• Title/Summary/Keyword: Digital Business Model

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A Study of the Impact of Digital Capability and Personal Ability on the Intent to Continue Economic Activity : Focused on the Adjustment Effect of the Role Model (디지털 역량과 개인적 역량이 경제활동 지속 의도에 미치는 영향: 롤 모델의 조절 효과 중심으로)

  • Kim, Sang Jin;Ha, Kyu Soo
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.16 no.5
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    • pp.125-141
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    • 2021
  • The rapidly changing social structure of the digital environment is having a significant impact on economic activities. That is also an important issue for Individuals who want to sustain economic activities and countries that support policies. Non-face-to-face industries have been revitalized due to the problem of human capital utilization attributed to aging population, the real economic recession caused by Corona 19, contraction of face-to-face economic activities, reduction of employment, and job instability. Accordingly, digital media contents based economic activities have become commonplace, and the government's main policy issue is to use human capital effectively for media contents based economic activities. Adaptation to the digital environment has become a necessity, not a choice, for those who wish to continue to be in employment. Therefore, this study analyzed the effects of digital and individual abilities on intention to sustain the economic activity and verified the modulation effect of the role model. In order to achieve the purpose of this research, an online survey was conducted on men and women aged 20 to 80 nationwide, and 382 of the 385 collected questionaires were analyzed. The SPSS 23.0 program was used to analyze this study, and the questionaire questions were measured using the Likert 5-point scale. As a result of the analysis, first, the ability to utilize media contents in digital capacity has a positive impact on the intention to sustain economic activity, and that the higher the ability to utilize the latest digital media contents such as SNS, the more likely the intention to sustain economic activity. Secondly, it was found that the financial strength of individuals' abilities was affected by the negative impact, and that the experiences were affected by positive(+) impact on the intention to sustain economic activity. Thirdly, the social environment has no significant effect on the intention to sustain economic activity. Fourth, it was found that family support amongst social support has a positive impact on the intention to sustain economic activity, and that various emotional support for families has increased intention to sustain economic activity. Fifth, the role model was found to have a positive(+) impact on economic sustainability, while the ability to utilize media content and family support played a modulating role on economic sustainability. Therefore, as a result of this research, the government's policy support for employment and entrepreneurship is required in accordance with digital media content based digital education and human structure in order to sustain economic activities.

Synergy and contingency fit analysis for digital convergence value attributes (디지털융합 가치요소의 시너지와 상황 적합 분석)

  • Han, Hyun-Soo;Moon, Tae-Eun
    • Journal of Digital Convergence
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    • v.10 no.11
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    • pp.403-418
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    • 2012
  • In this paper, we attempted to theorize the synergy effect between the value creating attributes for digital convergence model in the service industry. Our investigation is based upon contingency fit theory to understand the strategic fit for the two inherent value attributes of fixed and mobile value, as well as resolving fundamental limitations of service processes. Empirical validation of the derived research model is analyzed using hierarchical regression method. The results indicate that the relative advantage of each value creating attributes are strongly associated with the characteristics of domain service industries, and compatibility is critical to user adoption of convergent service model. Moreover, the less significant statistical impact of the synergy between mobile and fixed value attributes and others implies that each value attribute uniquely contributes to particular IT convergence model, which thereby offers critical insight that focusing the convergent value in conjunction with specific application domain is the most appealing managerial focus. The findings provide useful insight for the further research in IT based industry convergent business model areas.

Technology start-up education through value based business model (가치기반 비즈니스모델 기술창업교육방법론)

  • Yeo, Hyun-Jin;Choi, HoSung
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2017.07a
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    • pp.194-196
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    • 2017
  • 본 논문은 최근 이슈가 되고있는 창업화성화에 따른 대학 및 민간 창업교육에 있어 기술창업 분야에 가치 기반 비즈니스 모델을 교육하는 방법론에 대해 제안한다. 가치이론은 심리학자인 Rokeach와 Schwartz, 컨설팅회사인 Roper에 의해 다양하게 연구되어왔으며 사용되어 왔다. 가치란 인간이 요구하는 것으로써 제품이나 서비스에서 제공되고 있다. 이러한 가치에 따라 비즈니스 모델을 교육하는 방법은 가치의 결정, 시나리오의 작성, WWH 테이블의 작성, 비즈니스 프로세스의 작성, 가치 맵의 작성 과정을 거쳐 기술창업의 비즈니스모델화가 되는 과정을 실습함으로써 이루어진다. 본 연구는 이러한 교육 프로세스를 정의하며, 특히 현재 기술창업교육이 활발하게 이루어지고 있는 공학대학에서 사용할 수 있는 방법론을 제공한다.

