• Title/Summary/Keyword: Digital Virtual Set

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The Impact of Virtual Influencers' Characteristics on Purchase Intentions Toward Fashion Products: Focusing on the Mediating Effect of Mimetic Desire (버추얼 인플루언서의 특성이 패션제품 구매의도에 미치는 영향: 모방욕구의 매개효과를 중심으로)

  • Haram Shin;Misun Yum
    • Fashion & Textile Research Journal
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    • v.26 no.1
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    • pp.1-14
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    • 2024
  • Virtual influencers, who are emerging as new players in digital marketing, impact consumers' purchase intentions. They promote positive perceptions and mimetic consumption of specific brands or products through interactions with followers. Therefore, this study aims to examine the effect of the characteristics of virtual influencers on the purchase intention for fashion products through the consumers' mimetic desire. As characteristics of virtual influencers, five factors were set: reality, attractiveness, professionalism, trustworthiness, and curiosity. Data for analysis were collected through an online questionnaire from the 8th to the 15th of August 2023, and 268 data points in total were analyzed using SPSS and Process Macro 4.3. The results of the study showed that the characteristics of virtual influencers all positively affected mimetic desire and purchase intention for fashion products. Moreover, it was found that mimetic desire has a mediating effect between the five characteristics of virtual influencers and the purchase intention for fashion products. Mimetic desire fully mediates the relationship between reality and the intention to purchase fashion products, and partially mediates the relationship between attractiveness, professionalism, trustworthiness, and curiosity and the purchase intention for fashion products. These findings further enhance the understanding of the relationship between virtual influencers and consumer behavior and identify the relationship between virtual influencers, mimetic desire, and fashion product purchase intentions. Consequently, leveraging virtual influencers strategically in digital marketing, the fashion industry can amplify positive brand perceptions, drive consumer engagement, and ultimately foster increased purchase intent.

Translation Java Bytecode to EVM SIL Code for Embedded Virtual Machines

  • Lee, Yang-Sun;Park, Jin-Ki
    • Journal of Korea Multimedia Society
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    • v.8 no.12
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    • pp.1658-1668
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    • 2005
  • This paper presents the bytecode-to-SIL translator which enables the execution of the java program in EVM(Embedded Virtual Machine) environment without JVM(java Virtual Machine), translating bytecodes produced by compiling java programs into SIL(Standard Intermediate Language) codes. EVM, what we are now developing, is a virtual machine solution that can download and execute dynamic application programs written in sequential languages like C language as well as object oriented languages such as C#, Java, etc. EVM is a virtual machine mounted on embedded systems such as mobile device, set-top box, or digital TV, and converts the application program into SIL, an assembly language symbolic form, and execute it. SIL is a virtual machine code for embedded systems, based on the analysis of existing virtual machine codes such as bytecode, MSIL, etc. SIL has such features as to accommodate various programming languages, and in particularly has an operation code set to accept both object-oriented languages and sequential languages. After compiling, a program written in java language is converted to bytecode, and also executed by JVM platform but not in other platform such as .NET, EVM platform. For this reason, we designed and implemented the bytecode-to-SIL translator system for programs written in java language to be executed in the EVM platform without JVM. This work improves the execution speed of programs, enhances the productivity, and provides an environment for programmers to execute application programs at various platforms.

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Design and Implementation of a Virtual Machine for Embedded Systems (임베디드 시스템을 위한 가상기계의 설계 및 구현)

  • Oh Se-Man;Ko Kwang-Man;Lee Yang-Sun
    • Journal of Korea Multimedia Society
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    • v.8 no.9
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    • pp.1282-1291
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    • 2005
  • This paper presents the EVM(Embedded Virtual Machine) which enables the execution of dynamic applications loaded in the embedded systems such as Mobile Devices(mobile phone, PDA), Set-Top Box, and Digital TV using downloading techniques. To accomplish this goal, we defined a SIL-(Standard Intermediate Language) code, and implemented a Bytecode-to-SIL translator which enables the execution of programs written in java language in the EVM platform without JVM, and a MSIL--to-SIL- translator which enables for programs written in .NET language to be executed in the EVM platform without .NET platform. Also, we developed a EFF(Executable File Format) builder as an assembler which translates SIL codes into an executable file, *.evm, and implemented the EVM which reads the *.evm file and executes it. The virtual machine for embedded systems developed in this paper is the software technologies that enable the execution of applications or contents without changes to when the platforms change. In fact, the virtual machine suggested here is not only usable as a standard model for existing virtual machines but also aid in more efficient execution of applications loaded in the embedded systems such as Mobile Devices, Digital TV, and Set-Top Box.

