• Title/Summary/Keyword: Customer Characteristic

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A Standardized Management Plan on the Characteristic Factor of Station to Meet a Customer Service in the Urban Transit (도시철도 고객서비스 만족을 위한 역 특성요소의 표준화 관리방안)

  • Kang, Tae-Soo;Kim, Seong-Ho;Bae, Kyung-Suk
    • Journal of the Korean Society for Railway
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    • v.15 no.3
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    • pp.300-305
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    • 2012
  • The saving of time, which is defined as the demand from passengers and the supply from the urban railway, must be balanced. The selected factors influencing on the balance are the traffic, customer contact facilities, the number of failures, customer complaints(VOC), passenger moving time and transfer stations. Also, the overall ratio of SMRT's 4 lines is generated by differentiating the rate of each attribute in each factor. This is not only to differentiate the stations with peculiar factors but also to standardize criteria of the personalized services. Furthermore, as part of standardization, standard drawings of facility management are prepared for the improvement on the management of human resource and material. The drawings include passenger moving lines, location of safety incidents and also indicate the rating of the factors in each station and overall evaluation rating. In conclusion, this thesis aims to improve customer satisfaction constantly by reducing passenger moving time, through the differentiated management of each station.

CTQ derived using the new Module device convergence and QFD can be mounted on the dominance Products : Focusing on the sparkling water purifier Case (시장지배제품에 장착 가능한 새로운 Module장치 융합 및 QFD를 활용한 CTQ 도출 : 탄산수 정수기 사례를 중심으로)

  • Song, In-Cheol;Hwang, Dong-Ryong;Lee, Seung-Hee
    • Journal of Digital Convergence
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    • v.13 no.5
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    • pp.195-204
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    • 2015
  • This paper CTQ(Critical to Quality) to draw, aim to derive a key quality factor reflects the customer's requirements by utilizing the QFD technique for sparkling water purifier device that combines the new module. Tasting participants, consumers and New Module device intended for developers who develop and conduct a survey and FGI (Focus Group Interview) VOC(Voice of Customer) to draw, drawn by the EC through the developer VOC and EC (Engineering Characteristic) and charts the relationship between the phases was prepared HOQ(House of Quality). Sparkling water purifier through the HOQ chart certain taste, sound, running water, CO2 cylinder replacement cycle, we obtain results that element is an important quality factors such as ease of use. These factors are closely related to each component regulators and Module device (mixing) associated with the taste of water, booster pumps, and deliver results that the solenoid is considered the most critical part.

Financial Products Recommendation System Using Customer Behavior Information (고객의 투자상품 선호도를 활용한 금융상품 추천시스템 개발)

  • Hyojoong Kim;SeongBeom Kim;Hee-Woong Kim
    • Information Systems Review
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    • v.25 no.1
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    • pp.111-128
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    • 2023
  • With the development of artificial intelligence technology, interest in data-based product preference estimation and personalized recommender systems is increasing. However, if the recommendation is not suitable, there is a risk that it may reduce the purchase intention of the customer and even extend to a huge financial loss due to the characteristics of the financial product. Therefore, developing a recommender system that comprehensively reflects customer characteristics and product preferences is very important for business performance creation and response to compliance issues. In the case of financial products, product preference is clearly divided according to individual investment propensity and risk aversion, so it is necessary to provide customized recommendation service by utilizing accumulated customer data. In addition to using these customer behavioral characteristics and transaction history data, we intend to solve the cold-start problem of the recommender system, including customer demographic information, asset information, and stock holding information. Therefore, this study found that the model proposed deep learning-based collaborative filtering by deriving customer latent preferences through characteristic information such as customer investment propensity, transaction history, and financial product information based on customer transaction log records was the best. Based on the customer's financial investment mechanism, this study is meaningful in developing a service that recommends a high-priority group by establishing a recommendation model that derives expected preferences for untraded financial products through financial product transaction data.

