• 제목/요약/키워드: Digital Transformation (DT)

검색결과 9건 처리시간 0.022초

디지털 트랜스포메이션 도입을 위한 운영 지표 개발에 관한 연구 (A Study on the Development of Operational Indicators for the Introduction of Digital Transformation)

  • 김승언;박주석;진정숙
    • 한국IT서비스학회지
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    • 제22권4호
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    • pp.37-51
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    • 2023
  • Digital transformation(DT) is about reinventing the enterprise, completely changing its vision, strategy, organizational structure, processes, capabilities, and culture. Therefore, companies preparing or embarking on DT must be able to identify their current status and assess their level for successful DT. In this study, we developed indicators to diagnose and evaluate the current level of a company for successful DT. The current level was actually evaluated by using the evaluation indicators developed for the financial industry (insurance, securities, etc.), an industry where DT is currently being successfully introduced. The most important aspect of this study is that it provides metrics to evaluate the adoption an progress of digital transformation when reinvention a company, rather than a partial view.

디지털전환 기반의 교육서비스품질 경쟁우위전략 : W사를 중심으로 (Competitive Advantage Strategy of Educational Service Quality on Digital Transformation : Focusing on W-Company)

  • 진희수;이동원;이돈희
    • 품질경영학회지
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    • 제50권4호
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    • pp.843-861
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    • 2022
  • Purpose: This study explores the impact of digital transformation (DT) strategies on gaining a competitive advantage in interactive educational services. Methods: We develop a service value proposition model by analyzing educational service elements to confirm the impact of DT in the classroom through case studies. This study focuses on educational services that DT has a positive impact on organizational competitiveness by providing opportunities for customers to engage in operational processes. This case study summarizes competitiveness using SWOT (strengths, weaknesses, opportunities, and threats) analysis. Results: The findings of the case study indicate that DT-enabled competitive factors contribute to an organization's competitive advantage. The study results present key resource as social cloud services, data combination, content sharing, and products/services. The online application that collects user data about education and shares class and evaluation information creates a new class operational process in the field of educational service for a value proposition of collection-merging-sharing with social cloud function. Conclusion: The results of this study can be used as a good guideline for educational service providers interested in applying DT for improved customer satisfaction and educational organizations' competitiveness. In addition, the study findings provide theoretical and practical implications on SWOT approaches to changing the educational service provision ways through digital transformation.

패션 제조 기업의 디지털 트랜스포메이션을 위한 인공지능 솔루션 개발 및 활용 현황 (Current Status of Development and Practice of Artificial Intelligence Solutions for Digital Transformation of Fashion Manufacturers)

  • 김하연;최우진;이유리;장세윤
    • 패션비즈니스
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    • 제26권2호
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    • pp.28-47
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    • 2022
  • Rapid development of information and communication technology is leading the digital transformation (hereinafter, DT) of various industries. At this point in rapid online transition, fashion manufacturers operating offline-oriented businesses have become highly interested in DT and artificial intelligence (hereinafter AI), which leads DT. The purpose of this study is to examine the development status and application case of AI-based digital technology developed for the fashion industry, and to examine the DT stage and AI application status of domestic fashion manufacturers. Hence, in-depth interviews were conducted with five domestic IT companies developing AI technology for the fashion industry and six domestic fashion manufacturers applying AI technology. After analyzing interviews, study results were as follows: The seven major AI technologies leading the DT of the fashion industry were fashion image recognition, trend analysis, prediction & visualization, automated fashion design generation, demand forecast & optimizing inventory, optimizing logistics, curation, and ad-tech. It was found that domestic fashion manufacturers were striving for innovative changes through DT although the DT stage varied from company to company. This study is of academic significance as it organized technologies specialized in fashion business by analyzing AI-based digitization element technologies that lead DT in the fashion industry. It is also expected to serve as basic study when DT and AI technology development are applied to the fashion field so that traditional domestic fashion manufacturers showing low growth can rise again.

