• 한국경영정보학회:학술대회논문집
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• 2007.11a
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• pp.547-552
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• 2007

This study compares the reasons why Small and Large companies are adopting electronic commerce(e-commerce) by these two groups of companies. Two surveys that were undertaken contemporaneously on the use of e-commerce by Small and Large companies in the Korea were used as the empirical basis for this study. Based on theories from the technological innovation literature, we developed an integrated model of e-commerce adoption in Korea. The research model hypothesized nine factors as significantly influencing e-commerce adoption in Small and Large companies: Customers, Suppliers, Partner Firms, Competitors, Relative Advantage, Cost, Compatibility, CEO's innovativeness, CEO's involvement.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.23 no.55
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• pp.107-116
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• 2000

Electronic Commerce is purchasing or sales a products and services to customers using computer network. It is different to traditional commerce. Also, It divide into business to business commerce and business to customer commerce. Cyber Shopping Mall is a representative type of business to customer commerce. The interest and demand of national business to customer commerce is explosively increasing with industry. It expect to reach 61 billion won in the 2000. Thus Structure of Cyber Shopping Mall is the more complex and the more vary types. It is the problem that change of established Cyber Shopping Mall structure is very difficult. The purpose of this study Is designed to Cyber Shopping Mall Purchase Process that deal with quickly changable internet environment and meet the needs of customers immediately using UML(Unified Modeling Language) in design phase determinant of Cyber Shopping Mal1 structure. Cyber Shopping Mall Purchase Process is designed to have objective-oriented development methodology's advantage. It has a flexibility in case of shopping mall structure change and acts as useful guideline in design phase of construction of Cyber Shopping Mall.

• Proceedings of the Korea Society of Information Technology Applications Conference
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• 2005.11a
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• pp.361-364
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• 2005

Recently, many companies and consumers are using Internet to sell and buy goods and manage their businesses. And for most companies, they have Electronic Commerce system and Enterprise Resource Planning (ERP) system. But the two systems manage separately and the data are not integrative. So it is hard to mangement the system alike and the costs may be higher than the system which has intergrated information. ebXML-based Electronic Catalog (e-Catalog) can provide intergrated information. In this paper, we took a manufacturing industry company for example. We planned to construct the e-Catalog System, analyze the products of the company as well as design e-Catalog system using ebXML to connect EC with ERPs.

• Asia pacific journal of information systems
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• v.20 no.2
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• pp.157-180
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• 2010

Rapid development of information technology has generated a new industry and market. In particular, network technology such as the Internet and other computer networks made transaction activities switched from traditional offline commerce to e-commerce. Among them, digital content is bit-based object which is created and distributed through electronic environment. In particular, many entertainment contents such as the music, the movies, and the computer game softwares are main products. Although digital content commerce has high potential demand, it lacks the consideration about the factor related to maintaining existing customer such as customer loyalty and switching costs. There has been a number of research on customer loyalty and other factors affecting it in the traditional electronic commerce environment, but there is a lack of research which examines the characteristics of digital content. The study about the effect of switching costs on customer loyalty in digital content commerce is necessary because the customers of digital content commerce market are from those of other e-commerce market or traditional offline commerce market. In addition, customer loyalty and switching costs are important factors because they may build up greater customer retention. For that reason, this study focused on examining the relationships among switching costs, antecedents for switching costs, and customer loyalty in online digital music service industry. The study has three major purposes: (1) to find antecedents of switching costs on digital content commerce and examine effect of antecedents for switching costs; (2) to identify effect of switching costs on customer loyalty in digital content commerce and examine moderating effects of alternative attractiveness; (3) to identify the differences of antecedents for switching costs by contents transmission type(streaming service and downloading service). And, the online digital music service industry is selected in this study since there are many users and transactions incurring. To accomplish these purposes, a survey questionnaire was developed and distributed to 256 informants. Survey instrument was developed based on previous research and pre-established survey items. Total of 206 surveys are collected and used in the data analysis. Among the respondents, 56.8% is male and 43.2% is female. Also, 86 responses were streaming service user group and 120 responses were download service user group. These data was analyzed using regression analysis. Major findings of empirical analysis can be summarized as follows. First, switching costs have positive effect on customer loyalty in digital content commerce environment. Second, the influence of switching costs on customer loyalty increases under conditions of high alternative attractiveness. Third, DRM convenience and breadth of use have positive effect on switching costs. The findings imply that the digital content provider should pay more attention to switching costs in addition to customer satisfaction in order to attract customers. Also, increasing the convenience of DRM use by securing the convenience of user interface and expanding the support device and increasing the service use scope by providing diverse value-added service helps to create a switching barrier. The result of the study can become a practical use in marketing strategy for maintaining existing customer. In particular, switching barrier is very important under conditions of high competition in the online music service market. This study can be used as a basis for further studies about customer retention in digital content commerce.

