• 복식문화연구
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• 제3권2호
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• pp.323-346
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• 1995

The increasing number of senior citizens, combined with the power of purchasing due to discretionary income have vaulted the elderly into the position of an attractive future target market. Therefore, it would be crucial for marketers to understand elderly's purchasing behavior. The purpose of this study was to identify clothing purchasing behavior of elderly women. For this study, questionnaires were administered to 600 women over 55 years of age. However, the sample that was analyzed fer statistical analysis was involved 418 elderly women. Statistical analysis were majorly descriptives such as frequencies and percentages. The major results of this study were summarized as follows. 1. In relation to problem recognition in purchasing process, motives of purchasing apparel were identified as a happy event in home such as a wedding and a birthday, a change of seasons and a casual discovery of a suitable clothing in shopping, in orders. 2. In relation to information search, important information on apparel and fashionability were thought as display racks in a store, opinion from friends and family and fashionability from others or streets, in orders. 3. In relation to selecting a store in purchasing process, older consumers assessed that attractive price, design suited to my age, variety in one store and apparel product quality were important store attributes, in orders. In terms of a purchase place, older consumers purchased clothing mainly on department stores, wholesale stores such as Namdaemoon or Dongdaemoon market, mainly retail stores located close to home and discount stores of well known brand, in orders. 4. In relation to alternative evaluation in purchasing process, older consumeres considered that style or appearance suited to me, color, design, comfort and fitness were important selection criteria, in orders. 5. In relation to purchase choice, 61.7% of the respondents paid money by themselves and 68.9% paid on cash in purchasing apparel. 6. In relation to outcomes of purchase, older consumers solved their complaint against a unsatisfactory product mainly by returning the unsatisfactory clothing. Also, there were those who took no action against the unsatisfactory product and who altered the clothing for fitness by themselves.

• 복식
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• 제66권3호
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• pp.75-92
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• 2016

The purpose of this study was to prove how sociocultural perspective of obesity, differences in consumers' perception of body and attitudes of accepting obesity affected individuals' clothing behaviors through cross-cultural studies. The data collected were composed of 612 Korean and US consumers in the 20's and 30's that had experiences in purchasing plus-size products. The results were as follows. First, BMI index was lower in Korean consumers than the US consumers, but Korean consumers received more stress from being overweight compared to the US consumers, and had a more negative attitude about their body. Second, although Korean consumers had lower BMI index and degrees of obesity than US consumers, they were severely stressed by obesity and were found to have a higher level of dissatisfaction with their bodies. Third, Korean consumers responded more sensitively to obesity and had a tendency to display a more negative attitude regarding obesity, and a more passive dependence on clothing. Forth, differences in the body shape were reflected even in wearing evaluation, and US consumers showed a more positive attitude toward evaluations of size suitability and fitness. Fifth, the plus-size market for Korean consumers was still not active, and most products purchased were generic brands obtained from online shopping malls through the Internet. However, in the case of the US, in which the ratio of obese people is high and the plus-size market is growing, consumers were purchasing plus-size brands through various distribution online and offline channels. Sixth, Korean consumers were less satisfied than US consumers with shops, sizes and fitness; however, they were more satisfied with design factors. Finally, it is expected that this study can offer practical implications for marketers and product developers running plus-size market for young obese consumers in their 20 and 30s.

• 대한기계학회논문집B
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• 제36권10호
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• pp.1025-1032
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• 2012

플래시 램프 열처리(Flash lamp annealing, FLA) 공정은 저온폴리실리콘의 생산을 위한 기술로써 대면적 기판용 실리콘 결정화 기술로 기대 받고 있는 기술이다. 본 연구에서는 FLA 공정 중 기판에 발생하는 변형의 원인에 대하여 이론적인 해석과 이를 토대로 시뮬레이션을 수행하였다. 상용 FEM 해석프로그램에 고온에서의 유리의 점성에 대한 모델을 적용하여, 고온에서 유리의 구조적인 수축과 응력이완으로 인한 영구변형을 수치적으로 재현하였다. 0 세대 실험시편($2cm{\times}2cm$)의 경우 중력의 영향이 미미하여서, 실험 결과와 일치하는 'U'모양의 변형이 남는 것을 확인하였고, 4 세대 기판($74cm{\times}94cm$)의 경우 중력으로 인하여 'M'모양의 변형이 발생하는 것을 시뮬레이션하였다.

