• 제목/요약/키워드: Determinant attributes

검색결과 42건 처리시간 0.02초

디지털세대 남성의 인터넷 쇼핑행동에 관한 연구 (Intention to Return to Online Shopping Malls by Men of Digital Generation)

  • 성희원;전양진
    • 한국의류학회지
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    • 제30권11호
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    • pp.1618-1625
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    • 2006
  • The purposes of this study were 1) to identify dimensions of fashion lifestyles of men of digital generation and online shopping mall service attributes, and 2) to find factors affecting general satisfaction and intention to purchase at online shopping malls. Data were obtained from 632 men aged between 15 and 39 who were using the internet. Fashion lifestyles produced five factors, fashion leadership, shopping enjoyment, brand pursuit, personality pursuit, and practicality pursuit. Internet service attributes included three factors, check-out service, after delivery service, and product presentation service. Significant determinants of general satisfaction were after delivery service, check-out service, product presentation service, and purchase experience in order. For intention to buy, after delivery service, check-out service, product presentation service, purchase experience, practicality, and household income level in order were significant. Finally, general satisfaction of purchase was a useful determinant of intention to buy. Implications were given for improving internet shopping mall services from the perspective of online fashion mall marketers.

무창포 주꾸미·도다리 축제 관광객의 소비지출 결정요인 (Determinant of Tourist Expenditures for Muchangpo Webfoot Octopus and Finespotted Flounder Festival)

  • 강석규
    • 수산경영론집
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    • 제52권4호
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    • pp.1-11
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    • 2021
  • This study is to investigate the determinants of consumption expenditure by considering potential expenditure factors such as socioeconomic, fishing village tourism behavior, motivation for visits, and optional attributes of tourists at Muchangpo webfoot octopus and finespotted flounder festival in Boryeong. The analysis data are 300 questionnaires of visitors to the festival during the 2018 Muchangpo Mysterious Sea Road Webfoot Octopus and Finespotted Flounder Festival from March 17 to April 8, 2018. As a result of analyzing the factors of consumption expenditure of tourists to the festival in Boryeong, socioeconomic factors such as gender and residential groups outside Chungcheong-do have a positive (+) effect on consumption expenditure. Among the factors of fishing village tourism behavior, the only number of days of stay more than one night has a positive (+) effect on consumption expenditure. In addition, in the analysis of factors for motivation to visit the festival, fun/interest and simple rest/leisure have a significant positive (+) effect on expenditure whereas stress relief have a negative (-) effect on expenditure. In the analysis of the factors of festival selection attributes, tourism facilities has a significant positive (+) effect on expenditure, but natural scenery and excellent natural scenery show a significant negative (-) effect on expenditure. The main implications that can be obtained from the results of this study are as follows. First, it suggests that the promotion should be actively conducted outside of Chungcheong Province in order to achieve the original purpose of revitalizing the local economy from the Muchangpo webfoot octopus and finespotted flounder festival. Second, it indicates that there should be a variety of unique high-quality festival programs differentiated from other local festivals, promoting the existence of simple rest/leisure facilities rather than webfoot octopus boat fishing experiences or natural scenery (i.e., mysterious road and sunset) in order to attract festival tourists' spending at the Muchangpo webfoot octopus and finespotted flounder festival.

순천시의 훼밀리레스토랑을 이용하는 고객들의 외식결정요인에 관한 연구 (A Study on the Determinant Factors for Dining at Family Restaurant in Sunchon City)