지속적인 디지털 전환을 위한 소상공인 디지털 리터러시 측정지표 개발 연구: 3차 산업(숙박 및 음식점업, 도·소매업, 서비스업)을 중심으로 (Development and Study of Digital Literacy Indicators(Checklist) for Micro Business Owners for Continuous Digital Transformation: Focusing on the Tertiary Industry)

  • 최정문;이정훈;김지원
    • Journal of Information Technology Applications and Management
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    • 제30권1호
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    • pp.81-95
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    • 2023
  • As the DT of micro businesses emerges as an important task, the government is also promoting support projects such as policy establishment and micro business education. This study aims to develop a new index (checklist) that can objectively measure the level of digital literacy required for DT in the tertiary industry, which accounts for the largest share of micro business owners. In this study, indicators were derived through review of existing studies and FGI, and the validity and reliability of Likert 5 were measured for decision makers in the tertiary industry. In the field of digital literacy for micro business owners, a total of 22 indicators were developed, largely composed of basic technology environment competency, information utilization competency, information dissemination and production capability, and mind recognition capability. This study has academic significance in that it can contribute to accurately understanding the digital capabilities of micro business owners by developing a digital literacy index for micro business owners, a specific group lacking in research.

디지털전환 기반의 숙박예약 서비스 경쟁우위전략: 사례연구 (A Study on Digital Transformation Competitive Strategy of Accommodation Reservation Service Industry: A Case Study)

  • 진희수;이동원
    • 한국산업정보학회논문지
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    • 제27권1호
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    • pp.93-109
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    • 2022
  • 오늘날 고객과 정보와 서비스를 결합하는 디지털전환은 산업전체의 판도를 바꾸는 새로운 비즈니스 모델이 등장하며, 고객의 가치를 창출하는 핵심 경쟁력으로 제시되었다. 이러한 관점에서 본 연구는 숙박정보를 제공하는 앱서비스 사례를 기반으로 디지털전환이 기업에 미치는 영향력을 분석하여 경쟁우위요인을 도출하하였다. 본 사례연구는 숙박예약서비스 산업에서 디지털전환시운영프로세스에서 사용자의 참여를 확대하고, 그 과정에서 사용자에게 새로운 선호요인을 제안하여 경쟁력을 높일 수 있는 서비스방안을 분석하였다. 분석결과, S사의 5가지 경쟁요인 분석을 통해 운영프로세스 상에서의 고객서비스 가치 모델을 도출하였다. 본 연구 결과는 서비스산업에서 디지털전환 시 기초자료로 활용될 수 있다.

How Organizations Legitimize AI Led Organizational Change?

  • Gyeung-min Kim;Heesun Kim
    • Asia pacific journal of information systems
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    • 제32권3호
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    • pp.461-476
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    • 2022
  • AI is recognized to be a key technology for digital transformation (DT) and the value of AI is considered to determine the future of the company. However, in reality, although managers acknowledge the future value of AI and have plans to introduce it, most are not sure what to expect from AI or how to apply it to their business. This study compares two company cases to demonstrate how an organization has successfully achieved AI led organizational change while another failed. Specifically, by taking institutionalist's view, this study examines how the legitimacy enables and constrains AI led organizational changes in organization's practices, processes, and infrastructure. The results of this study indicate that for the success of AI led organizational changes, the legitimacy plays an important role by reducing the challenges from stakeholders and increasing the institutional momentum to move through the phases of the change.

Why is the Interest in Blockchain Still on the Decline? Blockchain Challenges, Review, and Research Agenda

  • Kumar Saurabh;Neelam Rani;Ridhi Arora;Debasisha Mishra;Ramkumar M.
    • Asia pacific journal of information systems
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    • 제32권2호
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    • pp.191-225
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    • 2022
  • Based on its technological elements (distribution, encryption, immutability, tokenisation, decentralisation, and smart contracts), blockchain has drawn considerable attention in various industries and verticals. Still, the strategic adoption of blockchain is in its early stages because of the current barriers and challenges in the areas of 'customer experience', 'business models', and 'operational processes.' This work delivers a comprehensive synopsis of the fundamental challenges faced by blockchain adopters in their digital journey, based on a literature survey. The authors leveraged MAXQDA software and the theory, context, characteristics, and methodology (TCCM) framework to develop themes, findings, and evidence for adoption barriers. The research evaluates the literature on blockchain adoption challenges and offers research insights and managerial agendas for future inferences.