• The Journal of Information Systems
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• v.9 no.1
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• pp.87-108
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• 2000

The tourist industry is expecially one of the successful areas for the application of electronic commerce because it is an information-intensive and consumer-oriented industry where information and services play a large part in transaction processes. A electronic tourism market which integrates tourist information systems, reservation systems, and real-time broadcasting systems based on the Internet Web was developed by a collaborative team of Dongguk University and Daou Tech. Inc. with sponsorship of Kyongbuk province and Minister of Information Communications of Korea. Based on the development case of the system, this paper proposes development and operations strategies of electronic market in the tourist industry. The paper reviews the development strategies in the perspective of potential travelers, technology, cooperation among players, and development methodology. The paper also discusses strategies which are able to be employed as the guideline in order to operate the system.

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2000.10a
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• pp.95-98
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• 2000

The rapid expansion of the WWW is well known and has huge potential for enabling companies, large and small, to gain new marketplaces globally at low cost, or to be disintermediated by others doing so. A totally new competitive environment opening up new opportunities is upon us. As a result, the electronic commerce is growing quickly and the importance of electronic marketplace is emphasized. From the view of SCM, applying the business-to-business electronic commerce to the relationship between firms is expected to make major changes. This study focuses on the effects of the introduction of web-based purchasing systems on the buyer-supplier relationship. We conduct a case study on the Korean firms The major findings of this study are summarized as follows. First, in introductory phase, some buying firms fail to design the appropriate mechanism for business relationships. It can weaken the cooperation between buyers and suppliers. Second, for critical or customized parts, it is possible to gather the information about potential suppliers and to make business relations using it. Third, using web-based purchasing systems, capable suppliers can take more opportunities to leverage its competence for business relations. So we can expect the positive feedback.

• The Journal of Information Systems
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• v.11 no.2
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• pp.47-72
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• 2002

In the beginning of new millennium, Business-to-Business(B2B) Electronic Commerce(EC) is a hot issues of the world business and economic communities. The market of B2B EC is increasing rapidly, and become a more complex and competitive because many participants and intermediaries are play on their own objectives and strategies. To cope with the situation, participants of B2B EC market should make play with a competitive strategies. So, the participant enterprises must know the critical success factors of their own EC market. This study identifies B2B EC success factor measurement sets, and explores several success factors based on the perceived importance of B2B EC practitioner in the manufacturing enterprises. The study tests the differences of success factors by IS level, EC business model characteristics, and EC introduction and operating characteristics.

• Management & Information Systems Review
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• v.2
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• pp.195-208
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• 1998

We have experienced tremendous growth in commercial use of Internet especially in the last couple of years, and the rate of growth does not appear to be slowing down. As the Internet becomes a dominant platform for electronic commerce, all involved parties of electronic commerce are concerned about security of transactions. Various technologies are adopted to enhance the security of business transactions. This paper briefly discusses certificate technology and a way to minimize the business risk of certificate authority in a form of system requirements of CMS(Certificate Management System).

• Asia pacific journal of information systems
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• v.13 no.4
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• pp.49-72
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• 2003

Despite the phenomenal growth of Internet users in recent years, the penetration rate of B2C electronic commerce(EC) is still low. According to previous studies, one of most often cited reasons is the lack of consumers' trust. Although trust is an important concept in B2C EC, there is a lack of theory-based empirical research in this area. In this paper, influencing factors are proposed for investigating the nature of trust in the specific context of B2C EC. Thirteen hypotheses are empirically tested. The results show that most of hypotheses are supported except for perceived size, perceived competence, perceived reputation, familiarity and third party recognition. In addition trust was found to have a strong positive effect on intention to purchase. Finally, trust was found to have a mediation effect between on influencing factors and intention to purchase. Implications of these findings are discussed for researchers and practitioners.

• Asia pacific journal of information systems
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• v.13 no.4
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• pp.97-118
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• 2003

The Internet provides a new way of doing business, but ease of copying and of sharing valuable digital information illegally across the Internet undermine many viable business models. This paper investigates the Digital Rights Management(DRM) as a means to provide safe protection and proper delivery of digital contents through the Information highway. First, we briefly summarize the current endeavor of DRM technical development and standardization process held in key technical working groups. Then, the paper provides a generic architecture for a DRM framework and shows the implementation of a prototype of DRM system incorporating key conceptual and technical standardization development. This study emphasizes the importance of developing the DRM architecture that provides the proper protection and safe transformation of digital contents in electronic commerce.