  • 강종헌
    • 한국식품조리과학회지
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    • 제17권6호
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    • pp.571-582
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    • 2001
  • 본 연구는 훼밀리레스토랑에서 외식의도에 부정적인 영향을 미치는 외식결정요인을 찾아내기 위하여 외식결정요인이 휘밀리레스토랑에서 외식의도에 미치는 영향을 분석하고자 했다. 본 연구의 목적을 달성하기 위하여 선택설문항을 나열하고 하나를 선택하도록 하는 설문지를 통하여 고객의 훼밀리레스토랑에서 외식의도와 훼밀리레스토랑에서 외식할 때 속성들 각각의 영향이 측정되었다. 자료는 빈도분석, 요인분석, 신뢰성분석, 그리고 회귀분석을 이용하여 분석되었다. 요인분석을 이용하여 19개 속성들로부터 4개 차원구조들이 체계화되었다. 신뢰성분석을 통하여 4개 차원들에 대한 신뢰성이 높다는 것을 검증하였다. 회귀분석을 이용하여 분석된 결과는 다음과 같다. 먼저 4개 차원들 중에서 조화로운 장식을 제외한 일관된 서비스, 가치 있는 음식, 그리고 매력적인 시설이 훼밀리레스토랑에서 외식의도에 영향을 미치는 중요한 요인들이었다. 일관된 서비스 요인의 측면에서 직원의 유니폼을 제외한 영접, 정확한 코스음식제공, 그리고 환송이 훼밀리레스토랑에서 외식의도에 영향을 미치는 중요한 변수들이었다. 가치있는 음식 요인의 측면에서 음식농도와 풍미를 제외한 음식온도, 음식양, 그리고 음식질감이 훼밀리레스토랑에서 외식의도에 영향을 미치는 중요한 변수들이었다. 매력적인 시설 요인의 측면에서 시설요인을 구성하고 있는 4개 변수들 모두가 훼밀리레스토랑에서 외식의도에 영향을 미치는 중요한 변수들임이 발견되었다 4개 변수들 중에서 식당내부가 고객의 훼밀리레스토랑에서 외식의사결정에 가장 중요한 요인이었다. 이러한 결과는 훼밀리레스토랑들이 고객을 유치하기 위하여 하나의 차원만에만 행하는 노력이 다차원전략을 강구하는 것만큼 효과적이지 못하다는 것을 시사하고 있다. 전반적으로 순천시에 소재하고 있는 훼밀리레스토랑들은 포화된 음식점들과 경제성장의 악화로 인하여 심한 경쟁에 직면해 있다. 따라서 훼밀리레스토랑들은 적정수준의 시장점유를 확보하거나 높이기 위하여 운영전략과 마케팅전략을 한층 더 적극적으로 개선할 필요가 있다. 본 연구결과들은 순천시 훼밀리레스토랑들에게 새로운 통찰력을 제공하고, 자신의 서비스품질을 개선하고 경쟁력을 향상시킬 수 있는 기회를 제공할 수 있으리라 생각된다.

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A Conceptual Analysis of LGBTQ Cultural Competence for Nurses

  • Min Kyung KIM
    • International Journal of Advanced Culture Technology
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    • 제11권4호
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    • pp.255-262
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    • 2023
  • The purpose of this study was to clarify the concept of LGBT cultural competence in nurses. This study used Walker and Avant's 8 steps of conceptual analysis. The specific steps are: (1) selecting the concept, (2) selecting the purpose of concept analysis, (3) identifying the scope of concept use, (4) identifying the determinant attributes of the concept, (5) presenting model cases, (6) additional cases of the concept (boundary cases, opposite cases, and related cases), (7) identifying antecedents and consequences, and (8) presenting empirical evidence. As a result, five attributes of nurses' LGBT cultural competence were identified in the final 12 articles: cultural experience and cultural acceptance, cultural knowledge, cultural attitude and awareness, and cultural skills. Antecedents included diversification of society, heteronormative healthcare environment, continuing education and training, intercultural understanding, and open-mindedness. Outcomes of cultural competence were identified as reducing LGBT health inequalities and providing quality care. In conclusion, this study contributes to providing a basis for improving the quality of nursing care by providing more culturally appropriate care to the target population through conceptual analysis and understanding of nurses' LGBT cultural competence. Furthermore, it is necessary to continue research on the development of tools to measure nurses' LGBT cultural competence and the development of nursing intervention programmes that can be applied in nursing practice.

