• Title/Summary/Keyword: Customer Characteristic

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A Study of the Organizational Factors of Knowledge Management, CRM System Factors, and Trust for CRM Performances (지식경영의 조직요인, CRM의 시스템요인, 신뢰가 CRM의 성과에 미치는 영향에 관한 연구)

  • Lee, Hyun-Soo;Suh, Yung-Ho
    • Information Systems Review
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    • v.5 no.1
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    • pp.113-127
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    • 2003
  • In recent studies, there has been much interest in knowledge sharing between the company and customer. Yet, there is little empirical work on the impact of the factors on CRM performances. The purpose of this study is empirically analyzing the effects of organizational factors of knowledge management, CRM system factors, and trust on CRM performances. The findings indicate that 3 factors (knowledge-oriented organizational culture/characteristic, technical systems, trust) are significantly related to CRM performances. However, the relationships between other factors (knowledge-oriented leadership, knowledge-oriented strategy, education & reward) and CRM performances are not significant.

An Empirical Study on Factors Affecting the Relationship Quality in Shipping Service Market : Primarily on Relationship between Liner Shipping Companies and Freight Forwarders (해운서비스시장에 있어서 관계질에 영향을 미치는 요인에 관한 실증연구 - 정기선사와 운송주선인간의 관계를 중심으로 -)

  • Choi Young-Ro;Shin Han-Won
    • Journal of Navigation and Port Research
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    • v.30 no.1 s.107
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    • pp.73-83
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    • 2006
  • The purpose of this study is to analyze the dynamic market mechanism adopting relationship marketing techniques between the shipping companies and shippers. As shipping companies mainly rely on sales operation, the relational structure of shipping companies and shippers is considered to be one of the determinants in business performance and customer satisfaction In this respect, the characteristic relationship between sales person and shipping company takes an important roles in relationship marketing in shipping business industry. An empirical study was carried out to find out the determinants cf relationship quality and antecedent factors of characteristics in shipping companies and sales person.

A Study on the Characteristics of Spatial Expression on Catalogs - Focused on the Catalogs published from IKEA since 1950 to 2015 - (이케아 카탈로그에 나타난 공간표현 특성에 관한 연구 - 1950년부터 2015년까지 이케아에서 발간된 카탈로그를 중심으로 -)

  • Kim, Jae-Sung;Lee, Won-Jea
    • Korean Institute of Interior Design Journal
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    • v.24 no.4
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    • pp.61-69
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    • 2015
  • The purpose of study is not only analyzes the space images expressed with mass-produced furniture of the time and economy throughout the cover pages of IKEA published catalogs since 1951 to 2015 but also is set to deduct the characteristics of spatial expression regarding the usage of digital media applied catalogs which is to be published along with the 2015 catalog. Thus, throughout research of basic literature such as domestic and foreign academic material, books, and websites, the theoretical consideration of the meaning of IKEA's pursuit of selling manufactured furnitures is foregone. Based on the above, Analyze and organize periodically applied interior space in accordance with context characteristic by understanding the attribute of catalogue from expansion of media space applied new digital media. The importance of research on IKEA is not only the quality of products designed by them, but emotional aspect that deeply penetrate customer's actual daily life. Implication of digital media message to advertisement is a important role in society that shares digitalized information. IKEA's innovative attempt of connection to new world using traditional method of marketing expression and smart device may help people better understand space.

