• Journal of Korea Society of Digital Industry and Information Management
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• v.15 no.4
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• pp.187-195
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• 2019

The purpose of this study is to analyze the adoption of Kakao Bank in terms of benefits (functional, social, experiential, economic benefits) and differentiated services (customization and service diversity) considering service types. Benefits are personal value consumers attach to the product or service attributes and, therefore, more important than attributes of service itself when using Kakao Bank in the internet based environment. Data was collected using an online and offline survey of 131 Kakao Bank users and analyzed the data using structural equation model (SEM). The results of empirical analysis using SmartPLS show that functional benefit, experiential benefit, and customization are significantly related to the user's satisfaction, but economic benefits, social benefit, and service variety are not. Customer's satisfaction are also showed significantly to be related to the all types of Kakao Bank usage(balance check, transfer, and other services). This study has the significance in that it examines the user's satisfaction and usage of Kakao Bank in terms of benefits and differentiated services while other studies analyzed banking services focusing on the attributes of banking channel itself.

• Proceedings of the IEEK Conference
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• summer
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• pp.143-146
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• 2004

Differentiated services (DiffServ) has been widely accepted as the service model to adopt for providing quality-of­service (QoS) over the next-generation IP networks. There is a growing need to support QoS in mobile ad hoc networks. Supporting DiffServ in mobile ad hoc networks, however, is very difficult because of the dynamic nature of mobile ad hoc networks, which causes network congestion. The network congestion induces long transfer packet delay and low throughput which make it very difficult to support QoS in mobile ad hoc networks. We propose DiffServ module to support differentiated service in mobile ad hoc networks through congestion control. Our DiffServ module uses the periodical rate control for real time traffic and also uses the best effort bandwidth concession when network congestion occurs. Network congestion is detected by measuring the packet transfer delay or bandwidth threshold of real time traffic. We evaluate our mechanism via a simulation study. Simulation results show our mechanism may offer a low and stable delay and a stable throughput for real time traffic in mobile ad hoc networks.

• Journal of the Institute of Electronics Engineers of Korea TC
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• v.40 no.12
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• pp.83-93
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• 2003

Differentiated service networks, based on bandwidth broker, perform the control and management of QoS provisioning for the QoS guaranteed services, However, the centralized bandwidth broker model has a scalability problem since it has centralized resource management for the admission control function of all call attempts, Therefore, in this paper, we proposea novel adaptive admission control mechanism according to the attempted call status for enhancing the scalability under the centralized bandwidth broker model in IP differentiated service networks, The proposed mechanism decouples the function of admission control from the bandwidth broker, So, the ingress edge node performs the admission control and the bandwidth broker performs the resource management and QoS provisioning, We also introduce an edge-to-edge path concepts and the ingress edge node performs the admission control under the allocated bandwidth to eachpath. The allocated bandwidth per path adaptively varies according to the status of the attempted calls, This mechanism can significantly reduce the number of communication message between the bandwidth broker and each edge node in the network and increase the bandwidth utilization via adaptable resource allocation, In this paper we study the adaptive admission control operation and show the efficient and extensive improvement through the performance evaluation.

• The Journal of Information Technology
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• v.4 no.3
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• pp.87-100
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• 2001

IETF has proposed integrated services model(Int-Serv) and differentiated service(Diff-Serv) to supply IP QoS in Internet[1][2]. Int-Serv model uses state information of each IP flow, so satisfies QoS according to traffic characteristics, but increases the amount of flow state information with increasing flow number. Diff-Serv uses PHP(Per Hop Behaviour) and there are well-defined classes to provide differentiated traffics with different services according to delay and loss sensitivity. Diff-Serv model can provide diverse services in Internet because of having no the state and signal information of each flow. As MPLS uses the packet forwarding technology based on label, it implements the forwarding engine of high performance easily. The MPLS can set up the path having different and variable bandwidth and assign each path to particular CoS (Class of Service). Therefore it is possible to support the Diff-Serv model of well- defined classes that can provide the differentiated traffic with different services according to delay and loss sensitivity in IP QoS models of IETF. In this paper we propose a scheme that can accommodate Diff-Serv model to provide QoS. The system performance has been estimated by scheduling plan according to traffic classes.

• Journal of Communications and Networks
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• v.9 no.1
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• pp.84-92
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• 2007

This paper deals with the creation of multicast trees in a differentiated services (DiffServ) domain. Initially, we model the integration problems of multicast & DiffServ and give a general de-scription of our framework for multicast provisioning in DiffServ domains. Within this framework, we introduce a novel heuristic algorithm which calculates the multicast trees efficiently. The multicast tree's format and the bandwidth constraints per service class are modeled. The heuristic is based on the Dijkstra's shortest path algorithm and aims to produce the cheapest possible trees (Steiner tree problem) that conform to the defined model. The produced trees can be considered as DiffServ-customized Steiner trees. Furthermore, we evaluate the algorithm with theoretical and experimental analysis and finally, we present our conclusions.

