• Information Systems Review
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• v.11 no.1
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• pp.49-67
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• 2009

E-mail marketing is the cheapest channel in target marketing. The channel works amazingly well for marketers who know how to use it. The e-mail marketers are able to integrate transactional and behavioral data to improve the targeting content of e-mail marketing campaigns. The cost in e-mail marketing is low and e-mail marketing makes no pollution. But, the e-mail response rate is lower than all the other channels. So, it is very hard for companies to increase their sales volumes, though the companies are ready to execute e-mail marketing campaigns on the side of computer systems. Marketers can send messages easily to target customers compared to other channels. But, the possibility to be read by the customers is low. Normal e-mails are continually devalued by spam mails. This study shows the influence of e-mail marketing to increase sales used by credit cards, on the basis of the real data promoted by A bank, in the Republic of Korea. The analysis on the traits of the respondent can help marketers to target customers. If additional studies on the response prediction model on the basis of traits of potential respondents are done, the targeting method to increase the effectiveness of e-mail marketing will be better structured and organized.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.25 no.8B
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• pp.1460-1468
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• 2000

The goal of this research is the real-time implementation of MPEG-1 Layer III audio decoder using the fixed-point digital signal processor of TMS320C6201 The main job for this work is twofold: one is to convert floating-point operation in the decoder into fixed-point operation while maintaining the high resolution, and the other is to optimize the program to make it run in real-time with memory size as small as possible. We, especially, devote much time to the descaling module in the decoder for conversion of floating-point operation into fixed-point operation with high accuracy. The inverse modified cosine transform(IMDCT) and synthesis polyphase filter bank modules are optimized in order to reduce the amount of computation and memory size. After the optimization process, in this paper, the implemented decoder uses about 26% of maximum computation capacity of TMS320C6201. The program memory, data ROM, data RAM used in the decoder are about 6.77kwords, 3.13 kwords and 9.94 kwords, respectively. Comparing the PCM output of fixed-point computation with that of floating-point computation, we achieve the signal-to-noise ratio of more than 60 dB. A real-time operation is demonstrated on the PC using the sound I/O and host communication functions in the EVM board.

• Journal of the Institute of Electronics Engineers of Korea SD
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• v.43 no.9 s.351
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• pp.17-22
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• 2006

CMOS LC VCO with fast response adaptive frequency calibration (AFC) technique for IEEE 802.11a/b/g WLANs is designed in 1.8V $0.18{\mu}m$ CMOS process. The possible operation is verified for 5.8GHz band, 5.2GHz band, and 2.4GHz band using the switchable L-C resonators. To linearize its frequency-voltage gain (Kvco), optimized multiple MOS varactor biasing tecknique is used. In order to operate in each band frequency range with reduced VCO gain, 4-bit digitally controlled switched- capacitor bank is used and a wide-range digital logic quadricorrelator (WDLQ) is implemented for fast frequency detector.

• Korean Journal of Remote Sensing
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• v.31 no.2
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• pp.183-191
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• 2015

If the damage analysis on river-side facilities such as dam, river bank structures and bridges caused by disasters such as typhoon, flood, etc. becomes available, it can be a great help for disaster recovery and decision-making. In this research, We tried to extract a Digital Surface Model (DSM) and analyze the accuracy from Unmanned Air Vehicle (UAV) images on river-side facilities. We tried to apply stereo image-based matching technique, then extracted match results were united with one mosaic DSM. The accuracy was verified compared with a DSM derived from LIDAR data. Overall accuracy was around 3m of absolute and root mean square error. As an analysis result, we confirmed that exterior orientation parameters exerted an influence to DSM accuracy. For more accurate DSM generation, accurate EO parameters are necessary and effective interpolation and post process technique needs to be developed. And the damage analysis simulation with DSM has to be performed in the future.

• Proceedings of the Korea Water Resources Association Conference
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• 2007.05a
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• pp.1997-2002
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• 2007

This study selected soil erosion source area of Dechung basin by soil erosion estimation model and field survey for effective soil conservation planning and management. First, unit soil erosion amount of Dechung basin is analyzed using RUSLE (Revised Universal Soil Loss Equation) model based on DEM (Digital Elevation Model), soil map, landcover map and rainfall data. Soil erosion model is difficult to analyze the tracing route of soil particle and to consider the characteristics of bank condition and the types of crop, multidirectional field survey is necessary to choice the soil erosion source area. As the result of analysis of modeling value and field survey, Mujunamde-, Wondang-, Geumpyong stream are selected in the soil erosion source area of Dechung basin. Especially, these areas show steep slope in river boundary and cultivation condition of crop is also weakness to soil erosion in the field survey.