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Major Criteria for Channel Selection in Banking Transaction

  • Cho, Nam-Jae;Park, Ki-Ho
    • Journal of Information Technology Applications and Management
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    • v.16 no.1
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    • pp.169-183
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    • 2009
  • The purpose of this research, based on the Media Selection Theory, the Technology Acceptance Model, and the Social Influence Theory, is to investigate the influential factors that affect media selection in banking transactions. Analyses showed that for location sensitive bank windows and ATMs(automatic teller machines), defined as offline-based transaction channels, convenience was the variable affecting media selection. However, in the case of online media not related to location, (phone banking, internet banking, and mobile banking) reliability was the significant variable influencing use. The findings show that banking organizations may benefit from identifying traits of media affecting use, and should differentiate customer services for competitive advantage.

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Research on big data curriculum in university suitable for the era of the 4th industrial revolution (4차 산업혁명 시대에 적합한 빅데이터 대학 교육과정 연구)

  • Choi, Hun;Kim, Gimun
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.24 no.11
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    • pp.1562-1565
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    • 2020
  • With the development of digital technology, the industrial structure is becoming digitalize. The government selected big data as the key technology of the 4th industrial revolution. Among them, big data is widely used to create new values and services by utilizing vast amounts of information. In order to cultivate professional manpower for the use of big data, various education programs are provided at universities. We intend to develop a curriculum for systematic training of talented people who can acquire knowledge about the three stages of collection, analysis, and application of big data. To this end, subjects are classified into basic competency, technical competency, analysis competency, and business competency based on the big data competency model proposed by the Korea Internet & Security Agency.

Effect of Characterisitcs of Service Quality on Continuance Usage Intention of Digital Healthcare Service Using Mediating Factors of User Expectation and User Utility (디지털헬스케어서비스에서 서비스품질 속성이 지속사용의도에 미치는 효과연구: 사용자기대와 사용자효용 매개요인을 중심으로)

  • Jeon, Eun-Seon;Kim, Chul Soo
    • The Journal of Society for e-Business Studies
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    • v.26 no.2
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    • pp.1-17
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    • 2021
  • This paper elucidates the effect of characteristics of service quality on continuance usage intention of digital healthcare service using mediating factors of user expectation and user utility. First, we classified independent factors into three types such as service system characteristics, user characteristics, and healthcare service characteristics from the previous studies, and investigated the effect of three independent factors on continuance usage intention of digital healthcare service. Second, we analyzed the impact of two mediating factors, user expectation and user utility, on the continuance usage intention. We developed a research model that includes three types of independent factors, mediated factors of user expectation and user utility, and a dependent factor of continuance usage intention. We surveyed a total of 357 samples from digital healthcare service users and analyzed the research model. The research results significantly show that Characteristics of Users is essential factor impacting a dependent factor of Continuance Usage Intention. The results indicate the followings: (1) Characteristics of Users including the variables of Innovation impacts User Expectation, and User Expectation affects Users Utility, and Users Utility also affects Continuance Usage Intention. (2) Characteristics of Service Systems including the variables of Functionality, Compatibility, and Convenience and Characteristics of users of Innovation variable impact the mediating factor of User Expectation, and User Expectation also affects the factor of Continuance Usage Intention. (3) Characteristics of Healthcare Services including the variables of Reliability, Ease of Operation, Safety, and Accuracy impact User Utility, and User Utility also affects Continuance Usage Intention.

