• Proceedings of the Korea Inteligent Information System Society Conference
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• 2007.05a
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• pp.229-238
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• 2007

This study was intended to point out the limit of existing digital content-centered studies, or approaches from the viewpoint of the supplier and in the aspect of business profit model and find ways to assess the quality of digital content, considering the characteristics of digital content. For this, the study is to apply value innovation strategy to digital content assessment, to analyze the applicability, and to propose a new and practical framework for digital content assessment method. To this end, this study selected the global No. 1 search service provider Google and local portal site Naver search service. The study on assessment factors by value innovation strategy was based on existing literature, while user-value elements in that respect were confined to information quality, interactivity, communication, interactive storytelling, and usability. This study objectified the relation with the value innovation strategic analysis, through qualitative and quantitative analyses on value elements of search service users.

• The Journal of the Korea Contents Association
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• v.6 no.11
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• pp.38-44
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• 2006

With the expansion of internet diffusion, the digital content industry in such sector game, animation and e-learning shows rapid growth and, accordingly it becomes important for policy makers to provide its technical R&D directions ensuring successful commercialization. This paper provides details on the business and industry assessment, and further, proposes substantial support over industries as well as academia. The Business Opportunity Engineering(BOE) process, revised and systemized assessment frame of the seven steps of SRIC-BI process, has been applied to assess and compare the digital content business and industry.

• Journal of Korea Society of Digital Industry and Information Management
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• v.10 no.3
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• pp.311-325
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• 2014

The content industry is the core of the creative economy. The content industry is a fast-growing and high value-added industry, but becomes a high risk market on the other hand. Content related enterprises are difficult business environment. Thus, the accurate evaluation of content on its value is essential. But, it is hard to assess the value of content because of its intangible characteristics. This study is enabled improving the financing conditions of enterprises through the vitalization of value assessment for contents. Improve financial accessibility is required composition, means of access financial diversification, financial ecosystem to vitalization of value assessment for contents. In addition, the system should be established to support the economic activities of the creative content sector companies. The content industry should develop a new strategy for sustained growth. But, we believe that the accordance and cooperation from related parties, including contents producers, contents developers and governmental departments, are definitely required to boost the game contents industry. We hope that the more efficient methods are vitalizing the contents industry.

• Journal of Software Assessment and Valuation
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• v.16 no.2
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• pp.143-151
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• 2020

The digital content's security and authentication are important in the field of digital content application. There are some methods to perform the authentication. The digital watermarking is one of authentication methods. Paper presents a digital watermark authentication method that works in the application of digital image. The proposed watermark has the triple status information and performs the embedding and the detection without original Content. When authenticating the owner information of digital content, an autocorrelation function is used. In addition, a spread spectrum method is used to be adaptive to the signal of the original content in the frequency domain(DWT Domain). Therefore, the possibility of errors occurring in the detection of hidden information was reduced. it also has a advantage what Watermarking in DWT has faster embedding and detection time than other transformation domains(DFT, DCT, etc.). if it has a an image of size N=mXm, the computational amount can be reduced from O(N·logN) to O(N). The particular advantage is that it can hide more information(bits) per bit.

• Journal of Software Assessment and Valuation
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• v.16 no.1
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• pp.81-88
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• 2020

Various methods of differentiating and servicing digital content for individual users have been studied. Searching for association rules is a very useful way to discover individual preferences in digital content services. The Apriori algorithm is useful as an association rule extractor using frequent itemsets. However, the Apriori algorithm is not suitable for application to an actual content service because it considers only the reference count of each content. In this paper, we propose a new algorithm based on the Apriori that searches association rules by using purchase history and usage-time for each item. The proposed algorithm utilizes the usage time with the weight value according to purchase items. Thus, it is possible to extract the exact preference of the actual user. We implement the proposed algorithm and verify the performance through the actual data presented in the actual content service system.

• Publications of The Korean Astronomical Society
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• v.30 no.2
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• pp.737-739
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• 2015

To accommodate today's higher education student, fewer textbooks are printed and more are becoming digital. Keeping with the modern era, hybrid versions of textbooks have all end-of-chapter assessment content moved to digital learning systems such as MindTap$^{TM}$ by Cengage $Learning^{(R)}$. In this work, we introduce new pedagogical strategies to combat academic e-cheating, specifically cheating on assessments given in online astronomy courses. The strategies we present in this work are employed in Horizons: Exploring the Universe, Hybrid, 13th Edition, and Universe, Hybrid, 8th Edition, by Seeds, Backman, and Montgomery.

