• 한국간호교육학회지
• /
• 제25권1호
• /
• pp.27-37
• /
• 2019

Purpose: The purpose of this study was to investigate the factors influencing intentions regarding blood donation among nursing university students. Methods: We collected data from 165 nursing students at a university in D city via a self-administered questionnaire from May 28 to May 30, 2018. Results: Intentions of blood donation had significant positive correlations with blood donation motivation (r=.52, p<.001). Also, blood donation motivation had significant positive correlations with self-identity (r=.27, p=.013). A regression analysis showed that factors affecting intention of blood donation were intrinsic motivation for blood donation (${\beta}=.30$, p=.028), and extrinsic motivation for blood donation (${\beta}=.32$, p=.013). These factors explained 25% of intentions of blood donation (F=8.06, p<.001). Conclusion: Therefore, motivation and self-identity should be considered when developing blood donation programs for nursing college students.

• 근관절건강학회지
• /
• 제24권2호
• /
• pp.101-109
• /
• 2017

Purpose: The purpose of this study was to identify factors influencing in intention and execution of blood donation among nursing college students. Methods: A total of 241 nursing students in D city participated in this cross-sectional study. Participants completed a questionnaire regarding intention, execution, knowledge, and motivation of and attitude toward blood donation. Data were analyzed with t-tests, $x^2$ test, Pearson correlation coefficients, and linear and logistic regression. Results: There were significant correlations among intention and motivation of blood donation attitudes toward donation, and altruism. The results of regression analyses, intention of blood donation ($R^2=.14$) was significantly associated with motivation. In addition, execution of blood donation was significantly associated with knowledge (Odds Ratio [OR]=2.24, 95% CI 1.13~4.44, p=.021), motivation (OR=2.25, 95% CI 1.03~4.88, p=.041), and intention (OR=2.41, 95% CI 1.20~4.84, p=.013) of blood donation. Conclusion: Therefore, the knowledge, motivation, and intention of blood donation should be considered to encourage blood donation programs for college students.

• 디지털융복합연구
• /
• 제16권6호
• /
• pp.19-25
• /
• 2018

본 연구는 청소년들의 자아존중감과 기부태도 사이에서 기부동기의 매개효과를 파악하는 데 연구의 목적을 두었다. 이를 위하여 충청남도 서북부 지역 4개 시, 군에서 청소년 879명을 대상으로 하여 설문조사를 실시하였다. 연구 분석은 일반적 특성에 따른 기부태도의 차이검정, 주요변인 간의 상관분석, 매개효과를 파악하기 위한 위계적 회귀분석을 실시하였고 Sobel test로 검증하였다. 주요한 연구결과는 다음과 같다. 첫째, 기부태도는 성별과 학교급 및 종교에 따라 차이를 보였다. 둘째, 상관분석 결과 자아존중감과 기부동기 및 기부태도는 정적 상관관계를 나타내었다. 셋째, 회귀분석 결과 자아존중감과 기부태도 사이에서 내재적 기부동기와 외재적 기부동기 모두 부분매개하였다. 끝으로 청소년들의 기부태도와 기부행위를 높이기 위한 정책적 방안을 논의하였다.

• 융합정보논문지
• /
• 제10권11호
• /
• pp.232-239
• /
• 2020

본 연구의 목적은 대학생의 헌혈참여 동기에 영향을 미치는 요인을 파악하기 위해 실시되었다. 연구대상자는 일 지역의 대학생 200명으로 하였으며, 자료수집은 자가보고 설문지를 활용하였다. 자료분석은 빈도, 백분율, 평균, 표준편차, 독립표본 T검정, 일원배치 분산분석(One way ANOVA), 피어슨의 상관계수(Pearson Correlation Coefficient), 다중회귀분석(Multiple Regression Analysis)을 사용하였다. 연구결과 대상자의 헌혈참여 동기에 영향을 미치는 요인은 헌혈에 대한 태도, 향후 헌혈참여 계획, 지각된 건강상태, 이타성, 헌혈경험 횟수의 순으로 유의하게 나타났다. 본 연구결과는 대학생의 헌혈참여 동기를 높이기 위한 교육프로그램 개발에 기초자료로 활용될 수 있을 것이다. 또한 대학생의 헌혈에 대한 태도, 이타성 및 건강상태를 높여 줄 수 있는 전략 개발이 필요함을 시사한다.

