• 제목/요약/키워드: Distribution distance

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The Impact of Cultural Similarity on the International Distribution Management

  • Zhang, Jun;Lee, Hoonyoung
    • 유통과학연구
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    • 제15권12호
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    • pp.21-30
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    • 2017
  • Purpose - This research approaches to the new niche market of medical tourism to investigate how factors of cultural similarity influence the international distribution management. This study also estimates the interaction effects of distribution channel on the relationships of facility attributes and customers' destination choice behavior. Research design, data, and methodology - We collected the sample of 881 potential customers from the more economically developed regions in China. Regression analysis is used to confirm the relationships in the research model. Results - The result shows that cultural similarity plays an important moderating role in the relationships of facility attributes and destination choice intention. For instance, power distance and masculinity interact with the distribution facility characteristics of medical quality and reputation to influence customers' selection of the destination country. Individualism, powder distance, and masculinity play moderating roles when social environment affects destination choice intention. Especially, all the elements of cultural similarity moderate the relationships between travel cost and destination choice intention. This research also proves that depending on distribution channel, determinants of distribution facility are the critical predictors of intention to select the medical service outside of China. Conclusions - The study enables managers to develop the more effective strategies reflecting the interaction effects of cultural similarity and distribution channel on customers' decision-making process.

단거리 조사 시 넓은 면적에 균일한 조명도를 가지는 비대칭 조명 광학계 설계 연구 (Study on the Design of Asymmetric Lighting with Uniform Illumination Over a Large Area at Short Distance)

  • 강동화;정미숙
    • 한국광학회지
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    • 제31권4호
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    • pp.183-190
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    • 2020
  • 본 논문에서는 넓은 조사 면적에 단거리 조사시에도 균일한 조명도 분포를 가지도록 하는 비대칭 배광의 조명 광학계에 대한 연구를 진행하였다. 단거리에 설치되는 조명의 경우 조사 거리가 짧기 때문에 충분한 배광 분포 형성이 되지 못해 조명의 균일도를 만족하기 어렵다. 또한 시인성을 위해 조명기기가 기울어져 설치되기 때문에 비대칭 배광의 조명 설계가 요구된다. 이러한 문제점을 해결하기 위해 비대칭 배광을 가지는 조명 광학계 설계를 통해 근거리 조사 시에도 대상 표면에 균일한 조명도를 얻을 수 있었으며, 이를 근거리 조명 중 하나인 라이선스 램프에 적용하여 법규 기준을 만족하는 것을 확인하였다.

누적 주행거리에 따른 플러그인 하이브리드 자동차의 연비 특성 연구 (Study on Fuel Economy Characteristics of Plug-In Hybrid Electric Vehicle by Cumulative Distance)

  • 박진성;임재혁;김기호;이정민
    • 한국수소및신에너지학회논문집
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    • 제29권6호
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    • pp.661-667
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    • 2018
  • Electric vehicles are taken a long time to charge and are restricted driving where charging infrastructure was not sufficiently constructed. The vehicle developed to solve these problems is a plug-in hybrid vehicle. It is possible to drive a certain distance by using electric motor and when the battery runs out, it operate the engine. Plug-in hybrid vehicle have a complicated structure and a lot of parts comparing a general vehicle because the electric parts and the internal combustion engine are installed together. Therefore, as the aging (mileage) of the plug-in hybrid vehicle, the influence which change of fuel consumption is expected to be larger than a general vehicle, but an experimental data are lacking. In this paper, we cumulate a mileage of the plug-in hybrid vehicle about 15,000 km and measured the fuel economy when the cumulated distance reached within 160 km, 6,500 km, 15,000 km respectively, by using domestic public test method. For measuring fuel economy of the vehicle, CD mode (driving distance on a single charge) which use only motor and the CS mode which operate motor and combustion engine were measured respectively. As a result, the fuel economy slightly increased at cumulated mileage of 6,500 km compared to the 160 km and the fuel economy of 15,000 km was similar to 160 km.