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Multimedia Presentation Authoring and Virtual Collaboration in Medicine

  • Hong, Chul-Eui
    • Journal of information and communication convergence engineering
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    • v.8 no.6
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    • pp.690-696
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    • 2010
  • Web-based virtual collaboration is increasingly gaining popularity in almost every area in our society due to the fact that it can bridge the gap imposed by time and geographical constraints. However, in medical field, such collaboration has been less popular than other fields. Some of the reasons were timeliness, security, and preciseness of the information they are dealing with. In this paper, we are proposing a web-based distributed medical collaboration system called Virtual Collaboration System for Medicine (VCSM) for medical doctors that meet the needs. The proposed system consists of two parts - multimedia presentation and recordable virtual collaboration. The former supports synchronized multimedia presentation using Synchronous Multimedia Integration Language (SMIL.) It allows synchronization of the contents of a PowerPoint presentation file and a video file. The presentation may be provided to the participants before the discussion begins. Next, in the virtual collaboration stage, participants can use text along with associated symbols during the discussion over the presented medical images. The symbols such as arrows or polygons can be set or removed dynamically to represent areas of interest in digital images using so called layered architecture that separates image layer from annotation layer. XML files are used to record participants' opinions along with the symbols over some particular images

Efficient Native Processing Modules for Interactive DTV Middleware Based on the Small Footprint Set-Top Box

  • Shin, Sang-Myeong;Im, Dong-Gi;Jung, Min-Soo
    • Journal of Korea Multimedia Society
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    • v.9 no.12
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    • pp.1617-1627
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    • 2006
  • The concept of middleware for digital TV receivers is not new one. Using middleware for digital TV development has a number of advantages. It makes it easier for manufacturers to hide differences in the underlying hardware. It also offers a standard platform for application developers. Digital TV middleware enables set-top boxes(STBs) to run video, audio, and applications. The main concern of digital TV middleware is now to reduce its memory usage because most STBs in the market are small footprint. In this paper, we propose several ideas about how to reduce the required memory size on the runtime area of DTV middleware using a new native process technology. Our proposed system has two components; the Efficient Native Process Module, and Enhanced Native Interface APIs for concurrent native modules. With our approach, the required memory reduced from 50% up to 75% compared with the traditional approach. It can be suitable for low end STBs of very low hardware limitation.

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Virtual Assets as the Newest Object of Property Rights

  • Davydova, Iryna;Zhurylo, Serhii;Tserkovna, Olena;Herasymchuk, Lidiia;Tokareva, Vira
    • International Journal of Computer Science & Network Security
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    • v.22 no.5
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    • pp.115-120
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    • 2022
  • New realities of social relations are changing the understanding of certain phenomena, including the emergence of new concepts among the objects of property rights, such as: virtual assets, and the circulation of virtual assets. The rapid development of the virtual assets market involves the legislative consolidation of the status of such assets, changes in taxation, their circulation, and so on. These circumstances increase the interest in the study of virtual assets as the latest object of property rights and necessitate the study of this topic. The work aims to explore the theoretical developments and regulations on virtual assets in the modern world, as well as to summarize the conclusions about virtual assets as the latest object of property rights. The object of research is the content of the concept of "virtual asset" and its legal status. The methodology of work is represented by a set of methods and techniques that were used to achieve this goal, namely: hermeneutic, historical, extrapolation, comparative law, generalization, analysis, synthesis, and deduction. The study analyzed different approaches to understanding virtual assets, analyzed the characteristics of virtual assets, and concluded that in today's conditions there is no single unified legal regulation of virtual assets, although many countries are moving towards consolidating the status of virtual assets.

