• Title/Summary/Keyword: Economic Behavior

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The Effect of Behavior Attitude and Subjective Norms on Behavior Intention in Food Festival

  • Bok, Mi-Jung;Park, Na-Eun
    • Journal of the Korea Society of Computer and Information
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    • v.24 no.4
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    • pp.177-183
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    • 2019
  • The purpose of this study is to analyze the effect of behavior attitude and subjective norm on food festival behavior intention of married women living in Ulsan area. The data were analyed with PASW 18.0 using reliability analysis, frequency analysis, paired T-test, T-test, correlation analysis, one-way ANOVA and multiple regression analysis. The results were as follows. First, First, married women had a slightly higher passive behavior intention than aggressive behavior intentions on food festivals. Second, the more the experience of past food festivals, the higher the economic level, the higher the housewife's housewives, the higher the food festival behavior intention. Third, the behavioral intention of food festival increased with higher behavioral attitude and subjective norms. Fourth, subjective norms were the most influential variable for the behavioral intention of married women. Next, the behavior attitude for food festival was found.

The Effect of Corporate Social Responsibility on Corporate Image and Corporate Performance (기업의 사회적 책임활동이 기업 이미지 형성과 기업 성과에 미치는 영향에 관한 연구: 공유가치창출 인지정도에 따른 차이비교)

  • Lee, Don-Gon;Lee, Myung-Jin
    • Journal of Distribution Science
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    • v.12 no.9
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    • pp.101-112
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    • 2014
  • Purpose - Recently, although corporate social responsibility activities have been increasing in size, they do not have to achieve qualitative improvements and can be passive and cost consuming. Therefore, companies should make quantitative as well as qualitative improvements in their efforts in corporate social responsibility activities. In this study, the classification of social responsibility activities in a variety of studies was analyzed through a more specific path than in previous studies. Corporate behavior image, social behavior image, and corporate contributions image were analyzed through a more detailed analysis of performance. This study suggests that more detailed and concentrated social responsibility activities be pursued by forming companies. Research design, data, and methodology - The purpose of study is to gauge the corporate need for a more intensive, specific area of CSR activities. For this purpose, the sample of consumers that were targeted for CSR activities, recognized as 261 persons, have been investigated. Through a theoretical discussion on previous research, nine hypotheses were established on corporate image, the influence of corporate performance on CSR, and the CSV regulation effect. In order to test the hypothesis, a survey was conducted on 261 male and female consumers who were targeted for CSR, being persons in their 20s to 40s. PASW Statistics 18.0 and AMOS 18.0 were used for statistical analysis. Results - Corporate behavior image was formed through legal responsibility activities and economic responsibility activities. In addition to economic responsibilities, ethical responsibilities and environmental responsibilities were confirmed to have influence on social behavior image. Corporate social responsibility and philanthropic responsibility were confirmed to have influence on economic contribution image. Corporate image has positive effects on brand attitude, corporate reputation, and corporate competition. In addition, when CSV awareness is high, consumers perceive corporate image only through economic responsibility. However, when CSV awareness is low, economic responsibility as well as legal responsibility through charitable activities form the corporate image that influences the brand attitude and corporate reputation, as well as corporate competitiveness. It would appear that the area of corporate social responsibility needs more intensive management for corporate image and corporate competitive advantage. Conclusion - First, the findings of this study show that each CSR activity has a different effect on corporate image and thus, the corporate image influences corporate performance in distinct ways, depending on the CSR activity. This implies that reactive strategies should be tailored to the required image. Second, there is a difference in CSV awareness between groups. When the CSV awareness is low, we can confirm that legal responsibility activities have an especially significant effect on corporate image, implying that corporations should pursue their economic objectives within legal regulations and need to invest significant time and effort for this. This study has limited generalization potential because the result of the model fit has insufficient reference value. In future research, we need to approach various dimensions of corporate performance.

Consumer Perception of the Korean Economic Crisis in 1998: Impacts on Purchase Behaviors of Foreign Products (소비자의 경제위기의식과 애국심이 외제품 구매행동에 미치는 영향: 1998년 우리 나라 경제위기 상황을 중심으로)

  • 양지연;사공수연;박경애
    • Journal of the Korean Society of Clothing and Textiles
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    • v.25 no.2
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    • pp.228-236
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    • 2001
  • Economic crisis in Korea since December 1997 had tremendously affected consumer behavior. This study examined consumer perception of the economic crisis and investigated its impacts on consumer ethnocentrism and purchase behaviors of foreign products. Two product categories of clothing and cosmetics were selected fro empirical testing. Data were obtained from a questionnaire survey to female consumers in Korea during September 1998, and 468 responses were analyzed. The consumer perception of the economic crisis(PCEP) scale was developed for the study. Correlation and regression analyses revealed: 1) the positive relationship between PCEP and consumer ethnocentrism(ETHN); 2) the positive effects of attitude toward foreign products(ATTI) on actual purchase of foreign products since the economic crisis(PB) and on purchase intention of foreign products(PI) for both clothing and cosmetics; 3) the negative effect of ETHN on PI for both product categories; and 4) the negative effects of PCEP on PB and PI for clothing.