• 지식경영연구
• /
• 제20권3호
• /
• pp.173-193
• /
• 2019

Reward-based crowdfunding is a funding platform that allows funds to be raised to early operators who have lack of funds, and is seen as an outstanding infrastructure that is going to lead the fourth industrial revolution in that it is a field of realization of new technologies and creative ideas by start-ups. Reward-based crowdfunding has grown in line with the trend of the fourth industrial revolution, and funding success cases are taking place in various industries that culture/art to technology/IT, including as a new means of knowledge management in a rapidly changing industrial environment. The study focused on the fact that consumer's donation purposes may also vary depending on the category of projects classified as reward-based crowdfunding. Because consumer payment decisions and motivation of consumer purchasing behavior are classified according to the purpose of purchase, the previous papers that the goal gradient effect that the main motivation of consumer donation for reward-based crowdfunding introduced vary depending on project category of utilitarian and hedonic. In this study, consumer's daily donation data is collected by Indiegogo which is a leading reward-based crowdfunding company using web-crawling and the model was defined as propensity score matching (PSM) and random effect model. The results showed that the goal gradient effect occurred in utilitarian project category, but no goal gradient effect for the hedonic project category. Furthermore, this paper developed the study of motivation of consumer donation and contributes theoretical foundation by the results consumer donation may vary depending on the project category; also, this paper has implications for an effective marketing strategy depending on the project category leaves real meaning to the projector.

• 보건의료산업학회지
• /
• 제3권1호
• /
• pp.66-77
• /
• 2009

This study was carried out to find out the of attitude and knowledge to blood donors in college and University students to provide basic data necessary for managing current blood donation system. The data were collected from 844 students from september 8 to 21, 2008 by using a self-administered questionnaire. The results were as follows: The major demographic characteristics were female 55.8% and the age group of 20-24s 60.5%, no religion 43.5%, blood type A 34.8% and so on. The major motivation for blood donation were to obtain a blood donation certificate to knowing necessary to blood donation 27.1%, take a voluntary service scored and souvenir 18.7%, and worthwhile and pride 9.9%. The experience the blood donation was 53.8%(male 69.2%, female 41.6%) of participants. Students who had more knowledge and desirable attitude about blood donation experienced more blood donations. It is important to clarify factors affecting blood donation practice and to encourage the public education and campaign which enable public has accurate knowledge and positive attitude about blood donation.

• 산경연구논집
• /
• 제11권3호
• /
• pp.19-28
• /
• 2020

Purpose: As nonprofit organizations have made strides in international development, ensuring financial resources has become pivotal to determine what nonprofits strive for and how they perform with the budget generated without efforts for profit-making. The purpose of this research aims to investigate the determinants of donation intention that are affected by television fundraising campaigns in order to improve financial sustainability. This study applied the effects of emotional sympathy, economic value, accountability, relevance, and sustainability on donation intention. Research design, data, and methodology: This study collected data via an online survey by classifying respondents based on donation experiences and applied statistical analyses such as factor analysis, regression, and ANOVA. This study selected television fundraising campaigns aligned with criteria of the Sustainable Development Goals (SDGs). Results: The results of this study showed that emotional sympathy was a dominant variable regardless of previous donation experiences, while economic value was significant for inexperienced donors. Conclusions: The results provide implications to nonprofit organizations for fundraising as to what aspects need to be addressed in order to draw donors' motivation for giving behavior. Given efforts for successful implementation of development agenda, it is fundamental to establish financial sustainability of nonprofit organizations and build up public awareness.

