately help foster sustainable consumption. Environmental consciousness, environmental behaviors, level of awareness of environmental products, and purchasing of environmental products were examined. Mean differences between purchasers and non-purchasers of environmental products were compared in terms of environmental consciousness and behaviors, and the level of awareness of environmental products. A survey was conducted on 310 consumers in the greater Seoul metropolitan area. The data were analyzed by frequencies, percentages, logistic regression, and t-tests using a variable for interval scale and a variable for nominal scale. There were significant mean differences between purchasers and non-purchasers of environmental products on three variables of environmental consciousness and behaviors. Those who were educated on environmental issues showed a higher preference in purchasing environmental products. Among socio-demographic variables, the income level was the only variable that showed a significant mean difference between the two groups. Also, there was a remarkable difference in purchasing behavior between the two groups. For the purchasers of environmental products, the purchasing decisions took into account environment-friendliness of products. Non-purchasers of environmental products put more emphasis on price or quality of products. The results of the logistic regression analysis indicated that those who had higher education, who viewed environmental pollution as a serious problem, and who are more cognizant of the environmental labeling tend to purchase more environmental products.

• Journal of Korean Elementary Science Education
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• v.28 no.2
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• pp.142-153
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• 2009

The purpose of this study was to survey primary students' perception of the global and local environmental issues. The subjects were 853 fifth primary students in Seoul, Busan, Daejeon, Anyang, Gimpo and Cheongju. The results were as follows: First, the perception level of the global environmental issues were global warming (M=3.99), drinking-water pollution (M=3.92), acid rain (M=3.77), yellow dust (M=3.66), ozone depletion (M=3.57), deforestation in tropical areas (M=3.52), desertification (M=3.36), biodiversity (M=3.40) and their perception level of local environmental issues were waste disposal (M=3.87), air pollution (M=3.74), bad smell (M=3.70), noise (M=3.61), river pollution (M=3.57), soil pollution (M=3.44). Second, it was shown that the metropolitan students' perception levels of environmental issues were higher than the non-metropolitan students'. There wasn't a significant difference in the perception levels of two scale environmental issues and characteristics for sex (p>.05). Third, the result of analyzing on the effects between characteristics was that the factors like 'environmental interest' and 'impact on personal life' had a strong influence on the 'behavior will' to solve the global environmental issues, and 'environmental interest' and 'personal knowledge' had a strong influence on the 'behavior will' to solve the local environmental issues. Fourth, the result of analyzing on the characteristics according to the types of the environmental issues showed that 'personal knowledge', 'environmental interest' and 'behavior will' were high in the global environmental issues (p<.01) and 'virtual contamination', 'human responsibility' and 'impact on personal life' were high in the local environmental issues (p<.05).