• Title/Summary/Keyword: Digital commerce

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An Effect on Service Satisfaction by Information Valuation Evaluation Factor in M-commerce Industry (모바일 커머스 산업에 있어서 정보가치 평가 요인이 무선인터넷 서비스 만족에 미치는 영향 연구)

  • Kim, Min-Cheol;Yang, Young-Bae;Kim, Doo-Gyung;Davaadorj, Nyamsuren
    • Journal of Digital Convergence
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    • v.8 no.3
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    • pp.95-113
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    • 2010
  • The mobile commerce (m-commerce) has very high market value unlike other technology innovation areas in IT industries and also changing rapidly. Therefore, it is fact that the development of the effective business strategy is challenging in a digital convergence era of m-commerce context. In most of the researches, m-commerce has dealt with conceptual study such as establishment of definition. There are not many studies of influence of information valuation evaluation on users' satisfaction have done so far. In this paper, we have reported a theoretical study as well as empirical analysis and examined an influence of information valuation evaluation have on users' satisfaction. A questionnaire was constructed and data were collected from 192 users of m-commerce system. The results indicated that users' satisfaction was affected by information valuation evaluation and difference between cost satisfaction and service quality satisfaction according to users' specialty.

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The effect of E-commerce's curation characteristics on the customer purchase intention - Focusing on the mediating effect of satisfaction - (전자상거래의 큐레이션 특성이 소비자 구매의도에 미치는 영향 - 만족도의 매개 효과를 중심으로 -)

  • Choi, Chang-Moon;Yang, Hae-Sool
    • Journal of Digital Convergence
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    • v.14 no.5
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    • pp.185-195
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    • 2016
  • The purpose of this study is to understand the nature of curation commerce in the environment of e-commerce in recent years rapidly changing and looking for ways to take advantage of it. Like the recent trend curation and subscription commerce has been in the limelight in a new way of e-commerce. However, not having appropriately adapted to the market, it has gone out of business or been changing the properties. In analyzing the specific characteristics of the migration queue commerce, it evaluated whether those characteristics do change through the mediating effect of the impact of satisfaction on purchase. This study was carried out using a structured questionnaire, by collecting the material for the 305 general public in the country and it was analyzed using stepwise regression method. After validating the hypothesis, 5 characteristics of curation commerce turned out to have a significant positive effect (+) on purchase and satisfaction of consumers using curation commerce to have a positive effect (+) on purchase. After organizing these findings and discussing the theoretical and practical implications, the direction for future research was proposed.

Legal Issues and Policy Implications of Electronic Commerce Chapters of the Korea·China FTA (한·중 FTA 전자상거래 협정의 주요쟁점과 활용과제)

  • Kwon, Soon-Koog
    • Journal of Digital Convergence
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    • v.13 no.10
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    • pp.9-17
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    • 2015
  • China is the largest e-commerce market in the world. The Chinese online retail market is almost 40% larger than the US, and together these markets account for more than 55% of worldwide e-commerce. The Korea China FTA is likely to facilitate e-commerce activity between the two countries, as well as trade in the goods and services that enable e-commerce. Korean consumer goods can enjoy the benefits of the FTA because it has a competitive advantage in the Chinese market in terms of technology and quality. The purpose of this study is to examine legal issues of e-commerce chapters of the Korea China FTA and policy implications. Results of the study show that several implications based on the export vitalization of cross-border e-commerce of Korean products are offered. The Korean government needs to do the following: prepare for the subsequent negotiation of the e-commerce agreement, prepare for the classification issue of electronic transmissions, require mutual recognition of electronic authentication and electronic signatures, prepare for e-commerce dispute settlement mechanism and establish of strategies for the export vitalization of e-commerce.