A Study on Standardization Method Establishment of Multi Water-Loop System using Multi Water Resources (다중수원을 활용한 멀티워터 루프시스템의 표준화방안 구축에 관한 연구)

  • Lee, Hyundong;Lee, Joonhyung;Kwak, Pilljae
    • KCID journal
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    • v.21 no.1
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    • pp.109-117
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    • 2014
  • Multi water-loop system is the efficient customer centered facilities of water supply by utilizing the multi water resources. Multi water-loop system is divided into various types. The system is classified potable and non-potable type. Mostly, the potable type utilizes surface water and ground water. However, the non-potable type utilize the multi water resources, such as rain water, sea water, reclaimed water, etc. Selective intake is possible when characteristics of region, physiographic condition and purpose of use are considered. For instance, downtown type, new-city type, agriculture type, island type are available. For development and application of these multi water-loop system, standardization is needed. For standardization, several methods are given; design principles, selection and composition method of multi water-loop system structure, BIM/GIS application method, safety inspection method. Consequently, a road map of design standardization method can be established. In this road map, there are three parts for the standardization of multi water-loop system. Three parts are the considerations, base material and ways of standardization. Design standardization become close when this road map followed by someone who plan the multi water-loop system. In this way, loop system's development is more efficient and economic. In hereafter research, each type's characteristic will be analysed and standardization methods can be established.

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The Effect of System Characteristic of E-learning Systems and Self-Efficacy on Learning Performance (정보기술 e-서비스품질의 이용자 지각과 이용의도에 관한 연구)

  • Kim, Yong-Beom;Lee, Mee-Jeong
    • Proceedings of the Safety Management and Science Conference
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    • 2009.04a
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    • pp.281-294
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    • 2009
  • Recently the information system introduction and the application which use the computer are increasing. The efficient operation of information system helps corporations to improve productivity, customer service and corporate competitive power. SaaS(Software as a Service), which is the developed type of outsourcing in the area of information technology, is to use standardized and packaged application by hosting from the outside of enterprise. SaaS is not developed yet as much as people's interest about that in the initial stage, but its related technology and service capacity are accumulated after repeated trial and error, and it's ready to activate the industry. In the area of information system, studies on the measurement of service quality were followed. But there is little study on service quality measurement in the field of SaaS(Software as a Service). The purpose of this study was to divides the SaaS with e-SERVQUAL and it consider the relationship with the perceived recognition and the usage intention. According to this, variables of traditional research were rejected because SaaS is not developed yet in Korea. But information had a strong effect on perceived recognition. Therefore, business related with in SaaS must have provided a correct information about various applications.

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A Study on Beauty Action of the Growing Generation (중.고등학교 여자 청소년의 뷰티행동에 관한 연구)

  • Seo, Hyun-Jin;Choi, In-Ryu
    • The Research Journal of the Costume Culture
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    • v.18 no.3
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    • pp.514-525
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    • 2010
  • In the rapidly changed 21st century when the flow speed of information is so fast and the quantity of information is too much increasing, personal appearance and characteristic image-formation is highly evaluated. Nowadays personal appearance is very essential to competition and may be considered the non-linguistic expression of self-image. The beauty action of the youth is shown to follow the object which youth want to rely on or long for and it is affected by the influence of the sociocultural elements. The purpose of this study is to identify the corelation between appearance and beauty action according to the sociocultural elements of the juveniles concerning appearance and to make an inquiry into how they pursue beauty in the restrictive bound compared with the adults. As their restrictive beauty action, the practical reflection percentage of hair-style, management of face, hand and nail control will be investigated and analyzed. Furthermore this basic material of this survey was used for the development of beauty article, cosmetics and education program. With the findings of the beauty articles in which the growing generation have a deep interest, this study provided the basic materials to the customer analysis and also the reference materials to the beauty marketing.

A Study on Homepage Analysis of Family Restaurant thorough Marketing Mix (마케팅 믹스를 활용한 패밀리레스토랑의 홈페이지 분석에 관한 연구)

