• Journal of Digital Convergence
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• v.2 no.2
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• pp.9-28
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• 2004

The purpose of this study is explore the changes of environment in terms of diffusion of EC and to present effective marketing strategies for Electronic Commerce Activation. This paper focuses on the customer management, Real-Time Responding, and market strategies in Electronic Commerce. EC(Electronic Commerce) that out of the evolution of Internet technology gets a corporation changes to survive in 21st century. So the corporation must set the strategy to fit a Internet focused society. This paper is focusing the analysing the difference between the e-marketing and traditional marketing and proposing the new strategical marketing mix. On the Electronic Commerce, the 6Cs of marketing - Contents, Community, Commerce, Connection, Communication, Customizing - are being played out quite differently than they normally are off-line. In conclusion, the change in Electronic Commerce environment results in (1) redefinition of customer group, (2) different marketing strategies to fit in Electronic Commerce environment, and (3) changes in customer management, promotion strategy, advertizing appeal.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.9 no.6
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• pp.1811-1817
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• 2008

According to development of electronic commerce, the university's curriculums related electronic commerce should be renewed and added some chapters. I researched on university curriculums of electronic commerce, which has required by enterprise. In particular, the electronic commerce consist of two parts; IT technology and business management. Therefore it is regarded as a convergence subject. I did a correlation analysis between management's performance of enterprise and importance of university curriculum on electronic commerce. The questionnaire includes demands of enterprise and e-business model on electronic commerce. The result of this research indicates a necessary of changing by correlation ratio. Based on this research result, I suggest extended curriculums for electronic commerce.

• Journal of Digital Convergence
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• v.10 no.1
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• pp.125-133
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• 2012

The volume of electronic banking service via smart phone is expected to increase dramatically under smart convergence environment. Under such circumstances, the effort to establish the mobile electronic banking culture which took a major step forward from the conventional electronic commerce method is essential. It is necessary to standardize the mobile payment infrastructure in order to resolve the initiative conflicts between financial institutions and newly launched non-financial institutions. Furthermore, a domestic and international strategy is required as the number of NFC technology based smart phone transaction business is increased. As various types of business enter the electronic commerce field, efforts to resolve the dissatisfaction of the customers are critical. Additionally, security is one of the significant issue due to the conversation process to open-type operating system. This study surveyed and analyzed the current domestic and foreign status, the problems in Korea, and suggested an effective counterplan and policy, which could be helpful in governments' preparation for electronic commerce policy.

• Proceedings of the Korean Society of Computer Information Conference
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• 2015.07a
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• pp.77-78
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• 2015

본 논문에서는 S/W 개발 보안 지침의 사례로서 SQL 삽입에 대하여 설명한다. SQL 삽입은 입력 데이터 검증 및 표현에서 S/W 취약점 유형의 하나이다. 본 논문에서는 SQL 삽입에서 취약점 설명, 취약점 개념도, 보안 대책, 그리고 코드 예제까지 설명하도록 한다.

• Journal of Digital Convergence
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• v.13 no.10
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• pp.9-17
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• 2015

China is the largest e-commerce market in the world. The Chinese online retail market is almost 40% larger than the US, and together these markets account for more than 55% of worldwide e-commerce. The Korea China FTA is likely to facilitate e-commerce activity between the two countries, as well as trade in the goods and services that enable e-commerce. Korean consumer goods can enjoy the benefits of the FTA because it has a competitive advantage in the Chinese market in terms of technology and quality. The purpose of this study is to examine legal issues of e-commerce chapters of the Korea China FTA and policy implications. Results of the study show that several implications based on the export vitalization of cross-border e-commerce of Korean products are offered. The Korean government needs to do the following: prepare for the subsequent negotiation of the e-commerce agreement, prepare for the classification issue of electronic transmissions, require mutual recognition of electronic authentication and electronic signatures, prepare for e-commerce dispute settlement mechanism and establish of strategies for the export vitalization of e-commerce.

• Convergence Security Journal
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• v.5 no.2
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• pp.29-36
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• 2005

The industrial structure of the Internet is changing from off-line to on-line. E-commerce on the Internet will be formed a big market by developing of network. E-commerce on the Internet is natural. And it will be increase in interest of many people. By the way, it must support to institutional and technical problem. First of all, we need user authentication technique. In this paper, we described about safe Electronic shopping mall construction and operation by three main categories. First is security solution method of E-commerce, Second is analyzing about various threats and vulnerability when is user authentication in Electronic shopping mall. Third is to propose countermeasures of that.

• Journal of Convergence for Information Technology
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• v.11 no.4
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• pp.35-45
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• 2021

The e-commerce industry using mobile or web is growing rapidly, and the emergence of various platform services is causing innovative changes in the e-commerce industry. This study aims to identify the attachment types of e-commerce users and to demonstrate the relationship between the PPerceived Usefulness, and Perceived Ease of Use by TAM. In order to empirically verify the research model of this study, a survey was conducted on ordinary people with experience using e-commerce and path analysis was conducted by using PLS to analyze its Internal consistency, Confirmatory factor analysis, Discriminant validity and Goodness-of-fit verification. As a result, a significant relationship between Perceived Stability, Perceived Usefulness, and Perceived Ease of Use was identified, could verify the association with the TAM and Acceptance Intention.

• Journal of Digital Convergence
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• v.10 no.3
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• pp.13-21
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• 2012

The main purpose of this study is to find out how perceived risk elements influence to customer's perceived value and repurchase intention in the electronic commerce environment. To achieve the goal, we set 6 sub-dimension - privacy risk, social risk, time lose risk, economic risk, psychological risk, and performance risk - based on comprehensive consideration of related studies, and established a research model included 2 factors such as perceived value and repurchase intention to measure performance in internet shopping malls. From 174 customers of the electronic commerce shopping malls survey data have been collected and analyzed based on the covariance structural model method. Firstly, four perceived risk characteristics of privacy risk, economic risk, psychological risk, and performance risk are significant effect on perceived value. Secondly, perceived value is very significantly related to repurchase intention in electronic commerce shopping malls. Consequently, we discussed the strategies to create perceived value and repurchase intention in electronic commerce environment. Also, we suggested the implications and further research directions.

• The Journal of Korea Institute of Information, Electronics, and Communication Technology
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• v.11 no.6
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• pp.678-683
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• 2018

This study deals with the analysis of a technology convergence of the IoT(Internet of Things) which is the key technology of the fourth industrial revolution. For this purpose, 77 patents with the Main Category CPC code G06Q50/10(Electronic Commerce Service) among the IoT patents filed after 2014 were analyzed. As a result of the Main-Sub Category analysis of CPC codes, the IoT has a strong relationship between "Electronic Commerce Service (G06Q50/10)" and G06Q(49 cases), H04L(40 cases), G08B(24 cases), G05B(21 cases), H04W(21 cases), H04N(16 cases), and so on. By using the methodology in this study, we can contribute the establishment of technology strategy and new value creation from the prediction of the possibility of the combination of technologies and to develop new patents among various new technologies.

• Convergence Security Journal
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• v.3 no.1
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• pp.7-22
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• 2003

The legal dispute of electronic commerce and computer crimes are increasing because the electronic services like e-government and e-commerce are now widely used. Computer Forensics becomes the method for recovery, preservation, analysis and report regarding digital evidence essential to resolve the legal dispute and computer crime. In this paper, the developmental process of Computer Forensics is discussed. It is intended to elicit constructive discussion regarding the domestic Computer Forensics. And this discussion will be of help to establish the secure e-business and e-government services in the field of the research, legal system and technical skill of domestic Computer Forensics.