The Influence of Perceived Value on Continuance Use Intention in Voice Commerce Context (비대면 음성 쇼핑의 인지된 가치, 지속이용의도에 미치는 영향 관계에 관한 연구)

  • Kim, Hyo-Jung
    • Journal of Digital Convergence
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    • v.20 no.4
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    • pp.225-234
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    • 2022
  • Voice commerce has emerged as a key channel for consumer searches and purchases. This study examines the continuance use intention of voice commerce, applying value-based adoption model. An online survey was conducted with 470 consumers who has experienced with voice commerce. As participants were who buys and purchases goods; or a user who uses food delivery service in voice commerce context. This study used SPSS 23.0 and Amos 23.0 for descriptive analysis, correlation analysis, confirmatory factor analysis, and structul equation modeling analysis. These reaults are as follows. First, usefuleness and response accuracy were significantly influenced the perceived value of voice commerce. Second, functional risk was significantly influenced the the perceived value of voice commerce. Third, perceived value was significantly influenced the continuance use intention of voice commerce. These results enhance understanding of voice commerce users and provide insight into the service provider of voice commerce.

A Study on the Improvement of E-Commerce Cooperation as Korea-China Interchange Cooperation (한.중 교류협력사업으로서 전자상거래 협력사업의 발전방안에 관한 연구)

  • Choi, Seok-Beom
    • International Commerce and Information Review
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    • v.10 no.4
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    • pp.97-124
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    • 2008
  • E-Commerce in China is being expanded by way of policy for improving e-Commerce such as e-Government though China introduced e-Commerce later than other countries. There is going to be an e-Commerce boom in China owing to IT development and increasing use of Internet. It is estimated that China will be among the world's largest e-Commerce market in the future. E-Commerce Cooperation between Korea and China has been undergone as a part of Korea-Japan-China e-Commerce. The outcome of e-Commerce Cooperation between Korea and China is less than that of e-Commerce Cooperation between Korea and Japan. Therefore, there must be the development of Vision and roadmap and organizational reform in Government, sufficient budget, consideration of digital divide and improvement of Korea-Japan-China e-Commerce Cooperation for e-Commerce Cooperation between Korea and China, The purpose of this paper contributes to improve the e-Commerce cooperation between Korean and China and to improve e-Commerce infrastructures in China by estimating current e-Commerce Cooperation between Korea and China and suggesting development strategies of Korea and China e-Commerce cooperation.

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E-Commerce Cooperation between South and North Korea for Promotion of GaeSung Industrial Complex (개성공단 활성화를 위한 남북한 전자상거래협력사업)

  • Choi, Seok-Beom;Eom, Kwang-Yeol;Kim, Tae-Hwan;Kim, Jae-Hak
    • International Commerce and Information Review
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    • v.9 no.1
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    • pp.65-95
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    • 2007
  • This paper deals with the e-Commerce Cooperation between South and North Korea for Promotion of GaeSung Industrial Complex that has been evaluated as the most successful project for inviting the foreign investment of South Korea because many small and medium enterprises are rushing to invest to that Complex. The e-Commerce cooperation between South and North Korea in GaeSung Industrial Complex are playing a role for North Korea survives in the global digital world in that the cooperation is shifted to IT and e-commerce as well as. North Korea has the policy to increase national wealth to uphold the IT industry. The e-Commerce Cooperation between South and North Korea in GaeSung Industrial Complex will develop the e-commerce in North Korea and increase the e-Commerce between South and North Korea in the future.

