• Journal of the Society of Cosmetic Scientists of Korea
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• v.30 no.4 s.48
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• pp.561-570
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• 2004

The purpose of this research is to examine the level of understanding, current management and degree of satisfaction about 'Cosmeceuticals' among pharmacists running pharmacists. Using this research as a foundation, pharmacies are able to prepare an implementation plan for the marketing of 'Cosmeceuticais'. The level of understanding among pharmacists surveyed was found to be rather low as yet, and it will be necessary to increase their specialized knowledge. Through this analysis of current conditions, several means for pharmacies to implement marketing of 'Cosmeceuticals' are evident. These include expanding the definition of 'Cosmeceuticals' reforming the system for inspecting 'Cosmeceuticals', developing and distributing various specialized 'Cosmeceuticals', initiating training for increasing the level of specialized knowledge of pharmacists, developing public information by corporations and consumer networks, driving coordinated marketing with medical associations, linking marketing with health foods, ensuring display space at pharmacies, and offering knowledgeable consultations and detailed information about the products. This research is significant in that it shows that a plan reforming pharmacy management, which is affected by the environment in pharmacies such as the separation of pharmacies from medical practices, should include the an increase in marketing for 'Cosmeceuticals'. This research will be of great usefulness in forming a foundation for the sales strategy and manufacturing of 'Cosmeceuticals' by pharmacists, for the training of distributors about 'Cosmeceuticals', and for developing a distribution strategy.

• Journal of Cadastre & Land InformatiX
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• v.48 no.1
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• pp.169-186
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• 2018

The social influence of the elderly population will accelerate in a rapidly aging society. The purpose of this study is to establish a methodology for extracting vulnerable districts of the welfare of the aged through machine learning(ML), artificial neural network(ANN) and geospatial analysis. In order to establish the direction of analysis, this progressed after an interview with volunteers who over 65-year old people, public officer and the manager of the aged welfare facility. The indicators are the geographic distance capacity, elderly welfare enjoyment, officially assessed land price and mobile communication based on old people activities where 500 m vector areal unit within 15 minutes in Yongin-city, Gyeonggi-do. As a result, the prediction accuracy of 83.2% in the support vector machine(SVM) of ML using the RBF kernel algorithm was obtained in simulation. Furthermore, the correlation result(0.63) was derived from ANN using backpropagation algorithm. A geographically weighted regression(GWR) was also performed to analyze spatial autocorrelation within variables. As a result of this analysis, the coefficient of determination was 70.1%, which showed good explanatory power. Moran's I and Getis-Ord Gi coefficients are analyzed to investigate spatially outlier as well as distribution patterns. This study can be used to solve the welfare imbalance of the aged considering the local conditions of the government recently.

• Korean journal of communication and information
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• v.42
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• pp.168-204
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• 2008

According to the spiral of silence theory, perception of opinion climates influences willingness to express one's opinion. This study examines the relationship between opinion perception and opinion expression in different regions and issues. The results show that one's opinion and the intensity of opinion affect the expression of opinion about national and regional issues in Busan and Gwangju. People who perceive their opinions as majority are more willing to express theirs about national and regional issues in Gwangju, but not in Busan. Regression analyses show that perceived public opinion does not predict the expression of opinion in both cities. People who perceive their opinions more favorable about regional issue have lower intention to express their opinions than people who perceive their opinions same as others'. In summary, one's opinion and perception bias about controversial issues are important variables influencing expression of opinion, and the influence of perceived public opinion on opinion expression varies in different regions with different distribution of public opinion. This study found 'new hardcores' who perceive their own opinion as minor but more valuable and have the intention to speak out in places more difficult to express.

• Korean journal of communication and information
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• v.81
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• pp.75-121
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• 2017

Maeul Community Media is community media practice that media education combine with community activism based on the region. Maeul Community Media appeared with Seoul city's supporting policy in 2012 and is now enlarging on a national scale beyond Seoul. This study is aimed at understanding and investigating Maeul Community Media activists' practice process by using a grouned theory approach. In-depth interviews were carried out of study participants who worked on as activists based on visual and radio field since 2012. By open coding based on grounded theory, 16 categories and 59 subcategories were discovered. The outcome of axial coding showed the centeral phenomena that can be called 'sustainable desire for Maeul Community Media act'. On the condition of the instability of public support and the absence of a village channel, the strategic practices were discovered, which are diversification of participants recruitment and modes of participation, invention of space-media, seeking multilateral distribution methodologies and the collective action plans of networks to stabilize the management and to empower Maeul Community Media networks. As a result, Maeul Community Media and civil society were networked by discovering and agenda-setting pending issues. And we could find that the desire and expectation for the role as a village's public sphere were enlarging.

• Journal of the Korean Association of Geographic Information Studies
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• v.19 no.1
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• pp.1-11
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• 2016

Climate change is the issue that attracts the most attention in the field of environment, as well as the most challenging task faced by the human race. There are various ways to resolve this issue. South Korea has established the primary and secondary national climate change adaptation plans at the national level, and is making it compulsory for each local government (lower and municipal-level) to establish climate change adaptation plans. Climate change vulnerability assessment plays an essential role in establishing climate change adaptation action plans. However, vulnerability assessment has a difficulty performing individual assessments since the results are produced through complex calculations of multiple impact factors. Accordingly, this study developed a web-based supporting tool(VESTAP) for climate change vulnerability assesment that can be used by lower and municipal-level local governments. The VESTAP consists of impact DB and vulnerability assessment and display tool. The index DB includes total 455 impacts of future climate data simulated with RCP (Representative Concentration Pathways) 4.5 and 8.5, atmospheric environment data, other humanities and social statistics, and metadata. The display tool has maximized convenience by providing various analytical functions such as spatial distribution, bias and schematization of each vulnerability assessment result. A pilot test of health vulnerability assessment by particulate matters in Sejong Metropolitan Autonomous City was performed using the VESTAP, and Bukang-myeon showed the highest vulnerability. By using the developed tool, each local government is expected to be able to establish climate change adaptation action plans more easily and conveniently based on scientific evidence.