• 대한간호학회지
• /
• 제25권2호
• /
• pp.222-243
• /
• 1995

The purpose of this study was to present basic data in the nursing practice for the management of living kidney donor by understanding the nature and meaning of kidney donors, experiences. The research subjects were 11 living kidney donors who had donated from Mar 1991 to Feb. 1994 and discharged from the 3 hospitals in Pusan. Data has been collected by Intensive interview with donors. The data analysis has made by phenomenological method of Van Kaam for understanding the phenomenon and meaning of their experiences. The experiences of kidney donors were analyzed into the 4 situations, that is,'motivation of kidney donor', 'decision time to make kidney donation', 'pre-opperation','after donation'. The descriptive expression and common elements were drawn from original data of each situation on the basis of subjects' own words. From each situation, the com-mon elements of kidney donors' experiences were integrated, summarized and described as follows 1. Motivation of kidney donation They wanted to donate their kidney because of empathy of pain on the groung of love to the recipient and with exppectation of successful kidney transplant or as a solution of economic difficulty. 2. Experiences in deciding to make kidney do-nation In deciding to make kidney donation, donors had love toward the recipients. But they experienced conflict too. 3. Experiences before being operated on donated kidney In experiences from deciding to make kidney do nation to preoperation, donors had love toward the recipients. But they also felt anxiety or dissatisfaction. Therefore, they controlled their mind by their faith, support of medical staff or support of society. And they experienced regret for the sociological cognition or financial apprehension. 4. Experiences after kidney donation After kidney donation, donors experienced satis-faction and accompplishment in spite of mental and physical discomfortness, while they felt sense of loss / disappointment, repentance, regret, and apprehension of progress toward their condition. Thus, kidney donors donated their kidney on the ground of empathy and love to the recipient and with expectation of successful kidney transplant. But during the process of kidney donation, they ex perienced conflict, love, anxiety, regret, apprehension of economy. And after donation, they felt sense of satisfaction and accomplishment, while they felt sense of discomfortness, loss / disappointment, re-gret, repentance, or apprehension of progress toward their condition. This result contribute to nurses' role not only for the management of living kidney donors but also for the management of cadaver donors' family.

• 한국게임학회 논문지
• /
• 제19권5호
• /
• pp.151-164
• /
• 2019

본 연구에서는 개인의 소액 기부를 증진시키기 위한 기부 캠페인 전략으로 비주얼 노벨 게임을 개발하고, 그 효과를 검증하고자 했다. 연구 1은 독거노인을 대상으로 하는 비주얼 노벨 게임을 개발하였고, 연구 2에서는 게임이 기부 의도 및 기부 의도에 선행하는 정서인 개인적 고통과 공감적 염려에 미치는 효과를 검증하였다. 분석 결과, 게임은 효과적으로 각 정서와 기부 의도를 증진시키는 것으로 나타났다. 또한 공감적 염려는 비주얼 노벨 게임과 기부 의도 사이에서 완전매개 효과를 가지는 것으로 나타났는데, 이는 비주얼 노벨 게임이 사용자의 이타적 동기를 자극하여 기부행동을 증진시킬 수 있는 효과적인 도구가 될 가능성을 시사한다.

• 한국간호교육학회지
• /
• 제12권1호
• /
• pp.70-77
• /
• 2006

Purpose: This study was to identify the important factors for predicting blood donation behavior of medical & nursing college students. Methods: To analyze these issues using logistic regression, we collected data from 230 nursing & medical students of D University in B city by using the self-administered questionnaire from December 12 to December 21, 2004. Knowledge for blood donation was measured by the questionnaire developed by Koo(1982), self efficacy was assessed by General Self Efficacy Scale (Sherer & Maddux, 1982), and altruistic attitude was measured by Altruistic motivation & Responsibility Scale(Jo, 1996). The collected data were analyzed by t-test, Chi -square, and logistic regression by using SPSS/Win 11.0 version. Results: As results of logistic regression analysis, factors which showed significance for predicting blood donation behavior were the perceived health status, family member's experience for the blood donation, religion and gender. Conclusion: It is necessary to improve the perceived health status of college students and to conduct a campaign for blood donation around college students whose family members have had the experience of blood donation in order to increase the rate of blood donation in medical and nursing college students.