• Journal of Korean Society for Quality Management
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• v.44 no.4
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• pp.883-895
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• 2016

Purpose: The demand for ordinary mail services supplied by 'Korea POST' is decreasing due to the opening of mail service market and the growth of alternative communication media such as e-mail and SNS. To overcome this situation it is urgent to introduce new services that can be able to appeal customers and to improve existing services. Methods: A field survey is conducted to corporate customers who send ordinary mails and individual customers who receive these mails, respectively. Quality attributes of ordinary mail services are classified by two-dimensional perspectives in terms of Kano model. Decision tree model is utilized for classifying the quality attributes. Comparative analyses are done whether there are perceived differences on each quality attributes between corporate customers and individual customers. Results: Quality attributes such as 'discount postal charges', 'sending small packages by simply dropping it into a mail box', 'sending a mail of any appearance', 'delivering a mail anywhere', and 'receiving a mail at a preferred time where a customer is located ' are classified differently according to some market segments, while most of the quality attributes are classified as attractive or one-dimensional. Conclusion: Decision tree model has been found to be most effective to classify quality attributes for each market segment especially when trying to classify quality attributes belonging to 'gray areas'. Based on the perceived differences on quality attributes among customers, strategic implications are suggested to obtain potential customers and to have competitive advantages.

• Proceedings of the PSK Conference
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• 2003.10b
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• pp.68.2-68.2
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• 2003

We performed this survey to hear Yeungnam University Graduates' opinion on the current curriculum for the purpose of creating an education system of “practically competent person” instead of simply “competent person”. Questionnaire was made up of 13 multiple-choice questions and 1 descriptive question by Curriculum Reform Task Force of Yeungnam University. The survey was administered to randomly chosen 50 graduates by e-mail on August 1, 2003 and was collected between August 1 and August 10, 2003 for the analysis of respondent’s reply. (omitted)

• Journal of the Korean Home Economics Association
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• v.42 no.7
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• pp.73-88
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• 2004

The purpose of this study was to understand how consumers perceive the costs of couponing by coupon types and to suggest ways in which coupons should be developed to contribute to consumers' welfare. Costs/benefits of coupons as the most close antecedent variable included the following 8 constructs: searching costs, clipping costs, storing costs, extra expenses, substitution costs, pressure of holding, uncomfortable feelings, and regrets. Since it was hypothesized that the cost of couponing differs by coupon type, four coupon-types were examined: homepage coupon, E-mail coupon, DM coupon, and newspaper/magazine coupon. Data for this research were collected through 732 responses to a self-administered survey of consumers who had used all four types of coupons requesting participation from members of Internet survey firm. The conclusions of this research can be summarized as follows: (1) Women preferred off-line coupons but men preferred on-line coupons. In addition, consumers in Seoul were more familiar and satisfied with on-line coupons than consumers in other regions. (2) Among constructs of costs, consumers perceived regrets, pressure of holding, and substitution costs highly. Differently from previous studies, consumers perceived searching costs and clipping costs to be less important than other costs. (3) Storing costs, pressure of holding, and uncomfortable feelings were higher in off-line coupons, whereas clipping costs, extra expenses, and substitution costs were higher in on-line coupons. (4) In general, most constructs of costs in using homepage and newspaper/magazine coupons were higher than those of E-mail and DM coupons. (5) Cost perception was negatively related to coupon satisfaction at coupon, except newspaper/magazine coupon which was the least satisfactory coupon, regardless of costs (6) Consumers were more satisfied with direct-distribution coupons such as E-mail and DM coupons than public-distribution coupons such as homepage and newspaper/magazine coupons.

• International Journal of Knowledge Content Development & Technology
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• v.9 no.2
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• pp.7-31
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• 2019

This study was conducted to investigate the awareness and utilization of the Internet resources and services for academic activities by the academic staff of tertiary institutions in Adamawa State. The researchers adopted a quantitative research method using cross-sectional survey design to collect data from the respondents. Multi-stage sampling techniques were used. Three hundred and thirty-three (333) copies of the questionnaire were administered to the respondents in the eight (8) sampled institutions and two hundred and ninety-two (292) respondents representing (87.6%) were returned and found useful. The data collected were analyzed using descriptive and inferential statistics by the use of SPSS version 20.0. The findings revealed that respondents were aware of all the Internet resources, (e-books, e-journals, and online databases), but regarding the Internet services, they were mostly aware of only the e-mail. The study further found that online database and e-mail as the most Internet resources and services utilized by the respondents. There are inverse and weak relationship between awareness and utilization of the Internet resources and services by the academic staff of tertiary institutions in Adamawa State. The study recommends increase awareness and use to other Internet resources such as the e-books and e-journal and Internet services, especially Usenet, Discussion group and Telnet by the management of the institutions through training, workshops/conferences for better academic activities.

• International Journal of Contents
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• v.9 no.1
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• pp.81-89
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• 2013

Police officers' job satisfaction has usually been measured by quantitative methods such as survey. This research is the first attempt to interview police officers in Korea to find how satisfied they are with their job. Based on e-mail interview with fourteen police officers in Korea, the study measured the multiple dimensions of job satisfaction including work condition, relationship with supervisors and colleagues, personnel management, pay and benefit, and discretion. The results suggested that police officers' attitude toward their job and motivation of becoming police officers may influence their job satisfaction. Other findings and policy implications are also discussed.