Determinations of Impulsive Buying Behavior: An Empirical Analysis of Consumers' Purchase Intentions for Offline Beauty Products

  • Tayyaba Tanveer;Mustaghis ur Rahman;Syeda Qurat ul Ain Kazmi
    • International Journal of Computer Science & Network Security
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    • 제24권7호
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    • pp.45-54
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    • 2024
  • Ingrained in multiple consumption theories, this research covers the seven determinants (Hedonic Consumption, Consumers' mood, Store layout, product promotion, Persons' situation, Materialism, and Product Attributes) of purchase intentions of a consumer. For this study, 384 offline shoppers were surveyed and found that out of seven, six determinants significantly trigger impulse buying behavior of customers of beauty products in a modern market setting while one determinant 'Materialism' did not have any influence on the impulse buying behavior. The relationships of the variables were statistically checked by multiple linear regression. Results of this study show that a consumer's mood has a significant impact on impulse buying as it can trigger the impulse behavior of consumers. Person situations also have a positive impact on impulse buying it means time, money, fear of missing out can active impulse buying. Store layout can also trigger that unplanned purchase which means store lighting, the music of the store, ambiance may affect the purchasing. Product promotion has an impact on spontaneous purchase which indicates that free coupons, discounts, free delivery, offers to attract the customer to sudden purchase. Product design, packaging, color, labeling indicate a positive and significant impact on impulse buying. However, materialism indicates an insignificant impact on impulse buying.

Healthy eating-out options are related to healthy eating intention in adults residing in Daqing (China)

  • Xiaoyu Ma;Seungwoo Lee;Ji-Yun Hwang
    • Journal of Nutrition and Health
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    • 제56권1호
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    • pp.112-121
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    • 2023
  • Purpose: Eating behaviors are influenced by food environments, such as availability and/or accessibility of healthy food options. In this study, we examined the relationship between healthy eating-out options and the intention to eat healthily in adults residing in Daqing, China, using an extended theory of planned behavior (TPB). Methods: Data were collected via an online survey conducted from April to May 2021 using a previously validated questionnaire in Daqing. A total number of 308 subjects aged 18-64, either Daqing oilfield workers or their family members were eligible and finally included in the analysis. The relationships among the attributes and the quality of healthy eating-out options, the three major constructs of TPB, and the intentions of healthy eating were examined using multiple linear regression analyses. Results: Subjective norms (p = 0.049) and perceived behavioral control (PBC) (p = 0.000) were significantly related to the healthy eating intention. The quality and attributes of the food served statistically significantly explained the intention to eat healthily. After controlling for age, sex, and body mass index, not the quality but the attributes of food served (p = 0.037), subjective norms (p = 0.016), and PBC (p = 0.000) had a significant relationship with the intention to eat healthily. The model explained 83.7% of the variance. Conclusion: The healthy eating-out choices, along with subjective norms and PBC of TPB, may be a potential determinant of healthy eating intention among Chinese adults living in Daqing, China. Policy implications have highlighted that not only the personal intention to eat healthy foods, but also the available healthy food environment may be important for the choice of healthy options by the population of interest. Therefore, building an environment for healthy eating choices and campaigns aimed at increasing consumer awareness of healthy eating are equally important for a smart eating choice.

Student Factors on Employment of Engineering Graduates: A Korean University Case

  • Park, Cheol Kyun
    • Asian Journal of Innovation and Policy
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    • 제4권3호
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    • pp.288-306
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    • 2015
  • This study analyzes the determinants on employment of 4-year college graduates. Data were collected from nine semesters from 2009 to 2014 totaling 4,176 engineering graduates of University ‘A’ in the capital area of Korea. Employment is analyzed on three levels reflecting the quality of employment such as total employment, preferred jobs and the top 500 companies. Eighteen variables were divided into four categories such as private attributes, curriculum activities, non-curriculum activities, and job preparation activities. The Hierarchical Logistic Regression Model was used. The results are as follows: top determinants included in each definition of employment are departments group, gender, employment program, and internship program. Also, grade points in major and basic courses were added as a result of curriculum activities. There is no statistical significance in household income, club activities and employment preparation activities. Also, the curriculum for major intensive courses and multi-majoring imposed by the university are not effective.