The identity distinction of the moving objects using distance among hue normalization levels

  • Shin, Chang-hoon;Kim, Yun-ho;Lee, Joo-shin
    • 한국정보통신학회:학술대회논문집
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    • 한국해양정보통신학회 2004년도 춘계종합학술대회
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    • pp.591-594
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    • 2004
  • In this paper, The identity distinction of the moving objects using distance among hue normalization levels was proposed. Moving objects are detected by using difference image method and integral projection method to background image and objects image only with hue area. Hue information of the detected moving area are normalized by 24 levels from 0$^{\circ}$ to 360$^{\circ}$. A distance in between normalized levels with a hue distribution chart of the normalized moving objects is used for the identity distinction feature parameters of the moving objects. To examine proposed method in this paper, image of moving cars are obtained by setting up three cameras at different places every 1 km on outer motorway. The simulation results of identity distinction show that it is possible to distinct the identity a distance in between normalization levels of a hue distribution chart without background.

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고차원 데이터에서 랜드마크를 이용한 거리 기반 이상치 탐지 방법 (A Distance-based Outlier Detection Method using Landmarks in High Dimensional Data)

  • 박정희
    • 한국멀티미디어학회논문지
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    • 제24권9호
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    • pp.1242-1250
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    • 2021
  • Detection of outliers deviating normal data distribution in high dimensional data is an important technique in many application areas. In this paper, a distance-based outlier detection method using landmarks in high dimensional data is proposed. Given normal training data, the k-means clustering method is applied for the training data in order to extract the centers of the clusters as landmarks which represent normal data distribution. For a test data sample, the distance to the nearest landmark gives the outlier score. In the experiments using high dimensional data such as images and documents, it was shown that the proposed method based on the landmarks of one-tenth of training data can give the comparable outlier detection performance while reducing the time complexity greatly in the testing stage.

소형 과수방제기 살포입자의 부착량 분포 (Spray Deposit Distribution of a Small Orchard Sprayer)

  • 구영모
    • Journal of Biosystems Engineering
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    • 제32권3호
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    • pp.145-152
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    • 2007
  • Uniformity of spray deposit is one of the important factors in spray performance affecting efficacy of pest management. Distributions of spray deposit on artificial targets were measured and analyzed to enhance the efficiency of spray application. The research was studied to understand the deposition characteristics of spray droplets and to determine the optimum conditions of chemical application. The deposit and its pattern by the lower fan speed was more uniform and higher than that by the higher fan speed. The upward blasting distance was limited within 3 m, but the limit to the ground level was expanded the distance more than 3.5 m because of the accumulated droplets. When the fan speed was higher at the distance of 2.5 m, deposit reached to maximum. When the distance increased, deposit was getting lower. At the both fan speeds, the deposit was concentrated below $30^{\circ}$ because of the gravitation and the resistance of wind. This research can be useful in designing an orchard sprayer and its operation for various tree canopies. To achieve a uniform distribution of deposit using the air-blast type orchard sprayer, the application rate from the middle boom should be increased as the air velocity to the upward increased. The spray rate to the side boom should be limited in a minimal level.

SHD Digital Cinema Distribution over a Fast Long-Distance Network

  • Takahiro Yamaguchi;Daisuke Shirai;Mitsuru Nomura;Kazuhiro Shirakawa;Tatsuya Fujii;Tetsuro Fujii;Kim, io-Oguchi
    • 방송공학회논문지
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    • 제9권2호
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    • pp.119-130
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    • 2004
  • We have developed a prototype super-high-definition (SHD) digital cinema distribution system that can store, transmit, and display eight-million-pixel motion pictures that have the image quality of a 35-mm film movie. The system contains a movie server, a real-time decoder, and an SHB projector. Using a Gigabit Ethernet link and TCP/IP, the server transmits JPEG2000 compressed motion picture data streams to the decoder at transmission speeds as high as 300 Mbps. The received data streams are decompressed by the decoder, and then projected onto a screen via the projector. By using an enlarged TCP window, multiple TCP streams, and a shaping function to control the data transmission quantity, we achieved real-time streaming of SHD movie data at about 300 Mbps between Chicago and Los Angeles, a distance of more than 3000 km. We also improved the decoder performance to show movies with Image qualities of 450 Mbps or higher. Since UDP is more suitable than TCP for fast long-distance streaming, we have developed an SHD digital cinema UDP relay system, in which UDP is used for transmission over a fast long-distance network. By using four pairs of server-side-proxy and decoder-side-proxy, 450-Mbps movie data streams could be transmitted.