• Journal of Distribution Science
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• v.11 no.12
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• pp.39-49
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• 2013

Purpose - This study attempts to examine the underlying dimensions of service quality (tangibility, reliability, responsiveness, assurance, and empathy) for low-cost carriers. It subsequently seeks to determine the effect of the relationships of the dimensions of service quality, airline image, and behavioral intentions on airline services to provide adequate basic information and attributes for developing differentiated and competitive service marketing strategies. Research design, data, and methodology - The survey for this study was conducted on patrons with low-cost carrier boarding experiences in districts near universities and central businesses of Seoul and Busan from 5/10/2012 to 16/10/2012. Out of 346 questionnaires, 20 questionnaires with missing data and insincere answers were excluded for this study. Collected data were processed using SPSS 18.0, and the hypothesis was verified by analyzing the structural equation model with Lisrel 8.54. First, the frequency analysis was conducted to identify universal characteristics. Second, the exploratory factor analysis and reliability analysis were conducted to identify the accuracy of the variable measurements of the construct. Third, to assess uni-dimensionality and reliability, confirmatory factor analysis was conducted. Finally, to verify the adequacy of the research model and research hypothesis, the structural model was employed. Results - The results revealed that the factors, "tangibility, reliability, responsiveness, assurance, and empathy" were shown to be the most important dimensions of service quality for the airline image of the low-cost carrier which was consistent with previous studies. Therefore, it is fair to suggest that these verified factors are crucial attributes for the brand image of low-cost carriers. Second, as reliability and responsiveness were shown to be the most important factors for behavioral intentions, it is viable to suggest that these two attributes are crucial for the sales value of low-cost carriers. Further, it was found that the brand image of low-cost carriers was closely related to behavioral intentions. Therefore, in order to ensure the competitiveness and loyalty of patrons, the airline image value is a crucial attribute. Conclusions - The result of this study established that service quality is the most important attribute for marketing to ensure competitiveness, and intensive and differentiated service marketing play a crucial role in creating profits for low-cost carrier companies. First, as tangibility is found to be the most crucial factor in ensuring service quality, quality control and maintenance of medium and small carriers must be provided to ensure reliability, as they are the main attributes of low-cost carriers. Second, in order to promote positive behavioral intentions, it is essential to enhance the value of airline image. Third, in order to ensure competitiveness, it is imperative to carry out intensive and differentiated service marketing. Therefore, to promote the image of low-cost carriers and enhance behavioral intentions, the level of service quality must be secured by developing appropriate service improvement programs.

• Proceedings of the Korean Information Science Society Conference
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• 2001.04a
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• pp.172-174
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• 2001

최근 다자간 영상 회의, 주문형 비디오, 원격 진단 시스템 등과 같이 영상 정보를 송.수신하는 멀티미디어 서비스의 개발이 활발해짐에 따라, 기존의 인터넷상에서 데이터를 저장하고 전달하는 방식이 제공하는 최선형 서비스만으로는 사용자들이 요구하는 실시간 멀티미디어 응용 서비스들을 제대로 지원할 수 없게 되었다. 따라서 네트워크 사용자들에 의해 점차적으로 종단간의 QoS에 대한 관심이 고조되고 있다. 이에 본 논문에서는 이더넷 환경에서 종합 서비스 모델(Intergrated Service Model)로 제안된 지역 망에서 유용하게 사용될 수 있는 자원 예약 프로토콜인 RSVP의 성능을 분석하였다. 이를 기반으로 인터넷망에서 차별화 된 서비스 품질을 제공할 수 있는 차등화 서비스(Differentiated Service)와의 연동 모델을 향후 연구과제로 제시하고자 한다.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.29 no.4B
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• pp.444-454
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• 2004

To support diverse transmission requirements of multimedia applications, Quality of Service (QoS) should be provided in the Internet, where only the best-effort service is available. In this paper, we describe our recent effort on the implementation and verification of an extendable and flexible QoS allocation and resource management system based on the bandwidth broker model for realizing the IETF differentiated service (DiffServ). Focusing on the bandwidth issue over single administrative domain, the implemented system provides real-time resource reservation and allocation, delayed call admission control, simple QoS negotiation between sewer and users, and simple resource monitoring. The implemented system is verified by evaluating the performance of a resource-intensive application over the real-world testbed network.

• Journal of the Korea Safety Management & Science
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• v.19 no.4
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• pp.209-219
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• 2017

Logistics companies want to be competitive companies in fierce logistics market and are worrying about securing of differentiated competitiveness for it. The standards judging if logistics industry maintains the competitiveness are based on the satisfaction of users due to the well-established service system that can response not only economic feasibility of logistics costs such as transportation costs, storage costs, unloading charges, information costs, etc. but also diversity and upgradability of logistics needs. Therefore, this study focuses on seeking of service quality improvements with VBSD(Value Based Service Design) model focusing on customer value factors based on Kano model and QFD based service design approach from angles of customer value improvement and service costs reduction.

• Journal of the Korea Safety Management & Science
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• v.19 no.4
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• pp.221-230
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• 2017

Recently, service quality must reflect several demands of customers who show rapid and various changes so as to be compared with the past. So, objective and rapid methods for them are necessary more. For them, first of all, service company must calculate their standard of service quality accurately by measuring service quality exactly. To measure service quality accurately, this researcher collected and analyzed data by survey for customers who are customers of logistics services, grasped potential satisfaction standard(P) by 5 point Likert scale and one survey for accurate classification of quality attributes through weighted customer satisfaction coefficient changing quality attributes by developing the study on Kano model and Timko's customer satisfaction coefficient, and suggested Potential Customer Satisfaction Improvement index(PCSI) for examining the improvement of customer satisfaction so as to utilize them as an index of differentiated and concrete measurement of service quality.