• 한국의류학회지
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• 제39권5호
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• pp.672-682
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• 2015

SPA brands have quickly expanded in domestic fashion markets as native SPA brands enter markets that foreign SPA brands previously occupied. It is important that each SPA brand establish its own brand identity to differentiate itself from other brands when SPA brand competition in fashion markets increases. This study investigates how SPA brands express brand identities through colors due to their importance for visualization strategies and brand identity. This study conducted a simultaneous literature study and case study. First, this study reviewed the theoretical background of brand identity and its relationship with colors as well as SPA brands by studying relevant literature and cases of domestic academic theses and data on Internet web sites. After reviewing the theoretical background of SPA brands, this study selected 4 stores of SPA brands (8SECONDS, H&M, UNIQLO, and ZARA) as case study targets and analyzed the stores' external appearance, interior and product colors. Store analysis divided colors into identity colors and trend colors with each SPA company expressing its own brand identity through: the store's external appearance (logo color), painted interior colors (ceiling, floor, walls, mannequins, hangers, equipment, and store-carrier bag), or trend colors (reflected in the store's main display hall or products). The results consider that each SPA brand sets the mass market as their target, and chooses the commercialization of latest fashion by selecting the latest trends in the fashion trend cycle, so its products do not reflect characteristics symbolizing the company's uniqueness and brand.

• 디자인학연구
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• 제17권2호
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• pp.269-278
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• 2004

본 연구에서는 개인용 정보단말기에 사용되는 아이콘을 기능, 상징화 유형, 운영체제, 컬러사용유무에 따라 분류한 후, 분류된 아이콘 사이에 직관적 의미전달능력에 차이가 있을 것으로 보고 이를 실증적으로 검증해보고자 실험연구를 실시하였다. 연구결과, 개인용 정보단말기에 사용되는 아이콘은 기능, 상징화 유형, 운영체제, 컬러사용유무에 따라 직관적 의미전달능력에 차이가 있는 것으로 나타났다. \circled1 기능에 따라 분류 된 아이콘 중, 데스크톱 컴퓨터 등에서 사용하는 것과 동일한 지시대상을 사용하는 아이콘과, 지시대상에 대한 표현이 정확하면서 단순한 아이콘의 직관적 의미전달능력이 높은 것으로 나타났다. \circled2 상징화 유형 별로 분류된 아이콘 중, 기능과 관련된 동작을 표현하고 있는 아이콘은 인식정확도가 가장 높게 나타났고, 인식지체시간은 다소 길게 나타났다. \circled3 운영체제에 따라 분류된 아이콘 중, 지시대상에 대한 표현이 구체적이고 표현요소가 많은 아이콘은 인식정확도는 높고 인식지체시간은 긴 것으로 나타났다. \circled4 컬러사용유무에 따라 분류된 아이콘 중, 컬러를 사용하고 있는 아이콘은 색상 수가 제한된 개인용 정보단말기에서도 컬러가 주는 자극이 영향을 미쳐 직관적 의미전달능력이 뛰어난 것으로 나타났다.

• 한국HCI학회:학술대회논문집
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• 한국HCI학회 2009년도 학술대회
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• pp.996-1000
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• 2009

TV 인터페이스에 3D 그래픽을 적용하는 목적은 크게 세 가지로 구분할 수 있다. 첫째, 필연적인 사용성이다. 3D 공간은 기존의 심미적 혹은 기술 과시적 목적에서 벗어나 제품과 사용자간의 인터랙션을 가장 필연적으로 대변할 수 있는 방법이다. 둘째, 실생활과의 접목을 통해 사용자의 감성 만족도를 극대화하는 측면이다. 아날로그로의 회귀 혹은 디지로그라는 트렌드를 넘어 실생활의 물체들을 사용하듯이 자연스러운 사용자 인터페이스를 구현하기 위해 3D 를 선택하였다. 실생활처럼 자연스러운 인터페이스를 위하여 우리는 사용자가 평상시 물건들을 어떻게 사용하는지의 행위를 분석하고 그 행위 이면에 숨어있는 속성들을 파악하였다. 셋째, 통합화된 TV에서의 방대한 컨텐츠를 담을 수 있는 확장성 측면이다. 한정된 화면 안에 방대한 컨텐츠를 효과적으로 담을 수 있는 방법은 3D 가 최적이라고 생각한다. 3D 그래픽에서만 나타나는 공간의 개념은 2D 그래픽과 차별화되는 가장 대표적인 요소이며 이는 무한의 확장성을 제공한다. 이와 같이 TV 인터페이스에 3D 그래픽을 활용하는 것은 큰 의미가 있으며 실제 제품에 최적화해 가는 과정에서 그 효과를 얼마나 유지할 수 있는냐에 대한 문제가 가장 중요한 이슈가 될 것이다.