Gender Difference in the Perceived Brand Authenticity of Office Worker

  • Lee, Jong Man
    • 한국컴퓨터정보학회논문지
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    • 제20권10호
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    • pp.121-126
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    • 2015
  • The central objective of this paper is to check different effects developed by interaction with a gender and brand attributes related to the brand authenticity such as brand authority and brand ethicality. The survey method was used for this paper, and data from a total of 136 office workers were used for the analysis. The data were analyzed using smartPLS, a structural equation modeling tool. The results of the analysis are summarized as follows. First, brand authority has a significant effect on brand authenticity in both male and female. Second, brand ethicality has a significant effect on brand authenticity in only male. Third, brand authenticity has a significant effect on purchase and word-of-mouth intention in only male. Therefore brand authority is the determinant of the perceived brand authenticity. The findings have significant implications which the study inquires into the gender difference in the perceived brand authenticity of consumers.

미중 기술패권 경쟁과 양자컴퓨팅 정책 동향 (United States-China Competition for Technological Supremacy in Quantum Computing and Policy Trends)

  • 이선재;정선화;조병선
    • 전자통신동향분석
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    • 제38권4호
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    • pp.47-57
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    • 2023
  • The competition for technological supremacy is unfolding in the high-tech field, and quantum computing can be determinant for economic and security ripple effects. The United States and China, leaders in quantum computing, have developed this field through adequate policies. The United States has fostered quantum computing through government policies and competition among private companies, while China has secured world-class technology through large-scale government investment and attracting foreign talent. In quantum computing, securing talented people is essential to guarantee independent technology development regarding academic attributes and security. We analyze quantum computing policies in the United States and China on a timeline and determine their policy trends. In addition, the policies for securing talent in these countries are reviewed, and the policy effects are compared based on literature analysis. Through the analysis of policy cases between the United States and China, bilateral policy implications for Korea are delineated.

온라인 쇼핑몰VMD에 대한 지각된 가치의 영향요인으로 소비자 조절초점 역할에 관한 연구 (A Study on Consumers' regulatory focus as a determinant of perceived value of online shopping mall VMD)

  • 서용한
    • 경영과정보연구
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    • 제33권5호
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    • pp.213-232
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    • 2014
  • 의류제품 온라인쇼핑몰의 고객확보 경쟁이 날로 치열해 짐에 따라 쇼핑몰 재방문도에 영향을 미치는 요인에 대한 관심이 높아지고 있다. 쇼핑몰의 VMD는 소비자의 쇼핑몰 선택에 영향을 미치는 중요한 요인으로 평가되고 있다. 기존연구에서 VMD가 소비자 선택과 쇼핑경험에 미치는 영향은 규명되었지만, 소비자의 목적지향적 특성에 따라 소비행동(선택과 평가, 성과반응)에 어떤 차이를 보이는지에 대한 연구는 부족하였다. 일반적으로 소비자는 쇼핑몰이나 제품을 평가하고 선택할 때 다양한 전략을 사용한다. 소비자가 사용하는 전략과 개인적 목적지향 성향의 적합성에 따라 소비행동과 성과평가에 차이를 보일 가능성이 높다. 최근 이와 같은 개인특성을 설명하는 이론이 조절초점이론이다. 본 연구는 인터넷 쇼핑몰 상황에서 VMD 요소가 개인적 목적지향 성향인(조절초점)에 따라 소비자 반응(쇼핑몰 충성도)에 미치는 민감성에 차이가 있는지를 실증하였다. 실증연구는 두 개의 연구로 진행되었다. [연구 1]에서는 소비자의 초절초점이 온라인 쇼핑몰 VMD 요소의 평가에 차이가 있는지를 검정하였다. 분석결과, 향상초점 성향이 강한 소비자는 시각적요소와 엔터테인먼트 속성에 민감한 반면, 예방초점 소비자는 안전과 프라이버시 속성을 더 중요하게 생각하는 것으로 조사되었다. [연구 2]에서는 온라인 VMD의 지각된 가치가 충성도에 미치는 영향에 있어 소비자 조절초점의 조절효과를 검정하였다. 조절회귀분석을 실시한 결과, 향상초점 소비자는 쾌락적 가치가 충성도에 더 많은 영향을 미치는 반면, 예방초점 소비자는 실용적 속성이 충성도에 더 많은 영향을 미치는 것으로 나타났다.

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