• Title/Summary/Keyword: Distribution Department

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Factors Affecting the Distribution of Skincare Products through Brand Awareness on TikTok Platform

  • Feby LARASATI;Indah PUSPITARINI;Abdul AZIZ;Ricardo INDRA;La MANI
    • Journal of Distribution Science
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    • v.22 no.10
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    • pp.79-90
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    • 2024
  • Purpose: This study examines the distribution of skincare products through digital channels, focusing on the role of brand awareness within the field of distribution science. As social media platforms like TikTok revolutionize distribution strategies, this research aims to identify the key factors influencing brand awareness in the distribution of skincare products on TikTok. Specifically, the study explores how influencer marketing, content marketing, and electronic word-of-mouth (E-WOM) affect the distribution process by enhancing brand awareness.. Research design, data, and methodology: Employing an explanatory quantitative method, the study surveyed 400 TikTok users exposed to NPURE skincare promotions. Data was collected via Google Forms using non-probability purposive sampling. The analysis was conducted using SmartPLS and Structural Equation Modeling (SEM) to examine the relationships between distribution factors and brand awareness. Results: The findings reveal significant relationships between (1) influencer marketing and brand awareness, (2) content marketing and brand awareness, and (3) electronic word-of-mouth (E-WOM) and brand awareness in the context of skincare product distribution on TikTok. Conclusion: This research contributes to the field of distribution science by demonstrating how digital marketing strategies on TikTok influence brand awareness, consequently impacting the distribution of skincare products. The findings offer insights for optimizing distribution strategies in the digital age, highlighting the significance of influencer partnerships, content creation, and promoting positive E-WOM in digital distribution channels.

Role of Organizational Commitment on Work Performance in Distribution Department of AMCs

  • Mengchan XING;Indraah A/P KOLANDAISAMY;Hooi Sin SOO
    • Journal of Distribution Science
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    • v.22 no.3
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    • pp.1-10
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    • 2024
  • Purpose: The current study focused on work performance of distribution department of AMC (asset management company) industry in China, outlines the challenges faced by distribution employees of Chinese four biggest national AMCs, aiming to enhance the ability of Chinese national AMCs to succeed in the face of external challenges such as economic, social, and technological changes. Research design, data and methodology: This study adopted quantitative methods, questionnaire was collected from 248 general distribution department employees of four national AMCs of China, these employees are from the top 5 developed cities in China, and software Smart PLS 3.0 and SPSS 25 was applied to data analysis. Results: The result of this current study through Smart PLS 3.0 has revealed that the significant effect of affective commitment on contextual performance, affective commitment on task performance, continuance commitment on contextual performance, normative commitment on contextual performance, and effect of continuance commitment on task performance and normative commitment on task performance were found to be non-significant. Conclusions: According to the important role of distribution department, managers in China's national AMCs can leverage the study's findings to enhance organizational commitment among employees of distribution department, and further positively influences distribution department employees' work performance.

Computer Program Development for Probability Distribution

  • Choi, Hyun-Seok;Song, Gyu-Moon
    • Journal of the Korean Data and Information Science Society
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    • v.16 no.3
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    • pp.581-589
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    • 2005
  • The purpose of this thesis is to develop and introduce Add-in program which we can systematically, visually and dynamically study discrete probability distribution of binomial distribution, poisson distribution and hypergeometric distribution, and continuous probability distribution of normal distribution, exponential distribution, and the definition and characteristics of t distribution, F distribution and ${\chi}^2$ distribution to be driven from normal distribution, and graphs, the computation process of probability by using VBA which is the device of Excel.

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A Class of Bivariate Linear Failure Rate Distributions and Their Mixtures

  • Sarhan, Ammar M.;El-Gohary, A.;El-Bassiouny, A.H.;Balakrishnan, N.
    • International Journal of Reliability and Applications
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    • v.10 no.2
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    • pp.63-79
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    • 2009
  • A new bivariate linear failure rate distribution is introduced through a shock model. It is proved that the marginal distributions of this new bivariate distribution are linear failure rate distributions. The joint moment generating function of the bivariate distribution is derived. Mixtures of bivariate linear failure rate distributions are also discussed. Application to a real data is given.

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Some Exponentiated Distributions

  • Ali, M. Masoom;Pal, Manisha;Woo, Jung-Soo
    • Communications for Statistical Applications and Methods
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    • v.14 no.1
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    • pp.93-109
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    • 2007
  • In this paper we study a number of new exponentiated distributions. The survival function, failure rate and moments of the distributions have been derived using certain special functions. The behavior of the failure rate has also been studied.

