• Title/Summary/Keyword: Degree of Perception Importance

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An exploratory study on Chinese shoppers' perception of luxury brands' social responsibility

  • Li, Meng;Noh, Mijeong
    • Fashion, Industry and Education
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    • v.16 no.1
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    • pp.36-45
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    • 2018
  • Recently China has become one of the major markets for luxury brands. In addition, practicing social responsibility by manufacturers of luxury brands has become ubiquitous because consumers' perception of such practices may affect their purchase decisions positively. This study explored Chinese shoppers' perception of luxury brands' social responsibility practices and their information seeking behavior. In this study, value congruence was used as a theoretical framework. Twelve participants were selected out of customers in a shopping mall in Beijing, and they were subject to in-depth interview. The interview consisted of open-ended questions about perception of luxury brands' social responsibility practices, sources to access such practices, and the degree of personal value congruence to such practices as well as demographic information. Qualitative approach was used to analyze the data. Half of the participants indicated their awareness of the social responsibility practices of luxury brands, which sets up a foundation for understanding importance of luxury brands' social responsibility practices. Approximately half of the participants preferred to learn about luxury brands' socially responsible practices online especially via social media. These findings imply that Chinese luxury shoppers' trust and preference for the companies would be enhanced by effective development and advertisement of companies' social responsibility practices, and thus provide luxury companies with useful information on marketing strategies.

A Study on the Effect of University Students' Perception of Job Competence on Job-seeking Attitude (대학생의 취업역량 중요도 인식이 취업태도에 미치는 영향)

  • Lee, Jae Han;Lee, Ho;Jang, Man Guen;Chang, Sug-In
    • Industry Promotion Research
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    • v.1 no.2
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    • pp.87-93
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    • 2016
  • This study analyzed the effect of university students' perception of job competence on job-seeking attitude. The study results showed that certificate and job-related experience significantly affected will of getting a job and self-efficiency. It is suggested that emphasizing the importance of getting a certificate and doing job-related practice is more effective rather than getting higher level of education or good grade to improve university students' job-seeking attitude. Also, if students took job-realated education in university job support center, their importance perception of job-related experience, will of getting a job, degree of self-development were higher. This study provided implications for verifying the importance and effectiveness of job competence in enhancing university students' job-seeking attitude.

An Exploration on Public Perception of Social Welfare as a Discipline in Korea (사회복지학에 대한 한국인의 인식에 관한 연구)

  • Kang, Chul-Hee
    • Korean Journal of Social Welfare
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    • v.57 no.4
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    • pp.147-175
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    • 2005
  • Efforts to identify the public's perception of social welfare as an academic discipline have never been conducted in Korea since the establishment of social welfare department in 1947 at Ewha Womans University. Such efforts are very meaningful in identifying directions and tasks to strengthen Korean social welfare as well as in clarifying and promoting our understanding concerning status of the academic discipline. This study attempts to explore and describe the degree of the public's perception in Korea with analyzing data surveyed in 2004 by our interdisciplinary research team. This study develops and uses a questionnaire having a Likert scale format that is composed of 8 points and measures the public's perception in the following dimensions: (1) personal interests on academic discipline; (2) contribution of academic discipline; (3) prospect of academic discipline; (4) importance of academic discipline; (5) expertise of academic discipline; and (6) personal knowledge on academic discipline. To avoid social desirability and promote objectivity with comparative measurement, this study selects ten representative academic disciplines as follows: medicine; physics; biology; social welfare; economics; psychology; sociology; political science; library science; and communication & journalism. This study attempts to identify (1) the degree of the public's perception on ten academic disciplines; (2) the position of social welfare by comparing it with each academic discipline and by comparing mean of social welfare with overall mean of six social science disciplines in the six dimensions; (3) the differences in the public's perceptions of social welfare on six dimensions by the respondents' status factor(high school students, college and graduate students, and citizens) and gender factor by using MANCOVA, and (4) the differences in the public's perceptions of social welfare on six dimensions by major factor(social welfare, social science majors, and natural science majors) and gender factor of college and graduate school students by using MANCOVA. The results of data analysis are as follows: (1) while the 3,319 respondents gave relatively high rating on natural sciences in the dimensions of contribution and expertise, they did the same on social sciences in the dimensions of personal interests and personal knowledge; (2) in overall comparisons, while the 3,319 respondents gave relatively high rating on social welfare in the dimensions of contribution, prospect and importance, they gave the lowest rating on the expertise of social welfare; (3) in the comparisons with social science disciplines, while the 3,319 respondents gave relatively high rating on social welfare in the dimensions of contribution, prospect and importance, they gave the lowest rating on the expertise of social welfare; (4) when analyzing all the respondents, there were differences in the vector of personal interests, contribution, prospect, importance, expertise, and personal knowledge by status factor, gender factor, and interaction effect factor; and (5) when analyzing only the respondents in college and graduate schools, there were differences in the vector of personal interests, contribution, prospect, importance, expertise, and personal knowledge by only major factor and gender factor. The results provide empirical backgrounds for discussing current image, status and major characteristics of social welfare as a discipline in Korea. Indeed, this study provides new meaningful and thoughtful guide for further investigation on the topic. In addition, contributing to clarifying and broadening our understandings about the public's perception on social welfare in Korea, this study discusses the tasks for dealing with expertise issue that is the most vulnerable issue of Korean social welfare discipline and research directions to strengthen and promote social welfare discipline in Korea.