Implementation of An Interactive and Internet-based Virtual Laboratory For Electronic Circuit Experiments (전자회로 실험을 위한 상호작용적인 인터넷기반 가상실험실의 구현)

  • Kim Dong-Sik;Choi Kwan-Sun;Lee Sun-Heum
    • 한국정보통신설비학회:학술대회논문집
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    • 2002.08a
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    • pp.199-207
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    • 2002
  • A virtual laboratory for measurement and instrumentation must aim to realize an integrated environment. To achieve this goal, we designed and implemented a client/server distributed environment and developed a web-based virtual laboratory system for electronic circuits. Since our virtual laboratory system is implemented to describe the on-campus laboratory, the learners can obtain similar experimental data through it. The proposed virtual laboratory system is composed of four important components Principle Classroom, Virtual Experiment Classroom, Evaluation Classroom and Overall Management System. Through our virtual laboratory, the learners will be capable of teaming the concepts and theories related to electronic circuit experiments and how to operate the experimental equipments such as multimeters, function generators, digital oscilloscopes and DC power supplies. Also, every activity occurred in our virtual laboratory is recorded on database and Printed out on the preliminary report form. All of these can be achieved by the aid of the Management System. The database connectivity is made by PHP and the virtual laboratory environment is set up slightly differently for each learner. Finally, we have obtained several affirmative effects such as reducing the total experimental hours and the damage rate for experimental equipments and increasing Loaming efficiencies as well as faculty productivity.

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A study of Simulacre in Virtual Space for VR content development - Focused on Ocean Space of 『Jasan-urbo』 (VR 콘텐츠 개발을 위한 가상공간의 시뮬라크르 연구 - 『자산어보』의 해양공간을 중심으로)

  • Kim, Sang-Nam;Lee, Young-Suk
    • Journal of Korea Multimedia Society
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    • v.23 no.4
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    • pp.558-565
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    • 2020
  • In this study, presents geographic analysis of Heuksando Island We classified each area of the island according to physical attributes. Then, we derived the meaning of each area as a physical space and virtual space. In order to symbolize the events that happens around the spaces, we set directions and relations for those spaces. In this process, we figured the stages of voluntary experience that originates from the user's actions. This study proposes hierarchical categories of virtual environments from spacial reality, experience and the creation of simulacrum.

Physical Interactive Game on the Digital Desk (디지털 데스크상의 체감형 게임 구현)

  • Chung, Jee-Hoon;Yun, Tae-Soo;Lee, Dong-Hoon;Yang, Hwang-Kyu
    • Journal of Korea Game Society
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    • v.5 no.1
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    • pp.11-18
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    • 2005
  • Recently, as one method of the game manipulation, physical interactive game is increasing, which controls the program by direct human movement. Tangible interface for physical interactive game implementation can control virtual model directly through real world object. A digital desk, one of the tangible interface, offers the interface that human can manipulate virtual object directly, by making projection screen on real world desk as computer display device. In this paper, we implement "Battle Region" game in the form of tangible interface, which can offer game users an efficient and amusing experiences by the use of physical interactive game. Traditional game cannot pursuit the diversity of game background contents but our game can do it through Map image projection. From this, game provider can supply the diversity of choice and users ran set up the difficulty of game. Therefore, our implemented game can offer users an efficient and amusing experiences by making game user's challenge and satisfaction maximum.

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Motivation based Behavior Sequence Learning for an Autonomous Agent in Virtual Reality

  • Song, Wei;Cho, Kyung-Eun;Um, Ky-Hyun
    • Journal of Korea Multimedia Society
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    • v.12 no.12
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    • pp.1819-1826
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    • 2009
  • To enhance the automatic performance of existing predicting and planning algorithms that require a predefined probability of the states' transition, this paper proposes a multiple sequence generation system. When interacting with unknown environments, a virtual agent needs to decide which action or action order can result in a good state and determine the transition probability based on the current state and the action taken. We describe a sequential behavior generation method motivated from the change in the agent's state in order to help the virtual agent learn how to adapt to unknown environments. In a sequence learning process, the sensed states are grouped by a set of proposed motivation filters in order to reduce the learning computation of the large state space. In order to accomplish a goal with a high payoff, the learning agent makes a decision based on the observation of states' transitions. The proposed multiple sequence behaviors generation system increases the complexity and heightens the automatic planning of the virtual agent for interacting with the dynamic unknown environment. This model was tested in a virtual library to elucidate the process of the system.

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