• KIEAE Journal
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• v.17 no.3
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• pp.45-50
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• 2017

Purpose: There have been more researches focused on eco-friendly construction practices in order to save energy consumed and these practices have been extensively applied for constructing buildings. However, researches on energy consumption saving and efficiency for hospital facilities have been still insufficient. This research aims to draw factors that affect energy efficiency of hospital buildings through literature reviews and perform an expert-survey using AHP(Analytical Hierarchy Process) method in order to analyze the importances and priorities of these energy efficient factors. Method: Using the AHP method, this paper suggests the importances and priorities of factors to affect energy efficiency in hospital buildings. The survey of experts at a architectural design and a construction management companies was conducted via e-mail and mail. Result: As a result, factors of window and door, insulation, ventilation, and natural lighting turned out relatively important as respectively 0.104, 0.102, 0.101, and 0.095 n the energy efficiency in hospital buildings, while factors of artificial lighting, geothermal, solar heat, and control did unimportant as 0.027, 0.033, 0.043, and 0.053.

• Journal of the Korean Institute of Landscape Architecture
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• v.21 no.4
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• pp.1-14
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• 1994

This study attempted to characterize conflict frames of environmental disputes by examining twelve actual wetland permitting cases in Ohio. The participants consisted of such interested parties as applicants, technical, legal or environmental consultants to applicants, U.S.Army Corps of Engineers, U.S.Environmental Protection Agency, U.S.Fish and Wildlife Service, Ohio Environmental Protection Agency, Ohio Department of Natural Resoures, local agencies, the environmental community, and citizens who have been involved of the permitting process. The purpose of this study is to provide empirical evidence of how different perceptual frames existed in the wetland conversion disputes, and to understand different environmental conflict frames that influenced disputants' perception relating to dispute resolution. The vehicles used to collect the necessary data were three survey instruments : Open-ended questionnaires, Likert-type questionnaires, and ranking questionnaires. Forty-three subjects were contacted for open fact-to-fact interviews, 53 subject for Kikert-type mail survey and 54 subjects for ranking instrument mail survey. Analyses of survey results revealed that six different types of frames were clearly identified from all the parties involved in Ohio wetland conversion disputes. It revealed that disputants had statistically significantly different levels of perception to the frames based on the participants' role (i.e. regulator, applicant, commentor), the number of involved parties in the process, processing time and the issuance of a permit. The findings also revealed that information sharing among disputants played a significant role in the process of froming and reframing. The alternative idea, building cooperation through negotiation, was proposed to provide new insight into the resolution of the dispute.

• Journal of the Korean Society of Clothing and Textiles
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• v.25 no.7
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• pp.1258-1269
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• 2001

The purpose of this study was to investigate the dimensions of fashion lifestyle, to examine the relationship between fashion lifestyle and internet advertising effect, and to identify the moderating effect of fashion lifestyle on the relationship between advertising types and advertising effects. Using dependent variables as internet advertising effects(i.e., attitude to advertising, attitude to product, attitude to brand), advertising types (i.e., banner, website e-mail types) and fashion lifestyle were used as independent variables. For the study, a sample of 152 apparel consumers participated in this survey research. The survey of design with a questionnaire was employed. Three types of fashion advertisement were included as banner type, website type, and e-mail type. For each type, two samples were included for the study. Questionnaire was developed with the html language and data collection was done through the internet on October 2000. For data analysis, descriptive statistics(i. e., frequency, percent), factor analysis, reliability analysis, linear regression and ANOVA were used. First, fashion lifestyle was classified with the seven dimensions: personality seeking group, planning purchase group, fashion leader group, fashion information seeking group, media preference group, commonness/traditional group, fashion follower group. Second, fashion lifestyle had signification effects on advertising effects. In the group of fashion lifestyle, fashion Information seeking group and planning purchase group were found to influence on the attitude toward advertising, and planning purchase type was influenced to attitude toward brand and attitude toward product. Third, main effects of fashion lifestyle were found to be significant. The correlation and interaction effects of fashion lifestyle and internet advertisement types were not significant.

• Journal of The Korean Association For Science Education
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• v.31 no.6
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• pp.848-863
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• 2011

The purpose of this study is to explore how high school physics teachers perceive and understand fundamental physical constants as well as how they explain them and what methods they currently use in class. This study developed a questionnaire survey to recognize physics teachers' level of understanding of fundamental physical constants, which were measured by many scientists and contributed the to generation and improvement of scientific theories. Those questionnaire surveys were conducted among 130 high school physics teachers in Seoul, Gyeonggi, and Incheon. Among them, 124 participated in the survey and six were interviewed. The content of the survey consists of three parts: (i) basic questions about teachers, (ii) questions to measure the teachers' understanding of fundamental physical constants, and (iii) questions about the educational use of fundamental physical constants. The survey was distributed via e-mail, and respondents submitted their responses via e-mail as well. Semi-structured interviews were conducted for 30 minutes each, and all interviews were recorded, transcribed and analyzed twice.

• Research in Community and Public Health Nursing
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• v.18 no.2
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• pp.301-309
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• 2007

Purpose: Based on the results of a survey on college freshmen's smoking this study examined the application of smoking cessation programs. Methods: The opinions of 89 smokers who were college freshmen were investigated and analyzed using a survey questionnaire. Results: Among the survey respondents, the largest percentage (47.2%) replied 'little satisfied' to the question on the with campus life. Of the participants, 57.3% considered that their health state was bad because of smoking. As to motives for smoking, 'curiosity' was most frequent. Smokers had more smoking friends than nonsmoking ones. The 82% of the smokers had experience in stopping smoking. Among smoking cessation methods, the self overcoming was most frequent(50.6%). During the survey, 28 smokers applied for the cessation program and they favored e-mails for information. E-mails were sent to them once in a week for 6 weeks and short messages were sent to their cell phone in order to encourage them to read the e-mails. Conclusions: To encourage and maintain smoking cessation, it is recommended to have a personalized or small group program. More researches are needed to execute the program and evaluate results. Colleges need to have an innovative approach on smoking prevention and cessation services.