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A Study on Social Worker's Perception and Practice of the Right to Self-determination for Person with Developmental Disability: Application of Importance-Performance Analysis(IPA) (발달장애인의 자기결정권에 대한 사회복지사의 인식 및 실천에 관한 연구: 중요도-실행도분석(IPA)의 적용)

  • Lee, Nam-Jeong;Lee, Dong-Young
    • The Journal of the Korea Contents Association
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    • v.20 no.11
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    • pp.624-635
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    • 2020
  • This study focuses on the right to self-determination, which has a higher possibility of infringement on rights, for people with developmental disabilities, who are more vulnerable to rights protection than other types of disabilities, and seeks to obtain implications of the basis for academic discussion and practical strategies. To this end, data were collected through a structured survey on 302 social workers in Seoul, Gyeonggi, and Gangwon area to identify the importance and execution degree of self-determination components of the developmental disabled, and descriptive analysis, differences. analysis, matrix analysis was applied. As a result of the analysis, the importance and performance degree were evaluated at an absolute level lower than the positive level, and the overall average standard execution degree was found to be applied relatively later, and the difference between the two levels was statistically significant. Meanwhile, goal setting and achievement, self-management and regulation, branch recognition and perception, etc. were identified as under-action elements as disparity between importance and performance. Therefore, in order to improve the balanced positivity of social workers and people with developmental disabilities in consideration of the reciprocity of human rights protection, applied behavior analysis, positive behavior support, and individualized service plan based on the application of a person-centered program and self-determination improvement program are applied. Suggestions were made on detailed strategies such as accounting.

A Comparison of Perceived Nursing Needs among Oncology Nurses, Patients with Non-terminal Cancer and Patients with Terminal Cancer (간호사, 비말기 암환자 및 말기 암환자가 지각한 간호요구의 중요도와 제공정도에 대한 비교)

  • Choi, Ja Yun
    • Journal of Korean Academy of Nursing
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    • v.35 no.6
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    • pp.1135-1143
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    • 2005
  • Purpose: The purpose of this study was to compare the perceived importance and the perceived caring of nursing needs among oncology nurses, patients with non-terminal cancer and patients with terminal cancer. Method: A total of 83 oncology nurses, 56 patients with non-terminal cancer and 39 patients with terminal cancer served as subjects. Data was collected based on the 4-point Likert scale using a self-administered questionnaire from Mar. to Sept. 2004. Finally, data was analyzed using mean, SD, paired-test,. and ANOVA. Results: The score of the perceived importance of nursing needs was higher than that of the perceived performance of nursing needs in all three groups. There was also a difference in the degree of perceived performance of nursing needs among the three groups. In contrast, there was no difference in the total score of the perceived importance of nursing needs among the three groups, unlike the importance of informational and physical needs as a subgroup of perceived importance, where a difference was noted. Conclusions: Strategies should be developed to narrow down these gaps between nurses and patients. In particular, informational and educational programs should be designed for patients with terminal cancer.

A Study on Body Image Perception and Obesity Stress by the Degree of Obesity in College Women

  • Lee, Ji-Eun;Kim, Jung-Hyun;Jung, In-Kyung
    • Preventive Nutrition and Food Science
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    • v.14 no.2
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    • pp.116-122
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    • 2009
  • The principal objective of this study was to assess the weight control behavior, body shape satisfaction, and obesity stress depending on the degree of obesity in college students who applied for a weight control program. The average BMI of the participants was $21.4\;kg/m^2$ which was in the normal range, and 76.3% of the participants were of normal body weight. Ideal BMI in this participant was $18.1\;kg/m^2$, which is in the underweight range. In terms of body perception, participants generally overestimated their body weight. The overweight and normal weight groups were less satisfied with their body shape than was the underweight group. The overweight group also expressed fears of showing their bodies to others. Additionally, the overweight and normal groups exhibited higher obesity stress than the underweight group. 97.0% of participants were interested in weight control as a way to improve their appearance. They usually obtained their weight control information from the internet and mass media. More than 80% of participants had weight control experience, having undergone weight control attempts for duration of less than a month. However, after the discontinuation of weight control efforts, these participants regained the weight. As a consequence, they were generally unsatisfied with the outcomes of weight control programs. This study demonstrated that the college women who had applied for the weight control program were unsatisfied with their body shape owing to distorted notions of the ideal body shape, and these women had generally undertaken frequent efforts to control their body weights. These results underline the importance of educating college-aged women on proper body perception and the maintenance of healthy body weight and shape.