Study on The Customer Service of Hospitals and Clinics According to Franchised Form or Not

  • Lee, Kyung-Soo;Nam, Seok-Woo;Choi, Young-Soo
    • Journal of Korean Clinical Health Science
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    • v.2 no.2
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    • pp.148-157
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    • 2014
  • Purpose. This study compares and analyzes customer service on customer satisfaction and customer royalty on customer satisfaction targeting the customers visiting a hospital or a clinic which is franchised or not. And it aims at helping business rationalization for a medical institution. Methods. This paper conducts a survey and selects a sample of 670 customers except the missing value targeting the customers of 4 primary health care institutions and 4 bigger health care institutions in Seoul and Gyeonggi province. It conducts frequency analysis for the purpose of investigating the respondents' generic characteristic and factor of their medical institution selection, and factor analysis, reliability analysis and regression analysis for the hypothesis testing. Results. The first hypothesis testing result is significant in level of significance of 0.01. The second one is the same as the first one, but the dummy variable shows a negative regression coefficient(-0.479). The third one is significant in level of significance of 0.01, but the forth one is not significant. And the respondents prioritize website(Home page) and convenience in use of a hospital procedure for selecting a hospital or a clinic. Conclusions. The additional analysis finds that the franchised group has more satisfaction than none franchised group. But in case of their royalty, the average of franchised and none franchised groups are not significantly different. Therefore, the results of this paper reveal to support the results of the advanced researches.

The Empirical Study on the Effects of Repurchase Intention on Airbnb: The Role of Emotions and Key Components of Airbnb (Airbnb 고객들의 재구매 의도에 관한 실증 연구: 감정과 Airbnb 특성 요인의 역할)

  • Kim, Byoungsoo;Kim, Daekil
    • Knowledge Management Research
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    • v.21 no.4
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    • pp.89-108
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    • 2020
  • This study investigates key factors influencing customers' repurchase intention in the context of Airbnb. Positive and negative emotions formed after customer's first-hand experience are identified as vital antecedents in determining consumer's repurchase intention. This study posits authentic experience, amenities, and price fairness as the key characteristics of Airbnb. It clarifies the role of subjective norms and trend-seeking tendency in repurchase decisions. The proposed research model was analyzed for 306 customers with experience in using Airbnb via structural equation model. The analysis results showed that both positive and negative emotions have a significant effect on customer's repurchase intention. The results clarified the role of Airbnb's characteristic components on repurchase decisions. Finally, subjective norms and trend-seeking tendency had no significant impact on customer's repurchase intention. The results of this study are expected to help establish effective strategies for customer experience and marketing to achieve sustainable growth of Airbnb.

A Study on the Harmonic Current Characteristic and Emission Value Assess Method Considering the Linear Load (선형부하가 고려된 고조파 전류 특성 및 방출값 평가)

  • Park, Yong-Up;Choi, Seung-Hoon;Chang, Joon-Soo
    • The Transactions of The Korean Institute of Electrical Engineers
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    • v.59 no.1
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    • pp.33-39
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    • 2010
  • In order to operate the power system satisfactory for both system operators and customers, it is important to limit the harmonic currents to the allowable levels which injected into the system from the distorting installations. In this regard, the principles for the allocation of emission limits on individual customer were introduced in the technical report of IEC61000-3-6. According to these general principles, the emission limits are dependent on the agreed power of the customer, the power of the harmonic-generating equipment, and the system characteristics. The considerations in this report are very comprehensive and the process introduced is practical enough to implement as it is. However, there is a fact not appropriately dealing in the report that could be a very tickle but has a huge impact on determining the emission limit. This is the effect of non-harmonic load currents. More precisely, these are from the equipments which do not emit any harmonic or may emit harmonics but this specific order under the consideration by themselves if the source power is sinusoidal. The load currents originated from these equipments have an effect of active filter against the specific order of harmonic therefore, these should be dealt as a significant factoron the process of determining the emission limits for individual customer.

A Study on On-line Consumer's Shopping Propensity and Satisfaction based on Apparel Product Attributes and Price Attributes (온라인 소비자의 의류 제품 및 가격 속성에 대한 쇼핑성향 차이와 만족도에 관한 연구)

  • Na, Youn-Kue;Suh, Hyun-Suk
    • Fashion & Textile Research Journal
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    • v.10 no.2
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    • pp.164-172
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    • 2008
  • This study explores the attributes of the on-line shopping products and prices, and their effects on the customer satisfaction. In doing so, the sample population has been segmented according to their shopping propensity of consumption on clothing to understand the group differences. Based on the previous researches, the researcher have chosen four important characteristics of the customer's shopping propensity. The number of iteration on factor analysis revealed that the sample population can be classified into three different groups; the convenience/pleasure-seeking group, the fashion/utility-seeking group, and the unconcerned group. The significant group differences resulted on the following study variables; the product assortment, the price rationality, and the value of the price. Also, from the product aspect, the characteristic, the assortment, and the expression in order, explained the significant portion of the Y variance. While, on the aspect of price, the rationality, and information in order, significantly contributed on the customer satisfaction.