3-Dimensional Terrain Model of Ruins Distribution Using GIS (GIS를 이용한 유적분포 3차원 지형모델)

  • 곽영주;장용구;강영신;강인준
    • Proceedings of the Korean Society of Surveying, Geodesy, Photogrammetry, and Cartography Conference
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    • 2004.04a
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    • pp.455-460
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    • 2004
  • Recently, As a part of NGIS project, cultural-assets digital map is produced by cultural properties administration and local autonomous entities. Cultural-assets unified GIS(Geographical Information System) is essential to cultural properties managers and other organizations which is executing land related business for appling it at planning stage. With explosive national land developments, it has been obligated to implement surface survey by the cultural properties protection Art(clause 2, Atr 74). In this paper, the author used the district of Sachon city and made 3D terrain model using digital map which is made of It5000 scale. moreover, the author improved to RDBMS(Relational Database Management System) structure and remodeled the existing DB design in detail. The author suggest to realize shape and kind of remains which have 3D information of accuracy and actualization from surface survey to excavation.

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Design of Financial Information Security Model based on Enterprise Information Security Architecture (전사적 정보보호 아키텍처에 근거한 금융 정보보호 모델 설계)

  • Kim, Dong Soo;Jun, Nam Jae;Kim, Hee Wan
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.6 no.4
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    • pp.307-317
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    • 2010
  • The majority of financial and general business organizations have had individual damage from hacking, worms, viruses, cyber attacks, internet fraud, technology and information leaks due to criminal damage. Therefore privacy has become an important issue in the community. This paper examines various elements of the information security management system and discuss about Information Security Management System Models by using the analysis of the financial statue and its level of information security assessment. These analyses were based on the Information Security Management System (ISMS) of Korea Information Security Agency, British's ISO27001, GMITS, ISO/IEC 17799/2005, and COBIT's information security architecture. This model will allow users to manage and secure information safely. Therefore, it is recommended for companies to use the security management plan to improve the companies' financial and information security and to prevent from any risk of exposing the companies' information.

A Study on the Development of Information Systems for Digital Contents Based on Standard Digital Identifier(SDI) (식별체계기반 디지털콘텐츠 유통체제 구축방안 연구)

  • Seok, Jung-Ho
    • Journal of the Korean Society for information Management
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    • v.20 no.4 s.50
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    • pp.195-210
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    • 2003
  • With the rapid development of information technology and internet in these days, resources of knowledge information have been digitalized and distributed on the internet, However, the location of digital content and a change of content have generated problems for users access and services. In line with this regard, the research on the identification of digital content utilizing standardized identification system and distribution system is necessary. This study intends to contribute to the implementation of information system based on standard digital identifier for the effective management and safe distribution of digital contents. This study first tries to survey SDI outline, practical application case and distributed business model and to analyze information distribution status Finally, this study tries to draw up a plan for the establishment of KISTI's SDI. content identification system, content distribution system.

Factors that Affect the Continuous Sharing of Digital Products and the Use of Online Services (디지털저작물의 지속적 공유와 온라인 유료서비스 이용의 영향요인)

  • Han, Jung-Hee
    • Management & Information Systems Review
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    • v.27
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    • pp.1-30
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    • 2008
  • The objective of this paper is to gain a better understanding of factors influencing digital piracy and the use of paid services on the web. A model identifying and describing various factors which affect decision$\sim$makers' attitude toward sharing digital products and online behavioral intentions is constructed based on established theories of human behavior. The relationship between the continuous intention of sharing the products and the intention to use online services is also discussed. Findings show that a independent relationship exists between illegal and legal behaviors, which means stopping piracy by individuals can not lead to their buying of the products. Also while the attitude toward piracy was significantly related to the continuous intention of piracy behaviors, did not necessarily lead to the use intention of online services. The data also show that beliefs concerning consequences of digital piracy were significant enough to alter one's behavioral attitude. There was a significant relationship between perceived consequences and the intention to pirate digital products or to use paid services. The results also show that while the effect of economical and ethical factors were ascertained, that of social and legal factors have not been found. Self$\sim$efficacy has a moderating effect on the relationship between the attitude toward piracy and both intentions of online behavior. The implications of the findings to research and practice are discussed.

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