A Survey on the Perceived Importance of College Engineering Students for Instruction Objectives and Education Methods (공학교육의 교수목표 및 교수방법에 대한 공과대학 학생의 중요도 인식 조사)

  • Im Dong-Gun;U Sang-Ho;Kim Jin-Soo
    • Journal of Engineering Education Research
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    • v.9 no.1
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    • pp.43-60
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    • 2006
  • This study was examining and analyzing the perception and significance for engineering teaching objectives and strategies designed for students. The optional sampled method with various levels was applied to all the junior students at college of engineering in Jeola North Province. The five applied universities were again divided into three divisions. The result of this study was as follows ; First, according to the analysis of students' conception about the significance degree of good education suitable for engineer and a number of a community, leaner's attitude and opinion learning were more important than any other instruction objectives. Second, according to the other analysis regarding to the significance degree of instruction objectives and methods, the teaching of technical operation was thought more important than any other instruction objectives. Overall, this study showed that the significance degree of instruction objectives and teaching strategies of engineering education had a little difference according to a various factor but they were arranged from three points (importance) and four points (very importance).

Simulation of Child Care for First-time Father

  • Jang, Sin-young
    • International journal of advanced smart convergence
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    • v.8 no.2
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    • pp.47-55
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    • 2019
  • In past patriarchal societies, childbearing was considered the sole possession of women. At a time when women were struggling to move into society, the concept of parenting as the mainstay of the capitalist economic society and the head of the family has naturally been taken for granted by a woman named "housewife." Since the role of male babies is as important as that of females, Fathers are trying to promote the importance of the effects of fathers due to active participation in childcare and help change old perceptions of the past. Men also know the importance of participating in childcare in early childhood, but often do not know what their children want or why they cry due to lack of basic child care knowledge and lack of education. We tried to give fathers the meaning of indirect experience and change their perception of parenting by producing interactive VR content, which is completed with dad's participation, so that they can experience the child in person. In addition, through familiar childcare professional product advertisement and 360 degree stereo sound. It is made to immerse in the game to gain persuasive effect, inducing fathers to have interest and interest in childrearing.

Current Biological Nursing Curriculum and Faculty Perceptions on Biological Nursing Subjects in South Korea (국내 기초간호학 교육과정 운영 현황 및 교수자의 기초간호학 교과목에 대한 인식)

  • Seo, Kyoungsan;Kim, Jin-il;An, Gyeong Ju
    • Journal of Korean Biological Nursing Science
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    • v.23 no.2
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    • pp.127-137
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    • 2021
  • Purpose: This study was conducted to investigate the current status of the biological nursing curriculum and faculties' perceptions on biological nursing subjects in South Korea. Methods: Biological nursing subjects' titles and credits were searched through the nursing schools' website. Perceived adequacy of subjects' title and credit in each biological nursing subject and the degree of perceived importance and satisfaction of learning contents by subjects were collected from 30 professors of biological nursing subjects. Results: Many schools still use the titles of medical subjects for those of biological nursing subjects. The perceived importance and satisfaction of genetics-related learning contents, "nursing case study" or "project team presentation," were lower than other learning contents. Conclusion: Standardization of biological nursing subjects' titles and learning contents is needed.

The Influences of Entrepreneurial Self-Efficacy, Work Value, and Entrepreneurial Service on the Entrepreneurial Intention of Coffee Shop Founders (창업자기능감, 일가치 및 창업지원서비스가 창업의도에 미치는 영향 - 커피전문점 창업을 중심으로 -)

  • Koo, Ji-Eun;Chun, Byung-Gil
    • Culinary science and hospitality research
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    • v.21 no.6
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    • pp.1-13
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    • 2015
  • This study was performed to empirically verify how the degree of entrepreneurial self-efficacy, the degree of work value which each founder gains from starting a shop, and the degree of usefulness perception of the entrepreneurial service given by the public sector influence founder's entrepreneurial intentions. The degree of entrepreneurial self-efficacy and internal work value was found to influence entrepreneurial intentions. In addition, would-be coffee shop founders' usefulness perception of entrepreneurial service had an impact on entrepreneurial intention. The results of this study could allow a wider understaning of what factors influence entrepreneurial intentions of a coffee shop founder and the importance of governmental support(education, funding, skills, and management).