Transaction Visibility: Re-Interpretation of Successful SIS Cases, and Implications for E-Commerce (거래가시성: 성공적인 SIS의 재해석을 통한 새로운 e-Commerce 프레임워크)

  • Yang, Hee-Dong;Choi, In-Young
    • Asia pacific journal of information systems
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    • v.13 no.1
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    • pp.73-101
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    • 2003
  • Firms can create additional customer values by changing the visibility characteristic of business transactions. Both visible and invisible transactions can provide distinctive values to the customers. Visible transactions are those that are open to the customer: the customer can see the detailed logic of the transaction and may manipulate specific variables to control the transaction process. Invisible transactions mean that customers have little ability to control the transaction flow and may even be insulated from seeing the transaction. These invisible transactions will be taken care of only by suppliers, and be regarded as a process performed by suppliers. This paper pursues finding out the contingencies of successful transaction visibility change by answering to the following question; "when does increasing(or decreasing) transaction visibility make sense to customers?" This archival case study finds out that transaction visibility change should fit to the need and capabilities of customers. Increasing transaction visibility makes sense when customers need a certain supplier's performance and have a confidence in the capabilities of executing the performance. By the same token, decreasing transaction visibility makes sense when customers have substantial troubles in conducting their current transaction actions or when customers don't feel it necessary to conduct them separately because they can be derived from other action.

A Study on the Model Improvement of Korean Industrial Standards-Quality Excellence Index(KS-QEI) (KS제품 품질우수성지수 모델 개선 방안에 관한 연구)

  • Kim, Tai-Kyoo;Kim, Myung Joon
    • Journal of Korean Society for Quality Management
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    • v.41 no.3
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    • pp.327-335
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    • 2013
  • Purpose: The purpose of this study is to suggest the modified 'Korean Standard-Quality Excellence Index' model and analyze the improvement effect with survey data by comparing the properness between current and suggested model result. Methods: The collected data through the survey were analyzed using paired t-test and unbalanced ANOVA method for testing the consistency of two customer satisfaction evaluating categories and comparing the current model to suggested model for confirming the improvement of performance. Results: The statistical analysis result shows that adjusted model using prior information improves the consistency between two customer satisfaction in case of short life-cycle product. Also long life-cycle product case, the result shows difference gap decreasing with same direction. Conclusion: Considering statistical model for QEI reflecting the characteristic of product group such as life cycle seems to be meaningful. Since index may be compared yearly base for checking the trend, careful approaching without big change should be considered for application.

Decision of Producer's Specification Limits Considering Types of Loss Function (손실함수의 형태를 고려한 생산자 규격한계의 결정)

  • Kim, Dong-Hyuk;Chung, Young-Bae
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.41 no.3
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    • pp.145-153
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    • 2018
  • Taguchi regarded the concept of quality as 'total loss to society due to fluctuations in quality characteristics from the time of supplied to the customer.' The loss function is a representative tool that can quantitatively convert the loss that occurs due to the deviation of the quality characteristic value from the target value. This has been utilized in various studies with the advantage that it can change the social loss caused by fluctuation of quality characteristics to economic cost. The loss function has also been used extensively in the study of producer specification limits. However, in previous studies, only the second order loss function of Taguchi is used. Therefore, various types of losses that can occur in the process can't be considered. In this study, we divide the types of losses that can occur in the process considering the first and second loss functions and the Spiring's reflected normal loss function, and perform total inspection before delivering the customer to determine the optimal producer specification limit that minimizes the total cost. Also, we will divide the quality policy for the products beyond the specification limits into two. In addition, we will show the illustration of expected loss cost change of each model according to the change of major condition such as customer specifications and maximum loss cost.