• The Journal of the Korea Contents Association
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• v.8 no.8
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• pp.119-127
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• 2008

The object of this study is to find ways of a creation and an usage of cultural contents, based on the survey of the culture archetype facts, the culture elements and the narrative structure of 'Geotagi folk tale'. This story takes its place as our cultural archetype, because of its perfect narrative structure and the myth-like features in the story line. Additionally, various cultural elements implied in the text have the world wide universality as well as the unique traditional characters of Korea. Thus, for above reason, 'Geotagi folk tale' can be helpful in creating the new cultural contents. In creating and using the cultural contents of 'Geotagi folk tale', the first way is to build up the Digital contents including the data base of the original text and others, and the creation of graphics. The second way is to create the story bank utilizing hypertext. The third way is to make flash animations or games concerning the folk tale. and the fourth way is to to develop the symbols of the folk tale as animation characters.

• International Commerce and Information Review
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• v.15 no.1
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• pp.357-379
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• 2013

Recently, the government was introduced as currency for earning of raw materials purchasing system for electronic Government management of foreign trade in 2011, and revised regulations for electronic proof of purchase. In addition, the currency for earning of raw materials, such as procurement system in 2012, followed by electronic proof of purchase local letter of credit. The government electronic trading will be promoting local trading of electronic procedures. This study will be a preceding research on the goods control system for acquiring foreign currency and the obligation of using digitalized approval of purchase due to the revision of foreign trade law. Also, it will conduct theoretical and legal research regarding the obligation of digital establishment of the local L/C which is a result of amendments to the rules of operation for the Bank of Korea's trade finance. Further, it will analyze the legal and operational problems and its response plans for the establishment of the local trade integrated management system which promotes the digitalization of the local trade process.

• Journal of the Korea Society of Computer and Information
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• v.4 no.3
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• pp.107-113
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• 1999

Banking and financial areas are facing on social upheavals by a rapidly advanced Open Network such as Internet, and the crest of a digital boom in the economic side for the 21th century. Electronic banking services has been remarkably changed from the Closed Network into the Open Network which is motivated by the low-cost internet services. This Open Network leads clients to choose banks that offer the best services and goods on the basis of the internet market. Therefore, capability of coping with clients' needs will be rising as one of the main strategies for competitive internet banking system in the near future. For this reason this thesis focuses on issues for banking services that internet influences, internet banking strategy of a developed bank, and expanding services and goods marketing through the internet.

• Journal of Information Science Theory and Practice
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• v.10 no.spc
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• pp.66-75
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• 2022

The manufacturing industry is the foundation that drives economic growth, and manufacturing innovation is essential for sustainable growth advantage and the transition into a digital economy. Therefore, major countries actively support the field of simulations, which incorporate information and communication technologies into manufacturing, and announce various policies at the national level along with increasing investment. Simulation technology virtualizes product development processes to replace physical production and experimentation of products, dramatically reducing time and costs. In South Korea, the Korea Institute of Science and Technology Information (KISTI) has supported manufacturing companies for about 14 years by providing relevant technologies. This study uses the input-output table for the Bank of Korea to analyze the economic ripple effect. First, we identified the domestic industrial sector dealing with the supercomputing-based simulation industry. Then we analyzed its ripple effects by dividing them into the production inducement effect, value-added inducement effect, employment inducement effect, and forward/backward linkage effect. Consequently, when the supercomputing simulation budget of KISTI (28.3 billion won, 2007-2020) was set as an input coefficient, the analysis showed 45.1 billion won as the production inducement effect, 24.7 billion won as the value-added inducement effect, and 282 individuals per 1 billion won as the employment inducement effect. This study is significant in that it derived the effects of the inputs by analyzing the economic ripple effects of the projects of KISTI, which have been supporting South Korean manufacturing companies for the past 14 years with supercomputing-based simulations.

• Journal of the Korean Association of Geographic Information Studies
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• v.12 no.1
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• pp.64-72
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• 2009

The method to generate a digital elevation model(DEM) from contour lines causes a problem in which the low relief landform cannot be clearly presented due to the fact that it is significantly influenced by the expression of micro landform elements according to the interval of contours. Thus, this study attempts to develop a landcover burning method that recovers the micro relief landform of the DEM, which applies buffering and map algebra methods by inputting the elevation information to the landcover. In the recovering process of the micro landform, the DEM was recovered using the buffering method and elevation information through the map algebra for the landcover element for the micro landform among the primary DEM generation, making landcover map, and landcover elements. The recovering of the micro landform was applied based on stream landforms. The recovering of landforms using the buffering method was performed for the bar, which is a polygonal element, and wetland according to the properties of concave/convex through generating contours with a uniform interval in which the elevation information applied to the recovered landform. In the case of the linear elements, such as bank, road, waterway, and tributary, the landform can be recovered by using the elevation information through applying a map algebra function. Because the polygonal elements, such as stream channel, river terrace, and artificial objects (farmlands) are determined as a flat property, these are recovered by inputting constant elevation values. The results of this study were compared and analyzed for the degree of landform expression between the original DEM and the recovered DEM. In the results of the analysis, the DEM produced by using the conventional method showed few expressions in micro landform elements. The method developed in this study well described wetland, bar, landform around rivers, farmland, bank, river terrace, and artificial objects. It can be expected that the results of this study contribute to the classification and analysis of micro landforms, plain and the ecology and environment study that requires the recovering of micro landforms around streams and rivers.