• 한국의상디자인학회지
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• 제4권3호
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• pp.9-15
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• 2002

Compared with synthetic dyes, natural dyes have inferior colorfastness as a result of the exposure of the material to any environment that may be encountered during the processing, testing, storage, display or use of the dyed materials. Especially, colors on fabrics fade excessively after washing. Therefore, it is problem to infer the historic textiles with natural-dyed fabrics. The object of this study is to analyse the factors affected to colorfastness and color change during washing. In experimental, fifteen natural dyes were dyed by the Korean traditional dyeing methods onto natural fiber fabrics: cotton, silk, ramie, and flex. Total 49 dyed fabrics in combination with dyes and fibers were used for the specimen. The Launder-Ometer was used for evaluating the effects of exposure to repetitive washing from 1 to 20 washing cycles (KS K 0430). Color difference(ΔE) in the CIEL＊A＊B＊ color-order system were determined by spectrophotometer at 100 bserver. Washing caused significant changes in the color of natural-dyed fabrics. The degree and nature of color changes on the fabrics were dependent on the combination of fiber and the dye type used. The groups of violet(Lithospermum erythrorhizon Sieb.et Zucc) and black color(Ailanthus altissima Swingle, Phus trichocarpa Miq) yielded excellent colorfastness to repetitive washing. The group of indigo blue color(Polygonum tinctorium Lour.) was also very resistant to color change in washing except silk. Whereas the dye groups of Red, Yellow, Orange, Brown colors indicated greatest changes in color, particularly Carthamus tinctorius L.

• 한국실내디자인학회논문집
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• 제15권5호
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• pp.36-43
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• 2006

Architecture is the product of a way of thinking. If the problems of architecture are to be traced to their roots, then attention needs to be focused on the thinking and considerations that inform its production. Adolf Loos occupies a truly exceptional place in the history of architecture. Adolf Loos's ideas and attitudes disagree with the notion that modernity is possible to develop a harmonious culture within the bounds of a modernizing society. Loos chronologically precedes the modern movement, but his ideas contain the seeds of what will be worked out later as a complex critique of the movement's notions about architecture and modernity. Loos holds the view that modernity provokes an inevitable rupture with tradition that has as a consequence the disintegration of one's experience of life. This evolution, he think, obliges architecture to display a number of languages corresponding to a multitude of different experiences. Through the discussion of Loos's opinions on dwelling and architecture, it explores the true features of position of Loos in modern architecture. Loos thinks that the rejection of the deliberate creation of a new style was a correct response to the diagnosis of life as being rootless and fragmented. Ornament is that which people use to attempt to relate different aspects of life and to join inner and outer worlds in a coherent whole. By getting rid of ornament the illusion is destroyed that a harmonious unity of this sort is still possible. One can only remain true to tradition if one acknowledges that its continuity is not an unbroken one. Dwelling can only be saved by separating it from other aspects of life.

• 한국실내디자인학회논문집
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• 제20권3호
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• pp.33-40
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• 2011

The World exposition is considered as a great event to promote the cultural exchanges of their own urbanism and share the technological developments among the various countries across the all over the world. So many countries in the world desired to host and take part in the EXPO, so far only few countries have had the chance to hold the event and show their uniqueness of urban culture, but we might say the past exhibition as those for display and publication of matters of science, technology and trade, now we must say expositions of the 21th century has come under variations on cultural and informational interchange and humanism from the global issue and problem. What makes possible to maximize the effort of reciprocal communication between people and the public can be the EXPO event as a means of the public information of the theme and this kind of event should suggest the public a message of the topic, message, image and even more the EXPO spirits and theme as an international event gives as much considerably spreading effect as its big scale. In that aspect, the pavilion for the exhibition of EXPO and public information should be recognized as a place for smoothly forming the activities of reciprocal communication between the society and the public, with such a aspect this study, as its purpose of improving as well as communication, concerns the process in projecting the space paradigm of pavilion in the EXPO and public message and information as a means of the communication of the global theme.

• 한국실내디자인학회논문집
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• 제26권2호
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• pp.3-12
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• 2017

This study has analyzed the features of attention to spacial composition seen in "Seeing ${\leftrightarrow}$ Seen" Correlation of continuous move in the space. The eye-tracking was employed for collecting the data of attention features to the space so that the correlation between visual perception and space could be estimated through the attention features to the difference between spacial composition and display. First, it was confirmed that the attention features varied according to the structure of shops and the exposure degree of selling space, which revealed that, while causing the customers' less attention to both sides of shops, the vanishing-point structure characteristically made their eyes focused on the central part. Second, their initial observation activities were found to be active at the height of their eyes. Third, 10 images were selected as objects for continuous experiment. There was a concern that the central part of each image would be paid intense attention to during the initial observation, but only two of those were found to be so. Fourth, there had been a study result of eye-tracking experiment that the attention had been concentrated on the central part of the image first seen. This study, however, revealed that such phenomenon is limited to the first image. Accordingly, it is necessary to draw up such method for ensuring reliability in order to use the data acquired from any eye-tracking experiment as exclusion of the initial attention time to the first image or of unemployment of the initial image-experiment to analysis.