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Consume More for the Economy or Less for the Environment? Conflicts Between Economic and Environmental Remedies in Japan

  • Kim, Inkyoung;Unny-Law, Rohan
    • Analyses & Alternatives
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    • v.3 no.2
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    • pp.5-31
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    • 2019
  • How can we reconcile our aspirations for more economic growth or prosperity with the constraints of a finite planet? One of the high-income countries, Japan, makes us wonder if we can deal with two different challenges simultaneously: overcoming economic recession and solving environmental degradation. This study investigates the supply-side perspective which highlights the productive capacity and efficiency of the economy through economic lenses and the demand-side perspective which highlights the Japanese personal lifestyles through social lenses. This study aims to answer the question, if Japan's sustainable consumption behavior is counter to economic development whilst environmentally proactive. It finds that translating individual practices and cultures of sustainability into the macro- scopic economic growth path is key to a sustainable and healthy Japan.

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Mental Health of Elementary and Middle School Students, and Related Familial-Social Factors in Health Promoting School (건강증진학교에서 초등학교와 중학교 학생들의 정신건강 실태 및 관련된 가정-사회적 요인들)

  • Ahn, Dong-Hyun;Jung, Seung-Ah;Kim, Seok-Hyeon;Song, Wha-Jin;Lee, Mi-Soon
    • Journal of the Korean Society of School Health
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    • v.21 no.2
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    • pp.35-46
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    • 2008
  • Purpose: This study was a part of preliminary survey for establishing Korean HPS(Health Promoting School) model which was originally suggested by WHO. Methods: Three elementary and middle schools were sampled in urban and rural area across three level of social-economic status, and survey was conducted on one class in each grade by random selection. To measure mental health and social and familial factors, self-esteem scale, self-efficacy scale, depression scale, family cohesion scale, parent-child communication scale, adolescent's mental health and problem behavior questionnaire(AMPQ), and other question items about family status and economic level were conducted. Students' mental health level was compared by region, sex, grade, and other familial and economic factors. Results: Familial and social factors such as economical and educational level of parents, number of family members were different between rural and urban area. Also, students of rural area got lower scores at self-esteem, self-efficacy, but higher scores at extroverted problem behavior than their urban counterparts. In pre-school students, high grade students' self-esteem, and family cohesion scores were lower than low grade students. And sexual differences were found across problem behavior domain and region in middle school students. Especially, the students of single-parent family and lower economic family got insistently low scores at various mental health related scales. Conclusion: These results should be considered, when the HPS model is designed and applied in Korea.

Variation in Meal-skipping Rates of Korean Adolescents According to Socio-economic Status: Results of the Korea Youth Risk Behavior Web-based Survey

  • Hong, Seri;Bae, Hong Chul;Kim, Hyun Soo;Park, Eun-Cheol
    • Journal of Preventive Medicine and Public Health
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    • v.47 no.3
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    • pp.158-168
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    • 2014
  • Objectives: To identify and evaluate the trend of meal-skipping rates among Korean adolescents with their contributing causes and the influence of household income level on meal skipping. Methods: Using 2008, 2010, and 2012 data from the Korea Youth Risk Behavior Web-based Survey of 222 662 students, a cross-sectional study with subgroup analysis was performed. We calculated odds ratios for skipping each meal 5 or more times in a week by household socio-economic status using a multiple logistic regression model. The secular change in the meal-skipping rates by the students' family affluence scale was analyzed by comparing the meal-skipping students within each subgroup and odds ratios for the same event over time. Results: Through 2008 to 2012, most of the meal-skipping rates generally showed a continuous increase or were almost unchanged in both sexes, except for breakfast skipping in several subgroups. Students in low-income households not living with both parents had the highest meal-skipping rates and odds ratios for frequent meal skipping. In a time-series subgroup analysis, the overall odds ratios for the same event increased during 2008 to 2012, with a slight reduction in the gap between low and higher income levels with regard to meal skipping during 2010 to 2012. Conclusions: Household socio-economic status and several other factors had a significant influence on Korean adolescent meal-skipping rates. Although the gap in eating behavior associated with household socio-economic differences is currently decreasing, further study and appropriate interventions are needed.

