• 디지털융복합연구
• /
• 제19권9호
• /
• pp.317-322
• /
• 2021

본 연구는 중국의 알리페이 개미 보험 플랫폼 청구 현황을 파악하여 사용자 중심으로 분석하고 개선 방향을 제시하는 데 목적이 있다. 보험 절차 중 청구는 가장 이의가 발생하기 쉬운 부분으로 사용자 측면의 연구가 필요하다. 본 연구에서는 모바일 보험 플랫폼을 주로 서용하는 중국 20-40대 사용자에 대한 정보시스템 성공모형(Information systems success model) 측정 항목에 대한 설문 조사와 심층 인터뷰를 진행했다. 연구 결과 건강보험은 가입자 보험청구 중 가장 어려운 보험으로, 보험청구 중 보안과 정보가 주된 영향을 미치는 것으로 나타났다. 개선 방향으로 플랫폼 보안 측면에서는 사용자에게 선택권을 더 주고 플랫폼 정보 측면에서는 이의제기 정보를 상세하고 투명하게 처리해야 한다. 본 연구는 모바일 보험 플랫폼 및 보험청구 사용자 경험에 관한 연구 자료로써 활용되기를 기대한다.

• International Journal of Computer Science & Network Security
• /
• 제24권1호
• /
• pp.133-139
• /
• 2024

The educational situation, which resulted from the announced self-isolation regime, intensified the forced decisions on the organization of the distance educational process. The study is topical because of the provision of distance learning based on the experience of Kyiv National University of Culture and Arts. The study was conducted in three stages. Systemic, socio-communicative, competence approaches, sociological methods (questionnaires and interviews) were chosen as methodological tools of the research. The results of a survey of teachers and entrants to higher education institutions on the topic "Using social networks and digital platforms for online classes under the conditions of quarantine restrictions" allowed to scientifically substantiate the need for deeper knowledge of such tools as Google Meet (79%), Zoom (13.78%) and Google Classroom (11.62%), which are preferred by entrants. Almost a third of entrants (34.26%) noted the lack of scientific and methodological support for learning the subjects. The study showed high efficiency of messengers in distance education. The study found that in the process of organizing communication in the student-teacher system, it is necessary to take into account the priority of Telegram on the basis of which it is necessary to implement a chatbot for convenient and effective exchange of information about the educational process. Further research should focus on the effectiveness of the use of Telegram. The effectiveness of using chatbots should also be considered. Chatbots can be used to automate routine components of the learning process.

• The Journal of Asian Finance, Economics and Business
• /
• 제8권8호
• /
• pp.117-126
• /
• 2021

The increasing number of retrenchments because of the current global pandemic, Covid-19, has led many to shift to the digital economy, especially among the low-income group (B40) in Malaysia. Crowdsourcing is the collection of information, opinions, or work from a group of people, usually sourced via the Internet. Fueled by the development of Internet-based platforms that provided its technological foundation, and the need for an agile and uniquely skilled workforce, crowdsourcing has grown from the grassroots, with a burgeoning body of research investigating its many aspects. However, very few studies examined crowd workers' motivation for continuous participation on online crowdsourcing platforms. Thus, this paper aims to explore the technological factors that facilitate B40's group motivation in Malaysia to continue to participate in online crowdsourcing platforms. This paper employed a qualitative approach, using a semi-structured interview. The thematic analysis method was used to decode the data extracted from the interview transcript. The finding of this study identified four main themes and seven sub-themes: (1) Technology efficacy, (2) Platform Management: client-worker management, safety net, payment mechanism, (3) Platform Design: UI design, rating feature and (4) Infrastructure: Internet connection, technology infrastructure. This study can provide a guideline for managing crowdsourcing practices in Malaysia, especially for the crowdsourcing platform developer.

• The Journal of Asian Finance, Economics and Business
• /
• 제9권1호
• /
• pp.43-51
• /
• 2022

Platform lending or online lending, sometimes called peer-to-peer (P2P) lending, arose due to the digital revolution to meet people's requirements for simple fund borrowing. It quickly became an alternative to other traditional lending techniques, for example, loans banks. Along with the growth of P2P lending, several academics have investigated how information technology is used in financial services, emphasizing extended application methods. This study proposes an enhanced technology acceptance model (TAM) that investigates how consumers embrace P2P lending platforms by using quality of service and perceived risk as drivers of trust, relative advantage and compatibility as drivers of perceived usefulness. For the purpose of this study, we created a questionnaire, distributed it to clients of P2P lending platforms and fintech services in general in cities in Java, Indonesia. We received 290 replies to our questionnaire. The data was analyzed to test the hypotheses using structural equation modeling (SEM). The findings show that consumers' trust, relative advantage, perceived usefulness, and perceived ease of use in P2P lending platforms substantially affect their views toward adoption. The research's findings are useful for fine-tuning platform marketing strategies and putting strategic goals into action.