  • 진양호;전진화
    • Culinary science and hospitality research
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    • v.9 no.2
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    • pp.44-63
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    • 2003
  • This study is about internet marketing of family restaurant through marketing mix and we found out the way which can make to activate by means of analysis of family restaurant's homepage. This study was done as following precedure. First, we've compared between characteristic was based on contents distinctive quality of family restaurant's homepage through the marketing mix. And in the next step, we've compared and ana lysed homepage of family restaurant which was chosed by the internet surfing. In the last, we evaluate strategy of marketing mix which is going well in the each field of business and then research of the way can improve internet-marketing. We draw the findings which is seperated by goods, price, promotion, distribution, other service according to marketing constituents. As a result of study, it is found that each company has given much more weight on some part in internet marketing's field of activity. In general, they put an emphasis on activity of goods and promotion. On the other hands they don't consider prices and delivery to be important compared with other parts. One of the most important things about internet-marketing is that fast and exact feedback and community makes each firm to be able to help to communicate with customer. It's like off-line-restaurant make use of free-coupon and an anniversary service.

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A Study on the Development Direction of Export and Import Logistics Service in e-Trade (전자무역의 수출입 물류서비스 개발방향에 관한 연구)

  • Lee, Sang-Jin;Shin, Seung-Man
    • International Commerce and Information Review
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    • v.11 no.1
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    • pp.3-25
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    • 2009
  • These days international trade has been converting to e-Trade formation. At this point, Korea has been striving for the trade facilitation; reducing logistics cost and improving foreign competitiveness by computerization operations of the maritime transportation that logistics and customs clearance are involved. However, due to the substantial characteristic of logistics service, the necessity of flexible and various logistics service development using internet has been strongly suggested. In particular, the logistics service which could share documents related to international physical movement between shippers and logistics organization. In this regard, this study carried out interview to explore the problems of physical distribution service and to suggest development direction of e-logistics service. The reason why this survey carried out is that most of users want more effective e-logistic service that could diminish successively real expense decrease. After analysis of survey results, this paper presents the basic development direction and emphasis development subjects. Therefore, the basic direction is presented from four viewpoints; customer-oriented approach, service-oriented approach, total approach and step-by-step implementation. Furthermore six development subjects; web-based standard module development for small and medium forwarders, development of standard logistics ERP system, collaboration model between KTNET and KLNET, system improvement for real users, on-demand system building for SMEs and connection with legacy system have been required.

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A Study on a Specialty Web of Internetl Customer in Ubiquitous (유비쿼터스시대 인터넷 전문쇼핑몰 웹이용자에 관한 연구)

  • Jung, Chang-Duk;Kim, Man-Ki;Hong, You-Sik
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.10 no.2
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    • pp.85-96
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    • 2010
  • Satisfaction of computer internet user in Ubiquitous depends on characters which given from web site. In this paper, studying about characteristic of internet web site that influence internet user's satisfaction. Had a research by interviewing and e-mail for a month, at over the 20 ages person who has experience purchasing S/W from shopping mall in internet purchasing site. The research shows the main factor of the user's satisfaction are that communication business combine, information usability, interaction, personalization, mailing list, over the web site characteristics. Finally, this paper suggest that special features and studying limitation of the enterprise web transactions base on the result of the research.

A Pre-Visualization Method for FDM 3D Printing Based on Perlin Noise (FDM 3D 프린팅을 위한 Perlin 노이즈 기반 사전 시각화 기법)

  • Lim, Jae-Gwang;Jang, Seung-Ho;Hong, Jeong-Mo
    • Korean Journal of Computational Design and Engineering
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    • v.21 no.3
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    • pp.224-233
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    • 2016
  • We propose a new method to visualize 3D models for FDM (Fused Deposition. Modeling) printing that appearance of the printed results can be predicted more realistically as that the efficiency of the modeling-printing process can be improved. The layered nature of horizontal slicing and the vibratory nozzle movements of customer-level FDM 3D printers leaving the characteristic patterns of noisy stripes on the surfaces of printed objects make difficulties in prediction of printed result in company with the thermal contraction of filament material. First, our method analyses the G-codes generated by common slicers to obtain proper outlines and take advantages of a modified version of Perlin noise based texturing method for rendering efficiency and enough number of control parameters on the visual details. The results show improved rendering details of pre-visualization of FDM printing.