• Journal of Digital Convergence
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• v.17 no.10
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• pp.77-84
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• 2019

The purpose of this study is to examine about various barriers recognized by university faculty members while implementing PBL. By adopting the inductive content analysis, this study has analyzed the contents related with the barriers about PBL implementing in the teaching reflection reports submitted by 32 professors of B university. After the analysis, the barriers have been summarized into 5 major topics such as 'teaching beliefs,' 'classroom culture,' 'learning facilitation,' 'assessment,' 'school environment.' Results suggest: First, a study on the specific solutions for the barriers summarized by 5 major topics should be launched. Second, a teaching competency development program to resolve the barriers should be supported. Third, an innovation of physical school environment and school policy appropriate for PBL implementing should be involved. Fourth, a study on the barriers about PBL implementing should be further expanded.

• The Journal of the Korea Contents Association
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• v.16 no.12
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• pp.43-49
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• 2016

As user-centered design and content development emerge, the research and the establishment of items on usability evaluation are becoming more important. However, research on usability evaluation for digital systems in specific areas of mobile applications is still incomplete. Due to the recent development of wearable devices and smartphones, development and usage of quantified-self and life-logging applications has been rapidly increasing. This study aims to establish evaluation items and the main factors for the usability assessment of the applications that support life-logging services. In order to establish evaluation factors for life-logging application usability, we first gathered existing usability assessment items and selected the initial items through the Focus Group Interview(FGI). Second, we conducted user assessment surveys on the selected initial questionnaires and performed reliability and exploratory factor analyses based on the survey results. Third, through the statistical analyses results, we established 28 usability assessment items and four factors: recognition; functionality; aesthetics; and satisfaction. Finally, we discussed the expectations and limitations of the established usability assessment. The results from this paper could be used as a guideline for the usability assessment of life-logging applications and thus will contribute to effective content development.

• Science of Emotion and Sensibility
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• v.24 no.4
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• pp.79-90
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• 2021

Consumers have an increasingly active role in the marketing cycle, using social media channels to create, distribute, and consume digital content. In this context, this paper investigates the impact of user- and marketer-generated content on consumer purchase intentions and the approach to designing an effective social media marketing platform. Referencing a literature review of social media marketing and consumer purchase intentions, a case study of the social media-marketing platform, 0.8L, was undertaken using both qualitative and quantitative results through content analysis and a participatory survey. First, about 450 consumer reviews for ten sunscreen products posted on the 0.8L platform were compared with products' marketer-generated content. Next, 55 subjects participated in a survey regarding purchase intentions toward moisturizing creams on the 0.8L platform. The results indicated that user-generated content (i.e., texts and photos) provided more personal experiences of the product usage process, whereas marketers focused on distinctive product photos and features. Moreover, customer reviews (particularly high volume and narrative format) had more impact on purchase decisions than marketer information in the online cosmetics market. Real users' honest reviews (both positive and negative) were found to aid companies' prompt and straightforward assessment of newly released products. In addition to the importance of customer-driven marketing practices, distinctive user experience design features of a competitive social media-marketing platform are identified to facilitate the creation and sharing of sincere customer reviews that resonate with potential buyers.

• Journal of Digital Convergence
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• v.12 no.4
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• pp.379-397
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• 2014

The purpose of this study was to develop the Job Functional Assessment Scale. This study was involved took third steps. First, 93 preliminary items were developed based on theoretical literature and International Classification of Functioning, Disability and Health (ICF) Model. To verify the content validity, 3 rehabilitation experts rated those items. Second, the scale consisting of 73 items was administered to sample of 880 people with disabilities. Finally, items of the scale were reduced to 58 items. Factor analysis showed evidence of construct validity of the scale. Internal consistency (Cronbach's ${\alpha}$) of total score showed .94 and Cronbach's ${\alpha}$ of 7 subfactor demonstrated .74~.90. Thus, Job Functional Assessment Scale demonstrated satisfactory convergent validity and discriminant validity. In addition, the practical use of the scale was discussed.