• KSII Transactions on Internet and Information Systems (TIIS)
• /
• 제17권9호
• /
• pp.2334-2347
• /
• 2023

Metaverse services generate text data, data of ubiquitous computing, in real-time to analyze user emotions. Analysis of user emotions is an important task in metaverse services. This study aims to classify user sentiments using deep learning and pre-trained language models based on the transformer structure. Previous studies collected data from a single platform, whereas the current study incorporated the review data as "Metaverse" keyword from the YouTube and Google Play Store platforms for general utilization. As a result, the Bidirectional Encoder Representations from Transformers (BERT) and Robustly optimized BERT approach (RoBERTa) models using the soft voting mechanism achieved a highest accuracy of 88.57%. In addition, the area under the curve (AUC) score of the ensemble model comprising RoBERTa, BERT, and A Lite BERT (ALBERT) was 0.9458. The results demonstrate that the ensemble combined with the RoBERTa model exhibits good performance. Therefore, the RoBERTa model can be applied on platforms that provide metaverse services. The findings contribute to the advancement of natural language processing techniques in metaverse services, which are increasingly important in digital platforms and virtual environments. Overall, this study provides empirical evidence that sentiment analysis using deep learning and pre-trained language models is a promising approach to improving user experiences in metaverse services.

• 한국BIM학회 논문집
• /
• 제10권4호
• /
• pp.11-21
• /
• 2020

With increasing interest and research on smart cities, there is also an increasing number of studies on urban facilities that can be built within smart cities. According to these studies, smart cities' urban facilities are likely to become high value-added industries. However, the concept of smart city is not clear because it involves various fields. Therefore, in this study, the definition of Next-Generation(N.G) Smart City Facilities with Digital Twin and Digital Chain is carried out through a multidisciplinary approach. Based on this, Next-Generation Smart City Facilities will be divided into High Value-Added Products and Big Data Platforms. Subsequently, the definition of the Digital Chain containing the data flow of the entire process built through the construction of the Digital Twin proceeds. The definitions derived are applied to the Next-Generation Noise Barrier Tunnel to ensure that data is exchanged at the Digital Twin stage, and to review the proposed configuration of the Digital Chain and Data Flow in this study. The platform definition and Digital Chain of Next-Generation Smart City Facilities proposed in this study suggest that it can affect not only the aspects of data management that are currently in the spotlight, but also the manufacturing industry as a whole.

• International Journal of Advanced Culture Technology
• /
• 제12권1호
• /
• pp.175-181
• /
• 2024

The paper examines the impact of digital media art on urban creative products, analyzing opportunities and challenges in the digital era. It emphasizes the development of urban cultural and creative products, highlighting their significance and future growth potential. The digital media era provides unprecedented innovation opportunities, utilizing advanced tools for efficient design, production, and marketing. Trends like personalization, customization, AI, and big data offer new expressions and market prospects. Cultural products evolve in design, marketing, and sales channels due to digital media, with tools like social media and e-commerce platforms opening new promotion avenues. Case studies illustrate digital media's role in driving innovation and enhancing user experiences. The paper addresses challenges in market competition, copyright, and technological renewal, while recognizing opportunities from AI and big data. The creative industries must adapt and innovate to remain relevant. Looking ahead, urban creative products will evolve under digitalization, relying on digital means to attract consumers and enhance brand value. Cultural products, beyond economic entities, disseminate urban culture and creative spirit. In the digital era, urban creative products demonstrate potential and necessity, prompting a reevaluation of digital technology's role. Through continuous innovation, this field contributes to cultural and economic levels, impacting urban characteristics and heritage. Urban creative products play an increasingly vital role in the global cultural and creative economy.

• 한국멀티미디어학회논문지
• /
• 제19권4호
• /
• pp.765-773
• /
• 2016

As multimedia content technology developed, there are many cases that service contents are being provided in many different ways in the cloud-based media service system. A DRM is a technology that can enhance the copyright of the digital content by providing right information. It is available on a single platform and has a problem that the additional cost when the platform is changing. In this paper, we propose a media service system based on cloud computing. It can be used on multiple platforms at the same time by applying a number of DRM for digital contents, and allows use of a new authentication for another platform without any additional cost.

• 디지털산업정보학회논문지
• /
• 제14권4호
• /
• pp.87-92
• /
• 2018

One of the problems with the base station equipment is that there is a large difference between the replacement time of the hardware equipment such as the base station equipment and the radio access equipment, and the evolution period of the communication standard. Therefore, the base station communication platform must be flexible enough to handle the evolving communication standards after purchase. Recent research on reconfigurable communications platforms has focused on the efficient architecture of the communications platform to meet these requirements through software downloads while still using existing hardware. This paper presents a prototype of a base station communications platform based on the ETSI standard reconfigurable architecture. The communication platform presented in this paper is implemented as an ETSI standard reconfigurable architecture using a general-purpose DSP (Digital Signal Processor). In the implemented prototype, we verify the real-time feasibility of communication protocol updates through software reconfiguration.

• International Journal of Advanced Culture Technology
• /
• 제10권3호
• /
• pp.287-294
• /
• 2022

This paper examines the change and its meaning of marketing strategy in business administration, which is changing along with the development of digital technology. Unlike conventional marketing, digital marketing is creating new relationships and making changes through a two-way approach rather than a one-way approach between producers and consumers. And these changes are creating new approaches not only in the problems between businesses and consumers, but also in the relationship between public institutions and citizens. In particular, the potential of platforms, which are emerging as important in digital management, is applied to public policies, and efforts are being made to establish marketing strategies for public institutions. One case of this was applied to the cultural contents industry and policy to examine specific measures and visions. The cultural big data platform is in line with digital management and continuously utilizes digital marketing strategies in the public domain, and aims to promote creative work as well as publicize it to citizens and workers in the cultural content industry. The synergy effect that will emerge from the combination of the cultural big data platform and digital management is expected to continue.