• Journal of the Korean Association of Geographic Information Studies
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• v.17 no.4
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• pp.10-27
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• 2014

HAZUS-MH is a GIS-based computer program that estimates potential losses from multi-hazard phenomena: earthquakes, floods and hurricanes. With respect to seismic disaster, characteristics of a hypothetical or actual earthquake are entered into HAZUS. Then HAZUS estimates the intensity of ground shaking and calculates the correspondent losses. In this study, HAZUS was used as a part of the preparations of the future seismic events at a coastal plant facility area. To reliably characterize the target facility area, many geotechnical characteristics data were synthesized from the existing site investigation reports. And the buildings and facilities were sorted by analyzing their material and structural characteristics. In particular, the study area was divided into 17 blocks taking into account the situation of both land development and facility distribution. The ground conditions of blocks were categorized according to the site classification scheme for earthquake-resistant design. Moreover, seismic fragility curves of a main facilities were derived based on the numerical modeling and were incorporated into the database in HAZUS. The results estimated in the study area using HAZUS showed various seismic damage and loss potentials depending on site conditions and structural categories. This case study verified the usefulness of the HAZUS for estimating earthquake losses in coastal facility areas.

• Journal of the Korean Association of Geographic Information Studies
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• v.10 no.3
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• pp.13-21
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• 2007

Recently, very short-term rainfall forecast using radar is required for regional flash flood according to climate change. This research is to evaluate the feasibility of GIS based distributed model using radar rainfall which can express temporal and spatial distribution in actual dam watershed during flood runoff period. Vflo model which was developed Oklahoma university was used as physical based distributed model, and Namgang dam watershed ($2,293km^2$) was applied as study site. Distributed rainfall according to grid resolution was generated by using K-RainVieux, preprocess program of radar rainfall, from JIN radar. Also, GIS hydrological parameters were extracted from basic GIS data such as DEM, land cover and soil map, and used as input data of distributed model(Vflo). Results of this research can provide a base for building of real-time short-term rainfall runoff forecast system according to flash flood in near future.

• Journal of the Korea Society of Computer and Information
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• v.25 no.7
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• pp.203-211
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• 2020

This purpose of this study is to verity the impact of new logistics factors on the Intention of use and consumer happiness, the mediating effect of perceived benefits, and provide suggestions on how to improve the level of new distribution. Based on the previous theories of online experience, off-line experience, logistics experience, perceived benefits, Intention of use and consumer happiness, the study puts forward 6 key research hypotheses. Reliability and validity tests were carried out by using data collected on new logistics factors on the Intention of use and consumer happiness. The hypotheses are verified through structural equation modelling. The study on the impact of new logistics factors on the Intention of use and consumer happiness and the mediating effect of perceived benefits, indicates that online experience, off-line experience, logistics experience have positive effects on perceived benefits, the perceived benefits has positive effects on Intention of use and consumer happiness, and the Intention of use has positive effects on consumer happiness. Moreover, perceived benefits as the mediating variable have effects on the relationship between online experience, off-line experience, logistics experience and the Intention of use and consumer happiness. The study extended the existing previous studies to provide theoretical and practical implications by verifying the relationship between new logistics factors and the Intention of use and consumer happiness.

• Journal of the Institute of Electronics and Information Engineers
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• v.52 no.2
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• pp.141-147
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• 2015

The contrast of a display is generally evaluated by using the ratio of the minimum luminance to the maximum luminance of the display. However, this contrast ratio is not matched with perceived contrast because it uses only physical characteristic of display without considering human perceptual characteristics. In this paper, the proposed contrast measure that considers perceptually discriminable brightness within the range of display brightness is suggested. First, the range between the minimum and maximum brightness of display in CIECAM02 color space is calculated to measure the length of perceived brightness for the display. Next, brightness ranges which are perceptually same at each brightness level are determined by applying Weber-Fechner ratio and then, the number of brightness values within each brightness range is counted. Finally, perceptually discriminable brightness is defined as the sum of ratio between the number of brightness values in each brightness range and the perceptual contrast length of the display. In the experiments, preference test using various displays with random brightness patches is performed to evaluate perceived contrast. As a result, the proposed measure is more consistent with human perception than the previous contrast measures.

• Management & Information Systems Review
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• v.33 no.5
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• pp.213-232
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• 2014

Sensitivity to online store stimuli (VMD attributes) and response (online store loyalty) may depend upon consumers' regulatory focus (emotional state). In other words, consumers' sensitivity to online store atmosphere and consequent store loyalty can be influenced by the match between their regulatory focus (promotion focused vs. prevention focused) and the type of the online store VMD benefits Study 1 results indicate consumers have a different evaluation about online store atmosphere depending on their regulatory focus. Promotion-focused consumers were significantly more sensitive to visual appeal and entertainment attributes of online store atmospherics than prevention-focused consumers. Conversely, prevention-focused consumers were significantly more sensitive to security and privacy attributes of online store, than promotion-focused consumers. Study 2 results indicate for promotion-focused shoppers, hedonic value toward online store atmosphere was associated with greater online store loyalty. In contrast, prevention-focused shoppers were influenced more by the utilitarian attributes on online store loyalty than promotion-focused shoppers. The current findings indicate that shoppers with promotion-focused are more easily persuaded by visual and entertainment-oriented online store cues. Conversely, shoppers with prevention-focus are more easily persuaded by safety and privacy-oriented online store cues.