과수방제기 살포입자의 도포율 분포특성 (Coverage Distribution of Blasted Droplets by an Orchard Sprayer)

  • 구영모;김상헌;신범수
    • Journal of Biosystems Engineering
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    • 제26권4호
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    • pp.355-362
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    • 2001
  • Uniform application of agri-chemicals will improve orchard pest management. An air-blast(orchard) sprayer designed for vineyards has been used: however, few research on the uniformity and coverage of the sprays has been reported. Distributions of spray coverage were measured with artificial targets and analyzed to enhance the efficiency of spray application. A structure was built to place water sensitive papers, sampling spray droplets blasted from the orchard sprayer. The sampling cards were collected from five directions at three distances (2.5, 3.0 and 3.5m) for two fan speeds (2,075 and 3,031 rpm), and analyzed using an image analysis system. The distribution of the coverage percent area did not follow the wind velocity pattern. The coverage by the low fan speed was more uniform and higher than that by the higher fan speed. The coverage percent area decreased with an increase of distance. The distribution of droplet density was similar to that of coverage. However, the coverage contribution by smaller droplets became more significant as the distance increased. The upward blasting distance was limited within 3m, but the limit to the ground level was expanded the distance more than 3.5m because of the concentrated droplets.

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심리적거리가 지각된 위험과 성과에 미치는 영향 (The Effect of Perceived Risks and Performance regarding Psychic Distance)

  • 황화철
    • 유통과학연구
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    • 제7권2호
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    • pp.63-87
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    • 2009
  • 본 연구는 소비자 관점에서 심리적 거리가 소비자의 제품지각 및 구매의도와 같은 지각된 위험에 어떠한 영향을 주는가를 고찰하고 있다. 기존의 연구들이 간과하고 있는 심리적 거리의 새로운 차원을 규명하고 심리적 거리의 개념을 재정립하고 있다. 또한 심리적 거리를 측정하여 심리적 거리의 새로운 차원을 규명하고 이론적 틀을 정립하였으며 심리적 거리가 소비자들의 지각된 위험과 성과에 어떠한 관련성을 가지는가를 검증하고 있다. 주로 조직 간의 연구가 주류를 이루고 있는 기존의 연구들과 관점을 달리하여 소비자 관점에서의 심리적 거리가 소비자들의 지각된 위험과 성과에 어떠한 관련성을 가지는가를 규명한다. 본 연구를 통해 밝혀진 결과는 첫째, 심리적 거리의 존재에 대한 몇몇 연구자들의 회의적인 견해와는 달리 국제마케팅활동에서 심리적 거리는 소비자 행동에서 외재적 단서로 여전히 존재하고 있다는 것이다. 둘째, 심리적 거리의 새로운 영향요인이 도출되었다. 문화와 심리적 거리는 형성되는 방법에 있어서는 동질적인 요소를 내포하고 있으나 심리적 거리는 문화의 변동성뿐만 아니라 다른 영향요인들에 의해 훨씬 더 복잡하게 형성되는 것으로 문화는 심리적 거리를 형성하는 데 영향을 줄 수 있는 영향요인이지 심리적 거리를 측정하는 측정변수로는 부족하다는 것이다. 셋째, 심리적 거리가 소비자의 구매행동에도 직접적인 영향을 줄 수 있다는 것이다. 넷째, 소비자들의 구매의도를 증가시키기 위해서는 제품에 대한 태도뿐만 아니라 소비자들이 제품을 구매할 때 느끼는 심리적 불안감이 중요한 요인으로 작용한다는 사실이 검증되었다.

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The Role of CSR Proximity and Psychological Distance as a Marketing Strategy

  • Kim, Dong-Tae;Kim, Moon-Seop;Ahn, Sung-Sook
    • 유통과학연구
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    • 제15권9호
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    • pp.75-83
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    • 2017
  • Purpose - This study aims to find ways to have CSR efforts lead to a purchase decision. For this purpose, this research examines the influence of the perceived CSR proximity on the purchase intention and studies the moderating role of psychological distance. Research design, data, and methodology - A total of 185 undergraduate students from a university in Korea were recruited and were randomly assigned to the conditions of a 2 (CSR proximity: close vs. far) × 2 (temporal distance: near vs. distant) × 2 (information type: concrete vs. abstract) between-subjects design. ANOVA was conducted to test the hypotheses. Results - When consumers construe a purchase decision at a high level via the far psychological distance, a firm's CSR efforts are considered important for the purchase decision. Conversely, when consumers construe a purchase decision at a low level via the near psychological distance, a firm's CSR efforts are not considered for the purchase decision. Conclusions - This research demonstrates that people have a greater intention to purchase products from a firm whose CSR proximity is perceived as being close rather than far. Furthermore, this study shows that the psychological distance moderates the effect of CSR proximity on the purchase intention.