Residential Crowding and Adoptation Behavior of the Urban Households (도시 가구의 주거 과밀 지각과 주거 적응 행동에 관한 연구)

  • 문숙재;이경희
    • Journal of Families and Better Life
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    • v.4 no.1
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    • pp.109-125
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    • 1986
  • In recent years, conoeptualizations of the residential crowding phenomena have developed form deterministic approaches to functionalistic ones which emphasize the interaction of environmental , social, and personal variables. The influences of each variables which are believed to mediate the crowding perception have been tested. This study examines the association of the influence of socio-demographic variables, residential setting and previous residential experience with the residential crowding. Futhermore, the residential adoptation behavior in response to the crowding phenomena is analyzed. The results of a survey are as follows; 1)The most important variables which influence residential crowding are the residential setting variables such as the floor space and the measure of persons per room. Also the household income and the family structure influence the residential crowding. No previous residential experience effects were found. 2)The residential adoptation behavior is influenced by sex, age and socio-economic status of the family. Female and the age group of 20s and 30s tend to prefer such alternatives as moving or residential alterations and additions. On the other hand, male and the age group of 40s and 50s tend to prefer staying without nay alternatives or structural family adoptation. The group of higher socio- economic status tend to show higher preference to moving and alterations, and the lower ones tend to stay or take the alternative of the structural family adoptation. Years of education and the family structure do not influence the residential adopation behavior.

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Methodology in Information Behavior Research of Minority Groups (소외집단에 대한 정보행태 연구의 방법론적 특성)

  • 이제환;이연옥;장덕현
    • Journal of Korean Library and Information Science Society
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    • v.35 no.2
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    • pp.273-295
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    • 2004
  • This study intends for providing a methodological foundation for information behavior research. To the end, we classify the 'Minority Groups' into two separate groups, ethnic minority and socio-economic minority. Then we reviewed the relevant literature with emphasis on analyzing the methodological characteristics. In details, our focus was on identifying the queries and variables of the collected major articles, and on introducing the methods used for data collection and interpretation in those articles.

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Effects of Price Attitude toward Apparel Products on Shopping Values and Consumption Behavior

  • Park, Eunhee;Lee, Sangjoo
    • Journal of Fashion Business
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    • v.16 no.6
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    • pp.109-126
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    • 2012
  • The purpose of this study was to examine the effect of price-attitude toward apparel products on shopping values and consumption behavior. The study was carried out in Deagu and Kyungbook area. Applying the convenience sampling, total 326 questionnaire were collected from university students who were randomly selected as participants. This study used frequency, factor analysis, reliability analysis, regression analysis, and t-test for data analysis. The finding are as follows. Price-attitude toward apparel products was categorized into information leading, price dignity, price discount, list price orientation, quality value and using coupons. Shopping tendency factors were found as pursuit of pleasure, pursuit of sociality, and pursuit of economic feasibility. Consumption behavior factors were categorized into impulsive buying, ostentatious consumption, utilization of internet information, possession of material and brand trust. Price-attitude toward apparel products had a significant effect on shopping values and consumption behavior. University students seemed to consider the value of money to be very important as well as economic feasibility. They utilized information from the internet to buy products with good quality and showed high usage level of coupons. And, university students who buy at a least price tried to show dignity with expensive brand products and they consider those brands express self-confidence.

Herding Behavior Model in Investment Decision on Emerging Markets: Experimental in Indonesia

  • RAHAYU, Sri;ROHMAN, Abdul;HARTO, Puji
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.1
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    • pp.53-59
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    • 2021
  • This research aims to examine the model of investor herding behavior in making investment decisions in the Indonesian capital market, which is influenced by social and information impacting on the value of the Book Value Per Share (BVPS). The latest stock market conditions show that most investors make the same error pattern in making investment decisions that result in losses. The experiment involves two independent variables, namely, information about BVPS and social influence. This study used a 2×2 factorial design laboratory experimental method. Data collection was carried out through treatment of a sample of 100 individual investors listed on the Indonesia Stock Exchange. Univariate Two-Way Analysis of Variance (ANOVA) statistical tool was used to test the independent variable on the dependent variable. Research results showed that the social influence originating from expert investors is more influential than the Book Value Per Share (BVPS) information on the behavior of herding investors in making investment decisions. These findings suggest that investors know their psychological factors, thereby increasing self-control and investment analysis skills. Further research can use psychological bias and other indicators of accounting relevant information such as Earning Per Share (EPS) to test herding behavior in investment decision making in the capital market.