Journal of Information Technology Applications and Management

Korea Data Strategy Society (한국데이터전략학회)
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Development and Study of Digital Literacy Indicators(Checklist) for Micro Business Owners for Continuous Digital Transformation: Focusing on the Tertiary Industry

지속적인 디지털 전환을 위한 소상공인 디지털 리터러시 측정지표 개발 연구: 3차 산업(숙박 및 음식점업, 도·소매업, 서비스업)을 중심으로

  • Jungmoon Choi (IoT Service Convergence Graduate School of Information, Yonsei University) ;
  • Junghoon Lee (Graduate School of Information, Yonsei University) ;
  • Jiwon Kim (IoT Service Convergence Graduate School of Information, Yonsei University)
  • Received : 2023.01.13
  • Accepted : 2023.02.28
  • Published : 2023.02.28
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Abstract

As the DT of micro businesses emerges as an important task, the government is also promoting support projects such as policy establishment and micro business education. This study aims to develop a new index (checklist) that can objectively measure the level of digital literacy required for DT in the tertiary industry, which accounts for the largest share of micro business owners. In this study, indicators were derived through review of existing studies and FGI, and the validity and reliability of Likert 5 were measured for decision makers in the tertiary industry. In the field of digital literacy for micro business owners, a total of 22 indicators were developed, largely composed of basic technology environment competency, information utilization competency, information dissemination and production capability, and mind recognition capability. This study has academic significance in that it can contribute to accurately understanding the digital capabilities of micro business owners by developing a digital literacy index for micro business owners, a specific group lacking in research.

Keywords

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