언택트(Untact) 디지털 전환(DT) 시대의 대학수학교육 사례 (A Case Study on College Mathematics Education in Untact DT Era)

  • 이상구;함윤미;이재화;박경은
    • 한국수학교육학회지시리즈E:수학교육논문집
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    • 제34권3호
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    • pp.201-214
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    • 2020
  • 2019년 12월 중국 우한(武漢)으로부터 발생한 신종 코로나바이러스(COVID-19)는 전 세계적으로 급속하게 퍼지며 대학수학교육 환경을 대면 방식에서 비대면(Untact, 비접촉) 방식으로 전환시키고 있다. 이로 인해 대부분의 수학 연구자와 교수자들은 2020년 봄부터 인터넷을 활용한 온라인 화상 회의와 온라인 교육 등 새로운 방식을 사용하고 있다. 본 논문에서는 이러한 과정에서 발생한 난점과 이를 극복한 방법들을 소개하고, 비대면 환경에서 교육의 질을 보장하는 대학수학교육의 다양한 사례를 통하여 체득한 노하우(Know-How)를 공유하고자 한다. 이를 통하여 코로나 이후(After Corona, AC) 시대의 대학수학교육과 연구 환경의 변화 가능성에 대하여 논한다. 특히 갑작스런 전면 비대면 방식의 온라인 교육을 진행하면서 교육의 질을 보장하기 위하여 취한 다양한 테크놀로지 활용 및 학생과의 소통에 대하여 언급한다. 마지막으로 비대면 교육환경의 교수·학습에서 당면한 문제에 대한 해결책과 특히 학생의 학습 활동과 학습과정에 기반한 평가의 구체적인 안을 제시하고 언택트 교육의 사각지대에 대하여 논한다.

증강현실기반의 패션제품 어플리케이션 특성요인과 사용의도와의 관계에 관한 연구 (The Effect of Augmented Reality-based Fashion Product Application on Intention to Use)

  • 김혜경;박지혜;김용석;최정일
    • 한국IT서비스학회지
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    • 제19권1호
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    • pp.89-102
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    • 2020
  • With the technology of the 4th Industrial Revolution integrated into the industry as a whole, digital transformation (DT) is becoming an innovative and essential element of corporate survival in the fashion industry, and it is expected that the paradigm shift in shopping will become an unavoidable reality, especially based on the AR. Therefore, in this study, the characteristics of augmented reality were presented separately as perceived realism, interaction, pleasure, and usability, and the influence of augmented reality by immersion parameters on the user's satisfaction and intended to reveal the relationship between satisfaction and usage through the characteristics of augmented reality. For the purpose of this study, a structured questionnaire was conducted, and the available 209 responses were collected and used for empirical analysis. The results of the empirical analysis are as follows. First, while immersion has the greatest effect on satisfaction, the effect on use intention has a stronger effect on satisfaction than immersion. This indicates that purchase occurs when the user's immersion leads to satisfaction, and when the satisfaction falls, the intention to use is also lowered. Second, interactivity, enjoyment, and ease of use among the various characteristics of fashion applications have a positive effect on immersion. Among them, ease of use had a strong effect on immersion. In light of this, it can be seen that ease of use should be considered first when creating an application based on augmented reality in the future fashion industry. However, the perceived reality is low in the degree of immersion, and the effect on satisfaction is also lowered, so it is difficult to be connected to intention. Considering that this study was conducted through indirect experience through video viewing, this study expects the development of research through a more practical research model in the future, as the impact is considered to be a relatively low measurement.