Systematic Literature Review on Zakat Distribution Studies as Islamic Social Fund

  • Azhar ALAM;Ririn Tri RATNASARI;Ari PRASETYO;Muhamad Nafik Hadi RYANDONO;Umniyati SHOLIHAH
    • Journal of Distribution Science
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    • v.22 no.2
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    • pp.21-30
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    • 2024
  • Purpose: This study explores the development of zakat distribution studies and the integration of existing studies. This study is expected to complement a systematic literature review in the field of zakat distribution to inspire further research directions. Research design, data, and methodology: This research method uses a systematic literature review assisted by the Nvivo application and the PRISMA system, which selects from 427 articles to 53 articles to be analyzed based on publication and classification of the theme of its findings. This study describes publications, authors, themes, cited articles, and research themes. Results: This study shows the dominance of Malaysian writers and significant developments in 2020. In addition, the study shows the most popular articles based on the most citations and word cloud analysis. The primary topics of zakat distribution publications are management strategy, development, the zakat institution, and the recipient. Conclusions: The study advises that Future research could focus on zakat distribution's asnaf characteristics. Next, a study on administration expenses and scalability concerns in zakat collection and distribution planning can avoid wasting cash. This topic hinders zakat institutions' distribution services.

A new flexible Weibull distribution

  • Park, Sangun;Park, Jihwan;Choi, Youngsik
    • Communications for Statistical Applications and Methods
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    • v.23 no.5
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    • pp.399-409
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    • 2016
  • Many of studies have suggested the modifications on Weibull distribution to model the non-monotone hazards. In this paper, we combine two cumulative hazard functions and propose a new modified Weibull distribution function. The newly suggested distribution will be named as a new flexible Weibull distribution. Corresponding hazard function of the proposed distribution shows flexible (monotone or non-monotone) shapes. We study the characteristics of the proposed distribution that includes ageing behavior, moment, and order statistic. We also discuss an estimation method for its parameters. The performance of the proposed distribution is compared with existing modified Weibull distributions using various types of hazard functions. We also use real data example to illustrate the efficiency of the proposed distribution.

A View on the Validity of Central Limit Theorem: An Empirical Study Using Random Samples from Uniform Distribution

  • Lee, Chanmi;Kim, Seungah;Jeong, Jaesik
    • Communications for Statistical Applications and Methods
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    • v.21 no.6
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    • pp.539-559
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    • 2014
  • We derive the exact distribution of summation for random samples from uniform distribution and then compare the exact distribution with the approximated normal distribution obtained by the central limit theorem. To check the similarity between two distributions, we consider five existing normality tests based on the difference between the target normal distribution and empirical distribution: Anderson-Darling test, Kolmogorov-Smirnov test, Cramer-von Mises test, Shapiro-Wilk test and Shaprio-Francia test. For the purpose of comparison, those normality tests are applied to the simulated data. It can sometimes be difficult to derive an exact distribution. Thus, we try two different transformations to find out which transform is easier to get the exact distribution in terms of calculation complexity. We compare two transformations and comment on the advantages and disadvantages for each transformation.

How Customer Experience Management Can Improve the Distribution of Marketing Performance

  • Sri, SAFITRI;Achmad, SUDIRO;Fatchur, ROHMAN;Mugiono, MUGIONO
    • Journal of Distribution Science
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    • v.21 no.2
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    • pp.53-63
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    • 2023
  • Purpose: This study aims to determine the effect of Customer Experience Management (CEM) on the distribution of Marketing Performance mediated by Digital Business Innovation (DBI), Digital Operational Excellence (DOE), and Digital Value Co-Creation (DVC) in Indonesia Information & Technology (IT) industry. Research design, data, and methodology: This research was conducted in two stages, namely exploratory and explanatory on IT companies in Indonesia. The authors took 132 samples using proportionate random sampling method in three groups of companies. Results: The results showed that CEM had no significant positive effect on the distribution of Marketing Performance. CEM has no direct effect on the distribution of Marketing Performance through the mediation of DBI. CEM has direct effect on the distribution of Marketing Performance through the mediation of DOE and DVC. DBI has no significant effect in increasing the distribution of Marketing Performance. However, DOE and DVC have a significant effect in increasing the distribution of Marketing Performance. Conclusion: The distribution of Marketing Performance can be indicated better through CEM through mediation.

Optimizing Distribution Channels: How Digital Marketing Communication Enhances Trust and Loyalty in Indonesian Banking

  • Muhammad Diast REYHANRAFIF;La MANI;Astika Prima NITULAR;Hendra CRISWANTO;Irmawan RAHYADI
    • Journal of Distribution Science
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    • v.22 no.8
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    • pp.1-15
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    • 2024
  • Purpose: This study explored how Indonesian banks utilize digital marketing communication strategies to optimize their distribution channels, leading to enhanced customer trust and brand loyalty. It examined specific methods such as sponsorships, social media, institutional partnerships, and mobile banking application features as key components of this digital distribution strategy. Research Design, Data, and Methodology: This study employed mixed methods design to assess digital distribution impacts. It involved 385 Jakarta bank customers. The sample size was determined using the Lemeshow formula. Results: The findings indicate that effective digital distribution strategies, including sponsorships, social media engagement, and user-friendly mobile banking applications, significantly enhance customer trust and loyalty. However, overly complex features may negatively impact loyalty. Conclusion: Thisstudy demonstrates a clear connection between the strategic use of digital marketing channels, such as sponsorships, social media, institutional partnerships, and mobile banking features, and the development of customer trust and loyalty. The results provide valuable insights to Indonesian banks in designing digital distribution strategies that prioritize building trust and fostering integrated customer interactions. Tailored digital marketing approachesthat optimize distribution can significantly enhance both trust and loyalty among Indonesian bank customers.