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DEVELOPMENT TRENDS OF THE DIGITAL ECONOMY: E-BUSINESS, E-COMMERCE

  • Volkova, Nelia;Kuzmuk, Ihor;Oliinyk, Nataliia;Klymenko, Iryna;Dankanych, Andrii
    • International Journal of Computer Science & Network Security
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    • v.21 no.4
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    • pp.186-198
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    • 2021
  • The introduction of digital technologies affects most socio-economic processes and activities in the economy, from agriculture to public services. Even though the world is currently only in the early stages of digital transformation, the digital economy is growing rapidly, especially in developing countries. Shortly, digital platforms will be able to replace the "invisible hand" of the market and turn it into digital. Some digital platforms have already reached global reach in some sectors of the economy. The growing value of data and artificial intelligence is reflected in the high capitalization of these enterprises. Their growing role has far-reaching consequences for the organization of economic activity and integration into the field of e-business. However, their importance and level of development in different countries differ significantly. The main purpose of this article is an assessment of the level and trends of the digital economy in the world and the identification of homogeneous groups of states following the main trends in the development of its components from among the EU countries. The methodology of the conducted research is based on the use of general scientific research methods in the analysis of secondary sources and the application of statistical methods of correlation-regression and cluster analysis. Macroeconomic indicators and components of DESI (Digital Economy and Society Index) were used for the analysis. Results. Based on the analysis established that most developed countries have a medium level of digitalization of the business environment and a high level of digitalization of socially oriented public services, while countries with lower GDP focus their policies on building digital infrastructure and training qualified personnel. The study summarizes and analyzes current trends in digital technology, analyzes the level and dynamics of integration of digital technologies of the studied EU countries, the level of development of e-business and e-commerce. The conceptualization of mechanisms of creation of added value in the digital economy is offered and the possible consequences of digitalization of the economy of developing countries are generalized.

A Study on the Risk Management in International Transaction of Digital Goods (디지털물(物) 국제법래(國際去來)의 리스크관리방안(管理方案)에 관한 연구(硏究))

  • Ahn, Byung-Soo
    • THE INTERNATIONAL COMMERCE & LAW REVIEW
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    • v.29
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    • pp.143-172
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    • 2006
  • This study focuses on the risk management of "Digital Goods" appeared with the progress of information technology(IT) in international transaction. As a result of that digital goods have a lot of uncertainty between the general goods or service which have been deal with object of international transaction broadly because digital goods hold uniqueness. In this study, the author give a definition of "Digital Goods" and make an examination of uniqueness of that in international transaction. Next, six risks are defined base on risk theory and risk analysis matrix applying risk mapping model is made. Conclusionally, risk transfer as insurance is adequate to manage business risk, security risk, credit risk and legal risk. Meanwhile, risk avoidance is adequate to manage reputation risk and market risk. But, this study have following three limits. Firstly, concerning definition of the risk, real case is not applied owing to lack of transaction data. Secondly, measuring of the risk is not based on absolute data but relative data. Lastly, suggesting way of risk management is not concrete and practical to international trader of digital goods.

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Digital TV Revenue Models and T-commerce strategies (디지털 TV 방송서비스 수익모델과 사업자별 T-commerce 통합전략)

  • 정충영
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.7 no.4
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    • pp.589-597
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    • 2003
  • This paper discusses revenue model of digital TV broadcast service(D-TV) and presents the basic framework for integrated strategy of applications. Also this paper presents the cases of D-TV in the frame of integrated model. The broadcasting operators should focus on interactive advertising and revenue generation utilizing customer participation. Also, they should utilize the strengths as a platform operator. The contents provider should be concerned about the retail revenue rather than commission revenue. The middle ware provider should develop new interactive D-TV service rather than system use fee or consulting fee.

Understanding Korean College Students' Social Commerce Behavior through an Integrated Model of Technology Readiness, Technology Acceptance Model, and Theory of Planned Behavior (한국 대학생의 소셜 커머스 행동의 이해: 기술준비도, 기술수용모형 및 계획된 행동이론의 통합모형을 중심으로)

  • Joo, Ji Hyuk
    • Journal of Digital Convergence
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    • v.13 no.7
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    • pp.99-107
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    • 2015
  • When new information communication technologies(ICTs) have appeared, researchers and praticitioners have explored how to spread the technologies. In e-commerce, social commerce has been introduced recently and attempts to understand social commerce have proposed diverse research models. This study proposed a hypothetical model which integrates technology readiness(TR), technology acceptance model(TAM), and theory of planned behavior(TPB). Through PLS path modeling, we found that every hypothesis except social norm-intention path alone proved significant. This result means that integrated model is useful to understand the adoption of new ICTs including social commerce. Finally, based on the findings, suggestions for future research were discussed.